Chapter 10: Electronic Commerce Security Electronic Commerce, Sixth Edition.
Electronic Commerce in Asia Electronic Commerce in Asia
Transcript of Electronic Commerce in Asia Electronic Commerce in Asia
Electronic Commerce in Asia- B to C Electronic Commerce -
Electronic Commerce in Asia- B to C Electronic Commerce -
March, 2009
Center of the International Cooperation for Computerization
CICC
Copyright©2009 CICC. All rights reserved. 1
AgendaAgenda
1. Outline of Survey
2. Summary of Survey Results
- East Asia(China, Chinese Taipei, Korea)
- Asean (Malaysia, Singapore, Thailand, Vietnam)
3. Survey Result in Each Country/region
- China
- Chinese Taipei
- Korea
- Malaysia
- Singapore
- Thailand
- Vietnam
4. Summary
Copyright©2009 CICC. All rights reserved.
1. Outline of Survey1. Outline of Survey
� Target Countries/region
� East Asian Countries/Region: China, Chinese Taipei and Korea
� Asean Countries : Malaysia, Singapore, Thailand and Vietnam
� Survey Items
Current Status and Issues on Electronic Commerce, especially BtoC
� Status on IT Infrastructure, Electronic Commerce Promotion, Law/Order/Regulation, Payment, Delivery and Organizations, etc
� Survey Method
� Web search, CICC’s networking, Face to face meeting
2
Copyright©2009 CICC. All rights reserved.
2. Summary of Survey Results2. Summary of Survey Results
� East Asia
Internet is well adopted and market size of Electronic Commerce (EC) is large.
IT infrastructure is also developed and business is vital.
� China :
-EC infrastructure is still continuously under development
-Number of Internet users is the largest in the world (2008.6)
� Chinese Taipei :
-Well established EC infrastructure (Internet usage ratio is 44%
-Market size of EC is US$6 billion
-Direct Business with main land China in telecommunication
industry, trade industry and transportation industry is available from
December, 2008
� Korea :
- Developed country in internet and EC
3
Copyright©2009 CICC. All rights reserved.
Survey Results in Asean Countries
- Except Singapore, Internet penetration rate is still small
- The size of EC market is also small and is going to grow
- Governments intend to promote EC for economic growth activation
�Malaysia: - Infrastructure is progressing by e-Government project (MSC)
- More promotion of Internet and BtoC EC is required
�Singapore:- Becoming regional hub for BtoC EC in Asean region
- Infrastructure for Internet and EC is established
- BtoC EC market is not large because of its size of area and population
�Thailand: - Infrastructure for Internet and EC is established in major cities.
- Slow Growth of Internet and BtoC EC
- Political stability is needed for more rapid growth
�Vietnam : - Internet infrastructure is more expanding and BtoC EC is just started
Copyright©2009 CICC. All rights reserved.
3. Survey Result on Each Country/Region3. Survey Result on Each Country/Region
�China
�Chinese Taipei
�Korea
�Malaysia
�Singapore
�Thailand
�Vietnam
5
Copyright©2009 CICC. All rights reserved.
ChinaChina
6
�Internet Users:253M users (As of June, 2008. User ratio is 19.1%)
�Broadband Users:214M users (As of June, 2008. User ratio is 16.1%)
�EC settlement Methods:Cash on Delivery(80%), Bank Transfer, Credit Card, Bank/Post
Office Remittance
�Major EC Sites
BtoC: www.dangdang.com, www.joyo.com.cnBtoB: www.alibaba.comCtoC: www.taobao.com, AliPay
Total100M members. taobao.com has 70% share of CtoC EC
�Delivery Services:- Over 30 thousand courier service companies, from small to large
- 2,422 large-scale companiesPost Office EMS, Shentong Express, China Railway Express,
JZS Express, etc- 1-3 days in same district, 2-3 days to other province/district, others 5 daysMajor stores have own shipping networks (Redbaby, etc.)
� EC Market Size:
BtoC JPY59.8B(CNY4.3B)(2007)
BtoB JPY29,539B (CNY2,123.9B)(2007)
Copyright©2009 CICC. All rights reserved.
