National Comprehensive Cancer Network® NCCN.org/advertising

2021

eBul le t inRATE CARDU.S. EDITION 2021

http://NCCN.org/advertising

Reserve your premier 2021 advertising space now!NCCN eBulletin is an electronic newsletter delivered bi-weekly to registered users of the National Comprehensive Cancer Network® (NCCN®) website—NCCN.org—who live in the United States.

NCCN eBulletin features articles on topics spanning the global oncology environment and bridging clinical, policy, and operational perspectives. NCCN eBulletin also provides purview into NCCN initiatives and meetings, as well as updates to the NCCN Clinical Practice Guidelines in Oncology (NCCN Guidelines®) and other NCCN Content.

Select advertising placements offer opportunities for organizations to position their products and services in front of more than 191,000 U.S.-based NCCN.org registered users, including a primary audience of more than 47,000 physicians. The total audience includes oncologists and other physicians, pharmacists, advanced practitioners, oncology nurses, hospital and practice administrators, and representatives from health plans.

OVERVIEW

BENEFITS> Advertise with NCCN, a not-for-profit alliance of leading cancer centers

devoted to patient care, research, and education, dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so that patients can live better lives.

> Include your ad with messages that go to more than 191,000 U.S.-based readers.

EDITORIAL TEAM

Jennifer Tredwell, MBA, Editor-in-ChiefVice President, Marketing and Communicationstredwell@nccn.org

Erin FrantzMarketing Managerfrantz@nccn.org

Jessica WilburCorporate Communications Specialistwilbur@nccn.org

U.S. EDITION 2021

http://NCCN.orghttp://NCCN.orghttp://NCCN.orgmailto:tredwell%40nccn.org?subject=US%20eBulletin%20Rate%20Cardmailto:frantz%40nccn.org?subject=US%20eBulletin%20Rate%20Cardmailto:wilbur%40nccn.org?subject=US%20eBulletin%20Rate%20Card

Reach More Than 191,000 ReadersREADERS Count *

Allied Health 4,456

Case Manager (Non-Nurse)

1,505

Case Manager (Nurse) 5,245

Clinical Nurse Specialist 1,639

Government Employee 1,019

Health Educator 4,142

Industry Employee 17,794

Managed Care Organization Employee

1,462

Nurse Practitioner 11,584

Nurse/Oncology Nurse 29,644

Other 35,623

Patient Advocacy Organization Employee

848

Pharmacist 21,203

Physician Assistant 3,851

Physician/Surgeon/Oncologist

47,229

Practice or Hospital Administrator/Manager

2,887

Tumor Registrar 731

Social Worker 300

Total 191,160

* As of June 2020

ADVERTISING CONTACTJennifer Tredwell, MBAVice President, Marketing and Communicationstredwell@nccn.org • 215.690.0274

U.S. EDITION 2021

Issue #

Issue Date Ad MaterialDue

Issue #

Issue Date Ad MaterialDue

1 1/4/2021 12/28/2020 26 6/28/2021 6/21/2021

2 1/11/2021 1/4/2021 27 7/6/2021 5/29/2021

3 1/19/2021 1/12/2021 28 7/12/2021 7/6/2021

4 1/25/2021 1/19/2021 29 7/19/2021 7/12/2021

5 2/1/2021 1/25/2021 30 7/26/2021 7/19/2021

6 2/8/2021 2/1/2021 31 8/2/2021 7/26/2021

7 2/16/2021 2/9/2021 32 8/9/2021 8/2/2021

8 2/22/2021 2/16/2021 33 8/16/2021 8/9/2021

9 3/1/2021 2/22/2021 34 8/23/2021 8/16/2021

10 3/8/2021 3/1/2021 35 8/30/2021 8/23/2021

11 3/15/2021 3/8/2021 36 9/7/2021 8/31/2021

12 3/22/2021 3/15/2021 37 9/13/2021 9/7/2021

13 3/29/2021 3/22/2021 38 9/20/2021 9/13/2021

14 4/5/2021 3/29/2021 39 9/27/2021 9/20/2021

15 4/12/2021 4/5/2021 40 10/4/2021 9/27/2021

16 4/19/2021 4/12/2021 41 10/11/2021 10/4/2021

17 4/26/2021 4/19/2021 42 10/18/2021 10/11/2021

18 5/3/2021 4/26/2021 43 10/25/2021 10/18/2021

19 5/10/2021 5/3/2021 44 11/1/2021 10/25/3032

20 5/17/2021 5/10/2021 45 11/8/2021 11/1/2021

21 5/24/2021 5/17/2021 46 11/15/2021 11/8/2021

22 6/1/2021 5/25/2021 47 11/22/2021 11/15/2021

23 6/7/2021 6/1/2021 48 11/29/2021 11/22/2021

24 6/14/2021 6/7/2021 49 12/6/2021 11/29/2021

25 6/21/2021 6/14/2021 50 12/13/2021 12/6/2021

SCHEDULE - Volume 13

mailto:tredwell%40nccn.org?subject=US%20eBulletin%20Rate%20Card

Reserve Your Space Today!

