On her homepage, there is a picture of her album. Which means the first thing you see

when you enter her website is her music in some form. This is a

way of promotion

The picture of her hair in the right hand corner is a way of her showing her image to her fans.

She is well known for her eccentric hair styles, which is why they are present on her

homepage.

Her homepage also has a link to her store which she will sell merchandise and clothes which brand her. Therefore she wants people to notice her brand .

On her music tab of her website she has all her latest music and clickable links which will take you to where you can purchase her releases. This is a way of promoting her songs because fans will click on her music tab to view her new music and then see the links. Most likely they will purchase from this point onwards.

She has also included a link which you take you to where she sells her UK tour tickets.

When you click on store it takes you to a section on where she

sells clothes. As you can see, she is selling a sleeveless top with her logo. This is a prime example of

how she uses her website for branding.