Eight Keys to “Yes”
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Transcript of Eight Keys to “Yes”
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Eight Keys to “Yes”
Gil Beyda,Founder & Managing Partner,
Genacast Ventures
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Digital Media
eCommerce
Mobile
Big Data
Gil Beyda,Founder &ManagingPartner
DavidHorowitz,Partner
Dan Ruch,Entrepreneur in Residence
Edy Wilson, Associate
Deals: 4-6 per year
Stage: Seed
Non-strategic
Size: Up to $1M
Geo: Northeast US
Lead/Co-Lead
Sectors…* B2B* Digital Media* eCommerce* IT* Mobile* SAAS* Video
Team Profile Portfolio Co-Investors
Genacast Ventures
(acq google)
(acq adobe)
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1. The Problem• What problem you are solving?
• Is it felt by many?...market size
• Is it well understood?...market education
• Is it painful?…sales cycle
www.genacast.com
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2. The Solution• How are you solving the problem?
– Technology, services, processes, secret sauce, IP
• How is the problem being solved today?– Alternatives & substitutes
• Why is the market ready now?
www.genacast.com
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3. The Team• Can this team create/execute the vision?
• Do they understand the problem/space?
• Can they lead / inspire / hire?
• Are they start-up ready?
www.genacast.com
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www.genacast.com
• What is your competitive advantage?– Unlevel the playing field, unfair advantage, cheat
• Is your solution unique and defensible?– Copy-cats, fast followers
• Who do you compete with?– Direct, indirect, nearby companies
• How does the landscape change after you launch?!
4. The Competition
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www.genacast.com
• Who are the players?– Market– Customers (decision-makers)– Partners– Distributors
• How do you acquire customers?
• How much does a customer cost?
5. The Market
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www.genacast.com
• How do you make money?
• How do revenues & expenses scale?
• How much cash do you need?
• How much runway do you have?
6. The Financials
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7. The Next Investor• What does the next investor need to see?
• What do you need to de-risk?– Technology, team, market, customers,
revenue
• Key assumptions to prove?– Customer acquisition costs, pricing, timing
www.genacast.com
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8. The Exit• Who will acquire your company?
– Strategics, partners, customers, competitors
• Why?– Technology, team, revenue, customers
• When?– Early, mature, threat, partner
www.genacast.com
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Eight Keys to “Yes”
Problem
Team
Competition
Market
Financials
Next Investor
Exit
www.genacast.com
Solution
Gil Beyda [email protected]