EC Market Size in ChinaEC Market Size in China
7
12.520.0
28.143.0
126.9
80.1
209.4
60.0%
40.5%
65.0%58.4%
53.0%
86.3%
0
50
100
150
200
250
2004Y 2005Y 2006Y 2007Y 2008Y(est.) 2009Y(est.) 2010Y(est.)
Market Scale(100M CNY)
0%
40%
80%
Growth Rate
31606500
12800
21239
49510
32482
75440127%
106%97%
52% 52%
66%
53%
0
10000
20000
30000
40000
50000
60000
70000
80000
2004Y 2005Y 2006Y 2007Y 2008Y
(est.)
2009Y
(est.)
2010Y(est.)
Market Scale(100M CNY)
0%
20%
40%
60%
80%
100%
120%
140%Growth Rate
Changes in Chinese BtoC Market Size
Changes in Chinese BtoB Market Size
SourceSourceSourceSource::::iResearchiResearchiResearchiResearch Feb 2008Feb 2008Feb 2008Feb 2008
Copyright©2009 CICC. All rights reserved.
Policy/Legal System/Consumer Protection in ChinaPolicy/Legal System/Consumer Protection in China
� Policy/Legal System Concerning EC:・e-Signature Law (Apr. 2005)・ Internet transactions guidance (Draft) (Mar 2007)・The EC development eleventh five-year-project (Jul 2007)・Guidance concerning acceleration of normative development of EC (Dec
2007)・EC Development Acceleration Policy, Shanghai (Promulgated in Nov 2008,
enforced in Mar 2009)・Lack of law and regulation for personal information protection ⇒Rash of Crimes・Lack of law and regulation for online payment
� Consumer Protection Measures:・Consumer Rights Protection Law (EC area is not covered enough)・Industry segments promote Trustmark(50 Trustmark operators)・Alternative dispute resolution (ADR) - includes the government judicial
process, Consultation/Arbitration by Consumer Associations
� Major EC Promotion Organization:・China Electronic Commerce Association (CECA, Established in Jun 2000)
Community-Based Electronic Commerce Association (e.g., Beijing
Electronic Commerce Association: Beca)・China Electronic Commerce Credit Research Center
8
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E-Commerce Law Network in China www.chinaEClaw.comE-Commerce Law Network in China www.chinaEClaw.com
9
�Organization owned by Institute for Information Industry (Established in 2001, Panel of young lawyers)
�Investigation Research Institute/Panel of Experts for establishing EC/Internet-related Law
�Projects sponsored by other businesses : Ministry ofInstitute for Information Industry/Commercial Affairs/Science Research (Training/Publication/Investigative Research)
�Guidance on Internet Transaction (Ministry of Commercial Affairs: Issued in Mar 2007)・Security/Consumer Protection/Personal Information Protection, etc.
Personal Information Protection Law (in 2010?)
Legislations/Policies/Regulations
under study・Personal Information Protection,
Information Security
・Internet Payment, e-Money,
Internet Transactions
・Internet Shopping
Copyright©2009 CICC. All rights reserved.
Chinese TaipeiChinese Taipei
10
�Internet Users: 10.1M users (As of June, 2008. User ratio is 44%)
�Broadband Users:
6.8M users (As of June, 2008. User ratio is 29.8%)
�EC settlement Methods :Credit Card, Cash on Delivery, Bank Transfer,
Convenience
Store Remittance
�Major BtoC Sites: http://buy.yahoo.com.tw/
http://shopping.pchome.com.tw/
http://www.books.com.tw/
�Delivery Services: Yamato International Logistics Co., Ltd (A Joint Venture
between Yamato Logistics Co., Ltd and Uni President
Enterprises Corp.)Tie up with Convenient Stores1 day (Except Mountain areas)
�EC Market Size:BtoC JPY546.8B (2008)BtoB JPY30,720B (2008)
Copyright©2009 CICC. All rights reserved.
