Enduring the Road to Success
Transcript of Enduring the Road to Success
-
8/14/2019 Enduring the Road to Success
1/32
Enduring The Road To
SuccessBy Eric Hamm of MotivateThyself.com
-
8/14/2019 Enduring the Road to Success
2/32
www.MotivateThyself.com
2
Contents:
About the Author: .3
Introduction: .. 4
Chapter 1: The First Valley ..5
Chapter 2: Keeping Your Feet On The Ground ..12
Chapter 3: Beware Of Boredom ..19
Chapter 4: Dealing With The Catch-22 .24
Chapter 5: Staying One Step Ahead Of The Competition .27
-
8/14/2019 Enduring the Road to Success
3/32
www.MotivateThyself.com
3
About The Author:
My name is Eric Hamm and I am the author of a blog called Motivate
Thyself. I have many passions, but one of my greatest quests is to gain
success in everything I set my mind to. This doesnt mean that I plan on
being the greatest basketball player just because I want to shoot some
hoops; I dont want to pursue great success in EVERYTHING. But, for
instance, if I am attempting to make a name for myself in Blogopolis, than
THAT would be a pursuit that I deem worthy of some of my greatest energy
and focus. As a business owner/computer consultant, I set forth to gain
great success in my industry. After 5 years I have realized my need to
change paths so I am now pursuing other things.
My point is this; whatever I put my mind and energies to, I expect success.
But not because of a blind ambition, but instead, I expect this because of a
formula of enduring the road to success thats worked time and again and
continues to show its value as I push ahead.
-
8/14/2019 Enduring the Road to Success
4/32
www.MotivateThyself.com
4
Introduction:
This is a compilation of posts that has been created over the last
month and a half at Motivate Thyself. Its the series I called, Enduring
The Road To Success, in its entirety. I hope you enjoy and benefit from the
content provided as I walk you through my journey on this road as I set out
to conquer one business and then start another. The ideas and tips included
are completely transferable to any endeavor that you may feel led to seek
out.
-
8/14/2019 Enduring the Road to Success
5/32
www.MotivateThyself.com
5
Chapter 1: The First Valley
The exact numbers may vary depending on the source you take
them from and the goals in question, but the general consensus is that 1 out
of every 2 people who attempt to obtain success, will fail. Here are some
examples:
* 30% of college students leave after the first year and
almost 50% will never graduate.
* 50% of businesses fail within the first year and 80% will
never make it to year 5.
* 95% of all blogs will fail.
Now these are just a few areas where people attempt to succeed and
Im sure you will find other ventures that have higher or lower rates of
failure, but the point is clear; people fail just as much as they succeed.
The road to success.
The path between the starting line and the final destination of your
pursuits can be a long and winding road. Hills and valleys are up ahead and
the weather is never certain. You stock up for the mission, but uncertainty
is at the forefront of your mind as you embark on this very important
journey.
-
8/14/2019 Enduring the Road to Success
6/32
www.MotivateThyself.com
6
When I started my consulting business 5 years ago, I had no idea
what to expect. I had heard the statistics, but wasnt too concerned. I
figured I was one of the few who would succeed. Looking back, Im not sure
if this was arrogance or ignorance, but somehow I seemed to pull it off.
Coming out of the gate, I was driven by the momentum of my
enthusiasm. You could say that I started on a hill and could see all the
great potential ahead. I was sprinting with all my mite as I couldnt wait to
make up some ground. But it didnt take long for me to find myself in the
first valley, unable to see beyond the next bend.
Enduring the first valley.
So here I was, experiencing the first real stumbling block of any
journey for success. Its in the first valley that many will fail. Not only are
you in a low point on the trail, but considering its your first encounter, you
literally have no idea what to expect. It can be petrifying to say the least,
and has a tendency to take every last molecule of wind out of your sails.
So what brought me to my first valley?
It was probably a combination of my first bad experience with a client
as well as the realization of the work involved in building a successful
business. In other words, reality hit me like a ton of bricks. Starting at such
-
8/14/2019 Enduring the Road to Success
7/32
www.MotivateThyself.com
7
a high point and then finding myself tumbling down the mountain, I was
experiencing, for the first time, the roller coaster ride to success.
