EBusinesware Executive Summary

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Your Best Value Knowledge Partner e businessware inc.

Transcript of EBusinesware Executive Summary

Page 1: EBusinesware Executive Summary

Your Best Value Knowledge Partnerebusinessware inc.

Page 2: EBusinesware Executive Summary
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Indicative Niche Areas

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Reference Data Management

Insurance andAnnuities

Wealth Management

Digital Media MobilePlatform

Fixed Income & Risk Management

Equity TradingPlatform

Credit Derivatives

FX Trading

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TechnologyOur Financial Engineers and Knowledge Analysts are well trained from within our applied software engineering institute powered by proprietary Lesson-on-Demand, our Learning Management System.

lMarket and Credit risk management, Reporting, Mapping, Measurement and Modeling.

lCredit derivatives, Trading and Straight-through processing.

lFX and Fixed income derivatives and Global trading systems.

lHedge funds and Prime brokerage.

lElectronic trade management and Order routing.

lPortfolio reconciliation services.

lInstitutional and Private client asset and Wealth management.

lManaged accounts, Money management, and Securities lending.

lPortfolio measurement and Performance solutions.

lFixed and Variable annuities business.

lSales CRM, Data warehousing and Business intelligence.

lCredit and Reference data counterparty.

lStrategy Management.

Business skills

Background

Mission

Service offerings

eBusinessware is a Wall Street headquartered global outsourcing firm offering end-to-end business and technology solutions. We are the independent finance vertical of the MGL Group (BSE, Luxemburg) - 4,000 employees globally.

Founding members have had extensive finance background and prestigious careers a world’s top financial institutions and consulting firms.

We help our clients achieve their business and financial objectives by providing technology and process outsourcing solutions. Since we have a deep investment in IP-oriented offerings, our clients “get to market” faster, save money and reduce risk.

lCustom application development and integration.

lProduction support.

lApplication architecture and design.

lQuality assurance and testing.

lRe-engineering and migration services.

lReverse engineering and UML documentation.

lLegacy application web enablement.

lFinancial data management services.

lKnowledge process outsourcing (KPO).

lHelp desk support.

lStaff supplementation services.

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eBusinessware Company Profile

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Our value proposition

Our industry specific configurable solution sets

Our combination of in-depth industry expertise, coupled with an ability to rapidly scale on- and off-shore development, analyst and business processing teams on short notice helps our clients to get their projects done on time and within budget. Our technical professionals are experienced in a broad range of technologies ranging from legacy systems to cutting edge technology, enabling us to succeed in a wide variety of challenging assignments. Our business processing professionals are experienced in specific areas of data management and transaction processing, reducing learning curves and increasing productivity.

We demonstrate our commitment to industry specialization by creating Solutions Sets which include basic components that solve relevant industry issues. Over the past 10 years, ebw has created an impressive array of solution sets which our clients use to get to market faster, while reducing risk.

TMlCredit Dimensions

lEZ Data ManagerTM

lQuestionnaire HubTM

lSponsorSuite

lIRIS Trade Manager

lCell Agility

lBusiness Process Assurance (BPA)

lLesson On Demand

lUnifacebook

lIntranet Applications

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“eBusinessware Company Profile

Your Best ValueKnowledge Partner

“We help our clients to save money,

enhance quality and lower the risk of IT projects.

Your next step to

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Center of Financial Domain Excellence

Flexible structuring to suit clients’ convenience

Our unique blend of offerings to our World's most exclusive clients enables our Centers of Excellence to provide a fast track career growth for our professionals. Our professionals leverage the unique features of our CoE to propel their knowledge and experience to an unparalleled growth path.

When you have to staff mission-critical projects and meet tight deadlines, you may prefer to bring on our consultants with an option to hire. If your plans change, you are under no obligation to hire fulltime. This gives you the flexibility to execute priority projects as you see fit. The business climate changes rapidly, and we're here to make it easier for you with a customizable collection of services to fit your needs.

EBW key differentiators from large outsourcing firms

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Exclusive Focus on Financial Industry

Chemistry between client and our professionals

Scalable operations

We are one of the fastest growing financial services companies in the world with an exclusive focus on the financial services sector. To our clients' delight, we provide a unique value proposition which also includes a portfolio of advanced products. These proprietary high-end products include Fixed Income and Equity trading platforms, Wealth management research and analytics suite, State of the art scalable Mobile devices platform, Niche Document management platform, and Financial Data research and analysis suite of products and tool kit. In addition to such Critical Product offerings, we support our clients with outsourcing services in the advanced Financial Services Industry offerings.

