ELC 498 Course Overview
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Transcript of ELC 498 Course Overview
ELC 498 Course Overview
DAY 2Technological Drivers of Change
Agenda
Questions??Blackboard1st Perspective
Technological drivers of change
4 Perspectives
1. Technological Drivers Of Change2. Creating Value: Economics Of Internet-
based Commerce3. Capturing Value: Market Structure And
Competition4. Creating And Capturing Value In The
Supply Chain
Key Technology Components
Business
ERP
CRM
Procurment
Other
ERP
CRM
Procurment
Other
BusinessC
C
C
C
Pre-Internet
Key Technology Components
Business
ERP
CRM
Procurment
Other
ERP
CRM
Procurment
Other
BusinessC
C
C
C
With Internet Information Flows
Key Technology Components
Post-Internet
Business
ERP
CRM
Procurment
Other
ERP
CRM
Procurment
Other
BusinessC
C
C
C
B2BElectronic Markets
Portals &B2C Markets
C2CElectronicMarkets
Internet and World Wide Web
The InternetWWWJAVASearch Engines Portal and growth
The Internet
ARPA -> ARPANETPacket SwitchingMore networks appear
NSFnetJANnetBITnet
TCP/IP (1974) “One protocol to glue them all”
Internet Growth
WWW
HTTP & HTML Tim Berners-Lee
MOSIAC Marc Andreesen
JAVA
InteractivityClient Side appletsServer side servelets
PortabilityRuns in JVM
Search Engines, Portals & Growth
Needle in the haystack problemsDirectories (Yahoo!) to Search Engines
(Google) 1.2 Billion users 100 Million web sites 120:1
Growth
The Internet and WWW -> Platform for eCommerce
ReachFlexibility and ease of UsePersonalizationInteractivityAsynchronous communicationEncyclopedic natureRichness
Advances in Computers and Enterprise Systems
Moore’s Law – Power to the desktop (then to the
appliance?)http://www.intel.com/technology/mooreslaw/index.htm
Enterprise Resource Planning Systems
Client server replacement for the mainframe and legacy systems
Complexity folds in to “one size fits all” solution
Based on Intranet (extranets)Digital nerve center for the entire
enterpriseSAP & Peoplesoft
Customer relationship management
Began with the databaseRolodex on steroids
Sales force automationCustomer service and supportUsually tied to ERP system
Logistics and fulfillment
1. Capture the items and quantity desired (shopping cart)
2. Apply promotional pricing advise consumer3. Notify if out of stock, date of likely shipping4. Check with suppliers (drop ship?)5. Obtain shipping and billing info6. Determine special requirements7. Delivery options?8. Delivery timing?9. Partial deliveries OK?
Logistics and fulfillment
10. back-orders?11. Computer Shipping and handling costs12. Total Cost?13. Determine credit worthiness14. Get Credit card info15. Advise consumer if credit rejected16. Complete transaction provide customer with
order number17. Clear transaction with credit card processor18. Update inventory or ERP19. Deliver order.
Logistics and Fulfillment
ShippingOutsource?
UPS, FEDEX, DHL, USPS In house
Distribution centersVehicle fleet
“Last Mile” ProblemSmall number of parcels miles apart to
individuals who may not be home
Summary
Internet-> WWWComputer systems
ERPCRMProcurement and fulfillment logistics
Who there and what are they doing there?
All this happened in the last 20 years