ARTWORK SPECIFICATIONS• Artwork to be submitted in GIF or JPEG format • Animated GIF files are suitable† • Maximum file size is 100 KB • Provide URL for links • Artwork and links to be submitted 5 days prior to drop date†Since many digital platforms do not allow for animated messages within e-mails, it is recommended that key messages are displayed on the first frame of all animated files.

FREQUENCY DISCOUNTSAdvertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased.

AD SIZESAd Unit Pixel Size Cost

Leaderboard 728 X 90 px $2,850

Banner 468 X 60 px $2,200

Skyscraper 160 X 600 px $1,800

Square 90 X 90 px $1,000(includes up to 30 words of text with a small logo placement.)

READERSHIP REPORTS**Open Rate = 17.1% Click-Through Rate = 6.3%** Based on total average statistics from January – June 2020

Readership Reports are generated through NCCN’s e-mail marketing management platform, Cvent, Inc. The reports are provided to advertisers 5 business days after issue date and include data on:

• Total Sent to per E-mail

• Opened per E-mail

• Open Rate per Advertisement

• Total Clicks per Advertisement

• Unique Clicks per Advertisement

• Click-Through Rate per Advertisement

• Percentage of Clicks per Advertisement

Leaderboard728 x 90

Skyscraper160 x 600

Skyscraper160 x 600

U.S. EDITION 2021

Banner468 x 60

90 x 90SquareSquare90 x 90

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National ComprehensiveCancer Network®NCCN

INSTRUCTIONSInsertion orders must be received 10 business days prior to issue date.

Artwork and link must be received 5 business days prior to issue date.

Send completed insertion orders, artwork, and links to:

Jennifer Tredwell, MBAVice President, Marketing and Communications

NCCN3025 Chemical Road Suite 100 Plymouth Meeting, PA 19462Phone – 215.690.0274Fax – 215.690.0280tredwell@nccn.org

2021 DIGITAL ADVERTISING SPACE RESERVATION Advertisers can use this form to reserve 1 to 5 ads. With purchase of a third ad, advertisers receive a 15% discount off all ads purchased. If reserving more than five ads, use a separate form.

Advertiser Information (please type or print clearly)

Contact Name _________________________________________________________________________

Title ___________________________________________________________________________________

Organization ____________________________________________________________________________

Address _______________________________________________________________________________

City ______________________________________________ State _________ Zip Code ______________

Phone _________________________________________________________________________________

E-mail (required) _________________________________________________________________________

NCCN eBulletin Digital Reservations

Issue Date: _____________________ ☐ $2,850 Leaderboard (728 x 90 px)☐ $2,200 Banner (468 x 60 px)☐ $1,800 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 50 words (90 x 90 px)

Issue Date: _____________________ ☐ $2,850 Leaderboard (728 x 90 px)☐ $2,200 Banner (468 x 60 px)☐ $1,800 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 50 words (90 x 90 px)

Issue Date: _____________________ ☐ $2,850 Leaderboard (728 x 90 px)☐ $2,200 Banner (468 x 60 px)☐ $1,800 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 50 words (90 x 90 px)

Payment Information☐ Please send an invoice

☐ Check Enclosed Payable to: National Comprehensive Cancer Network Mail to: NCCN, 3025 Chemical Road, Suite 100, Plymouth Meeting, PA 19462 Attn: Accounting Department

☐ Credit Card: ☐ American Express ☐ Discover Card ☐ MasterCard ☐ Visa

Cardholder’s Name _____________________________________________________________________

Billing Address _________________________________________________________________________

City ____________________________________________ State ____________ Zip Code _____________

Card Number __________________________________________________________________________

Expiration Date _____________________________________________ Verification Number __________

Signature ______________________________________________________________________________

NCCN may charge the credit card for the amount as indicated above.