Our deep subject matter understanding in areas that are critical to our clients' business combined with utmost process focus to ensure efficient communication between our teams and our clients' teams, resulting in high quality, cost-effective and timely implementations. We are market driven, and have the necessary technology and business skills to make our customers succeed.

Our ability to rapidly scale multi-shore development, analyst and business processing teams on short notice helps our clients to get their projects done on time and within budget. Our technical professionals are experienced in a broad range of technologies ranging from legacy systems to cutting edge, enabling us to succeed in a wide variety of challenging assignments.

Niche Players

Vision

UnisysBearing Point

KeaneDeloitte

MGL / eBusinesswareSapient

Extracted fromGartner Group 2007August report on Offshore Providers.

Softtek

Top-10 Niche Outsourcing Firms

“ Forrester - Jul, 2007

Today, clients that want influence and flexibility in addition to quality and efficiency,without spending $100

million per year, are looking at the increasingly impressive array of mid-tier providers.

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EBW key differentiators from large outsourcing firms

Our CredentialsWe are a Wall Street Based firm.

lSEI-CMMI Level 5, TL 9000 and ISO 27001 assessed quality systems.

lMGL / eBusinessware rated as top-10 Niche Outsourcing Provider from GartnerGroup, Founded 1999.

lCoverage: US, Europe, Singapore, India, Tokyo.

lDomain Trained Teams

lOver 200 successful projects for top-100 banksand insurance companies.

CommitmentOur commitment to quality is legendary. Each employee at eBusinessware is responsible for the quality of their work, but also knows that our customers have the final word on the definition of quality. We employ inspection processes and equip our team members with state of the art tools. Commitment covers a lot of ground at eBusinessware, whether it’s quality, on time delivery, training, continuous improvement or any of our other focus areas.

Business Specific Process and Application Knowledge MoreLess

HigherCost

LowerCost

Cos

t S

avin

gs

(Higher Cost/Less Knowledge)

(Lower Cost/Less Knowledge)

(Higher Cost/More Knowledge)

(Lower Cost/More Knowledge)

Staff Augmentation

Wipro, TCS, etc.

Technology Vendors

Internal Resources

Business Specific Onshore/Offshore Model:lLow Impact on Internal Business & Technology Resources.lRapid Team Deployment.lHigh Business Process Value Added.

Competitive Position

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SoftwareEngineering

Service Offerings

Financial Data

Management

Our coverage of service offerings mirrors all aspects of our clients’ business.

InformationArchitecture

IInformation Architecture

BusinessAnalysis

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Application

Development team

Left over tasks

Defect fixes

Performance tuning

Installation processes

Performance testing

System testing

Regression testing

Integration testing

Functional tests

Integration tests

Unit testsCoding & Integration

Design

Analysis

Quality Assurance Solutions

Your Best ValueKnowledge Partner

CoE # 3 of 4

New York London Singapore Delhi Australia

QualityAssurance

ProjectManagement

Management Consulting

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SolutionSetsWith a mission to delight our customers, we have a

deep investment in IP-oriented offerings.

Since we invest in our solutions, you “get to market” faster, save money and reduce risk.

eBusinessware

TM- QuestionnaireHubTM- SponsorSuite

For Wealth Managers

- CellAgility Mobile Platform- Business Process Assurance

New Offerings Financial Data Management

TM..- CreditDimensions- EZ Data Manager

Our IP Portfolio

For Sales and Trading Areas

- IRIS Trade Manager- IRIS Equity Trader

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eBusinessware Solution Sets

eBusinessware’s exclusive focus on financial industry domain and reference data management makes it a “one-stop” reference data solution for the world's leading financial services firms.

CreditDimensions (CDi) product line is a sophisticated and integrated, model-driven platform that easily adapts to changing business and compliance requirements.

rReference Data Management (RDM) System

lLaunched CDi as a product in 2001 to serve the financial institutions' need to address the quality of their reference data.

lOur RDM operations were triggered by the initial consortium members; Barclays Capital, Credit Suisse First Boston, Goldman Sachs, JP Morgan Chase, and Royal Bank of Canada.

lThis elite industry group helped us brainstorm the best practices in the world of Reference data management giving us stamp of approval.

