Ebook business plan 2nd version In the past.

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Digital Book 사업계획서 1999. 8

Transcript of Ebook business plan 2nd version In the past.

  • 1. Digital Book 1999. 8

2. Paper Book , , , . 1970 Xerox PARC , Reading Online . Sony Franklin . , , Reading Appliance() , . 2~3 H/W, , . . , , . 26% , , . , . , , . , , , , , . , 10 , , . , , , . 10 , . , LAN . Digital Book1 3. (14cm * 7cm) , . SoftBook Press Softbook, NuvoMedia RocketBook 2~3 , 1999 , 2000 . 2000 , Microsoft . ,,, ,, ,, , , . Digital Book , . / . . 2000 1 , . , . / 2000 / . , Outsourcing . , , . / , , , .Digital Book2 4. - 1 - 20 - 3 - 21 - 4 - 22 - 5 - 23 - 24 - 6 - 25 - 7 - 26 - 8 - 27 - 9 - 28 - 10 - 29 - 11 - 30 - 12 - 31 - 13 - 32 - 14 - 33 - 15- 34 - 16- 35 - 17 - 36 - 18 - 37 - 38 - 19 Digital Book3 5. : () People Information Technology Co, Ltd : , : Digital Book - LG . , , / . Digital Book, / . . (MP3) ,MP3 // . . * ? Web Site , Text text, image, sound Digital Book* IEEE Computer Society : COMPUTER 1999/01 Digital Book4 6. . ( ) , . // . , , / . , . , , , , Digital Book5 7. . 2000 . . 2000 . * 2002 3 2$ 2000 4 PC 99. 5 1 7 1 2000 220$ , , , . . , . . * 99/05/26, 99/06/23, The global association for the information management communityDigital Book 6 8. , 2000 . , . , / , , .* **** ( : $)96 1 14.5%14.3%12.7%15% 12.9% 10 21 6 12.3% S/W 12.5% 49.9% 10.6%45.3% 3 6, 98 992003 , . , , . * 99/07/07 ** SDS, 500 99.3.9 Digital Book7 9. 2000 1 , . 2~3 , . / .Digital Book : 21 cm 28cm 2 cm ( ) : 1.5Kg : 1024*768 Grayscale() Digital Book : 24V DC : 110V/220V 60Hz 10(4000) Digital Book PC : 10 ~ 20 , 10 , , . , , , . 10 , . , . Digital Book8 10. . . . .1. 3. / 3 (,,) , /// 2. 4. / // /ONLINE - / Contents Digital Book 9 11. , . / . * Digital Book / :80 BitmapSGML, , :30 PDF :90 Physical buttons Pen computerAudio device (/) :40 Color Font Size LAN * 100 : . . . 0 : Digital Book 10 12. . . , , , , , , .** * 89% , , 87% : 4 - 8 pound , 85% : 75% , 84% : 300dpi , , 82% : 300dpi , PC : 75dpi , 78% 68% , 51% : 49% Audio 43% CD PC Online , , , , : * Kent State University Information Design Lab. 1998 276 , ( , ) http://www.jmc.kent/edu/futureprint/1998fall/wearden.htm ** IEEE Computer Society : COMPUTER 1999/01 Digital Book 11 13. , , , , ,, , , , , . , . . , , , Digital Book , , , . . . , .Digital Book 12 14. . 2 , 21 6, 2003 96 1 6 . 26% .** *( $ ) ( : )$45,000$40,0001,400 $35,000$30,000$25,000430 $20,000310 $15,000 160$10,000 $5,00097 98 99.52002$0 97 98990001 0203191919 2020 20 20 ** : The global association for the information management community, * : KRNIC/NCA 98 Gartner Stdy http://www.aiim.org/ Digital Book 13 15. SoftBook press SoftBook NuvoMedia Rocket eBook EveryBook EB Reader - : 11cm * 7.6cm - : 627g (22ounce) - 1 17~33 - Audio - (PDF -> Text ) - 10 - PC - : $500 - HTML - : 8inch * 6inch LCD - Http://www.rocketbook.com/ - : 2screen , 450dpi- : 1.3 Kg (3pound)- : 4.5pound 2- 1 5 - 500,000 Page : PCMCIA - modem - : $599 - , , - SoftBook 20$ - : $1500 (, ) $299$500 ()- HTML - PDF - Http://www.softbook.com/- Http://www.librius.com/Digital Book 14 16. , . SoftBook Press Softbook, NuvoMediaRocketeBook , , . , .2000 7 , 2001 - 99/06/30 , - 98/11/16 30 , 9 2000 * PC 2001 PC - 99/07/06 - 99/04/15 : - 98/12/03 - / - Network - - // - - PDF, HWP, HTML + Network- XML, SGML // * PC : PC ) (PDA-Personal Digital Assistant)Digital Book 15 17. 2000 1. . , . . . Digital Book . . . 2000 . . . / . , , / . 