EMC –Leading the Way - Cisco · RSA Digital Certificate Solutions Secure Identities Description...

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EMC – Leading the Way

The World Leader in Information Lifecycle Management


World’s Top 10 Product Technology Companies

Note: All Revenue and EPS numbers are based on calendar year consensus estimates.* Consensus EPS estimates reflects the adoption of FAS123. 2005 EPS has been restated to include the Employee Stock Option Expense for comparison purposes. Other Adjustments: IBM '05 revenue adjusted to exclude PC unit. Cisco '05 revenue adjusted to include Scientific Atlanta. Oracle '05 revenue adjusted to include Siebel.

Symantec '05 revenue adjusted to include VERITAS

MarketCap($B)

Estimated RevenueGrowth

EstimatedEPS

Growth

One of the fastest-growing large technology company

SymantecEMC*Dell*SAPOracleHP*Intel*

IBM*Cisco

Microsoft*

-30.5%10%1730%17%402.4%3%6410%10%6627%20%105

-1.2%13%12443%8%14235%21%18010%9%17274%32%295

EMC – Leading The Way

Company Information• #1 ILM Company• Revenues (2008): $14.9 billion • Net income (2008): $1.4 billion • Q3 (2009) Consolidated Revenue: $3.5 billion • Employees (end Q3 2009 worldwide): ≈ 41,500• Countries with EMC operations: > 80• R&D investment (2009 estimate): $1.7 billion• Total cash and investments (end Q3 2009): $8.4 billion• Free cash flow (Q3 2009): $745 million• Market capitalization: (Dec. 1 ’09) ≈ $34 billion• Founded: 1979• 5th largest Software Company


Global Recognition

Fortune Magazine World’s Most Admired Companies � EMC ranks in top 10 in Quality of Products and Services � Across all industries� The only technology company in the top 10

Corporate Responsibility Officer (CRO)100 Best Corporate Citizens� Rankings based on environment, climate change, human rights, philanthropy,

etc.


Global Market Presence: Worldwide Market Share

Storage Software Q3 2009

Storage Hardware Q3 2009

Source: IDC Q3 2009 Worldwide Disk Storage Systems Quarterly Tracker Dec 2009; IDC Worldwide Quarterly Storage Software Tracker, Dec 2009.

Note: EMC does not play in the File System Software market segment. *Combines EMC’s revenue with Dell’s Dell/EMC CLARiiON revenue

13.2%IBM24.2%EMC

External Disk Storage

9.3%Dell11.8%HP

28.3%EMC/Dell*4.4%Sun7.9%HDS8.7%NetApp

17.8%Symantec23.4%EMC

Total Storage Software

7.6%NetApp12.2%IBM

3.8%HP3.9%CA

14.1%IBM31.1%Symantec

Data Protectionand Recovery Software

5.7%CA12.8%EMC

4.1%HP

13.7%IBM25.8%EMC

External RAID

9.3%NetApp10.2%HP

30.1%EMC/Dell*4.6%Sun8.1%Dell8.4%HDS

29.5%NetApp32.5%EMC

Replication Software

6.4%HDS8.8%IBM

5.1%Sun

17.5%IBM30.5%Symantec

Storage Management Software

4.8%HP14.3%CA

4.6%NetApp

12.5%IBM29.0%EMC

Networked Storage(NAS, Open, & iSCSI SAN)

11.0%HP11.2%NetApp

33.1%EMC/Dell*4.5%Sun7.5%HDS8.5%Dell

9.0%HDS67.8%EMC

Device Management Software

4.2%Sun8.5%HP

3.3%IBM

14.6%Symantec18.8%IBM

Archive and HSM Software

6.6%EMC10.5%Autonomy

2.6%CommVault

25.9%EMC29.5%Symantec

Infrastructure Software

12.5 %NetApp14.0%IBM

4.9 %HDS


EMC’s Two Reinforcing Core Strategies

VirtualInfrastructure

InformationInfrastructure


VMware

Storage

ContentMgmt &Archiving

Security

EMC Focus Areas

VirtualInfrastructure

InformationInfrastructure


VirtualInfrastructure vSphere vCloud vClient

First OSfor Buildingthe Internal Cloud

Choice &Cloud

FederationDesktopas aService

Virtual Infrastructure at a Glance

Virtual Infrastructure provides a virtual data center OS for IT environments, transforming the data center into an “internal cloud”—dramatically simplifying how computing is delivered to decrease cost and increase

flexibility.


