ELEVATE YOUR EXPERIENCESIGNATURE OPPORTUNITIES TO GATHER, CONNECT AND IMPRESS Arnold Palmer Invitational presented by Mastercard • March 2 - 8, 2020

Arnold Palmer was many things to many people ... world famous golf immortal and sportsman, highly successful business executive, prominent advertising spokesman, skilled aviator, talented golf course designer and consultant, devoted family patriarch and a man with a down-to-earth common touch.

GOLF ACHIEVEMENTS

92 Overall Victories 4 Masters 2 Open Championships 1 U.S. Open Ryder Cup Team: ‘61, ‘63, ‘65, ‘67, ‘71, ‘73

Captain ‘63, ‘75 PGA Player of the Year: ‘60 & ’62

JOIN THE WORLD OF ARNOLD PALMER

Arnold always thought of golf as an international game, and his goals were international. When he set out to be the best golfer in the world, he meant the world. This international ambition in golf is equally mirrored with his businesses.

A GLOBAL BRAND

© 2017 Arnie’s Army Charitable Foundation. All Rights Reserved.

LEGENDARY BEVERAGE 8 Flavors Available50 Individual SKU's AvailableOver 400,000,000 Cans per Year

OFFICIAL PGA TOUR EVENT EST. 1979 at Bay Hill145,000+ Fans Annually

INTERNATIONAL LICENSING To generations of international consumers, the name Arnold Palmer is synonymous with American style.

9,000 Point of Sale Locations400 "Arnold Palmer" stores 30 Territories worldwide

RYDER CUP STYLE EVENT EST. 1997USA vs. INTERNATIONALMen & Women Teams

GOLF COURSE DESIGN 300 Courses in37 States and 25 Countries

GOLF CHANNEL Co-founded in 1995In over 80+M Households

A testament to the Palmer family’s philanthropic legacy, the Arnold & Winnie Palmer Foundation champions efforts to improve the health of children, to effect positive character development in youth, and to honor nature and its incredible ability to enrich and heal us all.

To these ends, via grant making and strategic initiatives, AWPF supports efforts to help every child live a #LifeWellPlayed.

CHILDREN’S HEALTHVia support for Arnold Palmer Hospital for Children and Winnie Palmer Hospital for Women & Babies, part of Orlando Health, and through other efforts.

CHARACTER DEVELOPMENTShowcasing and teaching the values by which Arnold Palmer lived, with The Arnold Palmer Cup, a Ryder Cup-style tournament that features the world’s best collegiate men and women golfers competing side-by-side on co-ed teams, and via other sports and academic initiatives.

NATURE-FOCUSED WELLNESSFacilitating youth access to and exploration of nature through ecology education and enhancement of natural lands, with the Winnie Palmer Nature Reserve in Latrobe, Pennsylvania and more.

ARNOLD & WINNIE PALMER FOUNDATION

One week every spring, Central Florida celebrates the game of golf … and its most iconic champion.

Thousands of fans crowd the fairways each day to watch the best players in the world compete. Thousands more gather in the Chalets and Clubs to eat, drink and swap stories with colleagues and friends.

When the final hole is played, the roar and excitement is electric on the standing-room-only 18th green.

Arnold Palmer — who brought the game of golf to the masses — has built an annual tradition at Bay Hill Club & Lodge that delivers seriously great golf amidst a fun, festive social scene. It’s one of the PGA TOUR’s most anticipated tournaments and it happens in the heart of one of the world’s most-traveled cities.

WHY ENTERTAIN AT API?

IN GOOD COMPANY

Whether you’re thanking top clients or rewarding high performers, entertaining at the tournament is just smart business. Executives, CEOs and senior managers in banking and finance, technology, healthcare, transportation and logistics, and professional services are among our 145,000+ guests each year.

The mood is light and the pace relaxed, giving you plenty of time with your guests. The bonus? Golf Channel and NBC broadcast the tournament live Thursday through Sunday, giving your guests even more cache.

IN 2019, THE FOLLOWING COMPANIES WERE AMONG OUR HOSPITALITY PARTNERS:

STATSLOCATION73% Florida Residents23% Other U.S.4% International

AGES57% 45+ 37% 25-44 6% 24 & under

GENDER68% Male 32 % Female

OTHER54% $100,000+ Annual Income 16% $200,000+ Annual Income73% Have College Degree

LOCAL COMMUNITY

ECONOMIC IMPACT:

MORE THAN

$73 MILLION

MONDAY Champions for Arnold’s Kids Pro-Am Tournament The First Tee of Central Florida Youth Day + Junior Clinic

(free to kids 17 and under with paid adult admission)

TUESDAY Practice day for pros Arnie’s March Against Children’s Cancer

WEDNESDAY Pro-Am Tournament Opening Ceremony

THURSDAY Competition - Round 1

FRIDAY Competition - Round 2 Wine & Dine on 9

SATURDAY Competition - Round 3 Birdies & BBQ

SUNDAY Competition - Round 4 Military Appreciation Day Trophy Presentation

SCHEDULE OF EVENTS

WHEN March 2-8, 2020

WHERE Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FL

PURSE $9.3 million

ATTENDANCE 145,000+ people enjoy our event each year

VOLUNTEERS 1,400+ people volunteer their time for our event each year

TV BROADCAST Golf Channel and NBC

Get closer.