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Dansol dati / Distri tio

Cleansi g and Enrichment

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Data consol da ion / Distribution

GoldmanSachs

Royal BankOf Canada

BarclaysCapital

JPMorganChase

For more information, please refer to Reference Data Management ebook orcontact [email protected]

Credit SuisseFirst Boston

An InternalData Set

S&PBarra

KMV,Moody’s

Reuters,Bloom-berg

TMCredit Dimensions

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EZ Data Manager

eBusinessware Solution Sets

eBusinessware’s Document Management System allows middle and back offices to extract data from ever expanding variety of data sources. As a result, you will be able to bring in large amounts of data in less time into your database, application or data warehouse. Also, you can be more flexible in adjusting your expanding requirements, while protecting and enhancing the integrity of all

EZ Data Manager

your data for operational excellence, easier decision-making and improved revenue streams.”

It helps to gain efficiencies in business by automating data extraction from legacy and current documents based data sources into database or standard formats.

It makes integration of document based data source with your technical infrastructure an easy and cost effective project. It helps you to validate and monitor information received from various data sources.

Its ability to produce standard documents using industry standard taxonomy such as XBRL (Financial Accounting) and ACORD (Insurance) helps you stay ahead in your regulatory compliance initiatives.

Benefits of using EZ Data

Data Auditor

Company Name: FinTechphone Pvt Ltd

Tax ID 339322

Mailing Address

Street Address: 123 Technical drive

City: Malvern State:

Country: US Postal Code:

Document

Target Database

EZ Data Manager

Cleanse Data

Data Extraction

Data Validation

Data Handling

Tax ID=339322

City= Malvern State=

Company Name: Fin Techphone Pvt. Ltd

Street Address: 123 technical drive

Postal Code:

EZ DataValidation Engine

EZ Data- Exception Handling

Country information

Invalid tax ID format

Missing State,

For more information, please refer to Reference Data Management ebook or contact [email protected]

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The eBusinessware is a web-based service that eases the confusing and burdensome quarterly reporting process for managers by automating it. We streamline the data-entry process, as well as the creation of the documents that are sent to the sponsor firms for due diligence and RFPs.

TMQuestionnaireHub

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TMWealth Management: QuestionnaireHub

eBusinessware Solution Sets

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Information Repository

Receipt & Storage Manager

DocumentsAnalyticsConfiguration& Attributes

Questionnaires Templates Auditing & History

Entitlements Core Data

Sigma User Interface Asset Manager Portal

* For more information, please refer to Financial Technolgy Offerings ebook or contact [email protected]

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Research

Marketing

SponsorSuite enables your researchers to gather and catalog market information, construct performance streams from multiple sources and provide detailed reporting on analytics such as performance, risk, attribution, portfolio allocation and characteristics.

SponsorSuite provides your marketing team with a configurable, template-driven utility to produce high quality documents. Coupled with a built-in workflow engine, Sponsor Hub facilitates the creation, review, and publishing of your quality marketing materials.

Wealth Management: TMSponsorSuite

eBusinessware Solution Sets

TM SponsorSuite provides the Managed Solutions Industry with a collaborative framework to organize, consolidate, and distribute investment research and product information for managed funds.

ProductSponsorSuite allows your product team to centralize program and investment information with flexibility to add and configure

new programs, generate timely marketing materials and review analytics.

JSP/Struts

Data Interface

Document EngineJME

Business Domain

RDBMSXML

Property Management

User Interface Reports & DocumentsData Load & Extract

IRA

Sec

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* For more information, please refer to Financial Technolgy Offerings ebook or contact [email protected]

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Iris Trade Manager BenefitsDelivered and deployed in rapid timeframes, Iris Trade Manager provides you with these near-term benefits, including:

lAutomate basket, DMA, and cash trade allocations and increased capacity to process an ever-greater volume of trades.

lAutomate block trade and allocation processing, and eliminate errors due to manual system entry.

lImprove productivity of existing staff and increase ability to dramatically scale the business without additional staff.

lProvide a trade processing platform that could be leveraged into multiple asset classes, including fixed income and derivatives.

IRIS Trade Manager

eBusinessware Solution Sets

capture and processing, allocation management, confirmation, ticketing, and audit trail generation.

