Emba e Commerce Cc 1
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Transcript of Emba e Commerce Cc 1
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Md. Rakibul HoqueUniversity of Dhaka
Electronic Commerce
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Md. Rakibul Hoque
Assistant ProfessorDepartment of Management Information
Systems (MIS)
University of Dhaka
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Office location: Room No: 6012, MBA
Building, Faculty of Business Studies,
University of Dhaka
Cell: 01912928171 (8 am - 10 pm)
E-mail address: [email protected]
E-mail address: [email protected] Website address: www.du.ac.bd
Skype: rakibdu471 (Voice Call)
mailto:[email protected]:[email protected]://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/http://www.du.ac.bd/mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected] -
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Course
Program: MBA (Evening)
Course Title (Code): Electronic
Commerce (MIS 523)
Credit Hours: Three
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Course Objectives and
Outcomes Course Objectives and Outcomes: This course
provides the theoretical foundations necessary forunderstanding e-Commerce, how it is beingconducted and managed, and what the major
opportunities, limitations, issues and risks are interms of assessing opportunities in the marketplaceand managing everyday transactions. At the end ofthe course, the students will be able understandwhat is e-commerce, what are the essential
elements of e-commerce, how firms are beingdigitized, and e-commerce is creating borderlessbusiness opportunities, New tools and techniquesapplied in the business, how e-commerce arechanging total business scenario around theglobe.
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Text
Text(s) : Efraim Turban, Dave King,
Jae Kyu Lee & Dennis Viehland
Electronic Commerce: A Managerial
Perspective, Latest edition, Prentice Hall,
USA.
Reference(s): Kenneth C. Laudon and
Carol G. Traver, E-commerce: Business,Technology, Society, Latest edition,
Pearson education.
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Course Policies
Attendance: Students are expected to
attend class and to arrive on time.
Only one absence is allowed with priorpermission. More than one absence
may result in reduction of grade.
Course Content: Instructor reservesthe right to make necessary changes in
the course content depending on the
progress of the class.
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Course Policies
Classroom Behavior: I expect you to
conduct yourself with professional courtesy
in the classroom. In other words, you shouldbe in your seat and ready to start when class
begins. In the rare, unavoidable situations
when you must leave class early, let me
know before class begins. If you must be
excused for a few moments during class,
please do so with as little disruption to the
class as possible.
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Course Policies
Classroom Behavior: You should not
talk to other students during lectures
unless directed to do so by theInstructor. You should not talk on a cell
phone at any time during class or
exams. Cell phones should be turned offunless you notify the instructor that you
have a special need for a cell phone.
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Course Policies
Surprise Test: Once a chapter is
completed, students are required to be
prepared to face Class test/ Quiz/Surprise test. There will be NO make up
for anyClass test/ Quiz/ Surprise test.
Academic Honesty: Any academicmisconduct will be dealt according to the
provisions of the students code of
conduct.
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Course Policies
Class Makeup: In case of unavoidable
circumstances should a course meeting,
lecture or exam, needs to be cancelled;
students will be offered a make up. Allmakeup classes will be held as per the
rescheduling suggested by the course
teacher. Consultation Hour: Students are most
welcome to make appointment at the time
convenient to both the teacher & students.
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Course Policies
Teams: Teams (three students) should be formed
by the second week of class. Formation of teams
will be left to your discretion, but I encourage you
to include some variety in terms of gender,ethnicity, experience, etc. Teams are required to
formally meet with the instructor during the fourth
and seventh week of the course to address the
final models progress and/or any issues (please
note the instructor is willing to meet earlier should
teams have any questions).
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Course Policies
Teams: The class presentation should be nomore than 20 minutes (teams will be allocated a5 minute setup time) and presented in a
professional manner using PowerPoint or ZohoShow. At this stage of your educational career,the instructor expects a polished presentationand will grade accordingly. At a minimum, the
presentation should include a demonstration ofthe model and dialog regarding the businesscase, assumptions and modeling techniquesemployed. Remember, teams are competingagainst one another and the competition can besteep.
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Grading Scheme
Grading Scheme: Grades will be determined as follows:
Continuous Assessment30
Class attendance and participation
Class test/ Quiz/ Surprise test
Assignment/ Take home exam
Report/Presentation
Case Study
Group discussion
Role play
Mid-term Examination30Semester Final Examination40
---------------------------------------------------------------------------------------------
Total: 100
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Grade Assignment
Grade Assignment: Letter grades will
be assigned based on performance in
the course. I follow the general rules ofDU.
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Course Contents
Introduction to E-commerce
E-commerce business model
Payment systems Web marketing
Online product promotion
Supply chain management (SCM)
M-commerce
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Course Contents
E-Service
Building an e-commerce website HTML (Hypertext Markup Language)
Joomla
Wordpress
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ThankYou