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THAILAND EQUITY RESEARCH  

Page | 1 | PHILLIP SECURITIES (THAILAND)  

Krungthai Card  Major revamp on organization and strategy in motion THAILAND | SET | FIN | COMPANY VISIT BLOOMBERG KTC TB l REUTERS KTC.BK  Major revamp on organization and business strategy seen in 2016 KTC  said  the  company aims  to  increase effectiveness,  reduce expenses and  capture more market  share  in  2016.  To  achieve  its  goals,  KTC  has  laid  down  huge  changes  of  its organizational structure and business strategy. KTC shifted focus from profitability‐oriented drive to increasing market share, particularly in credit card and personal loan. The company has targeted to maintain  its profit at Bt2bn, the same  level to  last year, while revenue has been forecast to grow y‐y but marketing campaign KTC plans to launch in a bid to increase market share will likely push marketing expense higher.  Loan growth target set at high level amid concern over slow economic recovery Despite  concern over  slow  economic  recovery  and high household debt,  KTC  set  its  loan growth target as high as 15% for 2016 as the company intends to increase market share in credit  card and  to add more  retail  customers. KTC management  is quite optimistic about loan growth, which would exceed its target level after its January loan grew by roughly 15%.  Loan‐loss reserve level to cut back as loan‐loss provision is excessively high amid very low NPL Although economic sluggishness pushed the country’s NPL level higher in 2015, KTC in turn registered a decrease in its NPL to 2.1% of total loan (vs 2.4% in 2014). Of notes, KTC said it is very challenging to push NPL further  lower, and thus the company has kept  its FY16 NPL target at the same level to the prior year. But the company has a plan to cut back is loan‐loss provision level this year since its NPL coverage ration of 400% is deemed excessively high.  OPEX cut and loan‐loss provision drawdown as key catalyst to boost profit in 2016 Even  though KTC has  forecast a  flat growth  in  its 2016 net profit as a portion of  revenue, which has been projected to climb, would be used for creating marketing campaigns to grab more market share  in credit card and personal  loan, we  think  the company’s plans  to cut back operating expense and to lower its loan‐loss provision level should move the needle on profit. We  project  FY16  net  profit  to  grow  9.9%  to  Bt2.3bn  and  an  annual  dividend  is expected at Bt3.60/share vs Bt3.25 KTC declared for 2015 performance—the stock will trade ex‐dividend on February 19.  ‘BUY’ rating maintained with target price of Bt106 We keep our target price at Bt106. A decent upside and its bright future prospect which the company compromises its FY16 earnings growth with, are convincing enough KTC deserves a ‘BUY’ rating.              

                                                 Ref. No.: CO2015_0146

 

Closing Price(Bt) 86.75Target Price(Bt) 106.00 (+26.34%)

COMPANY DATA

O/S Shares (mn) : 258         Market Cap. (Btmn) :Market Cap. (USDmn) :52‐WK Hi/Lo (Bt) : 111/773M Average Daily T/O (mn) : 0.78Par Value (Bt) : 10.00

MAJOR SHAREHOLDERS (%)

1. Krungthai Bank 49.52. Mr. Mongkol Prakitchaiwattana 8.53. Thai NVDR. Co.LTD. 8.1

PRICE PERFORMANCE (%)

1MTH 3MTH 1YRABS ‐1% ‐17% 15%REL TO SET INDEX 23% 2% 18%

PRICE VS SET INDEX

Source: Bloomberg, PSR

KEY FINANCIALS

FYE Dec FY14 FY15 FY16E FY17ERevenue(Btmn) 12,572 13,938 15,108 15,649Net Profit(Btmn) 1,755 2,073 2,285 2,537EPS (Bt) 6.81 8.04 8.86 9.84P/E (X) 12.7 10.8 9.8 8.8BVPS (Bt) 28.58 33.87 39.04 44.79P/B (X) 3.0 2.6 2.2 1.9DPS (Bt) 2.75 3.25 3.60 3.95Dividend Yield (%) 3.2 3.7 4.1 4.6ROE  (%) 26.01 25.75 24.31 23.48Debt/Equity (X) 7.40 6.89 6.57 6.16

Source: Company, PSR Est.**Multiples and yields are based on latest closing price

VALUATION METHOD

P/E'16 (12x)