Iris Trade Manager™ is our solution for automating the middle office. Designed for global institutions and offering the most comprehensive range of functionality, Iris Trade Manager enables firms to significantly increase the profitability of trading operations by providing a single-solution approach for multi-asset trade management and processing, including automated block, DMA, and basket trade

TECHNOLOGY

PRODUCTS

Client Core

BUSINESS PLATFORM

Server Core

Ebw Trade Manager

Ebw Equity Trader

EBWMANAGER

(Configuration)

PLATFORM

* For more information, please refer to Financial Technolgy Offerings ebook or contact [email protected]

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eBusinessware Solution Sets

Millions of professionals all around the globe have epiphany of unique ideas; they dream of transforming their innovative ideas into real and tangible 21st century products. Over 99.10% of such ideas do not see light of the day due to myriads of factors like lack of resources like time, money, man power, execution capability, contacts, and inexperience as well as fear of unknown.

eBusinessware Innovation Platform

lLow cost, yet record time and quality

lExemplary documentation

lMultiple version production support

lFaster technology upgrade path

lMultiple version production support

lSelf installable products

Creating a product is altogether a different ball game. Our teams are equipped with the tools and knowledge to create your products for you with all of these features and comforts:

lHighly effective and complicated innovative technologies

lHighly configurable products

lOpen platform with relevant APIs for easier integration with other system

lScale, Speed, Volume optimizations

lLatency and Throughput

lFault tolerance, failover, replicability, and transactional capabilities

lHosted vs. in-house architecture

lLayered architecture and components

lHighest quality of architecture, coding standards

lSecurity proof solutions to avoid risky viruses, spam prone, effective spyware immunity

l24X7 uptime architecture even during upgrades

lContinuously changing requirements

lFaster time to production

lComponent granularity for effective reusability

lExtremely effective training tools

Our repository of proven and time

tested set of , combined with talent pool highly

experienced architects and developers has been helping our

clients to achieve their

into the

in record time within budgets

Products and Tools

Vision of InnovationState-of-the-art Products

* For more information, please refer to Financial Technolgy Offerings ebook or contact [email protected]

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Business Process Assurance Solution Set

Why do you need BPA?

pushes the boundaries beyond testing programs or middleware or limited service during the system testing phase. It significantly eliminates QA perils encountered by the IT and user teams during the SDLC.

You need to implement a sound BPA approach if you are encountering any of the following or related symptoms:

lProduction Defects - Many defects discovered in production where they are the most expensive to fix.

l Low Confidence - Not enough confidence in the testing results due to shortage of effective test planning and execution time. Low confidence level for a QA sign-off in a Go/No Go decision.

lNo Clarity - Integrated or overlapping tests between various test teams. No clarity of core responsibilities of each test team.

lLack of Test Coverage - No guarantee on completeness/coverage of the test requirements when mapped to the business/systems requirements.

lNo Time - QA timeline squeezed / overlapped with Developer Integration testing and UA testing.

lNo Insight - Status reports are not aligned with the businesss functions being tested, making it difficult for the stakeholders to get a clear picture into the testing process and budget utilization.

lExtended Working Hours - Enormous time and resources spent in creating and managing test data and reporting progress.

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Business Process Assurance

eBusinessware Solution Sets

* contact [email protected]

For more information, please refer to Business Process Assurance ebook/ or

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Lesson on Demand is our comprehensive proprietary Learning Management System which is deployed in the most unique ways in any industry. Scores of courses are available in the areas of financial domain and technology as well as processes with actual case studies as accompaniments. Hundreds of sessions are delivered every year covering all of needs of all of our professionals located throughout the world. These courses simulate real industry situations like Trading floors, insurance situations, risk control office right in the class room.

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TMLesson on Demand

eBusinessware Solution Sets

* For more information, please refer to Lesson on Demand ebook

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UniFacebook is one of the foremost and complete corporate social network product offerings. Its interactive features include all multimedia formats. Its simple and user friendly interface requires minimal user training with implementation time of fewer than couple of weeks. Our UniFaceBook integration team is geared to integrate it with myriads of corporate intranet and backend systems.

Features

qebw Helpdesk

qebw Weaponry

qTime Management

qebw Happenings

qebw at Work

qebw Highlights

qebw Thought Leader Section

qSales Brainstroming

qebw Means Quality and Discipline

qebw Assets (People and projects)

qebw Success Stories

qPersonal Assistant

qebw Leaders in the Making

qTalent Acquistion

qAnnouncements

qWeb Café

UniFacebook

eBusinessware Solution Sets

16* For more information, please refer to New Paradigm ebook

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Intranet Productivity Enhancement Suite comprises of 10+ appl ications that corporate require to run their day to day operations in completely automated environment creating a true version of paperless office. Metrics reporting and integration with UniFaceBook makes these capable of delivering a unique employee experience.

qKnowledge Verification

qIP Locator

qUniRAD Vision

qNetwork Focal Point

qe-Excellence

qe-EPM

qWiki

qView Onsite CVS

qSales CRM

qWebEx Video Conferencing

qHelpdesk Ticket

qProject Observer

qe-RM

qe-HR

qSales Pocket Guide

qe-Recruitment

qSales Collateral Discover

qView Offshore CVS

qe-Consulting RM

qe-Campaign

Intranet Applications

eBusinessware Solution Sets

17* For more information, please refer to New Paradigm ebook

Page 20: EBusinesware Executive Summary

eBusinessware Solution Sets

Cell Agility Platform is cloud computing offering to retrieval, formatting, storage and delivery of targeted content to mobile devices. Content can be in any format including structured data bases or unstructured images, word, excel, etc.