NCCN eBulletin Insertion Order Form

Issue Date: _____________________ ☐ $2,850 Leaderboard (728 x 90 px)☐ $2,200 Banner (468 x 60 px)☐ $1,800 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 50 words (90 x 90 px)

Issue Date: _____________________ ☐ $2,850 Leaderboard (728 x 90 px)☐ $2,200 Banner (468 x 60 px)☐ $1,800 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 50 words (90 x 90 px)

SUBTOTAL: $ ________________________________

Apply 15% discount

(if reserving ads) ________________________________

TOTAL: $ ____________________________________

U.S. EDITION 2021

mailto:tredwell%40nccn.org?subject=US%20eBulletin%20Rate%20Card

The National Comprehensive Cancer Network® (NCCN®) is a not-for-profit alliance of leading cancer centers devoted to patient care, research, and education. NCCN is dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so patients can live better lives. Through the leadership and expertise of clinical professionals at NCCN Member Institutions, NCCN develops resources that present valuable information to the numerous stakeholders in the health care delivery system. By defining and advancing high-quality cancer care, NCCN promotes the importance of continuous quality improvement and recognizes the significance of creating clinical practice guidelines appropriate for use by patients, clinicians, and other health care decision-makers around the world.

NCCN.org – For Clinicians | NCCN.org/patients – For Patients

Huntsman Cancer Institute at the University of Utah

Fred & Pamela BuffettCancer Center

Robert H. Lurie Comprehensive Cancer Center of Northwestern University

O'Neal Comprehensive Cancer Center at UAB

St. Jude Children’s Research Hospital/The University of TennesseeHealth Science Center

Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine

Vanderbilt-Ingram Cancer Center

Duke Cancer Institute

The Ohio State University Comprehensive Cancer Center - James Cancer Hospital and Solove Research Institute

University of Michigan Rogel Cancer Center

Mayo Clinic Cancer Center

University of Wisconsin Carbone Cancer Center

Mayo Clinic Cancer Center

Mayo Clinic Cancer Center

The Sidney Kimmel Comprehensive Cancer Center at Johns Hopkins

Dana-Farber/Brigham and Women’s Cancer Center Massachusetts General Hospital Cancer Center

Roswell Park Comprehensive Cancer Center

Case Comprehensive Cancer Center/University Hospitals Seidman Cancer Center and Cleveland Clinic Taussig Cancer Institute

Moffitt Cancer Center

The University of TexasMD Anderson Cancer Center

UT Southwestern SimmonsComprehensive Cancer Center

University of Colorado Cancer Center

UC San Diego Moores Cancer Center

City of Hope National Medical Center

UCLA Jonsson Comprehensive Cancer Center

Fred Hutchinson Cancer Research Center/Seattle Cancer Care Alliance

Stanford Cancer Institute

UCSF Helen Diller Family Comprehensive Cancer Center

Memorial Sloan Kettering Cancer Center

Yale Cancer Center/Smilow Cancer Hospital

Fox Chase Cancer CenterAbramson Cancer Centerat the University of Pennsylvania

EB-N-0501-0720

3025 Chemical Road, Suite 100 • Plymouth Meeting, PA 19462

NCCN MEMBER INSTITUTIONS

eBul le t inRATE CARDU.S. EDITION 2021

http://NCCN.orghttp:/NCCN.org/patients

Contact Name: Title: Organization: Address: City: State: Zip Code: Phone: Email required: Issue Date_3: Issue Date_4: 2850 Leaderboard 728 x 90 px: Off2200 Banner 468 x 60 px: Off1800 Skyscraper 160 x 600 px: Off1000 Square Text 50 words 90 x 90 px: Off2850 Leaderboard 728 x 90 px_2: Off2200 Banner 468 x 60 px_2: Off1800 Skyscraper 160 x 600 px_2: Off1000 Square Text 50 words 90 x 90 px_2: OffIssue Date_5: Issue Date_6: 2850 Leaderboard 728 x 90 px_3: Off2200 Banner 468 x 60 px_3: Off1800 Skyscraper 160 x 600 px_3: Off1000 Square Text 50 words 90 x 90 px_3: Off2850 Leaderboard 728 x 90 px_4: Off2200 Banner 468 x 60 px_4: Off1800 Skyscraper 160 x 600 px_4: Off1000 Square Text 50 words 90 x 90 px_4: OffSUBTOTAL: Issue Date_7: 2850 Leaderboard 728 x 90 px_5: Off2200 Banner 468 x 60 px_5: Off1800 Skyscraper 160 x 600 px_5: Off1000 Square Text 50 words 90 x 90 px_5: Offif reserving ads: TOTAL: Please send an invoice: OffCheck Enclosed Payable to National Comprehensive Cancer Network: OffCredit Card: OffAmerican Express: OffDiscover Card: OffMasterCard: OffVisa: OffCardholders Name: Billing Address: City_2: State_2: Zip Code_2: Card Number: Expiration Date: Verification Number: