02 Entrepreneurship Motivation and Theories of Entrepreneurship
Entrepreneurship
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Transcript of Entrepreneurship
Entrepreneurship
entrepreneur
• An entrepreneur is one who creates a new business in the face of risk and uncertainty for achieving profit and growth opportunities and assembles the necessary resources to capitalize on those opportunities.
Psychologists pointed that entrepreneurs posses these traits
• Desire for responsibility
• Preference for moderate risk
• Confidence in their ability to succeed
• Desire for immediate feedback
• High level of energy
• Skill in organization
• Value of achievement over money
Desire for responsibility
Preference for moderate risk
Confidence in their ability to succeed
Desire for immediate feedback
High level of energy
Skill in organization
Value of achievement over money
Other characteristics of entrepreneurs include: • High degree of commitment
• Willingness to accept risk, work hard and take action
• Flexibility