ESIGN Scan Service

With the ESIGN Scan Service, you can

generate high-resolution and true-color

product photos of your floor coverings

and other interior surface materials.

The applications for the product pho-

tos range from print-ready marketing

materials to our digital Web and POS

systems.

High-end scan system for generating professional product photos

What is the ESIGN Scan Service? ..............................................................................................3

Scan service for interior surface materials ................................................................................4

Your advantages for the product visualization ..........................................................................5

Image resolution of the product scans......................................................................................6

Generating structural scans .......................................................................................................8

Generating detail scans ..............................................................................................................9

Correction of dust specks or scratches ...................................................................................10

Processing of multi-strip products ..........................................................................................11

Generating seamless transitions .............................................................................................12

Color management and certified proofs .................................................................................13

ESIGN Scan Service: Workflow at a glance .............................................................................14

Additional FloorMarket® products and services.....................................................................15

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Information about the ESIGN Scan Service

www.e-sign.com

Natural surface structures, impressive

product details, brilliant color rendition:

Our high-end Cruse scan system allows digi-

tal and true-to-scale scanning of floor cov -

erings and other interior surface materials

up to individual dimensions of 2,350 mm x

1,350 mm. The even lighting of the products

and special light control with up to 12 dif -

ferent and program-controlled lighting com-

binations render even the finest surface

structures in scanning.

The ESIGN Scan Service offers the pro-

duct scans in three different degrees of

resolution in which the products can be

represen ted and digitized on a scale of 1:1,

1:2 and 1:4. The degrees of resolution deter-

mine which different image formats and

print resolutions can be realized in the pro-

duction of print-ready marketing materials.

The product scans represent the tem -

plates for the production of new detail,

surface and ambiance photos and for photo

processing into print-ready marketing mate-

rials via the ESIGN Rendering Service. In

addition, the FloorMarket Web applications

use the product scans for interactive product

presentation on the Internet.

On the following pages, we present the

high-end scan service in greater detail.

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What is the ESIGN Scan Service?

Generate professional product photos for your marketing activities

ESIGN Scan Service

4

Scan service for interior surface materials

For which product formats can the ESIGN Scan Service be used?

Floor coverings

wood floors, tiles, cork, laminate, textile floor

coverings, roll ware, designer flooring, elastic

floor coverings (vinyl, linoleum)

Furniture surfaces

Decorative surfaces for counters, kitchen

elements, shelves, cupboards, tables, doors

Wall and ceiling coverings

Real wood panels, wood composites, decorative

materials, tiles

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r Technical advantages

Digital product capture in various

degrees of resolution, independ -

ent of format and in the original

size.

Every spot of the surface is cap -

tured at a constant angle and with

constant, homogeneous lighting.

No lens distortion around the

edges or differences in color and

brightness as in photographs.

Special structural scans allow the

rendering of a surface structure

with three-dimensional effect and

even lighting across the entire

area.

Consistent color management

(ICC workflow) according to ISO

12647.

r Quality of visualization

Consistent quality for different

product formats based on uni-

form scanning scale.

No loss of quality for unfavorable

proportions of length and width

(e.g. floorboards sized 2,200 mm

x 180 mm).

Very small scanning distance of

10 to 15 cm.

Brilliant color and surface repre-

sentation.

Extremely sharp structural focus

and detail precision of product

surfaces.

Special surfaces such as brushed

or hand-scraped ones, etc. can be

visualized in detail and over the

entire area with a three-dimen -

sional structural effect.

r Possible uses

Variable generation of scan data

in various degrees of resolution

(scales in terms of original size:

1:1, 1:2 and 1:4).

Various uses of the product scans

for digital and classic marketing

materials.

Media-neutral archiving of pro-

duct scans.

Smooth data import of the pro-

duct scans in the ESIGN applica -

tions.

Efficient usage of the digital data

for the ESIGN Rendering Service.

Can be combined with all room

photos from the roomimage

picture service.

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Your advantages for the product visualization

ESIGN Scan Service

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Before you determine the degree of resolu-

tion for the product scans, you should first

determine where the image data will be

used. Product photos for online marketing

activities require a significantly lower resolu-

tion than printed brochures, catalogs or col-

lection portfolios. As a result, your planned

marketing activities determine the degree of

resolution of the product scans.