Get closer to the game.

Get closer to friends.Get closer to the drama.

Get closer to history.

Get closer to champions.Get closer to his legacy.

FEATURES Covered, elevated, open-air skybox

located at the 18th green 20 seats with additional standing room Available Thursday - Sunday Flat screen TV with live broadcast Exclusive upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 30 tournament/skybox admission

tickets per day (120 total) printed with company name

Two additional host passes for company representatives

Lunch buffet Full bar service 15 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of skybox Sponsor board in high-traffic location on site Skybox tickets

SKYBOX – STARTING AT $40,000 FOR 4 DAYS

A spot on #18 green provides you and your

guests access to the exciting f inishing hole

at Bay Hill, including the closing ceremony

with the champion on Sunday.

#18 GREEN

#18 SKYBOX

A fan-favorite location, #17 is one of the best

par-3 holes on the PGA TOUR. Choose f rom

a private, climate-controlled chalet or an

open-air skybox.

#17 GREEN

#17 SKYBOXFEATURES Covered, elevated, open-air skybox

located at the 17th green 20 seats with additional standing room Available Thursday - Sunday Flat screen TV with live broadcast Close access to upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 30 tournament/skybox admission tickets per

day (120 total) printed with company name Two additional host passes for

company representatives Lunch buffet Full bar service 15 on-site parking passes per day Access to shuttle between parking lot and hole #17

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of venue Sponsor board in high-traffic location on site Skybox tickets

SKYBOX – STARTING AT $37,500 FOR 4 DAYS

#17 CHALETFEATURES Temperature-controlled, private interior and patio

with seating Available Thursday - Sunday Flat screen TV with live broadcast + live scoring access Private, upscale restrooms Delivery of tournament programs and pairing sheets On-site security

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of venue Sponsor board in high-traffic location on site Chalet tickets

CHALET – STARTING AT $75,000 FOR 4 DAYS

AMENITIES 50 – 80 tournament/chalet admission

tickets per day (200 – 320 total) Two additional host passes for company representatives Lunch buffet Full bar service 25-40 on-site parking passes per day Access to shuttle between parking lot and hole #17

The par-3 14th hole is quickly becoming a

popular spot amongst hospitality sponsors

and fans alike. Enjoy a private, climate-

controlled chalet with perfect views of

the green.

#14 GREEN

FEATURES Temperature-controlled, private

interior and patio with seating Available Thursday - Sunday Flat screen TV with live broadcast

+ live scoring access Private, upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 50 – 80 tournament/chalet admission

tickets per day (200 – 320 total) Two additional host passes for

company representatives Lunch buffet Full bar service 25-40 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of chalet Sponsor board in high-traffic location on site Chalet tickets

50 PERSON: STARTING AT $65,000 FOR 4 DAYS80 PERSON: STARTING AT $92,000 FOR 4 DAYS100+: CONTACT FOR DETAILS

#14 CHALET

Located near the hub of the tournament, #9

green is a great spot to view world-class golf,

with close proximity to the new practice facility,

driving range and putting green, merchandise

tent and Arnold Palmer statue.

#9 GREEN

FEATURES Temperature-controlled, private

interior and patio with seating Available Thursday - Sunday Flat screen TV with live broadcast

+ live scoring access Private, upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 50 – 80 tournament/chalet admission

tickets per day (200 – 320 total) Two additional host passes for

company representatives Lunch buffet Full bar service 25-40 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of chalet Sponsor board in high-traffic location on site Chalet tickets

CHALET – STARTING AT $69,000 FOR 4 DAYS

#9 CHALET

#8 green provides one of the most exciting

atmospheres on tournament grounds,

whether you’re enjoying it f rom a private

chalet, individual skybox or our shared-

seating venue, Club 8.

#8 GREEN

#8 SKYBOXFEATURES Covered, elevated, open-air skybox

located at the 8th green Available Thursday - Sunday Flat screen TV with live broadcast Close access to upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 50 tournament/skybox admission tickets per

day (200 total) printed with company name Two additional host passes for

company representatives Lunch buffet Full bar service 25 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of venue Sponsor board in high-traffic location on site Skybox tickets

SKYBOX – STARTING AT $60,000 FOR 4 DAYS

FEATURES Temperature-controlled, private

interior and patio with seating Available Thursday - Sunday Flat screen TV with live broadcast

+ live scoring access Private, upscale restrooms Delivery of tournament programs

and pairing sheets On-site security

AMENITIES 50 – 80 tournament/chalet admission

tickets per day (200 – 320 total) Two additional host passes for

company representatives Lunch buffet Full bar service 25-40 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Inside and outside of chalet Sponsor board in high-traffic location on site Chalet tickets

