E-Summit: Winning Resume Formats – What Format to Use ......E-Summit: Winning Resume Formats –...

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E-Summit: Winning Resume Formats – What Format to Use, When, Why, and How Handouts & Samples Brought to You by The Resume Writing Academy www.resumewritingacademy.com and Career Thought Leaders Consortium www.careerthoughtleaders.com Bookstore www.wendyenelow.com/bookstore.php Wendy Enelow, CCM, MRW, JCTC, CPRW & Louise Kursmark, MRW, CPRW, JCTC, CEP, CCM October 9, 2014 © 2014 Louise Kursmark & Wendy Enelow, Resume Writing Academy. ALL RIGHTS RESERVED. No part of these handouts may be reproduced or transmitted in any form whatsoever without express written permission from the presenters. Contact the presenters at: [email protected] | [email protected]

Transcript of E-Summit: Winning Resume Formats – What Format to Use ......E-Summit: Winning Resume Formats –...

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E-Summit:

Winning Resume Formats – What Format to Use, When, Why, and How

Handouts & Samples

Brought  to  You  by  

 The  Resume  Writing  Academy  

www.resumewritingacademy.com      

and    

Career  Thought  Leaders  Consortium  www.careerthoughtleaders.com    

   

Bookstore  www.wendyenelow.com/bookstore.php    

   

Wendy  Enelow,  CCM,  MRW,  JCTC,  CPRW  &    

Louise  Kursmark,  MRW,  CPRW,  JCTC,  CEP,  CCM  

 October  9,  2014  

   

©  2014  Louise  Kursmark  &  Wendy  Enelow,  Resume  Writing  Academy.  ALL  RIGHTS  RESERVED.  No  part  of  these  handouts  may  be  reproduced  or  transmitted  in  any  form  whatsoever  without  express  written  permission  from  the  presenters.  Contact  the  presenters  at:  

[email protected]  |  [email protected]  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  2  

 

Getting  Started    Ask  questions  via  the  Chat  Box.  We  love  questions  and  will  answer  them  all!    Please  use  the  chat  box  for  questions  related  to  the  program  and  not  technical  support  questions  or  comments.  We  cannot  assist  you  with  technical  issues  while  we  are  teaching  the  program.    If  you  need  technical  support,  please  contact  [email protected].  She  is  standing  by  to  assist  and  will  do  whatever  she  can  to  help  you.    If  you  lose  audio  during  the  program,  please  be  patient  as  it  normally  comes  back  quite  quickly.  The  most  common  reason  for  lost  audio  is  temporary  loss  of  an  Internet  connection  or  lack  of  Internet  speed,  nothing  controlled  on  our  end.  As  noted,  it  usually  fixes  itself.  And  remember  –  you  always  have  access  to  the  audio  recording,  so  you  can  go  back  and  listen  to  any  segments  you  might  have  missed.      

Today’s  Program  

• PART  1:  Formatting  for  ATS  –  Applicant  Tracking  Systems  

• PART  2:  Winning  Resume  Formats  to  Conquer  Specific  Client  Challenges  (majority  of  program)  

• PART  3:  MS  Word  Formatting  Tips  and  Techniques      

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  3  

Part  1:  Formatting  for  ATS  (Applicant  Tracking  Systems)    General  Guidelines  

• ATS  formatting  –  always  a  factor  for  consideration  

• ATS  constantly  being  updated  and  changed  

• Primary  guideline:  “plain  and  simple”  

• ATS  Formatting  Guidelines  (Handout  pages  4–5)  

 

Sample  Resumes  

► ANDREA  CHAPMAN  (Handout  page  6)  

► GARY  DAY  (Handout  page  7)  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  4  

 

Formatting  ATS-­‐Optimized  Resumes    Creating  nicely  formatted  Word  resumes  that  are  also  appropriate  for  Applicant  Tracking  Systems  

 

• Use  a  standard  font  –  no  script,  nothing  fancy.  

• Use  normal  capitalization  –  upper/lower  as  appropriate  and  correct.  

• Put  the  client’s  name  (and  nothing  else)  on  the  first  line  of  the  document.  

• Do  not  use  headers  and  footers  for  anything  except  possibly  a  page-­‐2  heading  whose  content  is  not  critical  to  the  resume.  

• Do  not  use  graphics,  logos,  or  charts.  

• Avoid  italics  and  underlining.  

• Avoid  strange  symbols  –  stick  to  standard  “typewriter”  keyboard  characters.    