Information Infrastructure at a Glance

Sales Services Solutions Support PartnerEcosystem

ProtectStore Virtualize &

Automate+IntelligenceInformation

Infrastructure

Information Infrastructure provides a foundation for customers to manage and secure their vast and ever-increasing quantities of

information, automate their data center operations, reduce power and cooling costs, and leverage critical information for business agility

and competitive advantage.


EMC’s Broad Product and Solutions Portfolio

EMC ConsultingMaintenance andsupport servicesProblem resolution andescalation managementTechnologyimplementationservices

Content Management & Archiving

VMware InformationSecurityStorage Cloud Global

Services

Data loss preventionEncryption andkey managementGovernance, riskcomplianceIdentity protectionand verificationSecurIDauthenticationSecurity information and Event management

Geographicallydispersed platformMulti-petabyte scaleObject orientedSelf-tuningUnified informationmanagementUnified resourcemanagementUnified securityVirtualized IT stack

Distributed Resource SchedulerESX ServerSite Recovery ManagervClient (virtual desktop infrastructure)vCloudVirtual Data Center OS

CollaborationCompliant archiving Digital assetsDocument managementE-mail archiving Input/captureOutput/deliveryProcess managementSearchWebsite management

Backup-to-diskBusiness continuityDeduplicationFlash drivesReplicationSAN and file virtualizationSATA drivesTieringVirtual provisioning



Protect Virtualize &


Infrastructure

Information Infrastructure

Store


Storage: Top Priorities

�Storage consolidation / utilization�Business continuity�Backup-to-disk�Data deduplication�Compression�Automated tiered storage�Virtual (thin) provisioning�Unified storage


Storage: Areas of Growing Interest

�Server virtualization influence on storage�Fiber Channel over Ethernet�Cloud-based storage�Datacenter efficiency “Green”




Virtualize &


Infrastructure Store

Protect


StorageInformation Continuity

(Replication, B2D/Recovery)VMware

Application Continuityand Orchestration

RSAIdentity Protection

and Verification (IPV)Data loss preventionSecurity information and

event management (enVision)Governance Risk

and Compliance (GRC)VMware

Virtual Infrastructuresecurity and protection

Protection: Top Priorities

ContinuousAvailability

InformationSecurity


RSA—The Security Division of EMC

RSA is the premier provider of information-centric security solutions for business acceleration. Together, EMC and RSA deliver the capabilities required to ensure that information remains an asset and never becomes a liability. Fueling our mission to secure the information lifecycle is the passionate belief that security should be about lifting business limitations, not imposing them.

The RSA System• Secure identities• Secure information• Secure infrastructure

Encrypts sensitive data at the application level and manages thelifecycle of encryption keys across the enterprise

RSA Key Manager

Data discovery, classification, policy management and enforcement for data resident in a datacenter, at endpoints, or moving across network boundaries

RSA DLP Suite

Dynamically controls access to and use of unstructured data inside and outside the enterprise with rights management

EMC IRM

Securely and effectively erase data from media, up to D.O.D specifications, when drives are repurposed or repaired

EMC Certified Data Erasure

Modules for managing digital certificates and creating an environment for authenticated, private communications and transactions

RSA Digital Certificate Solutions

DescriptionSecure Identities

DescriptionSecure Infrastructure

DescriptionSecure Information

Scalable enterprise platform for collecting and managing security and compliance information and supporting compliance reporting

RSA enVision

Single platform for consumer authentication, fraud protection, and transaction monitoring for financial institutions

RSA Identity Protection and Verification Suite

Securely exchanges user identities between disparate internal business units and with customers and partners