Adisorn MungparnchonSecurities Investment Analyst # 18577Tel: 66 2 635 1700 # 497

628                                                      

03 March 2015

Buy (Maintain)

17 February 2016

22,367                                              

0

50

100

150

Feb‐13 Feb‐14 Feb‐15 Feb‐16

KTC  TB EQUITY SETI (rebased)

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Corporate Governance ‐2015

ADVANC BAFS BCP BIGC BTS CK CPN DRT DTAC DTCEASTW EGCO GRAMMY HANA HMPRO INTUCH IRPC IVL KBANK KCEKKP KTB LHBANK LPN MCOT MINT MONO NKI PHOL PPSPS PSL PTT PTTEP PTTGC  QTC RATCH ROBINS SAMART SAMTELSAT SC SCB SCC SE‐ED SIM SNC SPALI THCOM TISCOTKT TMB TOP VGI WACOAL

AAV ACAP AGE AHC AKP AMATA ANAN AOT APCS ARIPASIMAR ASK ASP BANPU BAY BBL BDMS BECL BKI BLABMCL BOL BROOK BWG CENTEL CFRESH CHO CIMBT CM CNTCOL CPF CPI CSL DCC DELTA DEMCO ECF EE ERWGBX GC GFPT GLOBAL GUNKUL HEMRAJ HOTPOT HYDRO ICC ICHIINET IRC KSL KTC LANNA LH LOXLEY LRH MACO MBKMC MEGA MFEC NBC NCH NINE NSI NTV OCC OGCOISHI OTO PAP PDI PE PG PJW PM PPP PRPRANDA PREB PT PTG Q‐CON QH RS S & J SABINA SAMCOSCG SEAFCO SFP SIAM SINGER SIS SITHAI SMK SMPC SMTSNP SPI SSF SSI SSSC SST STA STEC SVI SWCSYMC SYNTEC TASCO TBSP TCAP TF TGCI THAI THANA THANITHIP THRE THREL TICON TIP TIPCO TK TKS TMI TMILLTMT TNDT TNITY TNL TOG TPC TPCORP TRC TRU TRUETSC TSTE TSTH TTA TTCL TTW TU TVD TVO TWFPTWS UAC UT UV VNT WAVE WINNER YUASA ZMICO

2S AEC AEONTS AF AH AIRA AIT AJ AKR AMANAHAMARIN AP APCO AQUA AS ASIA AUCT AYUD BA BEAUTYBEC BFIT BH BIG BJC BJCHI BKD BTNC CBG CGDCHG CHOW CI CITY CKP CNS CPALL CPL CSC CSPCSS CTW DNA EARTH EASON ECL EFORL ESSO FE FIREFOCUS FORTH FPI FSMART FSS FVC GCAP GENCO GL GLANDGLOW GOLD GYT HTC HTECH IEC IFEC IFS IHL IRCPITD JSP JTS JUBILE KASET KBS KCAR KGI KKC KTISKWC KYE L&E LALIN LHK LIT LIVE LST M MAJORMAKRO MATCH MATI MBKET M‐CHAI MFC MILL MJD MK MODERNMOONG MPG MSC MTI MTLS NC NOK NUSA NWR NYTOCEAN PACE PATO PB PCA PCSGH PDG PF PICO PLPLANB PLAT PPM PRG PRIN PSTC PTL PYLON QLT RCIRCL RICHY RML RPC S SALEE SAPPE SAWAD SCCC SCNSCP SEAOIL SIRI SKR SMG SOLAR SORKON SPA SPC SPCGSPPT SPVI SRICHA SSC STANLY STPI SUC SUSCO SUTHA SYNEXTAE TAKUNI TCC TCCC TCJ TEAM TFD TFI TIC TIWTLUXE TMC TMD TOPP TPCH TPIPL TRT TSE TSR UMIUP UPF UPOIC UREKA UWC VIBHA VIH VPO WHA WINXO

Score Range

< 50%

50‐59%

60‐69%

70‐79%

80‐89%

90‐100%

The disclosure of the survey result of the Thai  Institute of Directors  Association (IOD) regarding corporate governance is  made pursuant to the Office of the Securities  and Exchange Commission. The survey of the IOD is  based on the information of a  company l isted on the Stock Exchange of Thailand and the Market for Alternative disclosure to the public and able to be accessed by a  general  public investor. The results, therefore, is  from the perspective of a  third party. It is  not an evaluation of operation and is  not based on inside information.