Cameron Herold wrote a brilliant guest post on Tim Ferrisss blog that
tackled this particular subject. He broke the experience down into 4 steps,
with the last one being a juncture that had two possible outcomes. Its
called the Transition Curve and it looks something like this:
1. Uninformed Optimism (At a high point)
2. Informed Pessimism (Starting to crash)
3. Crisis of Meaning (Stuck in a valley)
4. And then either Crash & Burn or Informed Optimism (Do
I give into failure or take what Ive learned and move in a positive
direction?)
The basic idea is that most of us start this journey with an optimism
that is not completely founded in reality. So when reality does finally hit,
your drive can take a serious nose dive. Then you find yourself wondering if
this really IS what you want to do or if it is even something that you CAN do.
It is at this point that the road splits and you are left to make a potentially
life changing decision; Do I give into failure or do I push through this? If
you choose the latter, you will begin the final step of informed optimism
where you will have a positive outlook that is based on facts and not
-
8/14/2019 Enduring the Road to Success
8/32
www.MotivateThyself.com
8
adrenaline. Not only will you continue on your journey, but you will have
just gained a very important skill that will be crucial in the many miles
ahead.
The breakthrough of moving beyond your first valley.
Honestly, I think the fear of being broke was what helped me make
the decision to push ahead. But the skill was still learned and the next
valley, not as much of a threat.
Many things in life are setup this way. Whether it be the breaking of a
bad habit or the pursuit of a dream, making it past the first bump in the
road is one of the hardest and most crucial parts of the process. Its the
moment the road forks for the first time that you will find out if you want it
badly enough.
Your motivators will have their first real test as their ability to drive
you is called into question. As I just stated, fear was a big motivator for me
in the early stages. This may not be the most attractive drive to admit to,
but it served its purpose none the less. So as you start to ascend into this
dark, unfamiliar land, know that it is up to you to make it through. Nobody
will force you to push through the pain.
6 tips to help you get past this crucial point.
-
8/14/2019 Enduring the Road to Success
9/32
www.MotivateThyself.com
9
So youre stuck in this valley and are having trouble finding which
ways up, let alone knowing how youre going to keep moving forward. Ive
been there many times and have thus far made it to the next step, so I not
only feel your pain, but have some insight that might be helpful.
1. Dont freak out when you realize its not as easy as you
thought it would be. When the initial crash begins to take place, panic is
often the first reaction. You start asking yourself, What am I doing here? I
cant do this! This is too hard and just not working out like I thought it
would. I can tell you from experience, THIS IS NORMAL! Relax and know
that this was to be expected. Not because you cant do it, but because your
expectations were off to begin with. With a little bit of time and some
adjustment to your perspective, youll be on your way before you know it.
2. Take a weekend and forget all about it. One of the best
things you can do to prevent unnecessary panic, is to get away from the
situation. Clear your head of the whole matter by taking a weekend and just
having some fun. Get some exercise, get some good sleep and relax. Try
not to think about what youre going to do, but instead, focus on getting that
mind fresh for the week to come.
3. Make sure youre on the right road. After some R&R its time
to ask yourself a very important question, Is this really the right thing for
me to do? The fact is, often times the reason we fail is because we are
-
8/14/2019 Enduring the Road to Success
10/32
www.MotivateThyself.com
10
attempting something that just isnt for us. You must be careful, though,
because this is also an easy time to make excuses and talk yourself out of
the RIGHT path. But be sure this is something your REALLY want/need to
do. Once youve decided it is, you need to
4. Remind yourself why you started this journey in the first
place. Sure, you were pumped with optimistic adrenaline in the beginning,
but that doesnt mean the reasons for your pursuit were any less important.
Think back to the starting line and re-feed on the ideas for your future. Only
this time, do so with your new found appreciation for the challenges that lie
ahead.
5. Get advice from a veteran in your field. After youve
refreshed your memory, its time to seek the advice of someone whos been
there before. Find that person whos been through many valleys before and
keeps rising to the top. Ask for their insight as you
6. Prepare a counter attack. Now that you have the help of a
veteran and you are completely convinced that youre on the right path, its
time to layout a game plan to push through this and start your ascension to
a successful future. Figure out what things pulled the rug out from under
you and learn from the mistakes you had made. Accept the reality of your
current obstacles and figure out the best ways around them. Look at this
-
8/14/2019 Enduring the Road to Success
11/32
www.MotivateThyself.com
11
whole thing as a learning experience, a necessary lesson of life,
and make things happen!
