Ethos Interactive Services

Profile A li*le about us

Ethos Middle East

Beirut

Jeddah Riyadh

Dubai

4 Offices 40 Employees 10 million people come into contact with one of our solutions every month

Digital Agency Services What We Do Crea:ve and innova:ve ideas to inspire ac:on through knowledge and insights. A li,le about us Ethos creates digital marke:ng and technology applica:ons across all interac:ve channels for major global and na:onal brands. Our services include Digital Strategic Planning, Digital Brand Pla8orms, Online Adver<sing, Online Performance Marke<ng, Search Engine Marke<ng and Social Media Marke<ng.

Our Work

What We Do

Digital Brand Pla8orms Web | Mobile | Gaming | Interac<ve

Online Adver<sing

Online Performance Marke<ng

Conversion Tac:cs Acquisi:on Concepts Landing Pages op:miza:on Analy:cs and Repor:ng eCRM Program Management

Social Media

Social Media Presence Digital Influencers Engagement Press Release Op:miza:on

Digital Strategy

Online Communica:on Strategy User Research & Segmenta:on Industry Trends and Analysis

Informa:on Architecture User Experience Design Site Design and Development Web Applica:on Development Project Management Website Content Management Systems Micro-‐sites, Social Portals & e-‐Commerce

Online Media Planning & Buying Search Engines Marke:ng Crea:ve (Banners, Rich Media, Video & Text) Direct Email & SMS Marke:ng

Online Adver<sing|Our Tac<cs

Search Engines Op<miza<on (SEO) Get ranked in the most trusted top 10 posi:ons on search engines. A*ract prospects in targeted ci:es, regions and states.

Online Adver<sing & Pay-‐Per-‐Click(PPC) Get the best demographic mix with the highest ROI on local and interna:onal portals. Discover the best performing keywords by tes:ng and adap:ng fast.

>> Media Planning and Buying

Social Media Social Search |Press Release Op:miza:on | Social PR

Enjoy top posi:ons and top rankings by combining the power of PR with search and social media. Engage digital Influencers to post blogs and comments.

Email & SMS Marke<ng Strategy, best prac:ces, crea:ve services and technology to create predictable success prior to your first ad send.

e-‐Adver<sing|Search Engine Op<miza<on Most Trusted Lis:ngs

Keyword Selec:on & Refinement Picking the right keywords is the star:ng point of an effec:ve organic SEO program.

Search Engine Copy Copywriters carefully cra] the messages that appear on search engine results.

SEO Ranking Factors We ar_ully combine a variety of on-‐site and off-‐site tac:cs to a*ain top posi:ons.

Repor:ng & Analy:cs We provide you with the reports and tools you need to measure the impact and ROI of your search investment.

Find out where you target customers spend there :me online

e-‐Adver<sing| Banner Ads & Pay-‐Per-‐Click (PPC) Smart spending Increase ROI

Mass 10

Poten:al Segments

Narrowed Target Segments

Best value per click

Adver:sing Crea:ve Matching your budget and target with the best possible media mix available.

Account Management Day-‐to-‐day account management will make the difference between online adver:sing money well spent, and investment with no real return

Repor:ng & Analy:cs We deliver metrics-‐based repor:ng to track your campaign's ROI performance. Our team will help you interpret the o]en-‐daun:ng sta:s:cs

Media Planning and Buying Nego:ate the best deal in terms of Billing: (Monthly, Pay-‐per-‐click, Pay-‐per-‐view) Posi:on: (Upper, Skyscraper, Pop-‐up, etc.) Sec:on: (Home Page, sports page, health, etc.) Timing Weight Target Countries

e-‐Adver<sing| Social Media Op<miza<on (SMO) How to ride the web's leading edge

Conversion|Our Tac<cs Analyze Website Usability . Traffic Analysis . Benchmarking Customer Behavior . Click Paths

Engage We Make sure that every interac:on across all touch points is a posi:ve experience by improving the copy, naviga:on, func:onality and brand impact of your website.

Retain We help you show your customers how much you care. We use intui:ve ways like surveys, newsle*ers, giveaways and loyalty programs to keep your customers coming back.

Acquire Trust Elements | Look and Feel | Selling Proposi:on |Off Page Factors We help you Acquire customers informa:on by using smart branded entertainment, editorial content, data and interac:ve promo:ons.

Online Performance Marke<ng Op:mizing Conversion Across Mul:ple Channels

Internet Traffic Sales Inquiries

Landing Pages & Forms Sales

1 2 3 4

Media Selec:on Media Planning Ad Crea:vity Campaign Tracking tools

Landing Pages Op:miza:on User Journey op:miza:on Visitor Analy:cs Incen:ve Driven Ac:ons Sales Readiness

Crowd Visitor Member Customer

Digital CRM Lead Priori:zing and Rou:ng Professional and Timed Reply

Conversion| Analyze

Traffic Geographic

Click Paths and Goals Cross Report and Drill Down

Conversion| Engage

Intui:ve & Crea:ve Design that fits the target segments

Localized experience in Languages, content and visuals

Works on All types of computers

Content is rich & fit in context

Easy fast naviga:on

Website goes with you everywhere

Standards for an Engaging Experience Rich and Op<mized Experience

Conversion| Acquire

Landing Pages Op:miza:on

Calls to ac:on

Special offers

Content Openness Internal Naviga:on

Trust Elements

Surveys & Focus Groups

Tac<cs Incen<ves

Smart Branded Entertainment

Editorial content

Interac:ve promo:ons

Thank You Ethos Interac:ve Middle East and North Africa SADA bldg 2, Olaya Street Riyadh, Saudi Arabia Phone: +966 (1) 461 0529 Fax: +966 (1) 466 0502 [email protected] www.ethosinteract.com

Ethos Interactive Services

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