The survey result is  as  of the date appearing in the Corporate Governance Report of Thai  Listed Companies. As  a  result, the survey result may be changed after that data. Phil l ip Securities  (Thailand) of securities  company does  not confirm nor certify the accuracy of such survey result.

No logo given

Number of Logo

Results Presentation

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Anti‐corruption indicators

Level 5 (Extended)BCP CPN GYT PE PM PPP PT PTT PTTGC SAT sccTHANI TOP

Level 4 (Certified) DCC DTC DRT EASTW ECL EGCO ERW FSS GCAP HANA HTCINTUCH IRPC IVL KBANK KCE KGI KKP KTB LANNA LHBANK MTINKI PSL PTG PTTEP SABINA SCB SNC SNP SSF SSSC TCAP

THCOM TISCO TMB TMD TNITY TOG

Level 3 (Established) 

Level 3A: Declaration to join CAC, etcABC ACAP ADVANC AGE AH AMANAH ANAN AP APCS APURE ASASIA ASIAN ASIMAR BIGC BROOK BTS BWG CEN CENTEL CFRESH CHARANCHO CHOTI CM CNT COL CPF CPI CPL DELTA DEMCO DIMETDNA DTAC EA ECF EE EVER FPI GBX GC GFPT GLOWHMPRO HOTPOT ICC ICHI IFEC INOX INSURE IRC JAS JTS JUBILEKC KTC KYE LHK LPN LRH MAKRO MC MCOT MFC MFECMINT MJD MONO MOONG NBC MSC NDR NINE NMG NSI NTVOGC PACE PCSGH PDI PG PHOL PLAT PPS PR PRANDA PREBPS QLT RATCH RML ROBINS ROJNA RWI SAMCO SCCC SCG SEAOILSE‐ED SENA SINGER SITHAI SMK SMPC SPALI SPC SPCG SPI SRICHASSI STANLY SUPER SVI SYMC SYNEX SYNTEC TASCO TCMC TFI THAITHRE THREL TICON TKT TLUXE TMILL TMT TNL TPCORP TSTE TSTH

TTCL TU TVI UOBKH UREKA VGI VNT WACOAL WHA ZMICO

Level 3B: Organization's statement but no declaration to join CAC, etcAAV AHC AIT AKR ARROW ASK BA BDMS BEC BJCHI BUICGH CHG CHOW CIG CITY CK CKP COLOR CWT EARTH EASONEPG F&D FANCY FIRE FMT FORTH GENCO GL GOLD GPSC GRAMMYHYDRO IRCP IT JCT KCM KWC LH LIT LOXLEY MACO MANRINMATI MODERN MSC NOBLE NOK NPK NUSA OISHI OTO PAF PAPPATO PF PJW PLANB PLE POLAR PRG PTL Q‐CON QTC RCIS11 SALEE SAM SAMART SAMTEL SAPPE SC SCP SFP SIM SLPSMT SPA SPORT SSC SST STEC STPI SUC SUTHA SVI TTBSP TAE TCC TFD TGCI TGPRO THANA THIP TIW TK TMWTNDT TOPP TPC TPCH TPIPL TSR TT TYCN UAC UBIS UECUMI UP UPF UT UV VPO WAVE WINNER YUASA

Level 2 (Declared)2S ABICO AF AKP AMARIN AMATA AOT APCO AYUD BEAUTY BFITBH BKD BLAND BTNC CCP CI CSR CSS EFORL EPCO FEFNS FVC GEL GLOBAL HEMRAJ IEC IFS INET JUTHA KASET KCARKKC KSL L&E LALIN LTX M MALEE MBK MBKET MEGA MKMPG MTLS NCH NCL NPP OCC OCEAN PB PCA PRINC QHROCK RPC S & J SGP SIAM SIS SKR SMG SMIT SORKON SUSCOTAKUNI TEAM TF TIC TIP TIPCO TMC TMI TPP TRT TRUTRUE TSC TSI TTW TVD TVO UKEM UNIQ UWC VNG WIIKWIN XO

