Economic Benefits of Trees & Greenspace Plnrs.green... · 2016-08-10 · Economic Benefits of Trees...

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Economic Benefits of Trees & Greenspace Kathleen Wolf, Ph.D. Research Social Scientist University of Washington (Seattle) School of Environmental and Forest Sciences 2016 Western Planner & Montana Association of Planners Joint Conference Great Falls :: August 2016

Transcript of Economic Benefits of Trees & Greenspace Plnrs.green... · 2016-08-10 · Economic Benefits of Trees...

Page 1: Economic Benefits of Trees & Greenspace Plnrs.green... · 2016-08-10 · Economic Benefits of Trees & Greenspace Kathleen Wolf, Ph.D. Research Social Scientist University of Washington

Economic Benefits of Trees & Greenspace

Kathleen Wolf, Ph.D.Research Social Scientist

University of Washington (Seattle)School of Environmental and Forest Sciences

2016 Western Planner & Montana Association of Planners Joint ConferenceGreat Falls :: August 2016

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Landscape

Community

Gardencredit: Ignacio Bunster-Ossa

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Landscape

Community

Gardencredit: Ignacio Bunster-Ossa

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SYSTEMS THINKING

AIRQUALITYSTORMWATER

WASTEWATER

SOLIDWASTE

CULTURALHERITAGE

BIOTA

EXERCISE&FITNESS

ACTIVEMOBILITY

CARBON

ENERGY

HEATISLAND

CONNECTVITY

SOCIALCAPITALALLERGENS

BMP’S

COMMUNITYIDENTITY

PUBLICART

NOISE

credit: American Planning Association

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OutlineCommunity Economics

trees, landscape & property valueretail behavior & spendinghuman health economics

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Forest/Resource Economics 101

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Economic Value of Metro NatureMethods Challenges

Forest Products = market goodsexcludableidentifiable ownershipexpenses-revenues= profits

Trees/Green in Cities= public goodsnon-excludablemultiple “owners”expenses-returns?

-profits?

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OutlineCommunity Economics

trees, landscape & property valueretail behavior & spendinghuman health economics

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Yard & Street Trees

Value Increase Condition2% mature yard trees (greater than 9-inch dbh)3% larger street trees (up to 100’ away)3-5% trees in front yard landscaping 6-9% good tree cover in a neighborhood10-15% mature trees in high-income

neighborhoods

multiple studies: Green Cities: Good Health > Local Economics

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Tree Retention In Development

Value Increase Condition18% building lots with substantial mature tree

cover22% tree-covered undeveloped acreage19-35% lots bordering suburban wooded

preserves37% open land that is two-thirds wooded

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Parks & Open Spaceproximate principle

Value Increase Condition10% inner city home located within 1/4 mile of

a park17% home near cleaned-up vacant lot20% home adjacent to or fronting a passive

park area32% residential development adjacent to

greenbelts

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Local Government Benefits

Civic Investment – Public Goodslike schools, emergency response, roads

l street trees average positive effect on house valuesl added up across Portland, Oregonl yields a total value of $1.35 billionl potentially increasing annual property tax revenues

$15.3 millionDonovan & Butry. 2010Landscape and Urban Planning

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OutlineCommunity Economics

trees, landscape & property valueretail behavior & spendinghuman health economics

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Trees & Retail Environments Research

Wolf, K.L. 2005. Business District Streetscapes, Trees, and Consumer Response. Journal of Forestry 103, 8: 396-400.

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• Research Questions •trees and visual quality?trees and consumer behavior?trees and product pricing?

• Methods:mail out/in surveysnational or local sampleresidents/nearby city residents

partners: U of Washington, NGOs, business organizationsfunded by USDA Forest Service

Trees & Shopper Environments Research

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Image Categories (sorted by ratings)

Full Canopymean 3.63

Pocket Parksmean 3.72(highest)

Scale : 1=not at all, 5=like very much, 26

images

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IntermittentTrees2.78

EnclosedSidewalk3.32

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No Treesmean 1.65(lowest)

(high - 3.72)

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Place Marketing

Relationship Marketing3. Product Pricing

• higher willingness to pay for all types of goods

• higher in districts with trees – 9-12%

1. Place Perceptions• Place Character• Interaction with Merchants• Quality of Products

2. Patronage Behavior• travel time, travel distance• duration & frequency of visits• willingness to pay for parking

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social science of consumer behavior

‘atmospherics’

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retail & place marketing

“Companies stage an experience when

they engage customers in a

memorable way.”

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summary

urban forests = human habitat

studies of trees in business districtsperception, preference & behaviordesign & place messaging/identitycustomer relationships

deeproot.com

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Trees as Place-Makers

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the Chenoggye freeway in Seoul~ 1970-2005

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Chenoggyeon – 8.4 km, $900 M

initial public criticism!

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The High Line :: June 2009

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l between 2003 and 2011l nearby property values increased 103%

(despite the deep recession)l $2 billion was invested in

nearby properties development

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ALPHA Awaji Landscape Planning & Horticulture Academy

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typical retail street

in urban Japan

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Namba Parks, Osaka

view from nearby hotel

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interior retail space

ground level

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small plazasretail entry

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up-close nature experiences

place ofrespite

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Namba Parksretail success & nature experience benefits

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lessons learned?

social spacessmall rooms

variety within unity

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Bainbridge Island, WA“main street”

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outdoor roomssocial spacessense of welcoming

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Austin, TX

South Congress Avenue

redevelopment district

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public xeriscape

shared design & management

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identity

affordable materials

message of renewal

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OutlineCommunity Economics

trees, landscape & property valueretail behavior & spendinghuman health economics

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WHO Health DefinitionA state of complete

physical, mental, and social well-being and not merely the absenceof disease or infirmity (1946)

Role of city trees and forests?Science and evidence re: environmentNot a panacea, but important!

