Elsen Deck
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Transcript of Elsen Deck
Become a Trading Machine
*Formerly known as Samurai Investments
ZAC SHEFFER CEO & Co-Founder • Credit Suisse: HOLT - Model Development • Full Stack Developer • Mechanical Engineering - Northeastern
JUSTIN WHITE CTO & Co-Founder • US Gov’t – Hardware / Software Development • IBM – Software Developer (FPGA) • NSF / NU Research – C/C++ and CUDA (GPU)
RYAN JOHNSON VP Product & Co-Founder • University of California, Berkeley – COE • Livescribe, Inc. – UI / UX • 6+ Years Product Management Experience
ADVISORS
- 5 Interns - 1 Marketing Associate (Contractor) - 1 Graphic Designer / UI (Contractor)
ADDITIONAL
- Director of Research · Credit Suisse - Director of Program Management · Fidelity Investments - Business Manager · Bloomberg - VP Information Systems · Digital Credit Union - Managing Director · Hercules Capital - Portfolio Manager · Egan Advisors - Director of Engineering · Lime Brokerage - VP Engineering · EMC - Associate Dean · NEU College of Engineering - IDEA Program
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a THE TEAM
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a OUR CUSTOMERS
KATE Financial professional, SFO. Goldman Sachs, hedge fund. Trades equities to keep skills sharp.
· Age 39
JAKE Retired, Florida. Former business owner, high net worth. Trades equities for fun & profit.
· Age 65
WHERE TO FIND THEM:
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a THE PROBLEM
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a THE SOLUTION
a
a WHAT WE DO
Elsen is like having thousands of eyes watching the stock market for you, then receiving real-time
notifications on when to buy and sell.
• Speed up the process.
• Reduce effort and complexity.
• Prevent costly mistakes.
• ALGORITHMIC TRADING
• MOBILE EXECUTION
• COMMUNITY VALIDATION
THE SOLUTION
a
a THE SOLUTION
CUSTOM STRATEGIES Create a strategy using fundamental and technical analysis, all packaged in a user-friendly and intuitive interface.
a
a HOW IT WORKS
STRATEGY ANALYSIS Use high-speed backtesting to analyze how your strategies would have performed during the best and worst times using historical market data.
HOW IT WORKS
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a HOW IT WORKS
MAKE TRADING DECISIONS MOBILE Elsen automatically sends investors notifications when companies trigger their strategy rules, allowing investors to focus on decision making.
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a HOW IT WORKS
JOIN A COMMUNITY Nothing can beat real investors working together. Imagine millions of investors sharing trading strategies, discussing historical results, and working towards a common goal: to outperform the market.
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a TAPPING INTO INVESTORS
Cloud-Based GPU-Accelerated Architecture Speed • Scale • Automation
CPU Multiple Processes
GPU Thousands of Processes
VS
RARE EXPERTISE We’ve built the FASTEST, MOST SCALABLE cloud-based architecture available.
Backtest multiple strategies over 5+ years of market data within seconds
Simultaneously process all US equity data minute-by-minute in real-time
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a THE TECHNOLOGY
$4 BILLION Annual Recurring Revenue at 100% Market Penetration
x $20 PER MONTH
Subscription to Live Feeds & Notifications
BREAKDOWN OF US RETAIL INVESTORS
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a MARKET OPPORTUNITY
ACTIVE INVESTORS 3-10 trades / mo.
TRADITIONAL < 3 trades / mo.
DAY TRADERS 11–100+ trades / mo.
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ACTIVE INVESTING PASSIVE INVESTING
FRIENDLY AUTOMATION
INFORMATION
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a COMPETITIVE LANDSCAPE
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a QUOTES FROM OUR USERS
Justin Ballard The next generation of investors are demanding better trading tools and ways to interact in a meaningful way with each other. Elsen has nailed it.
Jason Machesky The products offered by brokerages now are almost embarrassingly bad.
While others have pushed back against innovation, you guys have re-imagined and fundamentally improved the way people trade.
Greg Dillon In a matter of minutes, I can analyze how my trading strategy would have performed during the worst and best times. Wait, it made money in 2008? Done.
Tap into existing marketplaces at brokerages / financial websites.
Affiliate Marketing - Pay up to $40 commission for each user that signs up for a subscription.
a
a CUSTOMER ACQUISITION
LTV $250
CAC $20 - $40 FREE TO PAID CONVERSION 10%
REFERRAL RATE 5%
Invite your friends / referral programs. Users can earn a free month for each friend that uses their invitation to create an account.
ECONOMICS
80% viral growth in accounts (K = 1.8)
a
a OUR TIMELINE
[email protected] (619) 729-0731