Elo Digital : Digital Agency Presentation
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Transcript of Elo Digital : Digital Agency Presentation
elodigital.cc
We are Elo Digital, an agency which helps companies to make new friends.
We have been around for little more than a year with an incredible team, with years of experience in the market.
We want to establish links with you which can last for years. Our aim is to create positive experiences, continuously reinforcing your brand name; ultimately we help brands make new friends.
we help brands build friendship links
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The digital communications market is undergoing sweeping changes, and so are we. We work with the most recent
innovations, we moved our head office and invested in the expanding and training our team of professionals.
We put all of our efforts into completing every project with attention to detail, using the best practices possible and
based on the latest trends, working together with the client for a common goal.Our experience with big agencies and renowned online retail stores helps us to propose ideas and solutions focused
on results, whether they are to hit targets or win new clients, in short, we are friends.
the agency
Facebook ApplicationsMobile Marketing SEO and SEM Web Apps
E-CommerceVisual Identity
Retail CampaignsCMSSocial Networks
How can we help you:
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.br internet scenario and the use of social networkAccording to data provided by comScore, the Internet users in Brazil, despite its infrastructure limitations, presents a growth rate of 20% a year, against a world average of 8%. At the the eighth position of the bits and bites consumer market, Brazil has more than 40 million people accessing the internet from home or work.
Regarding access to social networks, the country ranks third place, leaving only behind the U.S. and Russia. The Brazilian usage on You Tube, where Brazil ranks #fth in number of users, is a great example to illustrate the strong Brazilian participation in these channels.
In reference to the time spent on social networks, female behavior is beginning to stand out, because previous research has shown that women interact and engage more on the purchase decision-making processes of the whole family. A clear example for this situation is the presence of brands such as Avon, L'Oreal Paris and Boticário within social networks in search of a closer relationship with their consumers.
0%
10%
20%
30%
40%
50%
60%
70%
North Northeast Midwest Southeast South
16.04%
61.25%
7.12%12.35%
19.12%
Southeast Region with its 61.25% lead, in second is the highest growing region in this study - the North with 19.12%, in third place with 16.04% the South, the Northeast appears then with 12.35% and #nally the Midwest with its 7.12% of visits on the web in Brazil.
Research published in 2011 by Hitwise, Serasa Experian service.
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According to the study from "International Data Group" (IDG) in 16 countries, including Brazil, most people use their smartphones for personal purposes. In addition, research shows that users in the world are looking mainly for general news, followed by social networking.
In Brazil this order is inverted the data show that 78.3% of users are interested in social networks and 76.7% are more interested in general news.
social networks and mobile
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brands represented
Find out how we collaborate with these brands with one or more skills of Elo Digital and take the opportunity to comment
about some work we have done in collaboration with some companies for good causes.
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Scenario:
Structure the new e-‐commerce for the chain of perfume and cosme4cs stores of Agua de Cheiro in Brazil.
Challenge:Design a light store to aid the opening of high quality images for more details of the products, as
well as transmitting the glamorous and modern
image of the brand, typical for its audience.
Action:• Structural study• Design of the navigational concept and creative line for the in platform implementation • Strategy of social network presence
Água de CheiroPerfumes and Cosmectics E-Commercesome cases
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Scenario:The e-commerce of Gimba.com was already working
with a sales tool which didn’t meet all the sales
requirements attached to an interface with outdated sales targets and desired functionality.
Challenge:Continue the good digital relationship with the
general B2B public and improve the whole shopping
experience for the end B2C customer.
Action:• Structural Study• Design of the navigational concept and creative line for the implementation within the platform
Gimba.comB2B and B2C E-Commerce of Office Suppliessome cases
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some cases BB Seguro AutoWeb Portal, Mobile Site and iPhone App
Scenario:The mobile communication experience with the insurance #rm was
held on a site with outdated information and features for Smartphone.
Challenge:A mobile version of the BB Seguro Auto website for iPhone,
independent from the wap version, was created in partnership with MoWA. The communication of the new site was
interconnected on applications and mobile websites.
Action:• Visual Identity for Mobile Website and iPhone App
• Visual Study and Management for Rádio Alerta Web
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some cases UniversoVisual Identity and Website
Scenario:The work was developed in partnership with Mowa and
some technological institutions in 2009, so the
immediate implementation of a website became essential to announce and advertise the project.
Challenge:To develop a website capable of interacting with social media such as Facebook, Twitter, Flickr and Youtube by creating exclusive and automatic mobile apps.
Action:• Visual Identity and Interface and Usability studies for the Web Project• Optimized development in CSS3 (CSS Design Awards Prize on 02/10/2011)• Integration with CMS Platform
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some cases Tatuapara Hotel PousadaInformation Architeture and Layout for the Digital Experience
Scenario:Despite the beautiful location and installations of the Hotel Pousada in Praia do Forte – Bahia, it was essential that the website presented the location in rich detail in order to increase its reservation rate through the internet.
Challenge:To devise a clean and intuitive environment being practically a guided tour of the facilities providing useful information about the local sights.
Action:• Information Architecture• Direction of Photography • Study and Development of new site interface
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Scenario:Rocker brand signed by Amauri and Carol Caliman, King 55 offers a lifestyle full of references to music, art and of course, to urban style for men and women in large cities. This proposal is re$ected in all of the commercial actions in the physical stores and needed support to expand the online initiatives.
Actions:
• Visual Identity and standardization of E-mail Marketing
• Support for online retail campaigns• Sales system for partners with personalized domains• Design of an App for the main mobile platforms
some cases King55Digital Marketing Actions
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contact us
We are located on Alameda dos Maracatins, 1435 conjunto 512, Moema – Sao Paulo, Brazil.
For more information about our services via email: [email protected]
To request a quote and commercial contacts call:
+55 (11) 2369.9529