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Determinants of Health

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Green Cities: Good Health

Sponsors: USDA Forest Service, U&CF ProgramUniversity of WashingtonNGO partners

Thanks! to U of WA students:Katrina FloraMary Ann RozanceSarah Krueger

www.greenhealth.washington.edu

Research Reviews & Summaries

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Discovery: Human Health Benefits Across the Life Cycle

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Urban Forests and NewbornsNatural environment may affect pregnancy outcomes . . .

10% increase in tree-canopy coverwithin 50m of a house

= Lower number of low weight births (1.42 per 1000 births)

Donovan et al., Health & Place, 2011

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America’s State of Mind, Medco Health Solutions, Inc

% of U.S. Population Using Mental Health Medications

2001 vs 2010

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America’s State of Mind, Medco Health Solutions, Inc

Prevalence of Adult Antidepressant Use

2010

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Green Streets for Walkability

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Aspinall et al. 2013. The Urban Brain: Analysing Outdoor Physical Activity with Mobile EEG. British Journal of Sports Medicine

evidence of lower frustration and higher meditation when moving into the greener streets

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Improving Depression20 adults with major depression walk in a park setting and an urban settingl 50-minute walks one week apartl before-after testing:

l Mood: Positive and Negative Affect (PANAS)l Cognition: Backward Digit Span (BDS)

Berman et al. 2012. Journal of Affective Disorders

cognitive and affective improvements after walking in a nature setting

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Alzheimer’s Disease & DementiaProvide wander gardens & horticulture therapy

l 10.5% reduction in amount of medications used in dementia facility

l 30% fewer falls, accompanied by a reduction in fall severity

Detweiler et al. 2009. American Journal of Alzheimer’s Disease and Other Dementias

www.rph.org/eden.html

Tim Lynch Associates

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What is the Value?

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• What are the benefits?• Who experiences nature and gets benefits?• What is the green condition or situation that

provides benefits?• Scale of value question (i.e., community,

province/state, nation)• What are the costs/income gained/lost

associated with these benefits?

Elements of Economic ValuationStep 1: Screen Benefits Research

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• factor income• avoided or replacement cost• burden of illness• hedonic pricing• stated preference/contingent valuation• revealed preference (e.g., travel cost)• quality adjusted life years• benefit/cost

Valuation StrategiesStep 2: Benefits Transfer and Value

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Valuation SourcesStep 3: Benefits Focus for Valuation

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Potential Annual Cost Savings and Increased Income Associated with Human Health and Well-being Benefits Derived from Metro Nature

Millions of U.S. Dollars (2012)

Wolf, K.L., M.K. Measells, S.C. Grado, A.S.T. Robbins. 2015. Economic values of metro nature health benefits: A life course approach. Urban Forestry and Urban Greening.

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America’s State of Mind, Medco Health Solutions, Inc

Change in % Population on ADHD Treatments

2001 - 2010

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America’s State of Mind, Medco Health Solutions, Inc

% of Americans Ages 20-44 on ADHD Meds

2001 - 2010

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ADHD and nature contact

l 17 children aged 7-12 with diagnosed ADHD

l 20-minute guided walksl Parkl Neighborhoodl Downtown

l Pre-walk puzzlesl Post-walk cognitive test

Faber Taylor & Kuo. 2009. Journal of Attention Disorders

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ADHD and nature contactl 96 children aged 7-12

diagnosed ADD or ADHDl Parents gave postactivity

attentional functioning ratings (PAAF) –4 measures:l Can’t stay focused on unappealing

tasks (homework or chores)l Can’t complete tasksl Can’t listen and follow directionsl Easily distracted

Faber Taylor. 2001. Environment & Behavior

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another therapy?another economic benefit?

and improved lives!

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Military Families & Veterans Action Summits (Islandwood, Bainbridge Island, WA)

l Military service to civilian transition issuesl Prevalence of Stress Responsel Service carry-overs

l Purposel High commitment & exertionl Advanced skill setsl Social cohesion/comraderie

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Restorative NatureBeyond the City

Lindland, Fond, et al. 2015.

"Nature Doesn't Pay My Bills:" Mapping the Gaps Between Expert and Public Understandings of Urban Nature and Health.

A FrameWorksResearch Report on behalf of the TKF Foundation. Washington D.C.: FrameWorks

Institute, 42 pp.

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Veterans Outdoor Therapy

Les Winkeler/The Southern Illinoisan World-Herald News Service

Outward BoundHope for the Warriors

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Community-basedNearby Nature Benefits(Islandwood, Bainbridge Island, WA)

l Activity supporting social cohesion :: self, family, community

l Re-integration with partner, children, neighbors, etc.

l Sense of purpose, self-worthl Physical activity, with skill developmentl Community recognition & acknowledgment

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urban forest restoration

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urban forest plantings

parkspublic gardensstreet treesneighborhood

American Forests

Tree People, Los Angeles

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community gardens

local foodfood securitychild educationnutritionfood donations

Keep Oakland Beautiful

The Heights Community Garden, Dayton OH

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Summary• Urban forest, landscape, parks, metro

nature

• property values improved

• improved retail, business district vitality

• reduced health costs

• economic values – market & non-market methods

• = return on community investment

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www.naturewithin.info