ETBrandEquity Marketing and Advertising Media Vertical

• Specialized Vertical from The Economic Times for Media & Advertising Sector

• News, Information, Data & tools for informed decision making

• In-Depth Coverage – Marketing, advertising, digital, television, print, OOH, BTL, radio campaigns and more

• Subscribers: Top Decision Makers of the sector – CMOs, Brand Heads, Media Planners, Media Directors, Marketing & Ad Professionals

• Handpicked curated stories from all media publications in daily newsletter

• Web 2.0 – flexible design of newsletter and site suited for mobile, tablets and web

The Most reliable News Portal for Media & Advertising in India

Key Statistics

35k Daily newsletter

subscribers

10% Open rate

( highest in industry)

250k Page views

(PVs) per month

80k Industry

Professionals (UVs) Visits

105k Visits monthly

Subscribers Snapshot

Classification Profile Detailing

Top Management Chairman, SME Owners, CMDs, MD, CEOs, CMOs, COOs Sr. VP, VP, AVP

Middle Management

Account Director, Media Planner, Brand Head, Creative Head, Cluster Head, Marcom Head

Junior Level Marketing Manager, Brand Manager, BTL Head, Ad Sales Executives, etc

Credentials Not Known

Profile not complete (40% data) but can be extrapolated in same ratio.

Location % of Traffic

India 82%

Mumbai 31%

Delhi 27%

Bengaluru 10%

Uttar Pradesh 8%

Chennai 6%

Pune 5%

Hyderabad 4%

Kolkata 3%

Rest of India 6%

Few Noteworthy Subscribers

Arun Iyer CEO,Lowe LintasRajesh Jain, CEO, Lacoste IndiaArijit Ray, Chairman & CEO, Dentsu CommunicationSamir Srivastav CEO, VLCC Simeran Bhasin, CMO, WildcraftRajiv Nair, CEO, Celio Future Fashion LimitedSumeet Soni, Brand Director, Raymond Vishal Kapur CEO, Devyani InternationalRandall Guttery CEO, Reliance MarketArvind Sharma, ex-chairman and CEO for Indian subcontinent at Leo BurnettImthiaz Ahmed Associate Director, FlipkartSadashiv Nayak President (Customer Strategy), Future GroupSandeep Kulhalli, Senior Vice President - Retail & Marketing, TanishqJayanti Chauhan, Director, BisleriRafique Malik MD, Metro ShoesRavi Kant, CEO, Titan EyewearGirish Agarwal, Director, Dainik BhaskarKrishna Kumar CEO, Spice Retail LimitedRahul Deans CEO, CocoberryHimanshu Chakrawarti CEO, The Mobile StoreRohit Jain Deputy CEO, Videocon D2HRahul Singh, Founder & CEO, THE BEER CAFÉ

Check out most recent list of subscribers: http://ETBrandEquity.com/subscribers

Industry Experts

writing for usD Shivkumar, Chairman & CEO, Pepsi Co

Debabrata Mukherjee, Vice president -

marketing and commercial - Coca-Cola India

and South West Asia

Carlton D'Silva, CEO & CCO - Hungama

Digital Services

Josy Paul, Chairman and chief creative officer

- BBDO India

Karthi Marshan, Head - Marketing - Kotak

Mahindra Group

Santosh Desai, Managing Director and CEO -

Futurebrands India

Praveen Kenneth, L&K Saatchi & Saatchi -

Co-owner and Chairman

Hari Krishnan, Managing Director -

ZenithOptimedia India

3 (Leader Board)

1 (Mast Head)

4 (300*250)MERC

2Skinning

Display Option 1: | Option 2: | Option 3: | Option 4:

Advertising Options

Client Campaigns

1 (Top Banner)

3 (Bottom Banner)

Option 1 (On top of the newsletter )

Option 2 (Article insert)

Option 3 (Bottom of the Newsletter)

Newsletter Branding