• Do  not  use  accent  marks  (e.g.,  it’s  always  resume,  never  résumé).  

• If  you  use  borders  and  lines,  make  sure  they  are  not  touching  text.  

• You  may  include  home  address,  or  possibly  just  city/state/zip  code,  or  omit  entirely.  Location  may  be  a  search  factor,  so  you/your  client  will  need  to  decide  if  it’s  better  to  include  or  omit.  

• Avoid  multiple  columns.  While  it’s  quite  possible  the  ATS  will  read  2  or  3  columns  of  clearly  separated  keywords,  to  be  safe  convert  them  from  multi-­‐  to  single  column.  For  example:  

OLD  WAY  •    Accounts  Payable  &  Accounts  Receivable   •    Financial  Analysis  &  Reporting  •    General  Ledger  &  Cash  Reconciliation   •    Economic  &  Demographic  Analysis  •    US  GAAP  Accounting  Principles   •    Budget  &  Cost  Analysis  

 

NEW  WAY  Skills:  Accounts  Payable  &  Accounts  Receivable  –  Financial  Analysis  &  Reporting  General  Ledger  &  Cash  Reconciliation  –  Economic  &  Demographic  Analysis  US  GAAP  Accounting  Principles  –  Budget  &  Cost  Analysis  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  5  

• Use  simple,  clear  headings  for  every  section  of  the  resume.  The  ATS  will  identify  the  contents  of  a  section  by  its  heading  (and  may  ignore  information  it  can’t  figure  out).  It’s  best  to  have  more  sections,  each  with  its  own  heading.  Avoid  combining  multiple  unrelated  sections.  For  example  –  it’s  fine  to  have  “Education  and  Training,”  but  avoid  something  like  “Professional  Activities”  that  includes  associations,  community/volunteer,  certifications,  publications,  etc.  Instead,  create  a  separate  section  for  each,  each  with  its  own  descriptive  heading.  

• Use  a  heading  such  as  “Professional  Profile”  or  “Executive  Profile”  or  “Summary”  or  “Profile”  before  your  normal  headline  at  the  top  of  the  resume.  To  keep  the  headline  attention-­‐getting,  consider  using  an  approach  like  this  –  with  the  “Professional  Profile”  heading  small  and  the  “who  I  am”  headline  larger  and  more  prominent.  

Professional  Profile  

Global  CEO  Industrial  Products  |  High-­‐Volume  Distribution  |  Competitive  Worldwide  Markets  

• In  the  Experience  section,  first  list  company  name,  city,  state.  You  can  include  company  information  on  the  next  line  if  you  wish.  Consider  adding  the  word  “Company”  after  the  name  if  it  isn’t  obvious  that  this  is  a  company  name.  

• Following  the  company  name,  list  job  title  with  dates.  You  may  position  dates  next  to  job  title  or  at  the  right  margin.  

• You  may  use  commonly  accepted  acronyms,  but  if  in  doubt  (and  for  all  acronyms  that  are  not  well  known),  spell  out  the  term  the  first  time  you  use  it.  

• Use  any  and  all  keywords  you  can  find  that  are  appropriate  for  your  client.  Seed  them  throughout  the  resume  –  not  simply  in  a  keyword  list.  ATS  review  keywords  in  context.  

• As  always,  emphasize  your  client’s  achievements  and  write  clear,  concise,  powerful  achievement  statements  that  naturally  incorporate  keywords.  

• Don’t  try  any  “tricks”  to  add  extra  keywords  (e.g.,  don't  put  them  in  tiny  type  at  the  end  or  in  white  type).  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  6  

ANDREA CHAPMAN 313-555-5353 • Southgate, MI 48195

[email protected] • http://www.linkedin.com/in/andreachapman

SUMMARY Entry-level Accountant with strong academic credentials, excellent organizational skills and detail orientation, and 3 years of practical work experience demonstrating flexibility, integrity, and accountability. Skills:

• US GAAP Accounting Principles – General Ledger Reconciliation – Cash Management • Accounts Payable – Accounts Receivable – Financial Analysis and Reporting – Corporate Banking • Budget and Cost Analysis – Account Balancing – Economic and Demographic Analysis • Microsoft Office: Excel, Access, PowerPoint, Word

EDUCATION

UNIVERSITY OF MICHIGAN, Ann Arbor, MI Bachelor of Science (B.S.) – Accounting, December 2014 Honors and Awards:

• GPA 3.89 • Dean’s List (6 semesters) – President’s List (2 semesters) • Member, Gold Key National Honor Society – Member, Phi Theta Kappa National Honor Society • President, Student Accounting Club (2 years)

EMPLOYMENT EXPERIENCE

CELLUTEK, INC., Ann Arbor, MI Accounting Department Assistant / Project Coordinator January 2012 to Present

Part-time permanent position with fast-growing telecommunications company. One of first 3 employees hired into Financial Services Department that currently employs 25+. Instrumental in creating financial and accounting systems, processes, policies, and procedures to support company’s accelerated growth.

