Ebook (fastest way to raise Seed and Series A funding webinar )

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Fastest way to raise Seed & Series A funding for your startup eBook Private & Confidential

Transcript of Ebook (fastest way to raise Seed and Series A funding webinar )

Fastest way to raise Seed & Series A funding for your startup

eBookPrivate & Confidential

Startup Capital Raising shouldn’t be so HARD!

A Platform to Accelerate Startup Investment

Private & Confidential

Entrepreneurs solve the world’s biggest problems

Why we exist

We can all invest in the future of job creation & innovation

When to raise capital

Yes No

6-12 month runway

International VC activity

Revenue

Milestone & Valuation uplift

<3 months runway

Mature Market

Pre-revenue or declining

Ad-Hoc

>20% Raise Target 0% = 85% Fail

Hacking the Raise

Yes No

Smart & Strategic investors

Cost per acquisition

Exit Strategy

Future investor nurturing

Dumb or silent money

Unclear scale strategy

Lifestyle business

Cold approaches

Momentum & FOMO Stagnation

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Pre-Seed Seed Series A

Revenue $0 $10K per month $100K per month

Product No MVP MVP / Beta / Early release All systems go!

Customer Growth Customer Validation / Pilot complete Beginning 10% per month for 6+ months

Cofounding Team 1-4 Cofounders 2-4 Cofounders full time 2-4 Cofounders full time

Exec Team Founders Founders + 1-3 Founders + 3-6

Prepare:

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Pre-Seed Seed Series A

Board of Directors None 1-2 cofounders2 founders & 1 Serial Entrepreneur

investor or Industry Captain

Runway (how long until

you run out of cash)

No funding yet but you should have

personal cash flow6-18 months 6-18 months

Scalability Future tech build Technology enabled Technology core

IP (Intellectual Property) Not Owned Owned Protected

Raise Target Amount $50k - $250k $250k - $1m $1m to $10m

Investors Friends, Fans & Family FFF, Advisors/Mentors & Angels Angels & Funds/VC

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● Produce the right investor Communications○ 21 Slide Pitch Deck & 11 Slide Investor Presentation

● Land an investible point economically on each slide

● Quantify the problem and solution benefits

● Don't waste money and time on an Information Memorandum that no one reads

● Download our Pitch Deck Template at www.capitalpitch.com

Pitch

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● Know your key numbers - burn rate, break even month, margins

● Tested Sales and Marketing conversion metrics

● Financial model based on tested assumptions and historicals

● Valuation modeling to support your raise

Commercials

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● Comprehensive Data Room checklist

● Prepare all the information investors will ever want in one easy access point

● A Data Room that has passed due diligence by a lead investor

● Due Diligence compliance is the fastest way to get cut through with investors

● Check out our Due Diligence checklist at www.capitalpitch.com/??

Data Room

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● Use modelling & experts to determine a data driven, market appropriate valuation

● Validate your valuation and raise terms with lead investors

● Understand raise instruments - Priced Equity Round Vs Convertible note

● Term sheet prepared by reputable source

Terms

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● Lead Investor development campaign - 5-10 meetings per week

● Target Key Investors of Influence that will scale the round

● Secure lead investors that commit 35% of the round

● Agree and sign term sheet & subscription agreement

● Shortlist investors within your Lead Investor’s networks

Lead Investor

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Webinar: Fastest way to get funding

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● Create a list of 100 smart & strategic industry experienced potential investors

● Work with your lead investor to reach out and contact

● Leverage technology like LinkedIn, funding platforms & deal rooms

● Investor relations & nurturing - close the deal

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