2000 . Digital Book16 18. Digital Book , , , . /// // . . Web site . , , , . . . Network www.DigitalBook.com Contents & ReportContents Digital BookDigital Book Digital Book17 19. * Mortimer J.Adler 2 , . . , . . Text Text , , E-mail , ,, , , Web Text Text Text ,Text , , , , * IEEE Computer Society : COMPUTER 1999/01Digital Book18 20. . 2~3 , . . * (Professional) - : 75 - Size : A4 , - : + - - : (Romance) - : 40 - Size : A4 , 256 - : - - : Text * Portfolio, Digital Book 19 21. . , , . , . , . 1 , . , + Network , DigitalBook Contents 2 . . . , , Digital Book . + DigitalBook Contents Digital Book 20 22. 20 , , . . , . / , . . () (PDA-Personal Digital Assistant) (System Integration) OS S/W 1997 11 1990 , Text PC , PCB , / , . Digital Book21 23. , , . 1000 , . / . 99 7 , , , . : : u-Processor301 30u-Processor301 30Memory1901190Memory1101110Display 3801380Display 2001200Pen 401 40Pen000 101 10 101 10201 20101 10 670 360 * , 1000 Digital Book22 24. 20 , , . . , . , . . (1) ( : ) 25,000 6,000 500/ 15,000 12,000 1,000/ 2,000 15,000 72,000 6,000/ 10,0003 6,000500/S/W 8,000 /8,400700/ 3,000 182,400 Digital Book 23 25. . Web 6 , Web . * () () 15 20 8 5124 3.5 2 6 2000 2001 20022000 20012002 * 1% 1 . 2001 . . Digital Book24 26. . . 20001 . 75, 40 . () () 60 37 1832 261116 10 15 8 20002001 20022001 2002) = * ) 30% : 2000 2001 2002 2*75 = 15 3.5*75 = 26.255*75 = 37.5 4*40 = 16 8*40 = 32 15*40 = 60 315898 Digital Book 25 27. 80,000/ 40,000/ . . , 2001 . , . : 1063.2 2000 20012002 ) = * , Digital Book 26 28. 1. . . Digital Book . , .2. . . , , . , .3. , , . , , . , .Digital Book 27 29. 200,000,000 , , , 6 . Venture Capital , . 2 . 55 1 Digital Book28 30. 1. 1999 9 1 2000 1 1 1 2. 3 ( ) 3. 4. 10% , 10~30% 5. 5, 6. 1 7. 1/3 8. 10%, 40%, 1 50% Digital Book29 31. ( : ) 20002001 20021. 3,100,000 5,825,0009,750,0002. 2,780,000 5,225,0008,750,0003. 320,000 600,0001,000,0004. /228,000 351,000422,000 1)158,000 261,000296,0002) 70,00090,000 126,0005. 92,000249,000578,0006. 16,00063,000 165,0007. 76,000186,000413,000 76,000262,000675,000Digital Book30 32. 1999 9 1 ( : ) 1. 158,000 1) 158,000 (1)3,000 (2)155,0002. 42,000 1) 25,0001. 200,000 (1)25,000 (:40,000) 2)17,000 (1) 2,000 (2) 15,000 200,000 200,000Digital Book31 33. ( : ) 2000 20012002 2000 200120021. 410,600741,7001,387,100 1. 173,200341,700609,100 1)324,500579,9001,143,300 1)129,200242,700 406,300(1)3,0005,000 10,000 2)44,000 99,000 202,800(2) 56,800 86,100320,800(3) 258,000485,400812,500(4)6,7003,400 - 173,200341,700 609,100 2) 86,100161,800243,800(1) 86,100161,800243,8002. 38,600 62,000 97,000 1) 25,000 35,000 60,0001. 200,000200,000200,000(1)25,000 35,000 60,000 2) 13,600 27,000 37,0002. 76,000 262,000675,000(1) 2,0002,0005,000 ( )(400)(800)(1,800)(2) 15,000 20,000 25,000 ( )(3,000)(7,000) (12,000)(3) - 16,000 30,000 ( )-(3,200)(9,200) 276,000462,000 875,000 449,200803,7001,484,100 449,200803,7001,484,100Digital Book32 34. ( : ) 200020012002I. (88,200) 62,300 286,7001. 76,000 186,000 413,0002. 3,400 7,600 120001) 3,400 7,60012,0003. - - -4. , (167,600) (131,300) (138,300)1) (258,000) (227,400) (327,100)2) (86,100)(75,700)(82,000)3) 173,200 168,500 267,4004) 3,300 3,300 3,400II. - (31,000)(47,000)1. - - -2. -(31,000)(47,000)1) -(10,000)(25,000)2) -(21,000)(22,000)III. - - -1. - - -2. - - -IV. (I + II + III) (88,200) 31,300239,700V. 148,00059,80091,100VI. 59,80091,100 330,800 Digital Book33 35. . . 50% , . () () 10 7 7 817 296,000 6 15 261,000 4 3 10 158,000 2524,000 1999 2000 2001 2002 19992000 2001 2002Digital Book34 36. 1999 2000 20019 10 1112 2 468 10 1224 6 8 10 12 H/W S/W Digital Book38