• Assisted CFO with designing and automating the company’s accounting, financial reporting, cash management, banking, and leasing systems.

• Helped eliminate 3-month backlog of customer inquiries by researching and resolving accounting issues and transactions.

• Gathered financial information for report preparation by senior accounting staff. • Wrote and produced a 200-page accounting procedures manual.

RDG FINANCIAL SERVICES, INC., Dearborn, MI Accounting Intern Summer 2011

Full-time position with a financial and accounting services firm. Worked in cooperation with professional staff to prepare journal entries, maintain general ledgers, complete bank reconciliations, develop financial reports, and prepare timely and accurate financial statements for clients in various industries. Assisted with account reconciliation and monthly, quarterly, and year-end close functions.

THE VILLAGER CENTER, Ann Arbor, MI Waitress/Hostess Summer 2010

Fast-paced customer service role in one of the area’s finest restaurants and resorts. Gained excellent experience in client relations, team communication, and cash handling/cash reconciliation.

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  7  

GARY  DAY  317-­‐555-­‐5911    |    Indianapolis,  IN  46077  

[email protected]    |    http://www.linkedin.com/in/garyday    

PROFESSIONAL  PROFILE  Performance-­‐Driven  Sales  Training  Manager:  CPG  Industry  

Self-­‐motivated,  self-­‐starting  Training  Manager  with  proven  ability  to  identify  and  develop  future  sales  stars.  

More  than  10  years’  prior  CPG  sales  experience,  consistently  outpacing  annual  sales  goals  through  meticulous  attention  to  fundamental  sales  processes.  Sense  of  urgency  and  strong  leadership,  facilitation,  project  management,  problem-­‐solving,  organizational,  communication,  and  time-­‐management  skills.  

Proficiency  with  business  solutions  software,  personal  computer,  and  Salesforce.com  tools.    

PROFESSIONAL  EXPERIENCE  Lorillard  Tobacco  Company,  Jersey  City,  NY   2000–Present  Sales  Training  Manager,  2013–Present  Promoted  based  on  exceptional  sales  performance  as  Sales  Section  Manager.  Currently  developing  and  delivering  sales  training  programs  worldwide,  applying  sales  expertise  to  develop  next-­‐generation  sales  leaders  for  this  global  consumer  packaged  goods  (CPG)  company  with  $18B  annual  sales  and  10K  employees  in  82  countries.  

! Performed  needs  assessment,  identified  training  priorities,  created  strategic  plan,  developed  sales  curriculum,  and  facilitated  sales  training  sessions  across  136  competitive  marketplaces  worldwide.  

! Employed  a  blended  learning  approach  to  achieve  results  with  diverse  sales  teams.  

! Conceived  and  championed  online,  interactive  training  modules  that  cut  new-­‐hire  training  time  by  47%.  

! Chosen  to  orchestrate  first  national  sales  meeting  for  newly  acquired  Carolina  Group.  Created  “blitz”  training  course  to  bring  sales  teams  up  to  speed  with  Lorillard  products,  sales  strategies,  promotions,  and  procedures,  resulting  in  115%  performance-­‐to-­‐goal  in  first  quarter.  

 Sales  Section  Manager,  2005–2013  Expanded  market  penetration  and  increased  total  sales  volume  and  gross  profit  in  the  retail  segment.    

! Exceeded  sales  goals  every  year,  averaging  118%  performance-­‐to-­‐goal  over  8  years.  

! Elevated  section  from  #21  to  #4  (among  58  sections  nationally).  

! Realized  9.7%  gain  in  calls-­‐per-­‐day  by  eliminating  inefficient  activities.  

! Chosen  as  mentor  and  trainer  for  newly  hired  sales  reps.  Leading  by  example,  modeled  effective  sales  practices  to  build  capabilities  and  developed  incentives  and  motivators  to  drive  sales  performance.  