-
8/14/2019 Enduring the Road to Success
12/32
www.MotivateThyself.com
12
Chapter 2: Keeping Your Feet On The Ground
If anyone needs to see numbers to backup the notion that our society has a
tendency to over shoot, all they have to do is check out the daily headlines. Sure,
our economys woes are incredibly complex and created by multiple factors, but
the overwhelming number of businesses and individuals who went overboard
while the bubble was inflating is staggering. A few years ago, things were moving
so quickly that if you were a real estate agent you would have thought retirement at
40 was nothing less than a certainty. As a result, many got a little too aggressive
and much too confident.
This brings me to the next obstacle on our journey. Weve just pushed past the
first valley and have started to increase in elevation as we make our way back to
the peaks of progress. Only this time, its not just adrenaline, but informed
optimism that is fanning our flames. Now we grow confident as we feel the first
true sensations of success. But just as the valleys threaten our voyage, so too does
this exciting new hill bring danger to our designated destination.
The confidently climbing computer consultant.
About 4 and a half years ago I was climbing with just this kind of confidence. Id
learned much from my first valley experience and was excited to continue
-
8/14/2019 Enduring the Road to Success
13/32
www.MotivateThyself.com
13
moving forward with a more educated engagement. The money was just starting
to flow with more consistency as my name began to establish itself among the
local community. The more clients I encountered, the more efficient and effective
I became. I was really starting to get the hang of the whole thing.
But fairly quickly I started making my first post valley mistakes. For one, I was
spending money with the perspective that things were always going to flow with
ferocity. This not only kept my financial buffer quite thin, but it began building
bad habits. Secondly, my imagination started taking over my goal setting as my
immature success made me feel amazingly invincible. Just like a good run can
boost your endorphins, so too can a mountain ascent bring on floods of feel good
hormones. As we start to see the world once again, perched on our high mountain
peak, loss of perspective finds its way back.
And if that werent already a plate of potential mishaps, I went one step further as I
found myself lightning my load of self taught technical training. As a computer
consultant it is absolutely crucial that you stay ahead of the curve with the latest
technology trends. The last thing you want to do is fail your client by falling
short. So constant intellectual updates are a must. But with everything going so
well, I started to become complacent in my computer curiosity.
-
8/14/2019 Enduring the Road to Success
14/32
www.MotivateThyself.com
14
The danger of the self induced valley.
Its one thing to find yourself in the lowlands because of uncontrollable
circumstances, but all too often it is the result of confident complacency that gets
us into trouble. As I just mentioned, over confidence in my misdiagnosed
maturity was weakening the very wheels I had ridden to win the first race. I
had done what many tend to do, as I disregarded the very same growth that had
helped gain my positive progress. I had found a formula that worked and then
depleted the dose as if my recent increase in elevation would take it from there. I
joined the ranks of so many who frequent the valley as if it were their second
home, as I started to see my ascent turn downward.
One unique characteristic about this particular path is that it moves with
momentum. Once you start your decent, just like a train slamming on its breaks,
you can only sit and watch as you skid down the surface of the mountain. As I
started to run into those unforeseen slow times, I wasnt prepared to properly
proceed with the pursuit. My finances were depleted, my daily habits, set for a
sustained success that wasnt currently accessible and my technical skills were
starting to rust. This wasnt an on/off switch situation. It was in those moments
that I not only realized my mistakes, but had to accept a foreseeable future of a
valley voyage. I knew it would now take some time to repair the damage, learn
-
8/14/2019 Enduring the Road to Success
15/32
www.MotivateThyself.com
15
from my recent over reaction and start the upward climb I so desired. It was in this
second valley that I was once again faced with a split in the path. There were two
arrows pointing opposite of the other, one promoting progress while the other
pointed perilously to a path that provided a quick and easy escape from the
pains of my previous elevation.
5 Tips to help you keep your feet on the ground as your progress
continues to push upward.