The following rule applies: Product scans

with a high resolution can be reduced with -

out loss of quality while magnifications are

typically associated with a loss of quality.

The table on the right lists the maximum

image sizes depending on the scanning scale

and the image perspective.* The differences

in resolution are clearly visible. We would be

happy to advise you about your individual

possibilities.

* The ambiance and surface photos were

generated from product scans using the

ESIGN Rendering Service.

Digital capture of the

product surfaces with

dimensions of 2350 mm

by 1350 mmImage resolution of the product scans

What resolution is needed for your digitized products?

Comparative representation of the scanning scales 1:1, 1:2, 1:4; tile (left) and floorboard (right)

www.e-sign.com

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Surface detail imageapprox. 2 floorboard widths at the

lower edge of the picture

Near-floor perspectiveapprox. 4 floorboard widths at the

lower edge of the picture

Standard room perspective>6 floorboard widths at the lower

edge of the picture

Perspective: >1.40 m above ground

Scale Product scan usage for a print resolution of 300 dpiLeaflets, catalogs, brochures, collection portfolios and many other formats

1:1 A3 A1 > A0

1:2 A4 A2 A0

1:4 A5 A4 A3

Scale Product scan usage for a print resolution of 150 dpiPosters, trade fair banners, PVC banners, roll screens and many other large-scale formats

1:1 A1 1.180 mm x 1.680 mm 1.680 mm x 2.370 mm

1:2 A2 A0 1.400 mm x 1.900 mm

1:4 A3 A2 A0

Scale Product scan usage for a print resolution of 72 dpiPosters, trade fair banners, PVC banners, roll screens and many other large-scale formats

1:1 1230 mm x 1750 mm 2470 mm x 3500 mm 3500 mm x 4950 mm

1:2 870 mm x 1230 mm 1750 mm x 2470 mm 2470 mm x 3500 mm

1:4 610 mm x 870 mm 870 mm x 1230 mm 1230 mm x 1750 mm

Surface detail image Near-floor perspective Standard room perspective

ESIGN Scan Service

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Special scanning methods are used in

order to convincingly represent surface struc-

tures with three-dimensional depth in pro-

duct photos. Prior to the scanning process,

the scanner's light sources are configured in

such a manner as to three-dimensionally

Example: Normal scan

emphasize e.g. brushed and planed surfaces,

synchronous pore structures (embossed in

register) as well as 3D structures in vinyl

surfaces and render them in accordance

with the original in surface photos.

Example: Structural scan

Generating structural scans

Three-dimensional representation of surface structures

www.e-sign.com

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Important product details are often lost

in surface representations of flooring pro-

ducts. To highlight the special features of

your flooring products, ESIGN offers to

generate detail scans on a scale of 1:1,

which explicitly emphasize your products'

individual character.

Example: Composite detail scan

Through so-called composite detail scans

(e.g. with a T-joint), additional product pro-

perties such as bevel types and colors can

be presented in detail and in a near-floor

perspective across a surface.

Example: Detail shot

Generating detail scans

Perfect emphasis of product details

ESIGN Scan Service

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After digitization, your product scans are not

yet usable for marketing purposes. One of

our included invisible services is the removal

of potential scratches and other disturbances

to ensure the perfect visualization quality of

your products. Therefore, the disruptive ele-

ments are removed before subsequent color

management. Depending on the degree of

contamination, digital cleaning may take

more time, since each scanned element

must be corrected individually.

To keep up the optimized workflow and

avoid potential delays and additional costs,

we recommend checking the products be -

forehand and sending us elements that are

as clean and scratch-free as possible.

Example: Before-and-after comparison

Correction of dust specks or scratches

Invisible services with added value

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For technical reasons during production,

multi-strip products often have an offset

appearance that only becomes visible in the

area representation. For this product group,

the adjustment of strip widths for an offset-

free installation in the area is included in our

standard services. Our service guarantees

the offset-free production of surface and

ambiance photos through the ESIGN

Rendering Service as well as the correct

installation of your products in our Web

applications.

Processing of multi-strip products

Correction of individual strip widths

Representation with offset appearance Offset-free after correction

ESIGN Scan Service

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Continuous carpeting

For the visualization of continuous flooring

products, the Scan Service captures the

repeating design pattern. During processing,

we ensure that the design pattern is exactly

and seamlessly combined in the area. This

way, the product photos represent an opti-

mal basis for the production of surface and

ambiance photos.