RSA Federated Identity Manager

Controls access to web applications, enables web single sign on,manages large numbers of users via centralized security policy

RSA Access Manager

Two-factor authentication uses hardware and software tokens with changing passwords to validate identities of online users

RSA SecurID Authentication




Virtualize &

Automate

+Intelligence

InformationInfrastructure Store Protect


Content Management & Archiving

Input

Content Co

mplia

nce Output

Documents& Faxes

Forms& emails

Data FederatedRepository

DocumentManagement

Reports

Applications

DynamicCommunications

Records

Security

Information Lifecycle & Storage

Process

Search


EMC Secure Infrastructure

EMC products are the embodiment of:

• A comprehensive security policy• Layers of security, eliminating gaps

EMC products are built –deployed – supported to the highest security standards in the industry.EMC’s investment in product security far exceeds anyone in the industry.EMC is committed to continue delivering products that represent the very best in security capabilities.

Data protection from internal and external threatsInvestment protection with inherently secure productsLower operational costs with easy to use security

Security Testing& Assurance

SecureServiceability

Policy Consistent security requirements for product security policy

People Deep security engineering training

Process Comprehensive security development lifecycle processPlan Develop Test Document Assure Assess Design

EMC Documentum Content Server

EMC Resource Management

RSASymmetrix

Centera Connectrix

EMC Disk Library

Celerra

InvistaCLARiiON

VMware ESX Server

Technology Common security platform for RSA security integrationAccess Controls Data Confidentiality Audit-ability Emerging Technologies

Secure ProductArchitecture & Design

Secure ProductDevelopment Processes




Virtualize &

Automate

+IntelligenceInformationInfrastructure Store Protect


Virtual-AwareAutomation

EMC IT Management Solutions

OperationsCenters

EngineeringTeams

ServiceManagement

ITOperationsInsight

Data CenterAutomation &Compliance

SupportGroups

ITILProcessOwners

Customers

Model-based

Analytics

Discovery &DependencyMapping

Compliance-drivenChange

ITIL Processes

Virtual-AwareAutomation• Discovery & dependencies• ITIL processes• Model-based analytics• Compliance-driven change

Service Management• CMDB• Service desk & ITSM• Service catalog• Workflow

IT Operations Insight• Monitoring & analysis• Root cause, rapid triage• Cross-domain • Virtual & physical

Data CenterAutomation & Compliance• Server & network configuration• Storage management• Configuration analytics• Best practices & compliance




Virtualize &

Automate

+IntelligenceInformationInfrastructure Store Protect


EMC InformationInfrastructure

VMwareVirtualization Tools

Next Generation Virtualized Data Centers

Next GenerationData Centers

Cisco UnifiedComputing Systems


What we are hearing -IT Infrastructure Needs to Change

Too much complexity.Too hard to change.

The business is frustrated.IT is frustrated.

New thinking is emerging.

23% deliveringnew capabilities

77% “keepingthe lights on”

42%Infrastructure Maintenance


Data Center

TrustedControlReliableSecure

What Customers Like About the Data Center


Data Center

CloudComputing

DynamicEfficient

On-demandFlexible


The Next Generation Data Center


Virtualized Data Center

Security

VirtualizationInformation Cloud

Computing

FlexibleDynamicOn-demandEfficient


External CloudInternal Cloud

IT Infrastructure Needs to Change


External Cloud

CloudComputin

g

PrivateCloud

Security

VirtualizationInformation

Federation

Virtualized Data CenterInternal Cloud

The Private Cloud


ExternalCloud

Virtualized Data Center

InternalCloud

Security

VirtualizationInformation Cloud

Computing

PrivateCloudVirtual

Client

VirtualClient

VirtualClient

VirtualClient

Virtual Applications

AppLoads

AppLoads

AppLoads

AppLoads

AppLoads

Federation

The Private Cloud

• reliable • secure• efficient• controlled• flexible• choices


enterprise IT resourcesvirtualized infrastructure

Building The Private Cloud

your applicationsyour information

enterpriseinfrastructure:

servers – network -- storage

enterpriseinfrastructure:


provider infrastructure:


provider infrastructure:


• reliable • secure• efficient• controlled• flexible• choices

virtual data center operating systemvirtual data center operating systemcloud internetworkcloud internetwork

any deviceany whereany deviceany where

private cloudprivate cloud


External Cloud

CloudComputin

g

PrivateCloud

Security

VirtualizationInformation

Federation

Virtualized Data CenterInternal Cloud

The Start of the Journey

Start by virtualizing your data centerThe ingredients here TODAY!


