Eduardo Fernandez - WebCongress Panama 2014
-
Upload
webcongress -
Category
Documents
-
view
125 -
download
1
description
Transcript of Eduardo Fernandez - WebCongress Panama 2014
WEBCONGRESSPANAMA
edfernandez@efernandez
What´s Next after The Smartphones War ?
Really?
Not so fast…
8 Billion still to go?
You just said the
smartphone war was
over
Diffusion of innovations: Everett Rogers. 1962
World is here
US is there
Smartphone Penetration
Source: KPCB internet trends 2014 report. Morgan Stanley Internet report 2009.
ap·par·el/əˈperəl/
Noun US formal
1. Clothing.synonyms: clothes, clothing, garments, dress, attire, wear, garb, getup
wear·a·ble/werəb(ə)l/
Noun US formal
1. An item that can be worn.
OMsignal: bio-sensing apparelHeart Rate, Breathing, Steps
We, humans, become the
interface
Rise of the Natural
User Interfaces (NUI)
Things get “smartified”
All of Them
Smart contact lens for diabeticsBlood sugar reading in tears 1/sec
Mind ReadingFacial expressions:
BlinkLeft wink
Right winkFurrow (frown)
Raise brow (surprise)Smile
Clench teeth (grimace)Glance left
Glance rightLaugh
Smirk (left side)Smirk (right side)
Mental commands:
Neutral
Any of up to 4 pretrained items from a list of 13 labels:
PushPullLiftDropLeftRightRotate clockwiseRotate anticlockwiseRotate forwardsRotate backwardsRotate leftRotate rightDisappear
Emotional States:Instantaneous excitement
Long term excitementFrustration
EngagementMeditation
Interest/ Affinity
What’s making this possible?
1. Techology Evolution Laws
2. Tech economy driven by Asymmetric Business models
Computing capacity Moore’s Law Computing power doubles every 18-24 months. Costs cut by a half. Bandwidth capacity Gilder’s & Nielsen’sDoubles every 2 years - wired Doubles every 2.5 years - wireless (Cooper’s Law) Digital storage capacity Kryder’s Law Doubles every 2 years.
Technology EvolutionLaws
2yrs2x /
AsymmetricBusinessModelsAndroid OS is free to foster Google’s mobile services/ads
Apple invests in iTunes & developer ecosystem to foster HW sales
We sign up for web services/apps for free in exchange for personal data
If you’re not paying for it, you are the product
‘Truth’ is a tweet, photo or video clicked & sent away
New definitions of ‘success’-
money may not be
Access to luxury vs owning luxury – Rise of sharing economy & EaaS
(Everything as a Service)
Self-realization and self-actualization happens now also online
(Win)^3: You help me, I help you, we help others
Klout score in your resume
from now onwards
Global thinking, global objectives - collective intelligence arising (Singularity)
People
Entrepreneur generation• Reduced sense of security since terrorist attacks
2001• Destabilized economy Financial crisis since 2008 • High unemployment levels – ‘Evil’ corporations • Increasing perceived fiscal pressure – self sustain or
live out of the system • Pervasive & cheap computing everywhere • Tech-entrepreneur heroes – Dorsey, Zuckenberg,
Larry, Sergey • All tools you need in the web: crowdfunding yourself
(kickstarter, onevest) • No loss aversion fostering self driven
entrepreneurship
edfernandez@efernandez
www.about.me/ed.world
gratefully
KPCB: MaryMeeker, 2014 InternetreportVisionMobile: MobileMegatrendsreportFjord: AnnualTrendsReport2014JWT: 100ThingsToWatch2014Horace Dediu Asymco
REFERENCES