Continuous boards

Similar to multi-strip products, continuous

boards are often offset. Based on our service

module »Continuous Board Processing«,

we also guarantee offset-free installation of

continuous boards in surface and ambiance

photos and in the product presentations of

our Web applications

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Generating seamless transitions

How are product scans optimized for continuous flooring products?

Visible offset Seamless transition

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The high-end scan system captures a

much larger color spectrum than can be

represented in offset printing. In order to

also ensure correct colors in print, each pro-

duct is subjected to our color management

workflow. The monitor and print representa -

tions are checked multiple times and recon -

ciled with the products until the best result

has been achieved.

From digitization to proof approval, your

data are processed and stored in media-

neutral fashion in a consistently calibrated

system according to the ICC guidelines (ISO

12647). Color transitions are corrected or

contrast is adjusted as needed. To check the

color match, you will receive a contact sheet

for each product that is generated in the ICC

profile Fogra-Proof isocoated 39L.

The final product files will be delivered in

two different color modes:

r in color mode »RGB-ECI V2« for

digital usage and

r in color mode »CMYK isocoated 39L«

for print media.

Color management and certified proofs

Consistent color management according to ICC workflow

ESIGN Scan Service

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Step 1: Delivery and intake control

We support you in the preparation of your merchandise delivery. We provide you with standardized forms (merchandise lists) forexact description and labeling of your product deliveries.

A ramp is available for offloading. Based on the merchandise lists,we perform an exact intake control of the merchandise you sent.

Step 2: Product digitization

According to your merchandise lists and requirements regardingdegrees of resolution, your products are scanned or digitally captured on the desired scanning scale

Step 3: Color management

Color harmonization with the original product is performed basedon proofs printed on a proof printer according to Fogra guidelinesand in a standard light environment of 5,000 Kelvin. If there arecolor deviations, they will be corrected and checked against the proofs once again.

Step 4: Certified color proofs

You will receive the contact sheets of the product scans with a detailed Fogra log excerpt for approval.

Step 5: Delivery

Upon your verification and approval, we will deliver to you the filesof the product scans in the two color modes RGB and CMYK as wellas the proofs.

ESIGN Scan Service: Workflow at a glance

www.e-sign.com

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Additional FloorMarket® products and services

r ESIGN Rendering Service

Generate surface and ambiance photos

cost-efficiently from product scans

Produce marketing materials on

demand without photo shoots or

installation work: With the ESIGN

Rendering Service, you can cost-

efficiently generate new and print-

ready surface and ambiance photos

for your printed and digital marketing

materials.

r roomimage

The room photo portal for the flooring

industry

From factual, technical representati-

ons to stylish ambiance photos: The

picture service roomimage simplifies

your search for suitable interior motifs

for an effective presentation of your

floors.

t www.roomimage.com

r Web Floor Studio

A marketing tool for online and offline

presentations

Whether through the Internet browser,

directly on CD or permanently instal-

led on your PC: With Web Floor Studio

and the Branded Player, you can pre-

sent your flooring products within

your corporate design to great effect

on the Internet and at the point of

sale (POS).

ESIGN Scan Service

ESIGN Software GmbH

Warmbüchenstraße 17

D-30159 Hannover

Tel: +49 (0) 511 856 143 40

Fax: +49 (0) 511 856 143 43

E-Mail: info@e-sign.com

www.e-sign.com

www.easybo.de

www.roomimage.de

A company of eleco plc, www.eleco.com

Copyright

Blue Studios: title, pages 2, 3, 10, 11, 13; Armstrong: pages 4

(large picture), 4 bottom, 7 centre; Gerflor: page 15; Nieburg:

page 4 centre; Kronospan: page 5; Steirer: page 6; Karndean:

page 7 left; ter Hürne: page 7 right; Timura: pages 5, 8;

Kronoflooring: pages 9, 12; Boen: pages 4 top, 16.

The picture service »roomimage« is a joint and exclusive

offering of ESIGN Software GmbH and Blue Studios GmbH.

The next step: ESIGN Rendering Service

Generate surface and ambiance photos cost-efficiently from product scans