Epic MSLGROUP Fact Sheet
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Some Background About Epic MSLGROUP About our clients Our Leadership Team Elian Wiener A few Highlights Overview Founded in 2009 by CEO Elian Wiener, with offices in Johannesburg and Cape Town, Epic Communications is a leading integrated strategic communications agency in South Africa. With 50 consultants across its Johannesburg and Cape Town offices, Epic is an established leader in the South Africa market, and a company with growing influence in the rest of Africa. In just five years, Epic Communications has become one of South Africa’s top public relations firms, winning the Holmes Report’s African Consultancy of the Year honours in 2014 after growing 44% the previous year. Epic has benefited from a strong focus on talent development and training, along with an aptitude for multimedia content creation and thought leadership. A growing business beyond South Africa’s borders, meanwhile, demonstrates Epic’s increasingly credible regional ambitions. Epic’s founder, Elian, is highly regarded and well recognized in his field. In 2011 he was the winner of the Sanlam/Business Partners Emerging Entrepreneur of the Year® and the Innovation Award. He founded Epic Communications after a background in financial services, financial journalism and corporate communications, to fill a gap in a market where the vast majority of public relationships focused on the consumer sector only. Epic provides quality, senior-level integrated strategic communications counsel, servicing over 40 retainer clients, including Samsung, Nedbank, DHL, Cipla and Old Mutual and has delivered average annualized growth of over 40% since it was founded. The success of the agency is fuelled by its ability to offer clients an integrated strategic communications solution across multiple disciplines to aid clients achieve their business objectives, including traditional media and investor relations, reputation management, activations, e-PR and digital expertise. Chief Executive Officer Gavin Etheridge MD Cape Town Miles Donohoe MD Johannesburg Marscelle Pillay Director, Digital Communications Epic Communications was recently crowned African Consultancy of the Year at the 2014 Europe, Middle East and Africa (EMEA) SABRE Awards - held in London on 20 May 2014. The EMEA SABRE awards recognise agencies at the forefront of strategic communications practices and are among the most sought-after awards in the PR field, attracting more than 2 000 entries from more than 20 countries throughout Europe, the Middle East and Africa. 2014 2014 International Business Award (Stevie Awards): DHL - Delivering Business Success in Africa PR campaign Epic conceptualised and executed an integrated campaign that assisted DHL Express drive business success and growth on the African continent. The multifaceted campaign consisted of PR stunts, traditional media relations, thought leadership editorials and digital platforms, and as a result of the campaign and the increased demand for services, DHL extended their retail footprint by over 900 outlets during the campaign. This fully integrated campaign was conceptualised by Epic to raise awareness for the Sanlam / Business Partners Entrepreneur of the Year competition, strengthen the association between Sanlam and entrepreneurship amongst key target audiences, as well as increase business leads for Business Partners. The campaign resulted in Business Partners’ business leads spiking an estimated 8%; improving Sanlam’s association with entrepreneurial financial services; 342 on-message editorials worth over R12m; a 246% increase in competition entries; and Twitter and Facebook community growth of 66% and 149% respectively. Winner: B2B category: Sanlam / Business Partners Entrepreneur of the Year campaign (2014 PR PRISMs)
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Introducing Epic MSLGROUP, acquired by Publicis Groupe and aligned to MSLGROUP in EMEA.South Africa-based company Epic Communications is the country’s leading independent integrated strategic communications agency.
Transcript of Epic MSLGROUP Fact Sheet
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Some Background
About Epic MSLGROUP
About our clients Our Leadership TeamElian Wiener
A few HighlightsOverview
Founded in 2009 by CEO Elian Wiener, with offices in Johannesburg and Cape Town, Epic Communications is a leading integrated strategic communications agency in South Africa.
With 50 consultants across its Johannesburg and Cape Town offices, Epic is an established leader in the South Africa market, and a company with growing influence in the rest of Africa.
In just five years, Epic Communications has become one of South Africas top public relations firms, winning the Holmes Reports African Consultancy of the Year honours in 2014 after growing 44% the previous year.
Epic has benefited from a strong focus on talent development and training, along with an aptitude for multimedia content creation and thought leadership. A growing business beyond South Africas borders, meanwhile, demonstrates Epics increasingly credible regional ambitions.
Epics founder, Elian, is highly regarded and well recognized in his field. In 2011 he was the winner of the Sanlam/Business Partners Emerging Entrepreneur of the Year and the Innovation Award. He founded Epic Communications after a background in financial services, financial journalism and corporate communications, to fill a gap in a market where the vast majority of public relationships focused on the consumer sector only.
Epic provides quality, senior-level integrated strategic communications counsel, servicing over 40 retainer clients, including Samsung, Nedbank, DHL, Cipla and Old Mutual and has delivered average annualized growth of over 40% since it was founded. The success of the agency is fuelled by its ability to offer clients an integrated strategic communications solution across multiple disciplines to aid clients achieve their business objectives, including traditional media and investor relations, reputation management, activations, e-PR and digital expertise.
Chief Executive Officer
Gavin EtheridgeMD Cape Town
Miles DonohoeMD Johannesburg
Marscelle PillayDirector, Digital Communications
Epic Communications was recently crowned African Consultancy of the Year at the 2014 Europe, Middle East and Africa (EMEA) SABRE Awards - held in London on 20 May 2014.
The EMEA SABRE awards recognise agencies at the forefront of strategic communications practices and are among the most sought-after awards in the PR field, attracting more than 2 000 entries from more than 20 countries throughout Europe, the Middle East and Africa.
2014
2014 International Business Award (Stevie Awards): DHL - Delivering Business Success in Africa PR campaign
Epic conceptualised and executed an integrated campaign that assisted DHL Express drive business success and growth on the African continent.
The multifaceted campaign consisted of PR stunts, traditional media relations, thought leadership editorials and digital platforms, and as a result of the campaign and the increased demand for services, DHL extended their retail footprint by over 900 outlets during the campaign.
This fully integrated campaign was conceptualised by Epic to raise awareness for the Sanlam / Business Partners Entrepreneur of the Year competition, strengthen the association between Sanlam and entrepreneurship amongst key target audiences, as well as increase business leads for Business Partners.
The campaign resulted in Business Partners business leads spiking an estimated 8%; improving Sanlams association with entrepreneurial financial services; 342 on-message editorials worth over R12m; a 246% increase in competition entries; and Twitter and Facebook community growth of 66% and 149% respectively.
Winner: B2B category: Sanlam / Business Partners Entrepreneur of the Year campaign (2014 PR PRISMs)
