2!

EPIC TALES OF THE UNEXPECTED. ESTIMATED READING TIME: 15 MINUTES

SERIES 01

One day company X decided that in order to grow further they must do some sort of marketing as their current content just wasn't working. Landing page drop offs, low sales and following on social media get them reach for the big red button.

THE STORY OF COMPANY X

#EPIC TALES:

IN A PANIC COMPANY X LOOKED AT THEIR COMPETITORS & IN A KNEE JERK RESPONSE DECIDE TO DIVE IN DIY STYLE IN A BID TO SAVE MONEY.

#EPIC TALES: ACTIONTIME

#EPIC TALES: OF FRUSTATION

Unfortunately Company X didn't conduct any solid consumer research making their content strategy even less targeted. The boss felt very frustrated as he thought this marketing lark was piece of cake!

#EPIC TALES: OF REGRET

Company X wasted so much time trying to take on all the 'easy stuff' themselves that the rest of the business began to suffer costing them even more in time and revenue.

#EPIC TALES: THE TURNAROUND

So the next day the boss called in his marketing manager who tries to explain. He informs him that it really needs a specialist team, consumer research, content strategy, targeting and retargeting. This takes time to develop but promises much better results long term…

#EPIC TALES: OF LOSES

so now the boss realises he has wasted precious time and resources with 0% ROI on ineffective poorly planned marketing. Company X has actually lost more potential revenue than it would cost to employ a specialist agency to do it for him. Not to mention confusing his audience even more and losing potential consumers. Note to self: find out what personas and smart insights are

#EPIC TALE: THE

PAYOFF The boss finally decides to come round to budgeting more for his marketing so it can be done properly allowing him to focus on what he needs to do. Company X social following grows 35% during the next 6 months. Leads are up 19% and sales up 11% on the previous years quarter.

#EPIC TALE: TAKEAWAY

the moral of the story is - companies need to think seriously about hiring specialist teams who can focus on their building their marketing strategy and content allowing them to focus on their business. Spending more in the short term will definitely save you more in the long run! The End.

SERIES 2 COMING SOON. HAPPY MARKETING FOLKS!

WE CAN HELP YOU CREATE A CONTENT STRATEGY BASED ON SOLID CONSUMER RESEARCH.

WE CAN ALSO HELP YOU PLAN YOUR CAMPAIGN. COVERING 4 SIMPLE STEPS

BE IT BRAND AWARNESS TARGETING RETARGETING

LIKE THIS

SO YOU CAN FOCUS ON WHAT’S IMPORTANT.

DISCOVER MORE CLICK HERE

SERIES 2 COMING SOON. HAPPY MARKETING DREAMS!

FINALLY A LITTLE ABOUT US HAPPY MARKETING DREAMS!

Hello.we are epic What: Creative Integrated Agency Established: 2009 Team: 6 experts Mission: Creating brand stories for local and international brands  

We love our clients and we are passionate about what do. Creative and strategy are the driving force behind our wings

Ok we admit it, we will never let any crap out the door. We create powerful brand stories for our clients and build lasting brand relationships.

the details passion the truth about epic

our mission Brand stories

Brand stories We create brand stories. Every company or organization has one. Its own voice. Its own brand DNA.

Execution We execute this using the right channels at the right time to engage, connect and bring your Brands story to life.

James Lake experience

Over 10 years experience working with some of the best creative teams and world renowned brands. Worked with local and international companies including Microsoft and MSN Delivering creative solutions across FMCG, tech, education, resources and more.

ENGAGING BRAND STORIES ARE THE KEYSTONE FOR EPIC BUILT UPON SOLID CONTENT STRATEGIES.

specialisms Campaign creation Creative Strategy Concept Creation Brand Development Graphic Design

Creative Director & Founder

meet the team

eliza house development

mike jacobi director

claudia lopes designer

tom rogers designer

michael klin account

Our experience

61% 31% 21%

1. Branding 2. Digital 3. strategy

Our clients Feel the love We love our clients and we are proud of the work we deliver for them. Engaging our clients brands with their market is our priority ensuring we always use the right strategy and marketing channels delivered at the right time to the right audience.

thankyou. HAPPY MARKETING FOLKS!