BRIDGE BUILDING Overview. Design It is the essence of engineering!
Essence and Future of Design
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Transcript of Essence and Future of Design
Who the heck am I?
http://piclyf.com/ericzoo@ericzoo on twitter
+ericzoo on G+
Eric Su (ericzoo)
Design career (04-09)
Animation
Graphic design
Interactive design
Started game company
Social web startup (product)
...
Design & Beyondwhat is design & where is it headed
What is design?
What is design?
How it looks?How it feels?Self-expression?Creativity?
Design is how it works
Toothpicks
no design good design
bad design
Design != art
PROGRESS
Recipe of a good design
Comprehension
Taste
Iteration
+
+
The future of design
The merge
The merge
graphic
content
user experience
the death
from designer
to product designer
multi-dimensional
viralityparticipation
engagementplatforms
follow the eye
follow the eye
the eye is followed by the money
Higher paying designer jobs will always follow the eye (attention) of
the online community
SPELLING IT OUT
800 million people
350 million on mobile
in mature markets, PC (shipments) is down almost 8%.
Tablets are up 400%
POST-PC era
the rise (of the superstar)
Status Quo
connection-based
education-based
geo-based
Future
reputation-based
skillset-based
Reputation-based
dribbble
behance
deviantart
What is PicLyf?
A platform to create/share a picture based journal of
your life.
What we are building?
LIFETHINGS
INTERESTS
Personal/social context
INTERESTS
The third category in PicLyf is focused on storing visual bookmarks or
showcasing promotional/viral images.
demo
Summary
Design is how it worksGood design needs taste + comprehension + iterationmerging of graphic + content + UXgraphic designers will become product designersreputation will become most important
PicLyf for iOS in December 2011
THANK YOU
try it at http://piclyf.com