ECOnetwork Simon

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    21-Oct-2014
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Transcript of ECOnetwork Simon

Page 1: ECOnetwork Simon
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I will if you will

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As a designer or design enthusiast, which of the industry topics below is of greatest concern to you?poll by International Council of Societies of Industrial Design (Icsid) -

2009

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International Council of Societies of Industrial Design (Icsid)

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trend factors

societal trends

macro issues (climate change, ageing society, emerging economies)

shifts in cultural landscapes

behavioural change

media / education

technology enablers

state of the art

new potential opportunities

new patterns of adoption

enterprise trends

changing the value equation (social economy)

emerging revenue models

stakeholder ecosystems

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why wouldn’t we?

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solutions driven agenda = sense of responsibility

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sustainability is not ‘a problem’

waiting for ‘a solution’

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it is an environmental, cultural and political phenomenon

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it requires us to re-shape the way we think

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it is complicated

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it requires collaboration and co-development

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it requires a heavy dose of creativity

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The stimulus for re-invention and for questioning the status quo has probably never been greater

Josephine Green –

senior director of trends and strategy at Philips Design

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Josephine Green –

senior director of trends and strategy at Philips Design

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Translation space

image source: engine group

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we need to build networks to start making this happen