Elements of art/design
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![Page 1: Elements of art/design](https://reader033.fdocuments.in/reader033/viewer/2022052601/558b4285d8b42a49668b472f/html5/thumbnails/1.jpg)
Elements of ArtHow to use them to create good design
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Good Design?• Anybody can draw a picture or take a photo or
make a video or act, right?• Anybody can put images and text together to
make a graphic design, too.• It is the way those images and text are put
together that distinguishes a good design from an ordinary one.
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Composition• The design or arrangement of the parts in any
space, two or three dimensions.
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Elements of ArtLine
Shape FormSpace
TextureColorValue
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Line• A path on a 2D
(two-dimensional) plane.
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Line• An extension of a point, elongated
mark, connection between two points, the effect of the edge of an object
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Shape• When a line’s ends meet or overlap to
enclose a space, a shape is created.
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Shape• A line completely surrounding space creates something that a
line dividing space does not which in turn creates potential effects that nothing else can.
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Geometric vs. OrganicShapes
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Form• Shapes that have, or seem to have, depth or volume as well
as length and width.
• Shading, shadow, texture or a gradation of tones help to create 3D form in a 2D work of art or design.
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Form• Form is a three-dimensional area enclosed by a surface.
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Space• The empty or open areas around or within
a work of art.
• Essential in any design, space can be large, compact, empty, full, flat, or airy depending on how it has been filled or divided.
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Space
• Space relationships can create illusions of depth or of foreground and background.
• Empty space is also called open, unbroken, plain, or blank while filled space is closed.
• The two dimensional or three dimensional area into which all other elements of design are placed.
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Positive vs. Negative
SpacePositive Space:The objects, elements, or images in the composition
Negative Space:The space around objects in a composition
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TextureThe way a surface feel or appears to feel.
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Texture• Texture appeals to the sense of
touch, sight and hearing and thus the function of texture in an overall design is key.
• Texture interaction with light according to degree of smoothness
a) Refraction, absorption, reflectionb) Transparent = refractionc) Translucent = refraction and
reflectiond) Opaque = absorption
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Actual vs. Implied Texture
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Color We receive the visual stimulation of color as a mental perception which causes emotional, psychological, and physiological reactions.
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Value• The degree of lightness
or darkness of a color.
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Value
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Intensity• The brightness or
dullness, or level of saturation, of a color.