So Ive presented you with some images of over extension and under estimation
that help reveal my inability to stay grounded when things were looking up. It was
this lack of personal gravity that pulled me up and then pulled the rug right out
from under my shaky foundation. But it wasnt all for not, as I came away with a
few notions of new knowledge that would help me not only regain my footing, but
maintain longevity in the higher altitudes ahead. So here are some tips that I
would like to share with any who find their ability to maintain a positive
momentum to be minuscule at best.
1.Continue with the formula that works. If I could give you only one
piece of advice concerning sustained success it would be this very point.
It may be a simple step, but easy it is not. The low points on the journey
make it hard to maintain motion, while it is the peaks that leave us light
-
8/14/2019 Enduring the Road to Success
16/32
www.MotivateThyself.com
16
headed and overly optimistic. So it is absolutely crucial that you not
only find this righteous routine, but that you run with it
regardless of your current elevation.
2. Be frugal whenever possible. With anything in life, money is often theultimate voice of progress. It speaks to us in reward as well as recourse.
But it is what we do with these multidirectional decibels that determines
our destination. The saying may be true that it takes money to make
money, but I would suggest with certainty that much of our spending
does not come in the form of progress. It is especially crucial during
these high points in the journey that we take advantage of this successful
surge. Because the buffer we are building will become our life raft when
inevitability finds its way back once more.
3. When viewing from a peak, take your vision and dial it back.(Translation: Dont let yourself get overly confident.) I made the
mistake of riding my new found success right back down the mountain.
As my elevation started to increase, the view seemed to become more
beautiful with every upward turn. But it wasnt just the situation that was
changing. My ability to see the fine details of my journey were becoming
obscured as well. And with this diluted determination, I was much more
prone to make mistakes as I calculated my course. This is why its
absolutely imperative that you base your decisions on the
-
8/14/2019 Enduring the Road to Success
17/32
www.MotivateThyself.com
17
previous steps of success instead of the hypnotic hype that the
hills tend to harbor.
4. Avoid complacency at all costs! As I mentioned, it was during thisparticular ascent that I began to let off the throttle of sustaining my skill
set. But I would urge you to avoid this immature act and always be at
your best. The fact is, there are many who are competing to maintain
footing on this very path that you pursue, and it will be those who keep
their focus fixed on their foundation that will make the most headway.
So always stay sharp while maneuvering your way up and down these
monumental mountains.
5. Plan for the next valley. As I stated in a previous paragraph, some ofthe valleys we face are an inevitability. So its just as as important that
we plan for the next descent as it is to pursue our upward progress.
Following the steps I just laid out will benefit this future battle plan, but
we also need to prepare our minds as the adrenaline will certainly stop
pushing our forward potential. The best example I can think of when
describing this process is with the cycles of blogging. Monday starts off
strong with emails and comments and traffic, OH MY! Then continues the
motion of this joyous momentum as the week goes on. But as the
weekend starts finding its way closer to the current moment, we see a
significant lull in the action. It is during these times that, if unexpected,
may be perceived as a negative reflection of our Internet offerings. But
-
8/14/2019 Enduring the Road to Success
18/32
www.MotivateThyself.com
18
for those who are aware of the cycle and therefore prepared for the
minuscule motion of the two days before Monday, it is just another
weekend, a mini valley so to speak. So whether or not you blog, and
therefore grasp this grossly simplified concept, it is absolutely crucial
for your perspectives to be prepared for all that lies ahead.
-
8/14/2019 Enduring the Road to Success
19/32
www.MotivateThyself.com
19
Chapter 3: Beware Of Boredom
If youve ever checked out my About Me page you know that Ive
done just about every J-O-B known to man. OK, maybe not everyone, but A
LOT! One of the common threads that youd find if you were to follow me
back in time, would be that of boredom after 6 months. I say six months
because thats about how long it takes to master most J-O-Bs. (Please
dont take offense to my use of J-O-B here. Im just referring to many of the
9 to 5ers out there. Im fully aware of the great number of jobs that require
huge skill sets and dedication to master. I mean no disrespect.) After you
have elevated your skills to a point where you could man the register or the
phone or the customers or whatever, in your sleep, with both hands tied
behind your back and only using 2% of your brain power (hold on, I need to
catch my breathOK, Im good!), you will start to get seriously bored. And
Im not talking looking at the clock every couple of hours, bored, but,
PLEASE, let me out of this place (and its only 9:15am on a Monday) kind
of bored.