Other services,
19.40%
Travelservices
24.40%
Beauty products,
15.20%
Clothes, Jewls,
14.90%
Asset management,
14.30%
Foods, 3.70%
Books Magazines,
2.60%
Others, 0.10%
3CProducts, 1.70%Computer software,
0.20%
Housing Household
goods, 2.30%
Ticket reservation,
0.10%
Digital Contents,
0.50%Audio, 0.60%
EC Market Size in Chinese TaipeiEC Market Size in Chinese Taipei
11
Changes in BtoB Market Size
Changes in BtoC Market Size
SourceSourceSourceSource::::Institute for Information Industry Market Intelligence Center (IInstitute for Information Industry Market Intelligence Center (IInstitute for Information Industry Market Intelligence Center (IInstitute for Information Industry Market Intelligence Center (III/MIC) 2007II/MIC) 2007II/MIC) 2007II/MIC) 2007
BtoCBtoCBtoCBtoC MarketMarketMarketMarket((((Commodities/services))))
2,983.03,127.0
2,042.0
2,582.0
1,494.026.44
36.68
49.04
4.83
15.53
0.0
500.0
1,000.0
1,500.0
2,000.0
2,500.0
3,000.0
3,500.0
2007 2008
(estimate)
2009
(estimate)
2010
(estimate)
2011
(estimate)
(U
nit:H
undre
d M
illio
n N
T$)
0.00
10.00
20.00
30.00
40.00
50.00
60.00
(U
nit:%
)
Market size Annual growth rate
3.32
6.22
7.42
8.76
10.05
11.48
12.86
14.40
15.86
4.94
2.16
49.02
10.19
14.30
53.90
52.91
11.92
12.0114.65
18.15
19.29
25.75
0.00
2.00
4.00
6.00
8.00
10.00
12.00
14.00
16.00
18.00
2001
2002
2003
2004
2005
2006
2007
2008
(es
tima
te)
2009
(es
tima
te)
2010
(es
tima
te)
2011
(es
tima
te)
(U
nit:
Trilion N
T$)
0.00
10.00
20.00
30.00
40.00
50.00
60.00
(U
nit:%
)
Market size Annuak growth rate
Copyright©2009 CICC. All rights reserved.
Policy/Legal System/Consumer Protection in Chinese TaipeiPolicy/Legal System/Consumer Protection in Chinese Taipei
� Policy/Legal System Concerning EC: ・Ubiquitous Network Societies Development Plan (2007)・Private Information Protection Law (Carries in Oct 2008)・Consumer Protection Law (Amended twice since 1994)・Expanding trade with China by opening Communication,
Commerce, Passage
� Consumer Protection Measures:・Trustmark, ADR
� Major EC Promotion Organization:・Secure Online Shopping Association (SOSA), TaipeiTrustmark, ADR
・Golden Web Award(Sponsored by Ministry of Economic
Affairs) (BtoC Web site competition award)
12
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Transition of IT policy in Chinese TaipeiTransition of IT policy in Chinese Taipei
13
Annexation Challenge 2008:National Development Emphasis program
1998199819981998 2000 2002 2004 2006 2008 2010
Ubiquitous Netw ork Societies
Development Plan
Chinese Taipei::::Transition of IT Policy
Challenge 2008:National Development
Emphasis program (Digital Taiw an Plan,
Business Operation Headquaters Plan)
National IT Development
Draft Law
Knowledge Economy
Development Draft Law
Global
Operation
Development
National IT
Merger Development Plan
Industrial
Automation/Co
mputerization
NII Draft Law (National Information
Infrastructure-building Project)
Source:IDEAS, Institute for Information Industry ; 2008
Industrial
Automation
10-yr-Plan
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KoreaKorea
14
�Internet Users:34.82M Users (As of October, 2007. User ratio is 76.3%)
�Broadband Users: 14.71M Users (As of October, 2007. User ratio is 30%)
�EC Settlement Methods:Credit Card (66.3%), Online Payment (30.1%)e-Money (0.7%), Others (2.9%)
�Delivery Srvices:93% is deliverable in three days
�EC Market Size:JPY32,400B(W 516,514B) (2007)BtoC JPY641.5B(W10,226B) (2007)BtoB JPY29,135.2B(W464,456B) (2007)CtoC JPY315.7B(W5,032B) (2007)BtoG JPY2,310.9B(W36,801B) (2007) (1W≒0.06)
Copyright©2009 CICC. All rights reserved.
EC Market Size in KoreaEC Market Size in Korea
15
Unit:
1B Won
Market size
Source: Korea National Statistics Office 2008.03
Copyright©2009 CICC. All rights reserved.
