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    Economist Insights

    Undersupplied and undemanding

    28 October 2013Asset management

    When people think of economics, they usually think of supply

    and demand (and trying to remember which one slopes up

    and which one slopes down). One of the (many) dirty little

    secrets of economics is that we never actually get to see a

    demand curve or a supply curve in the real world. All we ever

    see is the price and quantity where demand equals supply.This means we have a big identification problem: when prices

    or quantities change, is it because of a change in demand or

    a change in supply?

    This is not just an academic issue. In the Eurozone, credit

    to nonfinancial corporates has fallen since 2008, with the

    decline accelerating over the last two years. This could be

    because demand is lower or because supply is lower, or both

    are lower. The difference is important for the policy of the

    European Central Bank (ECB). If lower supply is to blame,

    it suggests that lower central bank rates might be helpful.

    However, it may also suggest that policies to improve bank

    balance sheets are resulting in less risky lending (whichwould include lending to many nonfinancial corporates).

    In contrast, if lending is falling because there is a lack of

    demand for credit from potential borrowers, there may be

    little that the ECB can do about it. Lower demand for credit

    from businesses usually occurs because the businesses are

    pessimistic about the future.

    One rough way to identify the causes is to look at what

    is happening to both prices (i.e. interest rates charged on

    loans) and quantities (the amount of lending/borrowing).

    Companies like to borrow more when interest rates are low.

    If demand is higher that means that the amount of borrowingthat firms are willing to take on rises even if the interest

    rate does not change. Usually interest rates rise in response

    to higher demand. This would imply that times when both

    interest rates and lending are rising are times when demand

    is growing stronger. In contrast, in times when both interest

    rates and lending are down then demand is weakening.

    Banks are willing to make more loans when interest rates

    are high (the reverse of what the borrowing firms want).An increase in supply means that the banks are willing to

    make more loans even if the interest rate has not changed.

    It follows that at times when interest rates fall but lending

    increases, supply is growing stronger; and fewer loans and

    higher interest rates mean that supply is weaker. These

    distinctions of supply and demand movements are imperfect,

    as both supply and demand could be moving at the same

    time, but they do suggest which factor is dominating.

    Joshua McCallum

    Senior Fixed Income Economist

    UBS Global Asset Management

    [email protected]

    Gianluca Moretti

    Fixed Income Economist

    UBS Global Asset Management

    [email protected]

    Chart 1. Demand and supply and demand

    Change in interest rates and loans for nonfinancial corporates from

    monetary financial institutions

    Source: European Central Bank, UBS Global Asset Management

    20132012

    20112010

    2009

    2008

    -350-300-250-200-150-100-50050100

    150

    -400 -200 0 200 400 600 800Change in lending, 4Q (EUR bn)

    Changeinrates,

    4Q(

    basispoints) Stronger demand

    Stronger supply

    Weaker supply

    Weaker demand

    Five years after the financial crisis, and in the Eurozone loans

    to businesses are still depressed. It is not straightforward to

    identify if this is caused by a change in demand or a change

    in supply, but this distinction is crucial for policy-makers.

    The Eurozone as a whole has gone through several different

    phases but it seems now that weak demand is dominating.

    As usual, the problem is not uniform across the Eurozone

    over the last year, the periphery has experienced both

    weaker supply and weaker demand, the core looks to have

    stabilised and the coreiphery is starting to diverge from

    the core and see weaker demand. The situation highlights

    the limitations of monetary policy tools.

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    The Eurozone appears to have gone through a few phases

    (see chart 1). Before the financial crisis in 2008 there were

    clear signs of rising demand both interest rates and loans

    were on the up. Once the financial crisis hit, the pace of loan

    growth slowed although it was still positive over the year,

    but interest rates fell. This suggests that supply was stronger;

    which should not be surprising because the ECB cut its policy

    rates and this makes it cheaper for banks to lend. As the crisis

    worsened, weak demand dominated to push both interest

    rates and lending downwards. This period of 2009 to 2010

    was the worst for nonfinancial corporates. A period of broad

    stability followed in 2011 and into 2012, but the last year has

    seen weak demand once again dominating.

    This is really bad news for the ECB. In more normal

    circumstances, it could hope to stimulate supply to offset

    demand. Unfortunately policy rates are already incredibly

    low and the ECB has already provided unlimited funding

    for banks through its short and long-term refinancing

    operations. The only other viable option is to find some

    way to restore confidence in the Eurozone banking system.

