Echo quote webinar_preso

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Transcript of Echo quote webinar_preso

  • 1. Capturing Sales Ready Leads
    B2B Lead Generation
    Through Budgetary Pricing
    as a
    Call-to-Action
    January 19, 2011
  • 2. Capturing Sales Ready Leads
    Bernie Borges
    Find and Convert
    Dale Underwood
    EchoQuote
    Tony Gonzales
    Federal Appliance
  • 3. The Problem
    Your Companys Website
    LEADS?
    Capturing Sales Ready Leads
  • 4. Email Blasts
    PayPerClick
    PRWeb
    Tradeshows
    Webinars
    SEO
    Lunch&Learns
    Your Companys Website
    LEADS?
    Capturing Sales Ready Leads
  • 5. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    GOOD LEADS
    SALES
  • 6. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
  • 7. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    GOOD LEADS
    SALES
  • 8. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    Calls To Action
    Whitepapers
    Webinars
    Contact Us
    PUSH
    SALES
  • 9. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    Calls To Action
    Whitepapers
    Webinars
    Contact Us
    PUSH
    Rejection by Sales
    SALES
  • 10. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    Self-Service Pricing
    Calls To Action
    Whitepapers
    Webinars
    Contact Us
    PUSH
    Rejection by Sales
    SALES
  • 11. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    Self-Service Pricing
    Calls To Action
    Whitepapers
    Webinars
    Contact Us
    PUSH
    PULL
    Rejection by Sales
    Implied Acceptance
    SALES
  • 12. Marketing and Sales Working Together
    Tradeshows
    Email Blasts
    Webinars
    Lunch&Learns
    Marketing
    Company Website
    Blog
    Self-Service Pricing
    Calls To Action
    Whitepapers
    Webinars
    Contact Us
    PUSH
    PULL
    Rejection
    SALES
  • 13. B2B Buyers Search For
    Finding Qualified Buyers Early
  • 14. Finding Qualified Prospects First
    Customer Case Study
  • 15. Backed by Research
    Finding Qualified Buyers Early
  • 16. The Premise
    Finding Qualified Buyers Early
  • 17. B2B Buyers Search For
    Finding Qualified Buyers Early
  • 18. B2B Buyers Search For
    Finding Qualified Buyers Early
  • 19. B2B Buyers Search For
    Finding Qualified Buyers Early
  • 20. B2B Buyers Search For
    Finding Qualified Buyers Early
  • 21. Finding Qualified Prospects First
    EchoQuote Results Over the Past 3+ Years
    • 40,000+ B2B qualified prospects captured
    • 22. Sales funnel value over $5 Billion