Policy/Legal System/Consumer Protection in KoreaPolicy/Legal System/Consumer Protection in Korea
� Policy/Legal System Concerning EC: ・EC Basic Act
Took effect in1999, has amended for 3 times・Amended Consumer Protection Law
Took effect in 2006・Personal Information Protection Law concerning public institutions
Revised in 2007Lack of comprehensive measure for personal information protection
� Consumer Protection Measures:・Consumer Basic Act/Consumer Dispute Settlement Act
Took effect in1985, revised in 2008・Trustmark/eTrust
Practiced by KIEC (Korea Institute of Electronic Commerce) and
3 Mass-Media companies
・ADRPracticed by 130 consumer groups
・ePRIVACY MarkPracticed by Korea Association of Information Technology (KAIT),
Concluded MoU with Japan Information Processing Development
Corporation (JIPDEC)
16
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MalaysiaMalaysia
17
�Internet Users:3.73M Users (As of October, 2007. User ratio is 14.3%)
�Broadband Users:1.26M Users (As of October, 2007. User ratio is 5%)
The ratio is going up to 13% by 2010, according to The
9th Malaysian Plan (9MP)
�EC Settlement Methods:Credit Card, Bank Transfer FPX, eMoney
�Delivery Services:2-3 daysDelivery cost and Delivery quality remain issues (by PIKOM)
�EC Market Size:USD8.8B(MYR31.6B: 2005, BtoB+BtoC)USD20.9B(MYR75.5B: 2007, BtoB+BtoC)(Source: PIKOM’s Presentation Materials, Nov. 2008)
Copyright©2009 CICC. All rights reserved.
Internet/Broadband Internet/Broadband Internet/Broadband Internet/Broadband Users Ratio in MalaysiaRatio in MalaysiaRatio in MalaysiaRatio in MalaysiaInternet/Broadband Internet/Broadband Internet/Broadband Internet/Broadband Users Ratio in MalaysiaRatio in MalaysiaRatio in MalaysiaRatio in Malaysia
18
1.832.94
7.12
8.88
10.6611.57
12.9413.9 14 14.3
0.017 0.078 0.44
2.49 2.2
3.3
5
0
2
4
6
8
10
12
14
16
1998Y 1999Y 2000Y 2001Y 2002Y 2003Y 2004Y 2005Y 2006Y 2007Y
%
Internet Users Ratio
Broadband Users Ratio
Source:PIKOM Presentation Material (Nov. 7, 2008)
Changes in Internet/Broadband Users Ratio
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Policy/Legal System/Consumer Protection in MalaysiaPolicy/Legal System/Consumer Protection in Malaysia
� Policy/Legal System Concerning EC: ・EC Implement Measures by Multimedia Development Corporation (MDeC)
eBusiness Anchor ProjecteBusiness Thrust ProjectSME eEnablement Platform
・Computer Crime Act (1997)・Electronic Signature Law (1997)・Consumer Protection Law (1999)・E-commerce Law (2001)・Private Information Protection Law (Pending)
� Consumer Protection Measures:・No Trustmark・ADR
Practiced by National Consumer Complaint Center
(NCCC: Established in 2004)
19
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SingaporeSingapore
20
�Internet Users:2.56M Users (As of October, 2007. User ratio is 74%)
�Broadband Users: 2.43M Users (As of October, 2007. User ratio is 73%)
�EC Settlement Methods:Credit Card (77%), Cash on Delivery(16%)、Debit Card/Bank Transfer (15%)、eNETS/PayPal(11%)
�BtoC/CtoC Sites:eBay/PayPal (Asia HQ)
�Delivery Services:2-3 days (Singapore is almost as same size as Tokyo’s 23 wards)
�EC Market: BtoC is not common(See the chart below for the reason)
Notes: Over 15 years Internet users who have not used internet shopping in recent one yearSource : IDA Annual Survey on Inforcomm Usage in Households
0%1%3%3%4%5%10%10%24%39%