    The asset quality review that kicked off last week is a start

    because it helps to identify the problem. Unfortunately, thereis no clear mechanism in place to deal with any troubled

    assets that are identified. Complacent markets are letting

    politicians get away with ignoring the need for a Eurozone-

    based resolution mechanism; at the moment the burden of

    resolution would fall on bondholders or national sovereigns,

    which does not encourage confidence. All this could just end

    up replacing one problem with another.

    As usual in the Eurozone, the problem is not uniform across

    all countries. And as usual, the problem is worst in the

    periphery. Dividing up the Eurozone into three groups of

    countries the core, the periphery and an in-between group

    of the coreiphery (France, Belgium, Italy and Slovenia) the

    divergence becomes clear (chart 2). At the start of the crisis

    everyone was still treating the Eurozone as one region, so all

    three groupings moved together. After 2010 the cracks in

    the Eurozone appeared and the core and coreiphery started

    to move differently. The core and coreiphery saw a small

    rebound in demand while the periphery experienced a sharp

    weakening of supply the result of much higher borrowing

    costs for periphery banks.

    Over the last year, the periphery seems to have experienced

    a mix of both weaker supply and weaker demand: interest

    rates were unchanged but lending continues to collapse. Thecore looks to have stabilised but the coreiphery is starting

    to see weaker demand, showing a growing divergence from

    the core as investors start to realise the differences between

    these regions.

    The ongoing decline in Eurozone credit to nonfinancial

    corporations highlights the fragmentation of the Eurozone

    and the limitations of monetary policy tools. First, cutting

    rates in order to boost supply will only have a limited effect,

    and it cannot offset a collapse in demand for lending if

    firms are pessimistic about the economy, they simply will not

    want to borrow almost regardless of the price. Second, the

    ECB sets policy for the whole Eurozone, and until confidence

    is restored across the whole Eurozone banking sector, policies

    to support bank lending have the greatest effect on the areas

    that need it least; in other words, the strongest areas like

    the core. Third, an asset quality review without a resolution

    mechanism and financial support from the Eurozone isunlikely to be very useful at restoring confidence. The ECB

    has supplied pretty much all the support it can; maybe it is

    time to demand more from Eurozone governments.

    The views expressed are as of October 2013 and are a general guide to the views of UBS Global Asset Management. This document does not replace portfolio and fund-specific materials. Commentary is at a macro or strategy level and is not with reference to any registered or other mutual fund. This document is intended forlimited distribution to the clients and associates of UBS Global Asset Management. Use or distribution by any other person is prohibited. Copying any part of this publicationwithout the written permission of UBS Global Asset Management is prohibited. Care has been taken to ensure the accuracy of its content but no responsibility is acceptedfor any errors or omissions herein. Please note that past per formance is not a guide to the future. Potential for profit is accompanied by the possibility of loss. The value ofinvestments and the income from them may go down as well as up and investors may not get back the original amount invested. This document is a marketing communication.Any market or investment views expressed are not intended to be investment research. The document has not been prepared in line with the requirements of any jurisdictiondesigned to promote the independence of investment research and is not subject to any prohibition on dealing ahead of the dissemination of investment research. The

    information contained in this document does not constitute a distribution, nor should it be considered a recommendation to purchase or sell any particular security or fund.The information and opinions contained in this document have been compiled or arrived at based upon information obtained from sources believed to be reliable and in goodfaith. All such information and opinions are subject to change without notice. A number of the comments in this document are based on current expectations and are consideredforward-looking statements. Actual future results, however, may prove to be different from expectations. The opinions expressed are a reflection of UBS Global AssetManagements best judgment at the time this document is compiled and any obligation to update or alter forward-looking statements as a result of new information, futureevents, or otherwise is disclaimed. Furthermore, these views are not intended to predict or guarantee the future performance of any individual security, asset class, marketsgenerally, nor are they intended to predict the future performance of any UBS Global Asset Management account, portfolio or fund.

    UBS 2013. The key symbol and UBS are among the registered and unregistered trademarks of UBS. All rights reserved. 23428

    Chart 2. The undemanding periphery

    Change in interest rates and loans for nonfinancial corporates from

    monetary financial institutions, by Eurozone region

    Source: European Central Bank, UBS Global Asset Management

    Note: Core = Germany, Netherlands, Austria, Finland, Luxembourg, Estonia and

    Malta. Coreiphery = France, Italy, Belgium and Slovenia. Periphery = Spain, Portugal,

    Ireland, Greece and Cyprus.

    -300-250-200-150-100-50

    050100150

    -20 -15 -10 -5 0 5 10 15 20Change in lending, YoY %

    Changeinra

    tes,

    4Q(

    basispoints)

    200820132013

    2013

    Weaker supply

    Weaker demand Stronger supply

    Stronger demand

    Core Coreiphery Periphery