CellAgility

ANALYTICS-Trends, Historical charts,Reports

ADAPTIVEFORMATTING ENGINE-Format content as per device.Manual editing as required by Content Analysts

MOBILE WEB-Content presented in Mobile Browserlike Safari on iPhone.

WEB SERVICES-Backend to support native applications

ALERTS- Push Alerts to devices as per notification rules and device APIs and SMS.

LISTENERS - Collect content at regular intervals

ARCHIVE - Store all content as per data retention agreements

Client AccessEBW ContentAnalysis

Internet over multiple carriers

Open standards-Media RSS, SCAP, XML over HTTP, FTP

Support for Manufacturer specific proprietary protocols

Content Server

Internet or Private lines

Content Server

Internet or Multiple carriers

18* For more information, please refer to New Paradigm ebook or

contact [email protected]

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eBusinessware Solution Sets

Our Joint Venture with AdSmart

List of Services

Why use AdSmart?

Ready? It's simple

qConversion MatrixPeople + Technology = Awesome

qPay Per Click (ppc)Showcase your business to highly targeted customers.

qSearch Engine Optimization (SEO)Get more customers by staying on top of search results.

qSocial Media Optimization (SMO)Create a buzz about your business within social communities and networks.

qEmail MarketingManage Relationship Nurturing Emails to your Customers.

lExisting relationship with GooglelSmarter" keyword choices, Improved click thru rateslLOWER cost-per-click, Better quality scoreslConstantly improving technology and analyticslFull Service, Our team works for you!

You tell us about your business and we will tell the world.

eBusinessware is exclusive partner with AdSmart to sell their product Adsmart-360 International in India and other Asian countries.

With 22 years of advertisement as well as creative experience, proprietary technology and full service offering, AdSmart can take you where your customers are, getting you ahead of competition and in front of the exact people who are looking for your products and services.

"Research shows that consumers will spend seconds on your home page and will leave if they do not quickly see what they want."

eBusinessware gives you the perfect combination of both worlds with a dedicated campaign manager, creative artists along with an analytical team, all backed by our robust and intelligent proprietary technology. We're on a mission – to get you more customers.

We combine our expertise with AdSmart in Search Engine Marketing – PPC, SEO, SMO, Email Marketing – everything that you need for your business to gain and retain customers through internet marketing channels. The advanced Conversion Matrix system packages Human Creativity and Advanced Technology under one integrated platform to get you the best bang for your buck.

People + Technology = Awesome

AdSmart - 360 edge

* For more information, please refer to New Paradigm ebook

Page 22: EBusinesware Executive Summary

Differentiators

Our Proposition – Covering the Business Lifecycle

Our Commitment

lExclusively focused on financial services.lOur extensive experience, global presence , and live databaselProven Global Delivery Model.lUncompromising responsiveness. lMission-critical size, we understand the need of the clients and deliver accordingly.lOur unique in-house IP3 program of “Informed People”, “Intellectual Property”, and “Internal Processes” is the key behind our HR success.

lA dedicated Accounts Specialist is allocated to fill the communication gaps, working day to day with line managers.lA dedicated HR professional responsible for the joining as well as the entire lifecycle of the candidate in the organization.

lMaintain the Service Level at all times.lGive Right-to-hire.lGive flexibility for contract depending on requirement for temporary or permanent jobs.lWe help in expansion, consolidation and rationalizations by being flexible to the needs of business managers.

In addition to Mission Critical Product offerings, we support our clients with outsourcing services. We have world-wide experience in all levels of staff augmentation of IT and related professionals.

lWe have 1000 employees globally.lWe have a strong presence in NY, London, Singapore, India.

lWe are able to maintain commitment to clients (SLA) because of our exclusive focus on serving only the financial industry clients.

lebusinessware has been doing variety of projects for world's leading financial institutions including many mission critical, state-of-the-art projects.lWe also have special offerings for niche and upcoming product and financial services companies.

