Embeddable Facebook Videos: This Week in Social Media
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pdfcrowd.com open in browser PRO version Are you a developer? Try out the HTML to PDF API Tweet Embeddable Facebook Videos: This Week in Social Media By Cindy King Published March 28, 2015 Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Announces the Embedded Video Player: “With the Embedded Video Player you can easily add Facebook Videos to your website. You can use any public video post by a page or a person as video source.” Enter your name Email HOME FREE UPDATES PODCASTS CONFERENCE EVENTS REPORTS NETWORKING STARTING ABOUT Browse Categories Social Media Marketing World Virtual Ticket: Get Access to All Content! Click for details 2.8k Shares 1.8k 335 327 132 72 4
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Embeddable Facebook Videos:This Week in Social MediaBy Cindy King
Published March 28, 2015
Welcome to our weekly edition of what’s hot in social medianews.
To help you stay up to date with social media, here aresome of the news items that caught our attention.
What’s New This Week?Facebook Announces the Embedded Video Player:“With the Embedded Video Player you can easily add Facebook Videos to yourwebsite. You can use any public video post by a page or a person as video source.”
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“You can get the embed code directly from the video post itself. If the video post is public, click on
the icon that appears in the top right corner of the post on Facebook.”
Twitter Launches Periscope for iOS Live Streaming: “Periscope lets youbroadcast live video to the world. Going live will instantly notify your followers who canjoin, comment and send you hearts in real time. The more hearts you get, the higherthey flutter on the screen.”
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Check out this live-streaming app. Unlike other apps, Periscope videos can be replayed later.
Instagram Announces New App—Layout: Layout from Instagram is “a new app thatlets you easily combine multiple photos into a single image.” It’s currently onlyavailable for iOS and will be available for Android in the coming months.
“It’s fun, it’s simple and it gives you a new w ay to f lex your creativity.”
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Facebook Announces Two New Tools for Marketers—Blueprint and LearnHow: Facebook launched “new educational resources that provide answers andtraining to all Facebook marketers, from small businesses to big brands andagencies.”
“Blueprint is a new education program that trains agencies, partners and marketers on how to use
Facebook, so they can create better campaigns that drive business results.”
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“Learn How offers marketers answ ers to frequently asked questions, like how to create a page or
how to create a Custom Audience.”
Twitter and Foursquare Partner to Add Location to Tweets: “To give additionallocation context to your tweet, you can add a general location label such as ‘SoMa,San Francisco.’ In select locations, you may also label your tweet with the name of aspecific business, landmark or other point of interest. These locations are provided byFoursquare.”
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“Show your follow ers the location you are
tw eeting from as part of your tw eet.”
Some upcoming social media news to note:
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Businesses on Messenger Coming Soon: This upcoming feature will let you “havepersonal, real-time conversations with your customers.” Check out the other newFacebook features announced at the Facebook F8 Developer Conference.
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“When people check out on your w ebsite, they can sign up to connect w ith you in Messenger. Then
you’ll be able to send them personalized updates.”
Other social media news worth following:
Facebook Introduces On This Day: On This Day is “a new way to look back atthings you have shared and posts you’ve been tagged in on Facebook. ”
“On This Day show s content from this date in the past.”
Here is a cool social media tool worth checking out:
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Hshtags: This new tool is a multi-platform social media search engine specificallydesigned to search, explore and engage with hashtagged content.
“It provides an easy w ay to quickly search across social media to get the latest content on a
campaign, new s story, trending topic, event or anything trackable by a hashtag.”
Weekly Video Tip:How to Show Your Facebook Ads to People Who Have Already Visited yourWebsite
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Some interesting studies to note:2015 Social Media Benchmarks Report: A new report based on HubSpot socialmedia data for over 7,000 businesses across nine industries studied the averageinteraction per post in comparison to average number of posts per week. The studyalso explored which industries have the highest interaction per post and largestmedian following. The industries included in the report are as follows: ConsumerGoods/Retail/Ecommerce, Real Estate, Healthcare, Hardware, Nonprofit/Education,Manufacturing, Business/Financial Services, Marketing Services, Software/Tech.
The Social Recommendation Index: Social Media Link conducted a survey of24,000 active social media users to learn how consumer recommendations and socialnetworks impact purchase decisions. Their findings show that 77% of thosesurveyed need to see fewer than 10 reviews before they’re persuaded to buy, with20% needing only one recommendation from a close friend or family member tobuy. Facebook (71%) is the most trusted social network for product and servicerecommendations, but Pinterest (64%) and YouTube (59%) are not far behind.
The Unfollow Algorithm: BuzzStream and Fractl recently surveyed more than 900people to find out why they unfollow brands on social media. The most commonreason stated was because the content is repetitive and boring (21%). Nineteen
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percent also said they will unfollow a brand on Facebook if it posts too frequently,which was noted as more than six times per day. Only 8% said they would unfollow abrand on Twitter due to lack of engagement (slow or no response).
Instagram Big Picture 2014: Socialbakers examined more than 2,000 brand, mediaand celebrity Instagram profiles and analyzed over 600,000 brand and media poststhroughout 2014. According to the data, celebrity profiles received three times moreinteractions than the most engaging brands; however, media profiles generate morecontent than both celebrities and brands. The study also provided and ranked themost preferred photo filters, post length and distribution of hashtags.
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Tags: cindy king, enbedded v ideo play er, f acebook blueprint, f acebook embeddable v ideo, f acebook learn how, f acebook on this
day , f acebook v ideo, f oursquare location, hshtags, instagram lay out, lay out app, liv estreaming app, social media news, twitter
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ABOUT THE AUTHOR, Cindy King
Cindy King is the direc tor of editor ial f or Soc ial Media Examiner .
She spent 25 years abroad in international bus iness development
and then built her ow n international bus iness f rom sc ratch by
us ing soc ial bus iness netw orking. Othe r pos ts by Cindy King »
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Alhazred The Sane • 20 hours ago
The problem with embedded video on Facebook is that it can be shared ONLY on Facebook, as far as I can see. Ilike to share video I find on Facebook accounts that I follow to my Twitter account, and sometimes to Pinterest. Thatcan't be done (again, as far as I can tell) with an embedded video - there's no unique url. Eventually, users who wanttheir content shared will realise this, and return to uploading their videos to youtube and Vimeo.
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Gracious Store • 10 hours ago
The internet is filled with uncountable number of videos, I wonder how people are able to select the ones to they wantto listen to. Will embedding videos on Facebook draw more customers to your website?
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