Poor internet speed
Poor settlement
system
lack of knowledge and skill
lack of settlement
systemOthersPrivacySecurity
Trust-worthiness
PreferReal
shopping
No Interests
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EC Usage Ratio of Purchasing Goods and Services by age in SingaporeEC Usage Ratio of Purchasing Goods and Services by age in Singapore
21
EC Usage Ratio of Purchasing Goods and Services by age(2007)Goods 15-24yrs 24-35yrs 35-49yrs 50-59yrs 60yrs Up All Ages
Entertainment Tickets
31% 46% 35% 34% 25% 37%
Traveling Goods 14% 29% 39% 40% 74% 31%
Apparel, Sporting Goods, Accessories
45% 36% 18% 12% 12% 29%
Other Goods 9% 16% 16% 18% 42% 15%
Entertainment 15% 19% 11% 13% 8% 15%
Computer H/W 14% 12% 8% 16% 6% 12%
Computer S/W 4% 13% 14% 6% 17% 10%
Application for Sport Facilities
9% 12% 7% 7% 0% 9%
Food 9% 8% 8% 10% 0% 8%
ICT Services 11% 8% 7% 9% 16% 8%
Securities/Bonds
3% 8% 9% 9% 3% 7%
Groceries 1% 5% 5% 6% 0% 4%
Photographic/Photochemical Goods
3% 5% 2% 1% 0% 3%
Insurance 0% 4% 4% 0% 0% 3%
Source :IDA Annual Survey on Infocomm Usage in Households for 2007
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Policy/Legal System/Consumer Protection in SingaporePolicy/Legal System/Consumer Protection in Singapore
� Policy/Legal System Concerning EC: ・Policy Framework of EC (1998)・E-commerce Law (1998:Pending)・Rack of comprehensive measure for personal
information protection
� Consumer Protection Measures:・Trustmark
Practiced by CNSG (CommerceNet Singapore) and
CASE based on
TrustSG Code by IDA・ADR
Practiced by CASE and CNSG
22
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ThailandThailand
23
�Internet Users:13.5M Users (As of June, 2007. User ratio is 20%)
�Broadband Users: 940,000 Users( As of June, 2007. User ratio is1.5%)
�EC Settlement Methods:Bank Transfer (62.1%), Cash on Delivery (38.9%)
Bank e-Transfer (8.7%), Credit Card (7.3%)
�EC Market (2007):・BtoC JPY126.3B (THB47,501M) 15.6%・BtoB JPY212B (THB79,726M) 26.1% ・BtoG JPY473.1B (THB177,932M) 58.3%
�Delivery Services:
・1 day(20.3%)・2-3 days(44.2%)・4 days or more (35.5%)・Private Delivery(28%), Outsourcing(30.5%), Combination(41.5%)・Issues:Cost(58.6%), Delay(41.2%), Accuracy of Delivery(28.6%)
Guarantee of Delivery(25.1%)
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Internet/Broadband Users Ratio in ThailandInternet/Broadband Users Ratio in Thailand
24
0.7 1.52.3
3.54.8
6.07.0
10.011.0
13.0
1.12.4
3.7
5.6
7.7
10.411.9
15.3
16.9
20
0
2
4
6
8
10
12
14
'98 '99 '00 '01 '02 '03 '04 '05 '06 '07 (YR)
(M people)
0
5
10
15
20
25(%)
Internet Users Ratio
Note:Estimated date for 2008 and beyond
Source:Frost & Sullivan Asia Pacific Thailand Market Insights(2008年3月)
Number and Ratio of Broadband Users
Number and Ratio of Internet Users
Source: Asia Information Report 2008
(CICC)
Copyright©2009 CICC. All rights reserved.
Policy/Legal System/Consumer Protection in ThailandPolicy/Legal System/Consumer Protection in Thailand
� Policy/Legal System Concerning EC: ・E-commerce Law(Took effect in 2002)・Computer Crime Act(2007)・Consumer Protection Law(1979)・Consumer Protection System(Trustmark/ADR:Pending)・Arbitration Act(2002)
� Consumer Protection Measures:・Trustmark:
Ministry of Commerce(MOC)Department of Business
Development (DBD)
� EC Implementation Organization:・Thai eCommerce Association (TECA)
25
Copyright©2009 CICC. All rights reserved.