CHALET – STARTING AT $65,000 FOR 4 DAYS

#8 CHALET

FEATURES One reserved table for 6-8 guests Located inside a shared, open-

air, covered structure Views of #8 green and #2 tee box Shared tip-up seats for optimal viewing Access to private, upscale restrooms On-site security

AMENITIES• 10 tournament/“Club 8”

admission tickets per day Two additional host passes for

company representatives Lunch buffet Complete bar service Five on-site parking passes per day

EXPOSURECompany name and/or logo will be featured: Hospitality entrance sign Table centerpieces Sponsor board in high-traffic location on site Club 8 tickets

CLUB 8 –4 DAY TABLE - $13,0002-DAY TABLE - $7,250

CLUB 8

EXPO ROW AT MAIN ENTRANCE – $7,000SPECTATOR VILLAGE ON #9 FAIRWAY – STARTING AT $15,000

An expo space gives companies an

opportunity to interact with fans and

showcase products, capture leads, activate

promotions and offer special giveaways.

EXPO SPACE

FEATURES Two locations: Expo Row at Main Entrance and

Spectator Village on #9 Fairway Tents with flooring, power, skirted table and

two chairs Expo Row tents: 10 x 10 Spectator Village tents: 10 x 20 - 40 x 40 Opportunity to fully customize interior tent High-traffic location

One on-site parking pass per day Two staff passes for company representatives Company name on tent exterior Company name on sponsor board in high-traffic location 10 Any One Day tickets

PLEASE CONTACT FOR AVAILABILITY AND DETAILS

OPPORTUNITIES INCLUDE: Youth Day/Junior Clinic Military Appreciation Day Champions for Arnold’s Kids Autograph area Charging Stations

Misting stations Naming rights for parking lots Naming rights for event area Restrooms Media center

ADDITIONAL SPONSORSHIPS

BRANDINGSponsorship packages may vary

and can be tailored to meet each

company’s individual branding needs.

24

A space in one of our Pro-Am tournaments gives you a once-in-a-lifetime opportunity to play with a PGA TOUR Pro.

Monday, March 2 – Champions for Arnold’s Kids

PRO-AM TOURNAMENTS

PACKAGE INCLUDES Recreational round of golf on Sunday, March 1 (not part

of the competition) at an off-site location Draw/cocktail party on Sunday evening for participant and guest Pro-Am tournament - shotgun start (shamble format) Teams consist of 4 amateurs and 1 PGA TOUR Pro (USGA handicap required) Monday awards celebration for participant and guest VIP credentials for tournament week Preferred parking Exclusive gift package for each player Additional tournament tickets for friends and/or family

CFAK PRO-AM PLAYER FEE: $6,000/PLAYER OR $24,000/TEAM (4 PLAYERS)

17

Wednesday, March 4 – Official Pro-Am TournamentPACKAGE INCLUDES Draw/cocktail party on Tuesday evening for participant and guest Tournament tee times Teams consist of 3 amateurs and 1 PGA TOUR

Pro (USGA handicap required) Awards dinner Wednesday evening for participant and guest VIP credentials for tournament week Preferred parking Exclusive gift package for each player PGA TOUR Pros from the Top 40 FedEx Cup Points List!

2020 ONLY FEE: $10,000/SINGLE PLAYER - $30,000/TEAM2020 & 2021 - $9,500/SINGLE PLAYER - $28,500/TEAM2-YEAR COMMITMENT)

MARCH 2-8, 2020 I ARNOLDPALMERINVITATIONAL.COM

FOR MORE INFORMATION CONTACT WAYNE BANNATYNE

407.876.7141 I WBANNATYNE@ARNOLDPALMERINVITATIONAL.COM

1979 Bob Byman1980 Dave Eichelberger1981 Andy Bean1982 Tom Kite1983 Mike Nicolette1984 Gary Koch 1985 Fuzzy Zoeller1986 Dan Forsman1987 Payne Stewart1988 Paul Azinger1989 Tom Kite1990 Robert Gamez1991 Andrew Magee1992 Fred Couples

1993 Ben Crenshaw1994 Loren Roberts1995 Loren Roberts1996 Paul Goydos1997 Phil Mickelson1998 Ernie Els1999 Tim Herron2000 Tiger Woods2001 Tiger Woods2002 Tiger Woods2003 Tiger Woods2004 Chad Campbell2005 Kenny Perry2006 Rod Pampling

2007 Vijay Singh2008 Tiger Woods2009 Tiger Woods2010 Ernie Els2011 Martin Laird2012 Tiger Woods2013 Tiger Woods2014 Matt Every2015 Matt Every2016 Jason Day2017 Marc Leishman2018 Rory McIlroy2019 Francesco Molinari

PAST CHAMPIONS

FRANCESCO MOLINARI, 2019 CHAMPION