MMeehhddii EEmmssaakkii Isfahan, Iran Phone: +989133251162 LinkedIn.com/in/emsaki

CEO and Co-Founder

More specifically, the duties and responsibilities include the following:

1. To lead, in conjunction with the Board, the development of the Company’s strategy; 2. To lead and oversee the implementation of the Company’s long and short term plans in accordance with its strategy; 3. To ensure the Company is appropriately organized and staffed and to have the authority to hire and terminate staff as necessary to enable it to achieve the approved strategy;

4. To ensure that expenditures of the Company are within the authorized annual budget of the Company; 5. To assess the principal risks of the Company and to ensure that these risks are being monitored and managed; 6. To ensure effective internal controls and management information systems are in place; 7. To ensure that the Company has appropriate systems to enable it to conduct its activities both lawfully and ethically;

8. To ensure that the Company maintains high standards of corporate citizenship and social responsibility wherever it does business; 9. To act as a liaison between management and the Board; 10. To communicate effectively with shareholders, employees, Government authorities, other stakeholders and the public;

11. To keep abreast of all material undertakings and activities of the Company and all material external factors affecting the Company and to ensure that processes and systems are in place to ensure that the

CEO and management of the Company are adequately informed;

12. To ensure that the Directors are properly informed and that sufficient information is provided to the Board to enable the Directors to form appropriate judgments; 13. To ensure the integrity of all public disclosure by the Company; 14. To sit on committees of the Board where appropriate as determined by the Board; 15. To abide by specific internally established control systems and authorities, to lead by personal example and encourage all employees to conduct their activities in accordance with all applicable laws and the

Company’s standards and policies, including its environmental, safety and health policies.

Skills

Marketing Strategies & Campaigns

Corporate Communications

Creative Team Leadership

App Market Development

Web Application Development

Public Relations

Training

B2B and B2C Concept

Direct Marketing

Design and improve marketing plan

base on new sight

Focus Group & Market Research

Development of Training Materials

Sales Collateral & Support

Public & Media Relations

New Product Launch

CRM and Office Automation

Digital marketing design and

implement

eCommerce and eBusiness design

and implementation

Windows & Office tools, Expert

M e h d i E m s a k i P a g e | 2

Recent Certifications

DBA (Brian Tracy International) Oct 2014

Contract Management & Tender documents (Donyaye Eghtesad newspaper Learning.Dept), 2014

5th World Management Forum (Hamayesh Farazan. Co) February 2013

Principle & techniques of business negotiation (BRS, License 9865263), 2012

4th World Branding & Advertising Forum (Hamayesh Farazan. Co), 2012

Negotiation and Convincing the client (BRS), 2012

Sales and marketing management (Quay School), 2011

Customer relationship management (Iran Management institute), 2009

Edexcel International diploma (Edexcel & Pearson UK), 2004

Professional Experience

BEHIN MOBTAKERAN IDEA, Isfahan –Consulting and Project Executive

CEO and Founder, July/2016 to Present

The company is IOT and e-Commerce project and consulting base. Main Responsibility is leading the

development and execution of the Company’s long term strategy with a view to creating shareholder

value. Leadership role also entails being ultimately responsible for all day-to-day management decisions

and for implementing the Company’s long and short term plans.

Selected Accomplishments:

To lead, in conjunction with the Board, the development of the

To lead and oversee the implementation of the Company’s long and short term plans in accordance

with its strategy.

To ensure the Company is appropriately organized and staffed and to have the authority to hire and

terminate staff as necessary to enable it to achieve the approved strategy.

to assess the principal risks of the Company and to ensure that these risks are being monitored and

managed.

SEPAHAN HAMRAH TRAINING, Isfahan – general Trading Co.

Marketing and Wholesale Manager, July/2014 to July/2016

Manage corporate marketing and communications functions, overseeing a 20 Milliard Rials budget and 65-

member team. Direct brand management, PR, media relations, corporate positioning, product launches,

advertising, sales collateral and tradeshow marketing.

Selected Accomplishments:

Join in R&D team and focus in developing marketing plan for new products.

Led market launch of new products. Identified opportunities, researched new product possibilities,

collaborated with engineering team and created campaigns.

Created web portal algorithm to transform previously archaic intranet into a dynamic website

improving communication flow and adding an effective sales tool for field reps.

Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.

Leveraged strengths in cost-effective marketing management and vendor negotiations to end each

year an average of 15% under-budget (without compromising business growth goals).

M e h d i E m s a k i P a g e | 3

FARAD RAYANEH PARDAZ, Isfahan – Hardware Project based Company.

Network and Security Department Manager, July/2013 to July/2014

Manage corporate marketing and communications functions, overseeing a 10 Milliard Rials budget and 5-

member team. Direct brand management, PR, media relations, corporate positioning, product launches,

advertising, sales collateral and tradeshow marketing. Also work as project manager in Hardware project

that company deal with government customers.

Selected Accomplishments:

Join in R&D team and focus in developing marketing plan for new products, NVR.

Led market launch of 5 hardware field products. Identified opportunities, researched new product

possibilities, collaborated with engineering team and created campaigns.

Created web portal algorithm to transform previously archaic intranet into a dynamic website

improving communication flow and adding an effective sales tool for field reps.

Performed ongoing customer/market research and demographic profiling to identify and capitalize on

unmet market needs ahead of the curve.

Leveraged strengths in cost-effective marketing management and vendor negotiations to end each

year an average of 15% under-budget (without compromising business growth goals).