VietnamVietnam
26
�Internet Users:20.57M Users (As of October, 2008. User ratio is 24.09%)40% of whole nation are supposed to have internet access by 2010
�Broadband Users:5.241M Users (As of 2007. User ratio is 6.2%)
�EC Settlement Methods:Prepaid Card (52.2%), Post Office Remittance (24.1%)Credit Card (11.8%), EAB Multifunctional Card (7.3%)
Bank Transfer (4.2%)
�BtoC Sites:BtoC: 123mua.com, 25h.vnOnline Payment Services:
PayNet, an American firm, has entered in the marketPayPal cooperating with eBay provides services from Singapore
�Delivery Services:Some companies (Vietnam Post, TNT, etc.) operates home-delivery
services. Addresses have not yet registered in some parts of Vietnam,
especially in the provinces. Shipping networks are limited
3 days (only urban fringes are)
Copyright©2009 CICC. All rights reserved.
Internet Users in VietnamInternet Users in Vietnam
27
2003Y 2004Y 2005Y 2006Y 2007Y Oct.2008
3,098 6,345 10,711 14,684 18,551 20,573
3.80% 7.69% 12.90% 17.67% 22.04% 24.09%
Source:Vietnam ICT Outlook 2008
Number of Internet Users in Vietnam,
Changes in the User Ratio (2003Y~~~~2008Y)
Unit::::1000 people
Copyright©2009 CICC. All rights reserved.
Sales in Vietnamese BtoC Market((((www.25h.vn))))Sales in Vietnamese BtoC Market((((www.25h.vn))))
28
Source : Ha Noi Television Development Investment Joint Stock Company(Vietnam e-Commerce Report 2007)
621.75 Annual Sales, 2007
39.00 Others
298.00 Helmet
27.00 Electronic gear
33.50 Furniture
15.00 Security gear
77.00 Building materials
4Q, 2007
41.50 Others
250.00 Helmet
32.00 Fashion, Jewels
55.00 Scholl supplies
3Q, 2007
56.30 Others
15.20 Scholl supplies
50.25 Stationary
15.00 Medicine, Cosmetics
2Q, 2007
30.00 Others
20.00 Gifts
70.00 Home appliance
45.00 Fashion, Jewels
1Q, 2007
Sales amount((((Million dong))))Products
Copyright©2009 CICC. All rights reserved.
On a Street Corner in VietnamOn a Street Corner in Vietnam
29
・・・・Infrastructure (Electric Power, Communication)
・・・・Amendment of Traffic Regulations (Helmets Required)
・・・・Pollution (Gas Emissions)
Copyright©2009 CICC. All rights reserved.
Policy/Legal System/Consumer Protection in VietnamPolicy/Legal System/Consumer Protection in Vietnam
� EC Market Size:Vietnamese EC market size(GtoB/BtoB/BtoC/CtoC) in 2007 isUSD7B~10B :by Ministry of Industry and Trade (MOIT), Dec 2008
� Policy/Legal System Concerning EC: ・E-commerce Development Plan (2006-2010)・E-commerce Law (Took effect in Mar 2006)・ E-commerce Law Detailed Regulations on Electric Signature/certification
(Feb 2007)・Computer Crime Act (Pending)・Private Information Protection Law (Pending)
� Consumer Protection Measures:・Trustmark (TrustVN)
Practiced by EC Development Center(EcomViet) owned by MOIT Vietnam
E-commerce and Information Technology Agency(VECITA)EcomViet is promoting international cooperation as a member of ATA
(Asia-Pacific Trustmark Alliance) and APEC・ Organizations related to Private Information Protection Law
VECITA and VCAD (Vietnam Competition Administration Dept.)formulate
related laws cooperating with other departments of MOIT
� EC Implementation Organization:・Vietnam E-commerce Association (VECOM):
Established in Oct. 2007, contributed to development of EC・Danish International Development Assistance (DANIDA):
Supporting BtoB Promotion Program in Vietnam30
Copyright©2009 CICC. All rights reserved.
