Welcome to Advanced eMail Marketing Advanced eMail Marketing.
Email Marketing with GreenRope
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Email Email Marketing Marketing Tatiana Ceresa, Marketing Coordinator
Transcript of Email Marketing with GreenRope
Email Email MarketingMarketing
Tatiana Ceresa, Marketing Coordinator
TatianaTatiana CeresaCeresa
Marketing CoordinatorMarketing Coordinator
@TatiCeresa@TatiCeresa
So, your client base So, your client base has grown and you has grown and you
want to start building want to start building a community around a community around
your brand…your brand…
Email marketing is a Email marketing is a powerful tool for brands powerful tool for brands looking to connect with looking to connect with
their customers and their customers and increase engagement!increase engagement!
So, why implement So, why implement email marketing?email marketing?
What is email marketing What is email marketing still still one of the bestone of the best ways to reach and ways to reach and
convert your customers convert your customers and leads? and leads?
For every $1 For every $1 spent on email spent on email
marketing, marketing, the average the average
return is return is $44.25$44.25
(Source: Email Expert)(Source: Email Expert)
95% of 95% of online online
consumerconsumers use s use emailemail
(Source: Email (Source: Email Expert)Expert)
91% of 91% of consumers consumers check their check their
email once a email once a dayday
(Source: Email Expert)(Source: Email Expert)
Top 4 benefits of Top 4 benefits of implementing email implementing email marketing into your marketing into your business strategy…business strategy…
Engage existing clients and increase retention
Nurture and retain existing relationships using email &
automation.
Update your current customers with interesting and relevant
information.
Benefit #1Benefit #1
Send targeted & personalized emails to your clients to show that you know
& understand their needs!
Benefit #2Benefit #2
Measure your impact and brand awareness
Track open rates, clicks, read rates, unsubscribes, and so much more!
Benefit #3Benefit #3
Benefit #4Benefit #4Reach your buyers on mobile
Movable Inc. reports 66% of emails opened are on a mobile device, so don’t ignore mobile responsiveness!
What the What the GreenRope GreenRope team has to team has to
say…say…
• Don’t buy listsDon’t buy lists, , they will put your they will put your emails into the spam emails into the spam folderfolder
• Test, test, testTest, test, test! ! Always a/b test Always a/b test emails to see what emails to see what drives the most drives the most engagement.engagement.
Tom SuchyTom SuchyGreenRope DeveloperGreenRope Developer
Austin Austin WillmsWillms
Client Services Client Services ManagerManager
• Automate your email marketing! It is critical to your efficiency!
• Streamline your online marketing so you will have more time for other aspects of your business.
Dan KimDan KimDirector of Client ServicesDirector of Client Services
• Make sure the content is compelling and relevant to the brand.
• Email marketing is crucial for brand awareness.
• Facilitate communication between brand and customer
• Build emails for mobile devices & test!
• Using a responsive design is critical & where the industry is currently headed
Ryan BahlRyan BahlCreative DirectorCreative Director
Email marketing is extremely powerful, especially when you start automating the process. It is a great
way to increase your productivity and efficiency when communicating with
your leads and clients.
If you are ready to implement email marketing, contact us
and we will set you up with a demo and free trial.
Or sign up for more info about email marketing with
GreenRope!
Thank you!Thank you!
