Economics of innovation in mobile
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The economics of innovationin mobile technologies
Transfer Summit, Oxford, 25 June 2010
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twitter @savs
http://www.andrewsavory.com/blog/
Hi, I’m Andrew.
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economics
innovation
mobile technologies
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The dim & distant past
19982002 2006
2005 2007
1983
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$
The future
Investment
Value Creation
We are here
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The present
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Reduced cost ofacquisition of software
Reduced cost ofaccess to innovation
Reduced cost ofownership of
software
3 Mobile OSS Economic Drivers
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GeoClue
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... collaboration with OSS projects for maintenance of community software ...
... reduced cost of ownership ...
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Maintenance is the biggest cost in the TCO of Community Open Source Software
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ForkingUpstream open source
Internal “fork”
Product code
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=
FAIL
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S/W£10.5m
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1™ White Paper
Mobile Open Source Economic Analysis
LiMo Foundation White PaperAugust 2009
™
Where an open mobile platform is already using key
open source projects of critical importance, there is direct economic value in
constructive engagement with the corresponding open
source communities.
blog.limofoundation.org/index.php/LiMo-Foundation/Mining-of-Open-Source-Code-to-Understand-the-Economics-of-Using-Open-Source-Within-Mobile.html
www.google.com/search?q=limo+blog+mal+economic+analysis
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Upstream open source
Internal “fork”
Product code
“unleveraged potential”
Maintenance is the biggest cost in the TCO of Community Open Source Software...
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contributeupstream
mergedownstream
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Merge Never
Merge Late Contribute Late
Merge Early Contribute Later
Merge Early Contribute Early
$40m / 283 FTEs per year
$20m / 141 FTEs per year
$10m / 70 FTEs per year
$8.3m / 24 FTEs per year
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Product development cycle approx 2 years
Cost of upstream resync
Time
Community open source development codeline
Software selection decision made at this point
Resync (merge) with upstream
MLCL
MECL
MN
With ME, the vendor’s internal dev branch is OSS
MECE Contribute upstream later
Product shipment made at this point
Closer integration with upstream innovation
Greater sophistication required to manage integration activity
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Working with open source is a sophisticated supply chain management problem ...
... not rocket science.
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(benevolent) dictator
technical steering group
committers
contributing developers
contributing users
users
evaluators
Meritocracy
Increasinginvolvement
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The future
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source: VisionMobilewww.visionmobile.com/blog/2010/06/lead-innovate-or-assemble-how-software-is-changing-the-macro-economics-of-mobile-handsets-2/
“the evolution of software has been anything but linear in the last two years; Google’s Android, an operating system that was greeted with skepticism in 2008 become a launchpad for just about everyone working within the mobile industry.”
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Convergence
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Platforms
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http://www.flickr.com/photos/nielsvk/258859545/
Developers
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Thank you!