SEPAHAN HAMRAH TRAINING, Tehran – general trading co

Consultant and trading expert, September/2012 – May/2013

Developed marketing programs for a variety of business-to-business clients, used an integrated approach

to create balanced programs for clients to build their respective brands and businesses.

Selected Accomplishments:

Developed SWOT for different task and activities that each SBU work on it.

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Register new sister company in United Arab Emirates to join venture in trading activities.

SAHAND SAMANEH BARTAR, Isfahan – Software based Project Company

Marketing and Branch Manager, August/ 2008 to August/2012

Advanced through a series of promotions, culminating in oversight of group copy division and 11-member

creative team, Created sales Plan for diverse clients and projects in B2B and B2G approach.

Selected Accomplishments:

Developed and launched integrated, multi-channel print, catalog, web and direct marketing campaigns

that propelled sales.

Led market launch of new software products. Identified opportunities, researched new product

possibilities, collaborated with engineering team and created campaigns generating.

Produced media kit that demonstrated key marketing analytics and demographics for use in sales

presentations. Efforts were credited as instrumental in closing numerous high-level deals.

Leveraged strengths in cost-effective marketing management and vendor negotiations to end each

year (without compromising business growth goals).

M e h d i E m s a k i P a g e | 4

Teaching Experience

MINISTRY OF INDUSTRY, MINE & TRADE, Isfahan –Marketing and eCommerce

Feb/2017 to Present

Selected courses:

Marketing and Marketing plan design

Ecommerce and eBusiness and profit for an organization.

Business Model Vs. Business Plan

Marketing Mix for products and services.

Marketing fundamentals

CRM Concepts, Design and implementation

After Sales Marketing fundamental

MINISTRY OF INDUSTRY, MINE & TRADE, Shahrekord –Marketing and eCommerce

Nov/2016 to Feb/2016

Selected courses:

Marketing and Marketing plan design

Ecommerce and eBusiness and profit for an organization.

Business Model Vs. Business Plan

Marketing Mix for products and services.

Marketing fundamentals

BEHIN IDEA MOBTAKER, Isfahan –eCommerce and IOT

Nov/2016 to Feb/2016

Selected courses:

Design and Implementation of eCommerce websites

IOT fundamental.

Business Model for eCommerce solution

Marketing Mix for digital products and online services.

Technology

Software: MS Project, MS Visio, MS Office (Word, Access, Excel, PowerPoint), CRM Solution

(Microsoft Dynamic, Zoho, Sales Force), DSS Software

Web/Multimedia: Search Engine Optimization, Web Server Administration, Content Management

Systems , DSS system, Organizer tools,

M e h d i E m s a k i P a g e | 5

Long Term Consultant Experience

Edit project Pars E.T.E manufact urer mar keting de partme nt establishment

PARS E.T.E, Isfahan – Voltage arresters Manufactory

Marketing Department Consultant, Jun/2017 – in progress

Pars Electrical Transmission Equipment’s Company was started in 1992 under the license of ABB in the

category of production. Today productions are Low, medium and High voltage arresters.

Selected Accomplishments:

Developed SWOT for different task and activities that each SBU work on it.

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Design Marketing Plan for Marketing Department of Low Voltage arresters to Achieve new markets

and give recognizable vision to managers about market situation.

Team Preparation for exhibition and give full plan for marketing in specific period

RAHA PHARMACEUTICAL CO, Isfahan – PHARMACEUTICAL Manufactory

Marketing Department Consultant, Jun/2017 – in progress

RAHA focus on producing Pharmacy such as herbal and chemical.

Selected Accomplishments:

Developed SWOT for different task and activities that each SBU work on it.

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Design Marketing Plan for Marketing Department of RAHA Pharmaceutical to Achieve new markets and

give recognizable vision to managers about market situation

NIKAN INVESTMENT GROUP, Isfahan – Investment Group

CEO Consultant, Jun/2017 – in progress

NIKAN investment group is designing the new Commercial Building of digital market in Isfahan

Selected Accomplishments:

Finding Right Solution for Passive and Active Network Requirement

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Create new future and ability suitable for new design concept

Design and develop e-commerce and e-business

Implement CRM concept, software and process

Software needs like Customers Club and Electronic Mall Mobile App

Design IOT devices like smart boards and VR Cinemas

M e h d i E m s a k i P a g e | 6

POROSHAT FILTER CO, Isfahan – Industrial Filtration Manufactory

CEO Consultant, March/2014 – in progress

POROSHAT focus on producing industrial filtration specially in Oil and Gas.

Selected Accomplishments:

Developed SWOT for different task and activities that each SBU work on it.

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Sales Team Development and training and Recruitment

Design and develop e-commerce and e-business

Implement CRM concept, software and process

TOSAN SANAT APADANA CO, Isfahan – Polypipe Manufactory

CEO Consultant, March/2016 – in progress

TOSAN focus on producing Polyethylene Pipe specially for water.

Selected Accomplishments:

Developed SWOT for different task and activities that each SBU work on it.

Focus on B2B clients and find suitable strategy for each segment to use an integrated approach to

create balanced programs for clients to build their respective brands and businesses.

Sales Team Development and training and Recruitment

Design and develop e-commerce and e-business

Implement CRM concept, software and process

Education

IMI, Esfahan

Master of Business Administration MBA, 2013 - 2015

Major: EMBA

Grade: Second Division

UNIVERSITY OF LONDON

Bachelor's degree, 2002 – 2006

Major: Computing and information system

Grade: Second Division