EMPIRE MAGAZINENicole Herring

ABOUT • EMPIRE is a British film magazine that is

published monthly by Bauer Consumer Media. The very first issue was published in July 1989 and is still going today.

• It is the biggest selling film magazine in the UK and is published in other countries as well such as United States and Australia.

• Source - Wikipedia

This the Masthead which is normally always at the top

of a magazine. Normally the main image is covering the

title as people know the brand identity and can

immediately recognise it

This is the date and website of the magazine

Main image – normally shows a person or object that is the main feature

Barcode Use of shapes is normally used in magazines

Main coverline – what the magazine is focusing on this

month

Strap line – this describes the brand that is normally

below the masthead

Coverlines – states what other articles are inside the

magazine

Abbreviations and numbers are used

Buzzword- attracts the audience in

The masthead is in a bold sans-serif font. The font is

quiet modern looking and is probably targeted to a

younger audience to an adult audience e.g. 16-30.

The colour of the masthead is red and fits in with the

image as one of Supermans colours is red.

The colours used in the magazine are red, white and black mainly. This will also relate to our thriller genre

of our film.

The main image takes up most of the middle third of the magazine. Furthermore the costume superman is

wearing shows his muscles, connoting his masculinity. It

also relates to how powerful he is as he takes

up most of the space.

The main coverline is in big, bold sans-serif font. This

catches the audiences attention and draws them

to look there first.

The coverlines are positioned around the main

image to signify its importance. However the

coverlines are not all in the same font. This is more

appealing to the audience as it keeps them interested

as it doesn’t all look the same. They are all in white

as well to stop them confusing the audience, as it keeps them focused on

the main features.

The date, issue number and website give the audience

more information about the brand. They fit neatly in with the ‘M’ and don’t

distract the readers attention.

TOTAL FILM MAGAZINE

ABOUT• Total film is a British based film magazine. It

is published 13 times a year by future Publishing. It was first published in 1997.

• It provides information on cinemas, DVD/Blu-ray news, reviews and features.

• Source - Wikipedia

CHOSEN MAGAZINE

• To advertise our film I would suggest Empire magazine as it is the top selling film magazine and would reach our target audience quickly as a lot of people buy the magazine.