Our coverage of resources is from diversified regions:lWe provide resources in different regions of the world.lOur professionals are available on Short term as well as Long term basis. lWe have a well trained and experienced 24X7 recruitment team.lWe enjoy good relationship with US, UK, Singapore, and Australian embassies.

Global Provider of Technology Services

Our SLA Commitment

Our “Managed Service” experience

eBusinessware Resource Data Bank

eBusinessware Solution Sets

Our Staffing Solutions for the Financial Industry

20* For more information, please refer to Staffing Solutions ebook

Page 23: EBusinesware Executive Summary

Innovation in Recruitment Drives

Our Recruitment Lifecycle

eBusinessware drives innovative processes to reach out to potential talent pool in the market by using our in-house web-based application e-Recruitment as one of our foremost tool of sourcing candidates.

e-recruitment is our centralized repository of talented professionals, wherein our global HR team collates the pre-screened profiles and hunt for best available talent.

We are process driven and each staffing follows a lifecycle wherein we Understand requirements nMatch skill set nShoot e-mails nSelect best profiles nScreen technically nConduct HR interview with reference checks nSell the prospect nSubmit the resumes to client nFollow up with client manager nArrange interview of shortlisted candidates nFollow up with client and candidate.

Once candidate is hired, eBusinessware takes further responsibility of: Managing candidates, Managing logistics and Providing entire HR and administration support by applying best practices.

We are constantly updating ourselves with:lGrowth outlooklPlan for fresh hiringlPricing pressurelPrime challenges:nNew business modelnNew verticalnEmployee up-skillingnCoverage of markets and geographies

Our Staffing Solutions for the Financial Industry

eBusinessware Solution Sets

ebwValue

Proposition

Contingency Managementat the time of

Resource Crunch

EnsuringProfessionalism

EffectiveCo-ordination

Time CostEffectiveness

TransparentCommunication

21* For more information, please refer to Staffing Solutions ebook

Page 24: EBusinesware Executive Summary

lSocial Media Optimization (SMO)Create a buzz about your business within social communities and networks.lEmail MarketingManage Relationship Nurturing Emails to your Customers.l

You tell us about your business and we will tell the world.

lExisting relationship with GooglelSmarter" keyword choices, Improved click thru rateslLOWER cost-per-click, Better quality scoreslConstantly improving technology and analyticslFull Service, Our team works for you!

Most important benefit of SMO is its targeted approach though improved search ranking. lSocial media is it inspires you to create excellent, keyword-rich content, which in turn can help build your online and offline brandlIncrease quality inbound links lThe biggest benefit of social media optimization is that it gives you opportunity to promote your business using wide array of channels such as Video Promotion, RSS promotion, Blog Promotion, and several other.lIt can increase traffic to your site, including incoming link and search engine trafficlIt can increase your site's link popularitylIt can increase your company's brand awareness on the WeblIt can increase your search engine rankingslIt gives you quick access to a lot of peoplelIt's a great way to build community

Ready? It's simple

Why use AdSmart?

eBusinessware has an exclusive partnership with AdSmart for selling their product Adsmart 360 International in India and other Asian countries.

With 22 years of ad experience, proprietary technology and Full Service offer, AdSmart can take you where your customers are, getting you ahead of competition and in front of the exact people who are looking for your products and services.

"Research shows that consumers will spend seconds on your home page and will leave if they do not quickly see what they want.”

eBusinessware give you the perfect combination of both worlds with a dedicated campaign manager, creative artists and an analytical team, all backed by our robust and intelligent proprietary technology. We're on a mission - to get you more customers.

We combine our expertise with AdSmart in Search Engine Marketing – PPC, SEO, SMO, Email Marketing – everything that you need for your business to gain and retain customers through internet marketing channels. The advanced Conversion Matrix system packages Human Creativity and Advanced Technology under one integrated platform to get you the best bang for your buck.

lConversion MatrixPeople + Technology = AwesomelPay Per Click (ppc)Showcase your business to highly targeted customers.lSearch Engine Optimization (SEO)Get more customers by staying on top of search results.

People + Technology = Awesome

AdSmart360 edge

List of Services

Our Joint Venture with AdSmart

eBusinessware Solution Sets

22

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Indicative eBusinessware Engagements

qA leading NY based Financial valuation quant training company used our services.

qA New York based hedge fund engaged us to re-architect and test their Capital model for high transaction processing.

qA Value-at-Risk system was reviewed and enhanced for Prudential Capital as well as for Wachovia Corporation.

qAdsatis Inc. was accredit with management consulting contracts for leading European banks including Barclays, Euronext, HSBC in the areas of Market and Credit Risk Management.

qDresdner, Rabobank, Nomura, BNP Paribas and many other European banks use us to provide them with financial industry specific management consulting and advisory.

q eRisk (Oliver Wynman spin-off), a high profile risk product company, engaged us to develop and test their aggregated Market and Credit risk platform.

qConnecticut based leading hedge fund engaged us to create a risk dashboard for them.

qJP Morgan, after Chase Manhattan bank merger, engaged us to re-architect their Credit Risk Engine to be able to handle unprecedented large volumes of trades of the world’s largest newly merged bank.

