EMPOWERING COMMUNITIES THROUGH STORIES · Weekly Radio Program A 30-minute entertaining radio...

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Weekly Radio Program A 30-minute entertaining radio program that combines drama and reality programming Anchored on harmonized health messages and the Family Health Guide einforces, the program reinforces Social Mobilization efforts to improve health. A 19 year-old girl pressured into marriage by her dying father A high school friend desperate for love A community coming together for the common good A jealous husband who turns violent ADDRESSING THE HEALTH ISSUES THROUGH THE LIFE OF A COUPLE AND A COMMUNITY EMPOWERING COMMUNITIES THROUGH STORIES BETRAYAL violence family JEALOUSY RESPONSIBILITY sex LOVE Containing two storylines, the drama addresses several health issues through an engaging story of a couple as they go through life, and demonstrates how a community comes together to solve health problems. The reality segment of the program tells real stories of individuals, families and communities to demonstrate the benefits of desired actions. Issues raised in the program include reproductive, maternal, newborn and child health; maternal and child nutrition, malaria prevention and treatment among others. ÕpÛĜØ IJÜ.¹ à!¤.5ع -ķ`¤ Õċ Č[F 8o0 Federal Democratic Republic of Ethiopia Ministry of Health “… A lot of people in our community, including myself, are using the bed nets for other purposes. After listening to this program, I promised myself never to do that again” - Desalegn Mekuria, a listener from Miecha woreda in Amhara

Transcript of EMPOWERING COMMUNITIES THROUGH STORIES · Weekly Radio Program A 30-minute entertaining radio...

Page 1: EMPOWERING COMMUNITIES THROUGH STORIES · Weekly Radio Program A 30-minute entertaining radio program that combines drama and reality programming Anchored on harmonized health messages

Weekly Radio ProgramA 30-minute entertaining radio program that combines drama and reality programming

Anchored on harmonized health messages and the Family Health Guide einforces, the program reinforces Social Mobilization efforts to improve health.

A 19 year-old girl pressured into marriage by her dying fatherA high school friend desperate for love

A community coming together for the common goodA jealous husband who turns violent

ADDRESSING THE HEALTH ISSUES THROUGH THE LIFE OF A COUPLE AND A COMMUNITY

EMPOWERING COMMUNITIES THROUGH STORIES

BETRAYALviolence

familyJEALOUSY

RESPONSIBILITYsexLOVE

Containing two storylines, the drama addresses several health issues through an engaging story of a couple as they go through life, and demonstrates how a community comes together to solve health problems.

The reality segment of the program tells real stories of individuals, families and communities to demonstrate the benefits of desired actions.

Issues raised in the program include reproductive, maternal, newborn and child health; maternal and child nutrition, malaria prevention and treatment among others.

Federal Democratic Republic of EthiopiaMinistry of Health

“… A lot of people in our community, including myself, are using the bed nets for other purposes. After listening to this program, I promised myself never to do that again”

- Desalegn Mekuria, a listener from Miecha woreda in Amhara