Now these might sound a little extreme, but the fact is, if you are a
quick learner and have any kind of initiative at work, you will quickly get to
that place where you can choose to stop striving. In my consulting business
that time comes and goes. It is certainly much more challenging than
anything I had ever done in the past, and running a business keeps you on
-
8/14/2019 Enduring the Road to Success
20/32
www.MotivateThyself.com
20
your toes with regularity, but even all of that can get quite boring as time
goes on.
Just after tackling the unforeseen dangers of our previous summit, and
right after coming out of our first valley, we are now feeling pretty confident.
But this is exactly the problem. Our confidence, if handled improperly, will
most certainly lead to boredom and then very quickly, complacency. And its
complacency that will always bring us mediocrity. The problem is, we tend
to seek comfort after all the previous struggles on this long road to success.
Like any human being, the first signs of peace make us feel like weve
finally made it! But nothing could be further from the truth!
We need to translate the positive energy that comes from our newly
found confidence, into the push we need to make it up our next mountain.
But instead, our natural reaction is to start to strut our way along the road.
We think, I could do this in my sleep! Im awesome! And you may be
awesome (the jurys still out :-) ), but being awesome isnt going to make
you a success. Passionate persistence with a side of personality and
people skills should be what youre after. And this only comes in time
and with experience. Because the passion and persistence Im referring to
will find its way as you get your battle scars and keep coming out stronger
than before. A rookies optimism is only a small portion of the
personality I am speaking of.
-
8/14/2019 Enduring the Road to Success
21/32
www.MotivateThyself.com
21
How to avoid the wrong kind of confidence as we face
boredom.
* View your current skill set as only the tip of the iceberg. If you
look at all the successful people in our lifetime and compare their time of
striving to improve, you would likely see this time as open ended. Its that
drive to always look for a better way of doing things that reveals someone
who is serious about maintaining momentum. We live in a go-go-go society
and it is one that never stops. Those who stagnate in their skill set will most
certainly be left behind. And the fact is, boredom stinks! If you want to
continue to enjoy your work, it is essential that you keep moving
forward in both your knowledge and appreciation for what you do.
* Keep your focus outward. One of the things that tends to occur
as we become complacent is that of inward focus. Whether we are over
confident, frustrated or just plain bored, it is our obsession with ourselves
that can magnify these emotions. It is only when we keep our eyes outward
and onward that we can maintain a healthy perspective on reaching the
goals we strive for. And it is when we maintain this perspective that
we can more easily see the next motion in need of mastery.
* Question your current path. I truly believe that each and every
one of those jobs were essential in forming the skills I needed to move
forward. But there came a time when that particular path had run out of
-
8/14/2019 Enduring the Road to Success
22/32
www.MotivateThyself.com
22
road. We need to make sure that our current heading is still right for the
success we seek. Because if our job has finished playing its part, we
need to stop running in place and find the beginning of the next trail.
* Be the best at what you do! I dont think youll ever have to
worry about saying to yourself, Man, I really wish I werent so good at this!
Striving for excellence for the sake of being the best is something that will
always keep you sharp and safe from the blisters of burning boredom. Im
not suggesting you waste your time trying to one up everybody, but if you
realize your great need to keep learning, keep your focus on the trail ahead,
and are certain you are riding along the right road, you should feel confident
in seeking your spot at the top of the list. Technically, there will always be
somebody better than you, but playing a healthy game of, I bet I can do it
better, will always keep you on your toes and off the path of mediocrity.
* Diversify your growth. Kind of like multitasking, but without
the newly negative notion of system slowdown, diversifying your growth
can be a great way to keep the boredom at bay. If you are constantly
focusing on one area of mental growth, you will find yourself quickly tiring of
this tedious tyrant. Our minds crave many tastes and it is essential that we
feed them a balanced diet. Too much of any particular food and we risk
negative effects. Not only will you gain a wider range of knowledge, but the
single skill in question will benefit from getting a break now and again.
-
8/14/2019 Enduring the Road to Success
23/32
www.MotivateThyself.com
23
The Bottom line is, human beings are active creatures with highly
reactive minds. We constantly need things to react TO as we go about our
days. If our day jobs arent bringing us the stimulation we need to keep a
positive pursuit of success, than we need to rethink our path. And if we
know were on the right road, its time we take a good look at the
method to our movement.
