Establishing a reference in Wellness II. Black Swan Capital Markets Conference – Lisbon, the 17 th...

Establishing a reference in Wellness

II. Black Swan Capital Markets Conference – Lisbon, the 17th of November 2010

“Now Porto can compete with the Spa and Wellness sector in Southern Portugal.”

Source: Bruce Kendall, Tripadvisor

VIRGIN ACTIVE SPA – Porto


“The spa was incredibly relaxing and enjoyable with great products to offer.”

Source: Traveller0654, Tripadvisor

DIVINE SPA, TheVine Hotel – Funchal, Madeira


“The Royal Spa is a unique world of relaxation and splendor.”

Source: Alda Filipe

ROYAL SPA – Vale do Lobo, Algarve


“The hotel is fabulous and the spa the best ever I have visited.”

Source: Karl, booking.com

7 SPA, HILTON – Vilamoura, Algarve


“One of the 101 best SPAs in the World 2009.”

Source: Tatler’s

JOY JUNG SPA, Vila Joya – Praia de Galé, Algarve


IN A NUTSHELL

27 years of experience and know-how

58 employees

Track record of well-known clients like - Intercontinental- Hilton- Lanidor - Sheraton - Vila Joya - Virgin Active

Exclusive distribution of cosmetic brands like - Académie Scientifique de Beauté- Elemis- Sodahsi- TheraVine

Creation of the first Spa University in Portugal

Internationalisation of the business already taking place

Objective of becoming the first Portuguese company on the Alternext


HISTORY OF THE GROUP

1983 Founded as SolAmbiente by Mr. Goldmann senior in the AlgarveSelling bathrooms, kitchens and leisure equipment

1991 Martin Goldmann joined the group

1998 Creation of AzurAmbiente to start opertions in Lisbon

1999 Christian Goldmann joined the group

2004 Creation of ASPA AConcept and design of large scale spa projects

2006 Start operations of ASPA BExclusive distribution of cosmetic, lifestyle and anti ageing products

2008 Creation of HomeSpaOffering smaller scale projects for owners of luxury houses

2010 Creation of The Ambiente Group as holding company


GROUP STRUCTURE


THE WELLNESS (1.9 TRILLION USD) INDUSTRY

Workplace Wellness – 30.7 billion USD

Medical Tourism – 50.0 billion USD

Spa – 60.3 billion USD

Wellness Tourism – 106.0 billion USD

Complementary & Alternative Medicine – 113.0 billion USD

Preventive/ Personalized Health – 243.0 billion USD

Healthy Eating/ Nutrition & Weight Loss – 276.5 billion USD

Fitness & Mind and Body – 390.1 billion USD

Beauty & Anti Aging – 679.1 billion USD


“… as living a healthy and better lifestyle has become one of the population’s top priorities, spas have grown in popularity and are viewed as essential elements to a hotel or resort’s success.” Source: Mendelbaum & Lerner

ASPA A


ASPA A

The Past

Prestigious jobs - Vila Joya- Vale do Lobo- Luxury condominium spa in Angola- Virgin Active, 1st spa in Portugal

The Present

Major contracts - Angola- Ireland (The World)- Portugal- Tunisia

The Future

Business developments - Taking ASPA A international- Partnerships with hotel operators- Cooperations with leading consortias


ASPA A

Our objectives are…

Approach the hotel renovation market

Win new projects

Develop the ASPA A brand internationally

Provide a “concept, design, install and operation” package

Become a product leader


ASPA B


ASPA B

Spa Cosmetics

Academie Scientifique de Beauté (France)- 9 ranges- Target: Spas and Beauty Salons

Elemis (Great Britain)- 8 ranges plus skin care products- Target: Four & Five Star Spas

Sodashi (Australia)- 11 ranges- 100% natural and chemical free products

TheraVine (South Africa)- 9 ranges- Vinho therapy based products


ASPA B

Spa University

Offer post graduate courses for- Therapists- Beauticians- Lifestyle consultants- Spa Managers

SMART – Spa Management And Retail Training

Sodashi European Training Facility


ASPA B


To achieve 1.000 spa treatments per day by 2013

Develop a constant stream of therapists and beauty therapists for the “Spa Opersations”

Retail partnership

Implementation of a real-time online ordering and stock control


“Studies have shown that the addition of a spa can increase operating revenues of the hotel by over 20%”. Source: M. Madanoglu & S. Brezina

ASPA O


ASPA O

Why we are going to operate Spas

Hotel operators are not Spa operators We have been approached by leading hotel groups to operate their Spas

The Spa is the first product which keeps the client on the hotel premises The demand for well operated Spas is rising

Generate the opportunity to offer a turn key project including the operations Big advantage in having the support from Elemis/ Steiner

Operating the Spa means to control the influence over sales and employment Spa operations provide the investor with more security


ASPA O


Operate 18 Spas by 2013

Drive more project business due to profitable Spa operations


“Although the real estate market in Portugal has slowed down, there is still considerable potential for HomeSpa in existing residences in Portugal as well as in other countried.” Source: Research Report Public Research

HomeSpa


HomeSpa

Concept

Develop dead space into a HomeSpa area

Wellness at home

Increase the intrinsic value of the home

Creating something the whole family could use

Serve the demand of staying healthy, looking younger and feeling better

Pricing between 15.000 EUR and 500.000 EUR


HomeSpa


Develop HomeSpa into an international brand Owning the trademark “HomeSpa” for whole Europe supports this approach

Design, sell and install 50 HomeSpa´s in 2013 So far we designed, sold and installed 18 HomeSpa’s

Team up with an intertational interior design house like Armani Casa or Zara Homes MAESA (France) recently teamed up with Zara Homes in terms of perfume, we aim to do the same with HomeSpa


“The retail business is ready to become again the cash-cow of our company.” Source: Martin Goldmann, CEO The Ambiente Group

RETAIL BUSINESS


RETAIL BUSINESS

Brands

Bathrooms- Leading German & Italien brands- Covering all the aspects of the bathroom

Kitchens- Leading German brands (ALNO & Impuls)

Leisure- Leading American brands


RETAIL BUSINESS


Each of the 55 retailers should achieve a monthly turnover of 6.000,-- EUR

To dominate the top end of the market

Stay the leading supplier of design and qulity products

Expand with the own retailer SolAmbiente by opening additional outlets to the existing ones in Lagoa (700m2 showroom) and Quinta do Lago (400m2 showroom)


FINANCIALS


Margin 2010 2013

ASPA A on request € 2.000 € 6.000

ASPA B on request € 0.250 € 8.500

ASPA O on request € 0.000 € 7.000

HomeSpa on request € 0.750 € 3.000

Retailer Bus. on request € 1.250 € 3.500

SolAmbiente on request € 2.500 € 5.000

Revenues € 6.750 € 33.000

GP € 2.700 € 13.000

EBITDA € 0.700 € 8.200

NEXT STEPS

Raising equity through private investors We already had a round-table presentation and we will have more during the next weeks

Raising equity through institutional investors We already had roadshows in Germany and France with na exciting feedback especially out of Paris

Private Placement of 2.5 mio. Euro With up to 100 investors

Listing on the Alternext in the middle of 2011


THANK YOU VERY MUCH FOR YOUR INTEREST!

Time forQuestions and Answers


The Ambiente GroupAvenida Severiano Falcão, Lote 22686-100 Prior VelhoPortugal

Tel.: +351 219 498 229

Establishing a reference in Wellness II. Black Swan Capital Markets Conference – Lisbon, the 17 th...

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