IT Transformation Has Begun…

Consolidation

Virtualization

Automation

Private Cloud

Public/Hybrid Clouds

Security and Compliance?

Standardization?

Integration?

SLA?


IT Transformation Has Begun...

Consolidation

Virtualization

Automation

Private Cloud

Public/Hybrid Clouds

… Vblock Infrastructure Packages Accelerate Infrastructure Virtualization and Private Cloud Adoption

Security & Compliance?

Standardization?

Integration?

SLA?

Vblock Infrastructure Packages


Introducing Vblock Infrastructure Packages A New Way of Delivering IT

� Rapid deployment model of virtualized infrastructure� Reduced total cost of ownership based on pre-integrated and validated solutions� Service-level driven through predictable performance & operational characteristics� Improved compliance/security and reduced risk

Compute

Network

Hypervisor

Operating System

Applications

Information

Storage

Accelerate time to results, Reduce TCO


Introducing Vblock Infrastructure Packages A New Way of Delivering IT

� Pre-integrated and validated solutions reduce total cost of ownership � Service level driven through predictable performance and operational characteristics� Improved compliance/security and reduced risk� Rapid deployment model of virtualized infrastructure

Accelerate Time to Results – Reduce TCO

Compute

Network

Virtualization

OperatingSystems

Applications

Information

StorageVblock Infrastructure Packages

Solution Packages


Vblock Infrastructure PackagesModular, Standardized, Scalable

Vblock 0An entry-level configuration to meet the IT needs of small data centersVblock 1A mid-sized configuration to deliver a broad range of IT capabilities to organizations of all sizesVblock 2A high-end configuration that is completely extensible to meet the most demanding IT needs of large enterprises or service providers

Designed for a Broad Range of Organizations


Vblock Infrastructure PackagesArchitecture Details

Pre-engineered, Pre-integrated, and Validated

� Enables incremental scaling with predictable performance, capability, and facilities impact

� Best of breed technologies:– Compute: Cisco UCS family– Network: Cisco Nexus family, Cisco MDS 9000 series

– Storage: EMC Symmetrix V-Max or EMC Unified Storage (Celerra, CLARiiON)

– Virtualization: VMware vSphere 4– EMC Ionix Unified Infrastructure Management (UIM)

– Security: RSA Security Solutions


Vblock Seamless Support ExperienceEnabling Pervasive Virtualization and Private Cloud

�Single experience for onsite and remote support

�Common metrics and alignment �Shared problem resolution and escalation processes �Documented processes via best-practices Support Implementation Plan

�Unified intercompany collaboration tool � Joint problem re-creation labs

�Cross-company, cross-product-trained support experts�Cooperative engineering groups


Vblock Infrastructure PackagesLegacy vs. Vblock Infrastructure Packages

1MW, 10,000 Sq Ft Traditional (c-Class blade) Vblock

DC efficiency 100% 170-200%Cabling costs $2.7M <$1.6M# physical server 720 1200-1400# VMs 9300-10800 12000-28000VM per KW 7.2 12-28

Imagine the power of three …Combining best of breed technologies from market leaders

Optimized Infrastructure Streamlined Operational Control Cost and Risk Management

30% increase in server utilization 80% faster dynamic provisioning of storage and server infrastructure

40% cost reduction in cabling (fibre / patch cords etc.) and associated labor50% increase in server density

200% increase in VM density Day to day task automation (vCenter and UCS Manager) 30% less power consumption

