E t ep e eu shipBootca p & I cubatoLearn the essentials of running a venture and join a network to launch the next generation of startups

Entrepreneurship Bootcamp & IncubatorObjecti e, P ofile, & Value

Objecti e & P ofile

• Develop an academic bootcamp focused on providing business fundamentals essential to effectively create, develop, and pitch new opportunities

o Phase 1: a 3-Month academic bootcamp providing a foundational understanding of running a business

o Evening lectures, online discussion boards, and weekend labs for application

o Networking & team building events to bring participants together

o Participants earn a certificate of completion & lifetime access to the Academy network

• Host a pitch competition targeting the creation of new startups

o Individuals will work together as teams to develop and promote their venture

o All current participants and alumni may compete; seek to create the strongest possible teams

o Program leaders, corporate sponsors, and local venture capitalists will chair the pitch panel

• Develop an incubator supporting the growth of new veteran businesses through direct mentorship, guidance, capital, consulting, and opportunities to secure investment

o Phase 2: an optional 6-month incubation targeting new venture design, development, and deployment

o Goal of launching 5 businesses per incubation cycles

o Teams have access to program leadership, sponsors, advisory board, and other partner mentors

o Direct investment exploration (Time, Resources, VC, Angel, Loans, Grants etc.)

Church & State Academy

A Mission Not An AgendaUse the spirit of entrepreneurship to inspire individuals to take action in order to create a culture

whose guiding principles are innovation, empowerment, industry, and creation. A community in which individuals are free to launch ventures and pursue their own happiness.

Entrepreneurship Bootcamp & IncubatorScope & Cu iculu O e ie

Church & State Academy

Entrepreneurship is one of the most diverse professions. You must possess an ethos capable of overcoming challenges, courage, adaptability, and independence while demonstrating a high-level of proficiency in business operations, finance, marketing and strategies. Simply wanting it badly does not equate to success; you must have a set of specialized skills that build the foundation of your success as a leader in a given market. Because of this, our program was designed to give participants the tactical advantage they need in each of 24 critical functions of new venture development.

Below is an overview of the skills and tools our participants will learn in our 3-Month Bootcamp:

Mission, Vision, Values Start With Why

Strategy Formulation &

Implementation

Business Model Canvas

Financial Modeling

Networking & Team Building

Market, Industry, & Competitor Research

Innovation & Design

Thinking

Business Ethics

Corporate Governance

Technology Management

Project Management &

Task Prioritization

HR Management Budgeting

Financial Accounting &

Reporting

Selling & Storytelling

Intellectual Property

Minimum Viable to Most

Valuable

Digital Strategies

Risk Management Valuations Business &

Public PolicyOperations

ManagementObtaining Funding

No -P ofit 5 c

Entrepreneurship Bootcamp & IncubatorCu iculu Ti eli e

Church & State Academy

• Opening Networking Event• Mission, Vision, Values• Why Entrepreneurship Matters• Elements of Success

• Strategy Formulation & SWOT• Strategy Implementation• Business Model Canvas

• Market Research• Industry Research• Competitive Analysis• Value Proposition

• Innovation• Validation• User-Centric Design• Minimum Viable Prototypes• Manufacturing Strategy

• Networking• Team Building• Business Ethics• Business Structure• Task Organization

• Technology Management• Essential Technology Tools• Project Management Principals• Task Prioritization

• Corporate Governance• Budgeting• Recordkeeping• P&L Reports• HR Management

• Intellectual Property• Banking• Risk Management• Business & Tax Law• Non-Disclosure Agreements

• Going to Market• Online Strategies• Marketing Principles• Product Launch

• Public Relations• Business & Public Policy• Valuations• Obtaining Funding

• Deck Development• Art of the Pitch• Improv Acting

• Pitch Competition• Graduation• Closing Networking Event

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Entrepreneurship Bootcamp & IncubatorCu iculu Details

Church & State Academy

E t ep e eu ship Fu da e tals

Decision-Making

• The ability to look carefully at the advantages and disadvantages of each possible decision, weighing the short and long-term risks while considering the broad range of ideas

• For our veterans, the military prides itself in training America’s leaders. Transitioning the skills learned on the battlefield to the market requires adjustment. Unlike the military, private citizens are not required to follow orders, therefore veterans commonly need to learn to lead by inspiration

Communication Skills

• Explain, discuss, sell, and market their goods or services, inspiring others to take a risk on your idea

