Enterprise analytics - beyond kpi's like watermelons - mca2015 By Cas Schalkx of CM Telecom
Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015
13
Enterprise Analytics Beyond KPI’s like watermelons Mobile Convention Amsterdam, June 4, 2015 @casschalkx
-
Upload
cm-telecom -
Category
Mobile
-
view
83 -
download
0
Transcript of Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015
![Page 1: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/1.jpg)
Enterprise AnalyticsBeyond KPI’s like watermelons
Mobile Convention Amsterdam, June 4, 2015
@casschalkx
![Page 2: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/2.jpg)
![Page 3: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/3.jpg)
![Page 4: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/4.jpg)
![Page 5: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/5.jpg)
Delivery time (sec)
Delivery rate (%)
Platform??
![Page 6: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/6.jpg)
What is the job to be done?
![Page 7: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/7.jpg)
Fired as CEO, exiled Russia
![Page 8: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/8.jpg)
Secure messaging should be free for everyone
![Page 9: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/9.jpg)
Job? Double check phone numbers
![Page 10: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/10.jpg)
Conversion: New user using secure messaging
![Page 11: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/11.jpg)
Icons by Arthur Shlain from the Noun Project
Which job needs to get done?
Eliminate, simplify, standardize and automate
Will we never be finished. So iterate.
![Page 12: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/12.jpg)
![Page 13: Enterprise Analytics - Beyond KPI's like Watermelons | CM @ Mobile Convention Amsterdam 2015](https://reader030.fdocuments.in/reader030/viewer/2022032502/55b8eecdbb61ebe3258b4677/html5/thumbnails/13.jpg)
Next up: Authorization API’s