Fixed income and Risk management

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Indicative eBusinessware Engagements

qCitibank, NY and London, engaged us for Re-architecting their Credit Derivatives Trading Platform for Exotic products. After successful implementation including build-out and BPT, we were engaged for multiple critical applications development.

qWe have many years of value added partnership with Deutschebank.

lWe built the Global Program Trading application (GEMS) for DB which is actively used in various regions. GEMS is built on a C++ based earlier version of our application building framework - the IDE (Iris Development Environment). DB support teams have since taken over the GEMS application maintenance - we support the framework (IDE) actively.

lOur trade management product - ITM - is used by the non-dollar cash business as the middle office system. ITM is responsible for allocation, affirmation (Electronic Trade Confirmation via Oasys Global Direct) and fee/charge calculations that get posted to settlement systems. ITM is built on a Java based version of our application development framework - the CSA (Component Services Architecture). We actively maintain the application for DB.

qA leading order management company’s proprietary Equity order processing system was used to handle very high percentage of NYSE volume. They utilized our experience to re-architect their platform away from legacy technology . Complete QA was established and implemented as well.

qOne of our former clients, IRIS Financial System, was acquired by us. We were engaged by many of their top banking clients to thoroughly test using extensive BPT and deploy our suite of Equity Trading platform on their trading desk.

qDeutsche bank uses our Equity trade management platform to help support their trading desk.

qTokyo based Nikko System Solutions uses our Trading platform to support their clients’ trading desk.

qDeveloped first Electronic FX Brokerage system using high volume FX trading for ICOR. Entire QA strategy to take them from construction to beta to production was designed and implemented. It was successful and was later acquired by Reuters.

qMerrill Lynch uses our credit technology team to help build and test their Credit Derivative Technology Suite of Applications in New York as well as in their Chennai based operations.

qMarkIT, an organization created by large number of leading banks, bought our Credit Default Swap Pricing Collator Product, SpreadBOT and uses us for its support and QA.

Credit derivatives, Equity trading platform, FX Trading

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Indicative eBusinessware Engagements

qMorgan Stanley uses our services to develop and support their Wealth management technology systems.

Insurance and Annuities, Wealth management

qPrudential Insurance, the leading US Insurance powerhouse, short listed us for supporting and enhancing their global Electronic Agent application used by their Insurance agents. We have been their exclusive QA arm for over 6 years using Rational Robot.

qAmerican Skandia, world’s leading annuity company, engaged us to build Data warehousing and Business Intelligence platform from domain modeling to architecting, developing. We have been their exclusive QA providers for 4 years. We were also engaged to integrate Epiphany CRM system to this platform.

qPrudential Finance Annuity Group uses our in-house developed MCRM product to engage their Investment Professionals.

qPrudential uses our services for migrating and testing their large and complex applications from VB to .NET platform.

qPrudential Insurance engaged us to run their Quality Assurance Program for a large suite of critical applications. Our extensive QA methodology was deployed by them for comprehensive set of in-house projects.

qIntegrated Decision Systems, the leading Wealth management product provider, engaged us to revamp their compliance engine and test it using state of the art technology.

qOur domain expertise also includes leading subject matter experts in the field of Asset management. UBS utilizes our services for architecting, developing, and testing a variety of important client facing wealth management applications.

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qFreddie Mac, world’s largest mortgage corporation, engaged us to perform a review of their business technology platform.

qFinancial Tracking, a leading monitor and provider of compliance alerts to the financial industry, uses our services to run their technology development including extensive testing.

qStrategy Engine used our services to create and integrate their Strategy Management Workflow Product geared towards large organizations.

qTD Waterhouse engaged us to design their IT architecture, Quality Control and Assurance , Operations processes and guidelines.

qReuters’ Counterparty Reference Data offering is executed by us.

qAIG engaged our services or reviewing and enhancing their Counter party data platform.

qState Street uses our CDI technology and Reference data management expertise to maintain their Counter party database.

qFor Skandia (part of Prudential Financial), we created a Java enabled mobile device based Annuities CRM system for their Investment Professionals.

qFor Minyanville, a premier Digital Media company in the financial space, we created an extensive Mobile technology platform to enable their interactive multi-media content on iPhone, Black-berry, Android, etc. Our proprietary platform called CellAgility used Cloud Computing for this implementation.

qMinyanville, a leading provider of paid financial news to finance savvy organizations, uses our services to run their technology development and QA.

qNYSE utilized our services to modernize their legacy system.

qStrategy Engine used our services to create and integrate their Strategy Management Workflow Product geared towards large organizations.

