Economic Mechanisms

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Jean Walrand – NSF – April 24-25, 2003 1/5 Economic Mechanisms Grand Challenge: Design economic mechanisms that provide incentives for increasing the utility of the network Motivation Features Example Research Issues Economic Mechanisms Joint work with Jörn Altmann & Linhai

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Economic Mechanisms. Grand Challenge: Design economic mechanisms that provide incentives for increasing the utility of the network Motivation Features Example Research Issues. Joint work with J ö rn Altmann & Linhai He. Economic Mechanisms. Service Provider Ecosystem. Network. Data. - PowerPoint PPT Presentation

Transcript of Economic Mechanisms

Page 1: Economic Mechanisms

Jean Walrand – NSF – April 24-25, 2003 1/5

Economic MechanismsGrand Challenge:

Design economic mechanisms that provide incentives for increasing the utility of the

network

Motivation Features Example Research Issues

Economic Mechanisms

Joint work with Jörn Altmann & Linhai He

Page 2: Economic Mechanisms

Jean Walrand – NSF – April 24-25, 2003 2/5

Motivation Different application

requirements Enable new applications

higher revenues Different user utilities

Enable market segmentation higher revenues

More flexible economic arrangements 800-service, third party

billing, … Various players get fair

share of revenues Incentive for improved

services Flexible peering agreements

Economic Mechanisms – Motivation

End-users / Enterprises

Content Service

Providers

Resource Service

Providers

Network Planning and Management

Technology

Economics

Data Collection

Resource Pricing

Business Relationship

Data Collection

Data Collection

Service Provider Ecosystem

Stakeholder

Economically Efficient Resource Allocation

Revenues

Service Quality

increases improve

Page 3: Economic Mechanisms

Jean Walrand – NSF – April 24-25, 2003 3/5

Desirable Features of E.M. Everybody is a player

Not simply social maximization Designed for multi-provider and multi-business

environment Heterogeneous

Incentive-compatible Don’t assume altruism

Scalable 12,000+ ASes

Flexible: Support different service types Dependable service, variable price Dependable price, variable service

Catalyst for ecology Network; Storage; Distribution; Contents; …

Economic Mechanisms – Features

Page 4: Economic Mechanisms

Jean Walrand – NSF – April 24-25, 2003 4/5

Example Simple protocol at

call set up time Game between

providers and users Can be designed for

dependable service Price controls

utilization Analysis shows that

In tandem network with at least 3 providers If demand is the constraint

Cooperation > Nash > Stackleberg

Suggests charging protocol Ideas extend to complex topologies and capacity constraints

(congestion pricing + revenue sharing)

Economic Mechanisms – Examples

+ p1

+ p2

p1+ p2

monitor marks and process

inter-network billing info

Page 5: Economic Mechanisms

Jean Walrand – NSF – April 24-25, 2003 5/5

Research Issues Necessity of economics-networking synergy

Upgrades of networks require incentives Incentives necessitate economic mechanisms Economic mechanisms require protocols

Design of protocols that are flexible Support different economic models

Suitable mechanisms Impact on industry structure

Implementation considerations Are overlays desirable? Security

Economic Mechanisms – Research Issues