Emergency Management,Social Media: Reaching people who face the most risks in disasters
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Transcript of Emergency Management,Social Media: Reaching people who face the most risks in disasters
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Utilizing Social Networks to Reach Disability and Emergency
Management Communities
Carol Dunn, City of Bellevue Emergency Preparedness Division @caroldn
www.2resilience.org2resilience Blog
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Succeed or Fail?
• Social Media– Fail: “What do I do with it?”– Success: “What can I do better with it?”
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• What does Emergency Management work to do better?– Reduce the impact from disasters
• How?– persuading others to act.
Social media has the potential to help emergency management do this better.
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Reduce risk of harm
• Identify who faces the highest risks & work to reduce the risks:– In unsafe area, or structure– Unaware of hazard or how to reduce risks– Taken by surprise: no warning– Unable to get to a safe location– Unable to communicate need for help– Lose access to critical necessities or service
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Social Media Potential
• Overcoming communication barriers• Hazard identification & risk reduction
– online maps, training, tutorials• Raising Awareness
– Potential for direct and passive contact with individuals that face higher risk factors and their families, friends & care-providers.
• Provide tools so people can act independently
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Independence
• #PDXBoom
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Independence
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But:
April 13: The State of California Predicts an 8.4 Earthquake within 24 Hours Forwarded almost 500 times-people left work, rumors ran rampant
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But!
• Social Media has great potential reducing and overcoming communication and information barriers: BUT– Accessibility isn’t automatic-takes thought
and planning– Not everyone has access to social media– Many rules block the ability to take
advantage
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• A police officer using in-car laptop/camera to connect with ASL interpreter via Video Relay is against FCC rules
• Insurance companies won’t cover netbooks/smart phones for medical use
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Work to be done!
• Work to adopt policies and build infrastructure that will end the digital divide.
• Reach out and influence each other=work to merge. – Best way to overcome largest challenges is to
take advice from people who solve them every day.
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List of web tools
• List of Social Media/Web 2.0 Tools – http://tinyurl.com/Soc-Media-tools
• Web Based Real Time Information– http://tinyurl.com/Real-Time-Information
• Overcoming Communication Barriers– http://tinyurl.com/Overcome-comm-barriers