SummarySummary
Country・・・・Region
Market SizePopulation、、、、GNI per CapitaEC Market Size
InfrastructureInternet Users (Ratio)Broadband Users ((((Ratio))))
Settlement・・・・LogisticsMeans of SettlementHome Delivery Services
Major Promotion organizations
Legal System
China 1,311.8M people$2,000 /personBtoC JPY59.8B ((((2007))))BtoB JPY29,539.8B (2007))))
253M people ((((19.1%))))214M people ((((16.1%))))
・・・・Cash on Delivery((((80%)))), Bank
Transfer, Credit Card, Bank/Post Office
Remittance・・・・ 1111-3 days in same district, 2-3 days to other province/district, others 5 days
China Electronic Commerce Association (CECA)・・・・ China Electronic Commerce Credit Research Center・・・・ Industry segments promote Trustmark・・・・ADR includes the government judicial process, Consultation/Arbitration by Consumer Associations
・・・・ The 11th five-year-project concerning development of EC・・・・ Guidance concerning acceleration of normative development of EC・・・・ EC Development
Acceleration Policy, Shanghai・・・・ Lack of Private Information Protection Measures
Chinese Taipei
23.0M people$17,250 /personBtoC JPY546.8B (2008))))BtoB JPY30,720B
10.14M people ((((44%))))6.85M people ((((27.6%))))
・・・・ Credit Card, Cash on Delivery, Bank
Transfer, Convenience Store
Remittance
・・・・ Yamato International Logistics Co.,
Ltd (((( A Joint Venture between Yamato
Logistics Co., Ltd and Uni President
Enterprises Corp.)
・・・・ Tie up with Convenient Stores・・・・1 day (Except Mountain areas)
・・・・ Secure Online Shopping Association (SOSA))))・・・・Golden Web Award ((((Sponsored by Ministry of Economic Affairs ))))
・・・・Ubiquitous Network Societies Development Plan ・・・・ Private Information Protection Law ・・・・ Consumer Protection Law・・・・ Expanding trade with China by opening Communication, Commerce, Passage
Korea 48.4M people$17,690 /personJPY 32,369B (2007))))BtoC JPY640.9B
34.82M people ((((76.3%))))14.71M people ((((30%))))
・・・・ Credit Card (66.3%), Online Payment (30.1%), e-Money (0.7%)
・・・・Korea Institute for EC (KIEC)・・・・ Korea Association of Information Technology (KAIT)・・・・eTrust accreditation association・・・・Korea Consumer Agency (KCA)
・・・・EC Basic Act・・・・Amended Consumer Protection Law・・・・ Personal Information Protection Law concerning public institutions・・・・ Rack of comprehensive measure for personal information protection
Malaysia 26.1M people$5,620 /personJPY1,987.6B ((((2007年年年年BtoB+BtoC))))
15M people ((((14.3%))))1.26M people ((((5%))))
・・・・Credit Card, Bank Transfer FPX, eMoney・・・・2-3 days ・・・・Delivery cost and Delivery quality remain issues
・・・・ Multimedia Development Corporation ((((MDeC)・・・・ National Consumer Complaint Center ((((NCCC))))・・・・the Association of the Computer and Multimedia Industry (PIKOM)・・・・National EC council (NECC) ・・・・Malaysian Communications and
Multimedia Commission (MCMC)
・・・・Computer Crime Act・・・・Electronic Signature Law・・・・Consumer Protection Law ・・・・ E-commerce Law ・・・・ Private Information Protection Law・・・・eBusiness Anchor ・・・・SME eEThrustnablement Platform ・・・・eBusi
31
Copyright©2009 CICC. All rights reserved.