Level 1 (Committed)ACD AEONTS AFC AIRA AJ ALUCON AMC AQUA ARIP AUCT BAT‐3KBIG BJC BOL BRR BSBM CBG CCET CCN CGD CMR CPHCSC CSP CTW DCON DRACO DSGT DTCI E EMC ESSO FOCUSFSMART GIFT GLAND GRAND GUNKUL HFT HTECH ILINK ITD JSP IHLKDH KTIS KTP LEE LST MAJOR MAX M‐CHAI MDX MIDA MATCHML MPIC NC NEP NNCL OHTL PICO PK PL PPM NWRPRAKIT PRECHA PRIN PSTC RAM RICH RS SANKO SAUCE SAWAD PYLONSAWANG SCN SEAFCO SHANG SIRI SMART SMM SOLAR SPACK SPG SFSPPT SPVI STAR SVH SVOA SWC TAPAC TC TCCC TCJ STATCOAT TKS TNH TNPC TPA TPAC TPOLY TRC TRUBB TSE TTATTI TTL TTTM TWP TWZ U UMS UPA UPOIC UVAN UTPVARO VI VIBHA VIH VTE WG

Data not available/No policyA ACC AJD AQ BCH BGT BROCK BSM BTC CHUO CRANECPR EIC FER JMART JMT KAMART KBS KIAT LDC MCS METCOMBAX NEW NEWS NYT PAE PDG PERM PMTA RCL RICHY ROHPOST S SIMAT TCB TR TSF TVT

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Anti‐corruption indicators

Level 5 : Extended

Anti‐corruption policies extend to business partners, dealers, and distributors.

Level 4 : Certified

Anti‐corruption policies can be engaged by audit committee and auditors approved by the SEC.

Anti‐corruption policies are certified by CAC and independent assurance providers.

Level 3 : Established

Anti‐corruption corruption policies cover anti‐bribery, and communications and educating all employees anti‐corruption policies.

 

Level 3A  Public out statement to join CAC, etc.

Level 3B Declare statement and organization’s anti‐corruption policies but no intention to join CAC, etc.

Level 2 : Declared

Declare statement to participate CAC against corruption.

Level 1 : Committed

Organization and Board of Directors’ statements against corruption and not getting involve in any malpractices.

AssessmentAnti‐corruption progress indicator for listed companies is a part of SEC’s commitment to create sustainability in anti‐corruption and to become a role model to any 

related business. The progress indicators comprise of five levels: 1) Committed, 2) Declared, 3) Established, 4) Certified, and 5) Extended. These indicators will 

encourage listed firms to formulate anti‐corruption policies to opt out of corruption, and investors can determine their investment based on anti‐corruption indicator 

or avoid investment in listed firms that could get involve in corruption.

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Industry Group Name Sector Name Sector IndexAgro & Food Industry[AGRO]  Agribusiness AGRI

Food & Beverage FOODConsumer Products[CONSUMP] Fashion FASHION

Home & Office Products HOMEPersonal  Products  & Pharmaceuticals PERSON

Financials  [FINCIAL] Banking BANKFinance & Securities FINInsurance INSUR

Industrials  [INDUS] Automotive AUTOIndustrial  Materials  & Machinery IMMPackaging PKGPaper & Printing Materials PAPERPetrochemicals  & Chemicals PETROSteel STEEL

Property & Construction[PROPCON] Construction Materials CONMATConstruction Services CONS Property Development PROPProperty Fund & REITs PF&REIT 

Resources  [RESOURC] Energy & Util ities ENERGMining MINE

Services  [SERVICE] Commerce COMMMedia  & Publishing MEDIAHealth Care Services HELTHTourism & Leisure TOURISMProfessional  Services PROFTransportation & Logistics TRANS

Technology [TECH] Electronic Components ETRONInformation & Communication Technology ICT

PSR Rating SystemCapital Gain Recommendation> 15% BUY> 5% ‐ 15% ACCUMULATE / TRADING BUY> 0% ‐ 5% NEUTRAL0 <= SELL

RemarksWe do not base our recommendations  entirely on the  above quantitative return bands.  We consider qualitative factors  l ike (but not l imited to) a  stock's  risk reward profi le, market sentiment, recent rate of share price appreciation, presence or absence of stock price catalysts, and speculative undertones  surrounding the stock, before making our final  recommendation 

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22776846

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