How to rescue yourself from data dumps and robot reporting

Dashboard Hell

How to build and maintain a valuable monitoring tool for your business

Dashboard Heaven

Digital Analytics Agency providing practical approaches and high quality analytics support for medium to large enterprises.

Smalls Analytics

@Smallsmeasure.slack.com

Elizabeth@

SmallsAnalytics.comLinkedin.com/in/eckels

bit.ly/ate15dataviz

Data Visualization Tips

Definitions

Noun. A large amount of data transferred from one system to

another

Data Dump

Noun. A large amount of data transferred from one system to

another

Data Dump

Noun. An overwhelmed or defeated analyst who just can’t find the time or means to process dashboard

request

Reporting Robot

Noun. An overwhelmed or defeated analyst who just can’t find the time or means to process dashboard

request

Reporting Robot

Noun. A regularly updated set of

information that would negatively impact the business if it wasn’t

available

Great Dashboards!

DASHBOARD BUILDING PHASES

Discover

Design

Develop</>

Deploy

Delight

DISCOVER

</>

DiscoverTIME PURPOSE SCOPE

Allocate time Be efficient… …but don’t

rush

Set objective Identify

sponsor

Budget Tools People/teams Data sources

KPI’s

</>

DESIGN

Design

Design

DATA FORMAT COMMS.

Clarify data elements

Map data sources

Define data relationships

Layout Interactive? Graphics Drill-downs

Prototype

Format Accessibility Frequency Distribution

list

DEVELOP

</>

</>

Develop1. DATA IMPORT2. CONFIGURE DATA 3. BUILD TABLES &

GRAPHS4. LINK DATA TO

GRAPHICS5. TEST & BUG FIX

DEPLOY

</>

Deploy

Production

Feedback loop

Soft launch/iterate

DELIGHT

</>

Trainend users how to read and use the reports, and how to submit bugs or questions (consider setting up office hours for open discussion)

IterateSet up user feedback process in advance &

provide regularly scheduled updates to

dashboard

Maintaindata quality and update the data in the report (if needed), communicating

changes with release notes

After Launch

DASHBOARD BUILDING PHASES

Discover

Design

Develop</>

Deploy

Delight

Digital Analytics Agency providing practical approaches and high quality analytics support for medium to large enterprises.

Smalls Analytics

Dashboard Heaven