Ethics Workshop
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Transcript of Ethics Workshop
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Teaching Business Ethics
Laura Pinto
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Ethics: Context in Contemporary Business
85% of Canadian organizations surveyedby KPMG practice formal ethical
standardsApproximately 75% of major U.S.
corporations are actively trying to build
ethics into their organizations (Harvard BusinessReview)
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Like Nailing Jell-o to a Wall
What is business ethics?
The discipline of applying ethical principals
to solve complex moral dilemmasAn area that requires reasoning and
judgment based on individuals principals
and beliefs in making choices that balanceself-interest against social claims andresponsibilities
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Why Practice Ethics?
To anticipate laws and the market in order to:
Forestall punitive social regulation
Prevent fraud or other organizational wrongdoing
Long-term market rewards through positive
reputation
To increase employee morale and
productivity
Because business is part of the social system
in which we all must live
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What Do Ethical Corporations Do?
Obey laws
Adopt codes of ethics that focus on
stakeholder interest over shareholderinterest
Participate in socially responsible
initiatives
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Examples
Bank of Montreal
The Body Shop
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Why Teach Ethics?
To develop students critical thinkingskills by:
Stimulating moral investigationAnalysing key concepts
Dealing with ambiguity and disagreement
Prepare students for issues they will
face in business careers Stimulate students sense of social
responsibility
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Levels of Business Ethics
Individual
OrganizationalAssociation
Societal
International
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Stakeholders
Customers
Employees and labour unions
Individual citizens
Shareholders
Environment
Government
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Ethical Obligation Vs. Legal Obligation
Because something is legal, it
does not necessary make itethical, and vice-versa
Being ethical implies more than
simply complying with existinglaws
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Ethics Vs. Social Responsibility
Social responsibility is best described asa subset of ethics
Social responsibility represents theduties of an individual or organizationto be accountable for its decisions
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Ethical Frameworks
Two general categories of reasoning
used to solve ethical dilemmas --
deontology and utilitarianism
Arguments and decisions can be made
by using either or a combination of both
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Deontology
Value-based
Using personal or individual beliefs ofright and wrong to solve and ethicaldilemma
Follows the logic that people ought todo what they believe is right, and
refrain from doing what they believe iswrong
Does not take consequences or long-
term outcomes into account
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Utilitarianism
Outcome-based
Using the potential outcome of anaction to solve and ethical dilemma
Follows the logic that people ought tobase their decisions on the action thatwill result in the greatest good for the
greatest number Does not take personal beliefs or values
into account
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Links to Courses
Information Technology
Introduction to Business
Science
Law
International Business Marketing
Administrative Studies
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Teaching Methods
Vary teaching methods based on:Age of students
Ability of students Topic covered
Effective strategies include: Case studies
Literature
Role play
Investigation
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Case Studies
Provide real-life or simulated situationsto which students can apply their
knowledge Can be constructed by teachers and
students using internet web sites and
newspaper/magazine articles
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Literature
Using literature to provide a context forbusiness ethics is a method rapidlygaining popularity in universities
Provides a richer context in whichstudents experience more creativethought
The Lorax(Dr. Suess) is an example ofliterature that can be used with studentsof all ages
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Role Play
Builds on case studies and literature
Allows students to experience and
internalize theory and situations
Takes form of debate or dramatization
Students play the role of either ethicistor managerin working through anethical dilemma
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Investigation
Applies authenticlearning to the ethicscurriculum
Students examine local businesses andrate them for the degree to which theypractice ethics
Alternately, students examinecompanies from which they purchasegoods or services using the internet andperiodicals
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Lets Look at an Ethical Dilemma .
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Internet Resources
Business Ethics Linkswww.ethics.ubc.ca/resources/business/
Canadian Centre for Ethics & Corporate Policywww.ethicscentre.com
Online Journal of Ethicswww.depaul.edu/ethics/gerde.htm
Ethics in Action www.ethicsinaction.com
KPMG Canada Ethics & Integrity Servicewww.kpmg.ca/ethics/home.htm
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Print Resources
Business Ethics Magazine
Business Ethics: A Managerial Stakeholder
Approach (Joseph W. Weiss, Wadsworth:Belmont, CA, 1994)
Practical Ethics (Gordon Shea, AMAMembership Publications: New York, 1988)
Business and Society: Ethics, Government,and the World Economy (Alfred A. Marcus,Irwin: New York, 1993)
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Conclusion
There are always those who think theyknow what is your responsibility better
than you do.
-- Ralph Waldo Emerson