-
8/14/2019 Enduring the Road to Success
24/32
www.MotivateThyself.com
24
Chapter 4: Dealing With The Catch-22
When I began this journey of blogging it was with the full intention of
changing careers. Id been running my computer consulting business for almost
5 years and was ready to move on. Four months had gone by and I had found
myself coming up to a kind of crossroads that Id never seen up to this point.
Unfamiliar, though it was, I knew that my focus needed to be on a direction and
not on its distinctive features. So I thought long and hard about which way to veer
and finally came up with a choice that has been executed as of last week.
First, lets look at the Catch-22
What made this directional dilemma so unique was its inability to give a clear right
or wrong answer. It seemed as though no matter where I leaned, I was given both
positive and negative play.
The road forked because my time was becoming ever so limited with the pending
launch of some near sighted ventures. My current business was paying the bills,
but my future goals were paying the price of its hunger for time. The sign between
the splitting trails said something like this:
-
8/14/2019 Enduring the Road to Success
25/32
www.MotivateThyself.com
25
TURN LEFT: Here you will regain the valuable time needed to properly produce
the product of your future. Be careful, though, as your finances will be uncertain
and the ground less solid for the first few miles.
TURN RIGHT: Here you will continue down the road you remember as you reap
the rewards of certain solid ground. Be careful, though, as you will continue to
neglect your dreams and most certainly restrict your future possibilities.
So you see my dilemma? I think this is something we all face at one time or
another as we make our way down this road of life. But it isnt until youre faced
with this fork that you feel its heavy hand fondling your fate. You mistake the
feeling of uncertainty as a sign that theres only one correct coordinate. But if you
happen to be the author of a blog thats titled with verbiage of forward
progress, you may find that certainty is not always a requirement for right
direction.
So which way did I turn the wheel?
If the above directions were to be taken literally, than I would answer this question
by stating that my heading went from North, to North-West. I decided on the
potentially shaky ground, for the ability to fully follow my future endeavors. So
last week I said goodbye to my computer consulting business and hello to my
-
8/14/2019 Enduring the Road to Success
26/32
www.MotivateThyself.com
26
online opportunities. Id spent 5 years building certainty, but it had become boxed
in by boredom and other captivities that Ill purposefully fail to explain. I dont
have regrets for this recent past, but I knew as I stared at this fork, that regret
would make itself known if my dreams werent properly tended to. Sink or swim,
as Sean and I like to say, but treading water is just not in the playbook
anymore.
-
8/14/2019 Enduring the Road to Success
27/32
www.MotivateThyself.com
27
Chapter 5: Staying One Step Ahead Of The
Competition
We are in the final leg of our journey as I talk about the twists and
turns that we encounter as we try and endure the road to success. But
were not here to just endure, but to conquer. Were on this road because
we want to be more than average and rise to our greatest potential.
This final leg is just as important as the first. It is here where we are
not just trying to stay on track. It is this part of our journey where the 5
percent is separated from the other 95. Its the innovative and creative that
succeed past this point. Anyone can fallow a plan to succeed, but few blaze
their own trail and make their own rules. But this is exactly what Im going
to ask that you do.
About a month and a half ago I wrote a guest post for Pick The Brain
called, 10 Traits of a Successful Human Being. In point #4, A Big
Imagination I say this:
When I think of some of the greatest achievers in American
history I see great innovators and people of purpose. Names like
Henry Ford, Walt Disney and Bill Gates come to mind. From cars to
cartoons to computers, their personalities were as diverse as their
pursuits. But one thing they share is the wonderful ability to see
-
8/14/2019 Enduring the Road to Success
28/32
www.MotivateThyself.com
28
whats not yet visible to the naked eye. It was the imagination of
Henry Ford that first painted the picture of a car in every garage, and
Bill Gates, a computer in every home. And it was Walt Disney who
continues to inspire millions with the idea that anything is possible.
Those with inevitable success can see the unseen. Theyve become
successful in their minds before they laid their first brick.
Seeing the unseen.
