Entrepreneurship and Innovation Ecosystems - Lux Research...
Transcript of Entrepreneurship and Innovation Ecosystems - Lux Research...
Lux Research Summit Amsterdam, June 16, 2015
Entrepreneurship and Innovation Ecosystems in a Corporate Environment: 3D Printing a House
Dr. Paolo Bavaj
Personal Profile Paolo Bavaj
Educational background: PhD in Chemistry, RWTH Aachen, Germany
23 years of professional experience: Manufacturing, Sales and Marketing
Research and New Business Development
Strategy
Current position: Member of the Adhesive Innovation Executive Committee
Responsible for global New Business Development
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 2
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 3
Image
Who we are Entrepreneurial Spirit since more than 130 Years
Founded 1876
Historical basis: Chemicals based on natural oils & fats
Preferred stocks traded since 1985
Family owns > 59 % of ordinary stocks
June 16, 2015
Who we are Henkel at a glance 2014
1 Adjusted for one-time charges/gains and restructuring charges.
Almost
50,000 employees all over the world
44% of our sales generated in emerging markets
2.6 billion euros adjusted1 operating profit (EBIT)
59% of our sales generated by our top 10 brands
138 years of brand success
16.4 billion euros sales, 3.4% organic sales growth
Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 4
Who we are Global leading positions in consumer and industrial businesses
Laundry & Home Care Adhesive Technologies Beauty Care
Industrial Business Consumer Businesses
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 5
Adhesive Technologies Key Financials 2014
Organic sales growth
+3.7% Sales
8,127 m€
Adj.1 EBIT margin
17.2%
Sales generated by our Top 10 brands
80% Innovation rate²
30%
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 6
1 Adjusted for one-time charges/gains and restructuring charges. 2 Percentage share of sales generated with new products launched onto the market within the last five years.
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 7
Adhesive Technologies A leading solution provider worldwide
Deep industry expertise Leading brands for industrial customers
and consumers Best-in-class quality and service Global presence and customer proximity
Customer Partnership Innovation Leader
Comprehensive portfolio of leading technologies Innovation driver in the industry Shaping industry megatrends (e.g.
Sustainability or Lightweight)
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 8
Successful Innovation in Three Horizons Striving for Technology and Innovation Leadership
exis
ting
new
new
Mar
kets
Technologies / Products
existing
New Technologies / Applications
2-5 years
New Business Development / Incubators > 5 years
adja
cent
incremental
Development of Current Business
< 2 years
Incremental Innovations
keep current businesses
healthy and attractive
Adjacent Innovations drive
profitable growth based on
current businesses
Breakthrough Innovations
ensure sustainable growth for
the future B
usin
ess
Uni
ts
(Exp
loita
tion)
New
Bus
ines
s D
evel
opm
ent
(Exp
lora
rion)
Different horizons and timelines ensure healthy project pipeline
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 9
Efficient and incremental innovation
Building on existing products and markets
Driven by performance-related incentives
Innovation Ownership Core Business and New Business Development
Core Business New Business Development / Incubators
Creative and original approach to innovation
Driven by entrepreneurship
Across or outside core businesses
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 10
Plastic Welding of different plastics
Allowing broader choice of plastics increasing the design freedom, i.e. for lightweight
Target application: Interior Automotive
Innovation Ownership New Business Incubators
Incubator “Plastic Welding” New Business Development / Incubators
Creative and original approach to innovation
Driven by entrepreneurship
Across or outside core businesses
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 11
High performance Barrier Layers for printed and flexible electronics
Protection against air and moisture
Target applications: OLED Lighting / Display
Innovation Ownership New Business Incubators
Venturing “Barrier Layers for Electronics” New Business Development / Incubators
Creative and original approach to innovation
Driven by entrepreneurship
Across or outside core businesses
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 12
Key Ingredients of Innovation The success factor is to foster both cultures under one roof
When it comes to innovation, entrepreneurship and performance culture go hand in hand
Core Business New Business Development /
Incubators
Performance Culture Entrepreneurial Spirit
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 13
New Business Development From Trends to New Businesses
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 14
Building an innovation growth platform for Henkel
Search Fields Applications New
Businesses Mega
Trends
Mega Trends
Urbanization and Population Growth
Sustainability and Health
Mobility and Communication
Scouting and Start-up Screening Foresight Management Incubators Venturing
Ecosystem
Structure of Teams Interdisciplinary Teams Involving Business Units and R&D
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 15
Leverage internal and external capabilities
Strongly engage existing knowledge in operative businesses and R&D
InnoManagers are primary connection points to identity suitable people
Create a strong network to cross leverage know-how and use as sounding board
Project related internal and external networks established
Foresight Management @Henkel Adhesive Technologies
Foresight Management: Create future scenario & identify new business opportunities
Make strategic decision and initiate developments in the present
Outperform competition by moving first with new products and applications
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 16
Systematic process to anticipate future market trends
Strategic decisions
Backcast
Future Scenario 1
2 3
2016 2013
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 17
Drivers of Change Perspective 2025 Driver 01: Demographic Change and Urbanization
8.1 bn world population 58%
urbanization rate
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 18
Drivers of Change Perspective 2025
Individuality Driver 03: Individualization
Lifestyle Express yourself
Self- Fulfillment
19
Printing Your Living Space: 3D printing of spare parts and throw-away articles as well as of individualized living space
© by Henkel
External Project Support Evaluation of Applications
Multi-level contacts throughout entire
value chain
Outside-in perspective
Voices from the market - a reality check • Market sizes and dynamics • Pain points • Henkel’s potential role • Potential partners
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments Slide 20
3D Printing – Emerging Business Opportunity Mega trend: mass customization
Design feasibility check Reduced tooling time and cost Production of complex parts
Rapid Prototyping Tooling/ Pre-production parts Manufacturing
€ 2 bn material market by 2020 – our initial opportunity Emerging market Market to be made
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 21
Case Study: 3D Printing a House Products for high performance applications
Idea • 3D Printing a Canal House in Amsterdam • Use of Bio-based products Key requirements • Materials that are durable, stable and
fire-proof • Specialized adhesive for connecting
components • Sound and thermo insulation Pain Points • Materials not optimal for house printing • Slow printing process • No real-time control possible
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 22
Case Study: 3D Printing a House Building an innovation ecosystem
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments
Right picture: © by Mats van Soolingen
23
Case Study: 3D Printing a House Products for high performance applications
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments
Pictures: © by Olivier Middendorp
24
Case Study: 3D Printing a House Products for high performance applications
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 25
Case Study: 3D Printing a House Achievements
June 16, 2015 Lux Research Summit Europe 2015: From Corporate Foresight to Start-up Investments 26
Building 2nd printer with significant
improvements
Printing speed increased by 400%
due to improves material
Currently assembly of ground floor
Thank you
June 16, 2015
Dr. Paolo Bavaj Head of New Business Development Henkel AG & Co. KGaA Adhesive Technologies Phone: +49 (0)211 797 2289 Mobile: +49 (0)151 6800 2289 Email: [email protected]