Minimum of 72 VMs per KW Continuous operation and availability (DRS/HA) 4X standard consolidation ratios (footprint)

Deterministic Performance Envelope for Individual or classes of workloads

20X increase in workload mobility

3X increase in local replication speed

‘Pre-integrated’ Vblock Infrastructure Packages


Vblock Infrastructure Packages A New Way of Delivering IT

Rich APIs

Security

ResourceManagement

Benefits:� Accelerate the journey to pervasive

virtualization and private cloud computing while lowering both risk and operating expenses

� Ensure security and minimize risk with certification paths

� Support and manage service-level agreements:– Resource metering and reporting– Configuration and provisioning– Resource utilization

� Vblock is a validated platform that enables seamless extension of the environment

ComputeNetwork

VirtualizationStorage

Secure, extensible, SLA-driven infrastructure


Imagine the power of three…The Virtual Computing Environment coalition. Cisco and EMC, together with VMware, have committed to extensive and on-going collaboration to lead the journey to pervasive virtualization and private cloud with technology innovation, business partnership, venture investments and partner ecosystem leverage.

Technology InnovationsVblock Infrastructure Packages. Integrated best-of-breed packages from Cisco and EMC, together with VMware—engineered, tested, and validated to deliver revolutionary TCO and pervasive virtualization at scale in today’s most demanding use cases.

Integrated Pre-Sales, Services and SupportVblock Unified Customer Engagement. Dedicated pre-sales, professional services and single support experience to provide a seamless, end-to-end customer experience.

Solutions Venture and Investment Acadia. A Cisco-EMC joint venture to build, operate, and transfer Vblock infrastructure to organizations who want to accelerate their journey – available Q1 CY2010.

Partner Ecosystem LeverageVblock Partner Ecosystem. A select group of partners, growing over time, which augment, sell and deliver Virtual Computing Environment solutions to enable the journey to pervasive virtualization and private cloud.


Vblock Infrastructure PackagesAccelerating Deployment of the Private Cloud

EFFICIENCYAccelerate infrastructure virtualization

CONTROLStandardize infrastructure, streamline IT processes

CHOICEDeliver private cloud efficiencies and flexibility


Unified Vblock Element Management

VblockvCenterUCS Manager

SymmetrixManagement Console

orNavisphere

Unified Vblock Element ManagementSingle Point of Management, Extensible Integration Framework

Unified Vblock Management InterfaceConsolidated view into all Vblock infrastructureSingle integration point

IT self-service portalMini service catalog and dashboard for self-provisioning

Policy-based managementFine-grained tracking, traceability, reproducibility System-wide compliance and remediation

Automated discovery and deployment

EMC Ionix Unified Infrastructure Manager (UIM)

Policy-Based Management

Unified Provisioning,

Config & Change

Vblock Self-Service Portal

Configuration Compliance

AnalysisInfrastructure

Recovery (DR)

Enterprise Management Platforms

Configuration and Compliance Events

Availability and Performance Events

Vblock Service Profile Catalog


SymmetrixManagement Console

orNavisphere


SymmetrixManagement Console or

Navisphere


The Change Is Coming Fast

Private clouds will transform how we think about IT• As a service

The impact to businesses will be considerable• Exploit new economics with confidence

Clear and logical pathway• Preserve existing investment in applications

and information• Each step delivers immediate value, and

builds for the next

Mission: turn IT infrastructure into alow-cost, high-performance and flexible service


EMC – Leading The Way

�The right vision and strategy• Information infrastructure and virtual infrastructure

�Great partner ecosystem; strong alliances

�A strong product portfolio and robust product cycle• Purpose built solutions• Scalable• Reliable• Broad and complete solution set• Ease of use• Excellent TCO and ROI

�A major presence in four of the hottest and fastest-growing market opportunities in IT• Next-generation, fully virtualized data centers• Cloud computing• Virtualized desktops and clients• Next-generation backup, recovery, and archive solutions

We Have:

EMC –Leading the Way - Cisco · RSA Digital Certificate Solutions Secure Identities Description...

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