Empirical Study
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Transcript of Empirical Study
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Introduction to EmpiricalResearch: Identifying Relevant
Literature
Dr. M. V. Anuradha
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Some aspect of Reality (BroadTopic)
Existing Knowledge on a Topic (Topic Choice,Literatre Re!iew)
Research"estion
Theory Bilding and #ypothesisSpeci$cation
%eciding on &easrement related
isses
Research%esign
%ata 'eneration Collection
%ata nalysis*Reslts+indings
Research paper -riting+.aper
.resentation
Research .roposal.reparation
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What is Literature in the contextof Research?
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Where to get literature from?
Books(contemporary research might /e missing)0classics and recent /oo1s
Journal rticles0 classics and most recent wor1(academic in natre)
!npu"lished conference papers# $hd %heses#ne&spaper articles# &hite papers etc
'(cial pu"lications statistics and archi!es
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%ips on ho& to decide &hat toread?
Expert opinion0 professors, managers
Text Boo1s
References (Citation 2ndex)
Knowing data/ases (34563763638+rc)
EBSC9
.ro:est
Emerald Sage (Sagep/6in)
'oogle Scholar
C&2E(Centre for &onitoring 2ndian Economy)
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)arketing Journals
Journal of Marketing
Journal of Marketing Research
Journal of Academy of Marketing Science
Marketing ScienceJournal of Consumer Research
Eropean ;ornal of &ar1eting (Emerald)
;ornal of Ser!ices Research (Sage)
;ornal of Bsiness Research (Elsei!er)
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'perations * +inance Journals
&anagement Science ('eneral &anagement)
;ornal of 9perations &anagement
%ecision Spport System
.9&S
inancial &anagement
;ornal of pplied Corporate inance
inance 2ndia ;ornal of Ban1ing
'eneral &anagement ;ornals
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%ips for Identifying RelevantLiterature
2dentify rele!ant !aria/les0 2mportant ,earch &ords
ind their synonyms+ related topics
Knowing literatre types0 -onceptual and Empiricalpapers
ssessing relevance0 Context, Kind of
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-lassroom Exercise
2dentify at least 3> papers for one topic decided /yyor grop(%ownload and write the references of each)
-hat were the search words sed? List them down6
-here did yo search for the paper? @ame the
data/ases and
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2ntrodction to Empirical Research0Referencing6ppt
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.o& to document literature?
nnotate References
Referencing ,ystematically
,ummari/e* for yor own eyes, athor and adience
-ritical commentnot
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-lassroom Exercise
Read three papers per grop
-rite the reference of the paper (refer to slides onReferencing)
Smmarie the paper
Criticie the paper