Reference data management, Mobile platform, Digital media, Other areas

Indicative eBusinessware Engagements

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Global Project Execution Model - One World. One Team

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“One World, One Team” The UniRAD framework was pioneered by ebw and has been recognized as a leader in the industry.Advi

sory

Solu

tions

Uni RAD – Solution Delivery Framework

Pra

ctic

eM

odels

Outs

ourc

ing

Staff

ing

SupportU

niR

AD

Vis

ion

Syst

em

(UVS)

Deploy

Build / Deliver

Engage

Analyze

Knowledge Bus - Thought Leadership, Panel of Experts, Process Innovation, IP

Engagement Manager (“Partner”)

Voice of the Customer Experience / Best Practices New Technologies / Products

Solutions / Frameworks

Solution Patterns

Processes / Workflows

Personnel Development (LOD)

Project Management Standards

Analysis, Coding, QA Standards

Documentation Standards

Audit, Metrics

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UniRAD Methodology

Our Investments in Process Benefits our CustomerseBusinessware has assembled a best-of-breed process discipline for improving our customers’ experience in outsourcing business and technology segments. We provide tools, processes and support for our customers to evaluate their portfolio of outsourcing assignments and to ensure they have the utmost in control and quantitative control management of quality.

DeliverDocumentation

Warranty Support

MaintenanceOperations and Support

BusinessModeling

EIS Reports

UNIRAD VISION SYSTEM (UniVision)

COLLABORATION SYSTEM

UNIRAD PROCESS REPOSITORY

Acceptance Testing

Acceptance Testing

System Testing

Secure Chat server | Team Mailing Lists | Wiki| Forums | WebMail | Group Calendar...

Task Tracking | Time Tracking | Issue / Defect Tracking |Version Control System | HelpDesk |Training Management |...

Weekly Status Reports | Defect Analysis Reports | Cost of Quality Reports | ...

UniRAD Software Process Manuals | UniRAD Checklists, Templates and Guidelines | UniRAD HR, Sales and other Process Manuals.Project Closure Reports | Major artifacts produced during a project | Key Process Characteristics | Process Capability Baseline

RequirementsSpecification

System TestPlanning

IntegrationPlanning Unit Test

Plan

UnitTesting E D O C

E

D

O

C

E

D

O

C

IntegrationTesting

DetailedDesign

High LevelDesign

Build(ParallelStreams)

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Our Clients

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Adsatis Ltd.(* Our business partner to cover our European operations)37-39 Lime Street, London, EC3M 7AYTel : +44.020.7663.0804

Ebusinessware India Private LimitedSCO 43, Old Judicial Complex, Gurgaon, Haryana, India 122001 Tel : +91.124.408.1101 / 2984

Ebusinessware Pune B-1002 Westend Riverview, New DP Road, Aundh, Pune

Ebusinessware Singapore Pte. Ltd.750-A Chai Chee Roa d #07-02 Suite 16. Technopark @ Chai Chee, Singapore 469001Tel : +65.6334.8774 Fax : +65.6334.3409

ebw Staffing Solutions5 Great Valley Parkway, Suite 210, Malvern, PA 19355Tel : +1.610.948.5000 Fax : +1.610.948.1069

www.ebusinessware.com blogs.ebusinessware.com my.ebusinessware.com www.CellAgility.com www.CreditDimensions.com www.irisfinancial.com www.twitter.com/ebusinessware

eBusinessware Global Reach

Executive SummaryNew York - World HeadquarterseBusinessware Inc.14 Wall Street, Suite 5E, New York, NY 10005Tel : +1.212-232-0285 Fax : +1.212-232-0286

Edward Hoofnagle - Chairman and CEO [email protected] +1.914.391.4026 / +1.212.235.0285

Sanjeev Midha - President and [email protected] +1.732.221.8399 / +1.212.235.0285

Ashu Chadha - Managing Partner Asia [email protected] +91.987.199.9777 Rajesh Abhyankar - Managing Partner Global [email protected] +1.732.673.6195