©EMCC 2012©EMCC 2012

Simply the best –Simply the best – the the important role of important role of

accreditationaccreditation

©EMCC 2012

What’s the global view What’s the global view of mentoring / of mentoring / coaching?coaching?

©EMCC 2012

Global market side - 48 000 coaches - 2 billion dollars

Key challenges (73%) - Untrained coaches - Market confusion

Key opportunities (64%) - Increased awareness of benefits - Credible data ROI/ROE

4 c/m34 k$/y

44 c/m52 k$/y

8 c/m24 k$/y

2 c/m40 k$/y

1 c/m36 k$/y

66 c/m66 k$/y

46 c/m50 k$/y

©EMCC 2012

The EMCCThe EMCCExists to develop, promote and set the expectation Exists to develop, promote and set the expectation of best practice in mentoring and coaching across of best practice in mentoring and coaching across Europe and beyond for the benefit of the societyEurope and beyond for the benefit of the society

promotes the adoption of promotes the adoption of quality standards quality standards in in the professionthe profession

is is independent,independent, impartial impartial and and not-for-profitnot-for-profit

©EMCC 2012

©EMCC 2012

Standards in EMCCStandards in EMCCEMCC Is an EMCC Is an inclusiveinclusive organization organization bringing together:bringing together:

©EMCC 2012

StandardsStandards

Today:Today:more than 20 Volunteersmore than 20 Volunteersmore than 50 EIA/EQA Assessors from 10 more than 50 EIA/EQA Assessors from 10

different countriesdifferent countries4 Working groups4 Working groups

©EMCC 2012

Based upon the same Competence FrameworkBased upon the same Competence Framework

For the educational bodyFor the educational bodyFor the individual practitionerFor the individual practitioner

Today: Today: 16001600 Accredited Accredited Coaches/Mentors Coaches/Mentors

& more than & more than 6060 A Accredited coach training ccredited coach training providersproviders

& more than & more than 8383 Accredited programmes Accredited programmes

AccreditationsAccreditations

©EMCC 2012

Tomorrow:Tomorrow:Integration of local accreditation (France, Benelux, Integration of local accreditation (France, Benelux,

Spain): Spain): +2000+2000 Accredited Coaches/Mentors Accredited Coaches/Mentors& Bridging with ICF& Bridging with ICF& ESQA and ESA for supervision& ESQA and ESA for supervision

©EMCC 2012 6

Foundation

Competence

Experience

Ongoing practice

Professional development

European-wide coach/mentor accreditation

Practitioner

SeniorPractitioner

MasterPractitioner

Demonstrating:4 Levels:

TheThe EIA v2EIA v2

©EMCC 2012

©EMCC 2012

The EIA DifferenceThe EIA Difference

1. Independent & Rigorous Assessment – 3 steps: by assessor, verifier & international panel*

2. 4 Levels – from Foundation to Mastery

3. Research Based Competence Framework

4. Reflective practice

5. Inclusivity

6. Local process for licensed countries

7. Possibility of assessment in own language

©EMCC 2012

The EIA BenefitsThe EIA Benefits

• Assures clients of the level of your capability

• Raises your professional credibility

• Distinguishes you as a professional working to demanding standards

• Demonstrates you are continually developing your capability

• Provides a framework for your personal development

• Motivates you to keep up your systems

• Raises the standards and credibility of our profession

• More than a qualification: EIA recognises that you are able to apply good practice

©EMCC 2012

Assessment Assessment CriteriaCriteria

Practice

• Length of experience (years)

• Client contact hours (ever)

• Number of clients (ever) • Reflective Log items–

from practice, CPD, supervision, client feedback, etc

• Client Feedback items (last 12 months)

Professional Development

• CPD hours (last 12 months)

• Supervision hours• Contribution to

the Profession(only for Master level)

• Membership of EMCC/other body – Adherence to Code of Ethics

Competence

• Case Study (recommended, not compulsory)

• EQA qualification or Evidence against EMCC Competence Framework

• Interview

©EMCC 2012

Understanding self

Commitment to self-development

Managing the contract

Building the relationship

Evaluation

Use of models and techniques

Outcome and action orientation

Enabling insight and learning

Competence Competence FrameworkFramework

1

2

3

45

6

7

8

Framework

©EMCC 2012©EMCC 2012

©EMCC 2012

Quality Quality ProcessProcess

12

Completion of application form

Allocation of Assessor & Verifier

Interview with Assessor/Assessor

Final Decision by Quality Award Panel(always international, except in the Netherlands)

©EMCC 2012

©EMCC 2012

Tips for Tips for ApplyingApplying

1. Ensure you keep your records: portfolio format supplied by EMCC (new) for Client practice hours, Learning log notes, reflections and application, Client feedback, CPD hours and outcomes, Supervision hours

2. Become an EMCC member - if you are not already

3. Self-assess against Competence Framework & decide on the level you will apply

4. Read the “Guide to Applying”

5. Check the EIA calendar & deadlines

6. Get support or further info

13

SubmitApplication

1 2 3 4 5 6

©EMCC 2012

AdditionalAdditionalInformationInformation

• EMCC Accreditation documentation: http://www.emccouncil.org/eu/en/accreditation

EIA Guide to Applying (EQA or non EQA holder)

EMCC Portfolio

Application form

Accreditation calendar

• EMCC Competence Frameworkhttp://www.emccouncil.org/webimages/EU/EQA/EMCC_EQA_Competency_Framework.pdf

• EMCC Code of conduct/Code of Ethics

http://www.emccouncil.org/src/ultimo/models/Download/4.pdf

©EMCC 2012

Strategy Plan 2012 - 2017Strategy Plan 2012 - 2017

Vision – Vision –

EMCC is the ‘go to body’ for mentoring and coachingEMCC is the ‘go to body’ for mentoring and coaching

Strategic Objectives:Strategic Objectives:1.1.Regulatory –Regulatory –

To ensure compliance with commitments contained in the Code of To ensure compliance with commitments contained in the Code of

Conduct, to strengthen self-regulation and to keep the legislative Conduct, to strengthen self-regulation and to keep the legislative

environment under reviewenvironment under review

2.2.Offerings –Offerings –To be a market leader in providing a broad range of services perceived as the To be a market leader in providing a broad range of services perceived as the most reputable offerings for our members and others in the world of most reputable offerings for our members and others in the world of mentoring mentoring and coachingand coaching33. Brand – . Brand –

To be a recognised professional brand in mentoring and coaching To be a recognised professional brand in mentoring and coaching worldwideworldwide4.4.Growth – Growth –

To grow EMCC membership through affiliate development and expanding To grow EMCC membership through affiliate development and expanding geographical coveragegeographical coverage

©EMCC 2012

©EMCC 2012

Next 10 Years: The Global Next 10 Years: The Global Challenge of ProfessionalizationChallenge of Professionalization

Accreditation Mentor/Coach

Definition & boundaries

Categories

Competence

QualificationCode of

Conduct/Ethics

Regulation

Supervision