My first year of consulting was filled with the commonalities of a new
business. I was just trying to get to the point where the training wheels
could come off. The thoughts of innovation were nonexistent as more
pending concerns like building a client base filled my mind and imagination.
But after I broke through The First Valley and made my way along the
winding road of success, I found that a barrier would soon make itself
known. Kind of like a fallen tree laying right across the middle of the road,
I was stuck. Sure, I was making money and paying the bills. My clients
were multiplying and the word continued to get out as my services were
above average and readily accessible. But I wasnt growing. At least not in
the way that could be considered exceptional.
I mean, thats what were after, right? A sort of uncommon success
that only comes from innovative thinking and is near impossible without the
ability to see the unseen? Id go as far as to say that without forward
-
8/14/2019 Enduring the Road to Success
29/32
www.MotivateThyself.com
29
thinking, we will never make it past the back seat. It has always been the
person in the drivers seat that steers the vehicle, and only those with this
forward vision that are positioned to take the wheel. So by year two I was
forced to break free from the playbook and start looking for the answers to
this riddle. I decided that uncommon success was what I desired and that
no textbook could paint my path. Here is what I started doing
differently:
* Look around you. The first thing I did was open my eyes to my
competition. What were they up to? How did they deal with their clients?
How did they advertise and what image were they attempting to project?
And most importantly, how (if at all) were they preparing for the future?
* Look at yourself. Next, I took this information and compared it with
my own policies and philosophy. How did I compare? What did they know
that I didnt and vice versa? Interestingly, I found that most of the other
consultants in my area, including the big names, were doing things just the
same as myself. I didnt see much innovation, nothing that set apart the
wheat from the chaff.
* Look at the business/niche. After realizing the lack of creativity
going on in the computer service industry, I realized a great need to analyze
the business itself. What I realized was that the state of this particular
industry allowed for lazy imaginations. The need for these services was
-
8/14/2019 Enduring the Road to Success
30/32
www.MotivateThyself.com
30
much greater than the amount of those addressing them. And the
willingness to pay top dollar only added to the problem. I realized that I was
in a great position for seeing the unseen, as most were too caught up in the
now to compete for this future space.
* Look at what the business/niche is NOT. Now was the time to
figure out where these technology tentacles had not yet tainted. It was time
to figure out where tomorrow would position the industry and how I could
position my business to monopolize most.
* Listen to the clients. Now that I had gained an accurate perspective
on the position of the industry, I was ready to start building my own
understanding of the future. I started asking a lot of questions and then
REALLY listening to the answers. I tried to figure out what the average
computer user was in need of, but not receiving from Joe Consultant down
the street. What needs were not being met and what needs were not being
met effectively.
* Test the waters. By now I had a strong understanding of what needed
to be done to blaze a trail of my own. Now it was just a matter of figuring
out what ideas worked and which ones did not. Its now time to start
throwing things against the wall to see which ones stick.
* Stretch your imagination. Finally, it was time to really dig deep and
start seeing the unseen. I had to break free from the mold that had been
-
8/14/2019 Enduring the Road to Success
31/32
www.MotivateThyself.com
31
created by following the lead of others and take that scary step of
independent thinking. But it was only after letting go of this security
blanket that I could clearly see the road ahead. I had stopped looking to
the industry for answers and started using my own abilities and imagination
to dream of the next path to pursue.
As I mentioned above, some industries are positioned for lazy
innovation. The housing market, before the bust, was in just this situation.
Everyone and their granny was selling real estate and everyone, including
granny, was making money, hand over fist. But now that the bubbled has
popped we finally see an industry that actually REQUIRES innovation and
forward thinking to succeed. It is through these hard financial times that we
will watch the likes of a Bill Gates-esque innovator, rise from the rubble.
Now is the time when imaginations will be rewarded and thoughts of
tomorrow, necessary for success.
One final note. You may be wondering, How can you fallow a post
about leaving your consulting business with one chanting tales of innovation
in this very industry? The fact is, as I started building up steam in my
business, I also began to realize that I was in an industry that appealed to
me less and less. But instead of looking at this as a waste of my time, I
realized that it was just a stepping stone to get me where I wanted to go.
The lessons learned were/are completely transferable. The secret to
-
8/14/2019 Enduring the Road to Success
32/32
32
success is a universal recipe. It is only in the fine details that the
differences become known.