Country・・・・Region
Market SizePopulation、、、、GNI per CapitaEC Market Size
InfrastructureInternet Users (Ratio)Broadband Users ((((Ratio))))
Settlement・・・・LogisticsMeans of SettlementHome Delivery Services
Implement Measures for Promotion
Legal System
Singapore
4.5M people$28,730 /person
――――
2.65M people ((((74%))))2.51M people ((((70.3%))))
・・・・Credit Card, Bank Transfer FPX ・・・・eMoney・・・・ 2-3 days ((((Singapore is almost as same size as Tokyo’s 23 wards))))
・・・・CASE(Consumers Association of Singapore)・・・・CNSG (CommerceNetSingapore)・・・・the National Trust Council ((((NTC))))・・・・the Infocomm Development Authority ((((IDA))))
・・・・Policy Framework of EC ・・・・E-commerce Law ・・・・Rack of comprehensive measure for personal information protection
Thailand 63.4M people$3,050 /personJPY811.3BBtoC JPY126.3B
13.50M people ((((20%))))940,000 people ((((5.2%))))
・・・・Bank Transfer (62.1%), Cash on Delivery
((((38.9%)))), Bank e-Transfer (8.7%), Credit
Card (7.3%)・・・・1 day((((20.3%)))) ・・・・2-3 days((((44.2%))))・・・・4 days or more (35.5%))))
・・・・Thai eCommerce Association ((((TECA)・・・・National Electronics and Computer Technology Center ((((NECTEC))))・・・・Ministry of Information and Communication Technology (MICT)・・・・Electric Trade Association ((((ETA))))
・・・・E-commerce Law・・・・Computer Crime Act・・・・Consumer Protection Law・・・・Consumer Protection System・・・・Arbitration Act
Vietnam 84.0M people$700 /personJPY670B~~~~951B
15.50M people ((((18.64%))))5.241M people ((((6.2%))))
・・・・Prepaid Card (52.2%), Post Office
Remittance (24.1%), Credit Card (11.8%),
EAB Multifunctional Card (7.3%), Bank
Transfer (4.2%)・・・・Vietnam Post・・・・TNTTNTTNTTNT・・・・3 days (only urban fringes are)
・・・・Vietnam E-commerce Association ((((VECOM)・・・・ Danish International Development Assistance ((((DANIDA)・・・・ Ministry of Industry and Trade ((((MOIT))))・・・・ Vietnam E-commerce and Information Technology Agency ((((VECITA))))・・・・EC Development Center((((EcomViet))))
・・・・E-commerce Development Plan ・・・・E-commerce Law ・・・・E-commerce Law Detailed Regulations on Electric Signature/certification・・・・Computer Crime Act
・・・・Private Information Protection Law
Copyright©2009 CICC. All rights reserved.
AcknowledgementAcknowledgement
� Singapore :
SCS (Singapore Computer Society), CNSG (CommerceNet Singapore Ltd)
� Malaysia :
FMS (Fujitsu Malaysia Sdn. Bhd), MNCC (Malaysia National Computer Confederation) , PIKOM (The National ICT Association of Malaysia), Bank Negara Malaysia (Central Bank of Malaysia) , MOC Economic Planning Unit
� Thailand :
SIPA (Software Industry Promotion Agency: Public Organization) , MOC (Ministry of Commerce) : e-Commerce Division: DBD, MICT (Ministry of ICT) , TECA (Thai e-Commerce Association) , NECTEC (National Electronics and Computer Technology Center) , FSBT (Fujitsu System Business, Thailand)
� Vietnam :
FVL (Fujitsu Vietnam), HCA (The Ho-Chiminh City Computer Association), VECITA (Vietnam e-Commerce and Information Technology Agency) , VAIP (Vietnam Association for Information Processing) , eCOMVIET(Vietnam Ecommerce and Information Technology Agency, Vietnam E-commerce Development Center), JETRO
� China :
CIITA (China Information Industry Trade Association) , Redbaby, Beca (Beijing Electronic Commerce Association) , Ministry of Industry and Information Technology of the People‘s Republic of China, CFLP (China Federation of Logistics & Purchasing), ECLN (China EC Law Network), iRESEARCH Consulting
� Korea :
KIEC(Korea Institute for Electronic Commerce) , FKL(Fujitsu Korea Ltd.), KAIT (Korea Association of Information and Telecommunication)
� Chinese Taipei :
FTL (Fujitsu Taiwan Ltd.), Interchange Association (Japan), SOSA (Secure Online Shopping Association)
* In visited order
CICC Survey team members would like to express our sincere appreciation to following people and organizations who supported this “Electronic Commerce in Asia( B to C Electronic Commerce)” survey :
Copyright©2009 CICC. All rights reserved.
This survey is done together by
Center of the International Cooperation for Computerization (CICC)and
Next Generation Electronic Commerce Promotion Council of Japan (ECOM)Commissioned by
Japan Information Processing Development Corporation (JIPDEC)This work is subsidized by
JKAthorough its promotion funds from KEIRIN RACE
Copyright©2009 CICC. All rights reserved. 35
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