• Ability to express oneself clearly both verbally and in writing

Nature & Scope of Marketing

• Understand the science of marketing, by identifying target markets, distribution, promotion, elasticity of the market on a price, researching, and developing a marketing strategy that includes the product life cycle (introduction, growth, decline), and new market opportunities

Business Financials

• Basic record-keeping, accounting, and maintenance of financial records is a must in running a venture; the azimuth for an entrepreneur’s success is financial viability, sustainment, and growth

• Tools you may see: Budgets (Start-Up, Operating, Capital, Sales), Financial Statements, Valuations

Data Analysis & Decision Making

• Proficient understanding of mathematics will prove invaluable to any entrepreneur. Data-based decisions supported by statistics, raw data, and processed data give confidence to teams and investors

• Tools you may see: Business Math, Applied Statistics, Data Analysis, Reading & Interpreting Information

Produce Development & Distribution

• Venture-developed marketing mix (product, distribution, price, and promotion) to satisfy customers and make a profit. Solid products are the foundation a venture is built upon

• Tools you may see: Product Design Levels, Branding, Channels of Distribution, Logistics

Pricing & Promotion

• An entrepreneur is an expert story-teller, continuously telling their story, selling the value proposition, and building a reputation in the market

• Tools you may see: Advertising, Sales Principles, Demos, Prototypes, Media, Pitches

Entrepreneurship Bootcamp & IncubatorCu iculu Details

Church & State Academy

Tools & Tea o k

Tuesday & Thursday Night Lecture

• Participants will learn real world lessons from experts across various fields.

• Elements to expect: Mentorship, Relevant Content, New Innovations, Assignments

6 Hr Biweekly Lab

• An opportunity to apply subject matter taught during the week in individual and group activities to solidify course concepts.

• Elements to expect: Pitch Practice, Workshops, Group Presentations

4 Hr Biweekly Open Office Hours

• With the pace of a group setting, we want to provide all participants who desire individualized mentorship, assistance, or further review an opportunity to speak one-on-one with instructors and mentors.

• Element to expect: Study Groups, Mentor Session, Instructor Reviews, One-on-One

Beyo d The Bootca p

Increased Market Proficiency

• Our goal is to create entrepreneurs. After graduation, participants will use the lessons and skills acquired to increase their personal professional equity.

Certificate of Completion

• Participants who successfully graduate the 3-Month Bootcamp will receive a certificate of completion detailing the course material and sponsors.

Lifetime Access to the Academy Network

• Alumni will be granted lifetime access to many of the programs resources, including the annual Academy pitch competition, networking and team-building events, program leadership and partner networks.

6-Month Incubator

• The ultimate goal of our bootcamp is to teach the essential skills necessary to participate in the Church & State Incubator: developing, pitching, and growing an idea into a successful venture.

Entrepreneurship Bootcamp & IncubatorCo u ity & Re ui e e ts

Church & State Academy

Cou se Dates & Re ui e e ts

The following are the Bootcamp & Incubator cohort start-end dates of 2018

• Bootcamp 1: January 23 - April 14

• Bootcamp 2: May 1 - July 21

• Incubator 1: Launch August 6

Admissions & Course Requirements

• Separated Veterans: DD214 with Honorable Discharge

• Active Duty or Drilling Reserve: Letter from Commanding Officer or Senior NCO (E8+)

• Must be 18+ years of age

• 85% Attendance Rate (Instructions & Labs)

• 95% Completion of all assignments

• Continuous action in the highest professional manner

What The Missio Needs Fo Success

Investors and donors get the incredible opportunity to support and acknowledge the sacrifice of the 2% of the population that volunteered to serve our Nation. By supporting the Academy, you support the veteran community and the free-market. Furthermore, you help to promote women and minorities in leadership position in the industry. These individuals will become entrepreneurs, developing businesses that will in-turn employ and help grow the Utah economy. In addition, investors get the chance to partner with the best network of investors, leaders, businesses and incubators in the world.

Depending on the level of investment and donation, we provide businesses, foundations, and individuals the opportunity to sponsor specific aspects of the curriculum, events, and graduation to best align their brand with key program benchmarks and an honorable mission.

Entrepreneurship Bootcamp & IncubatorCo tact I fo atio

Church & State Academy

Visit Us - https:// .cs .co /acade y

Call Us - . .

E ail Us - acade y@cs .co

Di ecto : Sha Spai houCHURCH & STATE

370 S. 300 E.SALT LAKE CITY, UT 84111