 Field  Sales  Representative,  2000–2005  Outperformed  sales  objectives    by  10%  or  more  every  year.  Working  independently,  managed  the  full  range  of  field  sales  activities:  territory  planning  and  management,  consultative  sales  and  sales  reporting,  pricing  negotiation,  customer  development  plans,  and  customer  relationship  management.      

EDUCATION  Bachelor  of  Science  (B.S.),  Business  Administration,  1999  |  Rutgers  University,  Camden,  NJ  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  8  

Part  2:  Winning  Resume  Formats  to  Conquer  Specific  Client  Challenges    #1:  What  do  you  do  when  your  client  has  been  a  “job  hopper,”  does  not  have  a  consistent  career  path,  or  may  not  have  a  clear  career  objective?    Lessons  

• Identify  a  “skills  theme”  or  a  “career  family”  if  not  a  specific  career  objective.    

• Emphasize  what’s  most  important:  Job  title?  Employer  name?  Specific  achievements?    

• Include  keywords  that  position  your  client  “in”  to  the  desired  industry  or  profession  –  to  the  best  of  your  ability  and  without  misrepresenting  the  client’s  true  experience.  

• Recognize  that  there  is  no  need  to  state  that  a  job  is  volunteer  or  part-­‐time.  

• Include  specific  stories  and  achievements  that  illustrate  skills  in  action  –  generic  “skills”  listings  are  meaningless  without  proof  to  back  them  up.  

• Convey  personal  strengths,  personality,  attributes,  and  other  indicators  that  this  person  will  be  a  good  employee.  

   

Sample  Resumes  

► MARTY  GRANT  (Handout  page  9)  

► MICHAEL  FIELDING  (Handout  page  10)  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  9  

MARTY GRANT [email protected] | LinkedIn | 315.555.5555

FAST-TRACK CAREER PROGRESSION: CORPORATE FINANCE | CORPORATE SALES

Financial Data Collection & Analysis Field Sales & Sales Team Management Financial Reporting – Corporate & Board New Business Development & New Markets Economic Analysis & Metrics Sales Presentations & Contract Negotiations Spreadsheets & Technology Applications Customer & Account Relationship Management

PROFESSIONAL EXPERIENCE

FLORIDA PANTHERS / AT&T CENTER (ScopeStar Sports & Entertainment), Miami, FL 2012–2014 Senior Sales Representative (2013–2014 – corporate acquisition) Sales Representative (2013) Sales Analyst (2012–2013) Advanced rapidly based on strong performance in sales and customer management. Coordinated sales to increase event attendance and revenues. Managed sales targeted to both corporate and tourism markets.

• Sales. Negotiated and closed $750K+ in sales in 3 years with substantial additional dollars committed for future annual revenue renewals. Generated $200K in premium inventory sales for the Ferrari Club of America.

• Client Capture & Management. Personally negotiated and closed more than 50 new corporate accounts.

• VIP Management. Handled VIP relationships with corporate executives, group leaders, and other guests.

• Technology Tools. Quickly developed proficiency in industry-specific technology systems and applications.

• Accounting & Finance. Dedicated first 18 months to a broad range of data collection, accounting, financial analysis, and financial reporting to help company focus on key growth areas and drive long-term revenue gains.

TGL GLOBAL, LLC (Smart-grid energy company serving utilities nationwide), Pittsburgh, PA 2010–2012 Financial Analyst Worked with VP Finance to handle financial analysis and reporting during industry-wide growth and expansion.

• Financial Analysis. Created an improved process for data capture and analysis for all departments within the company. Reduced man-hours by 25% within 3 months.

• Financial Reporting. Developed a series of new Excel spreadsheets for all key financial reporting functions – revenue, cost, profit, income, quality, and performance metrics.

• Board Presentations. Worked with COO and CFO to develop content and PP slides for Board presentations.

• Technology Operations. Brainstormed with tech teams to develop better analytical and reporting applications.

EDUCATION

B.S., Business Administration, Oswego State University, Oswego, NY, 2010 International Finance Major; Junior Semester Abroad in the UK

Finance & Economics Training: University of Pittsburgh and Florida State University, 2011–2013

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Michael  Fielding   555-­‐555-­‐1234  Relocating  to  New  York  City  Autumn  2014   [email protected]     linkedin.com/in/michaelfielding    

  Career  Focus:  Writing  &  Editing  !  Marketing  &  Social  Media  !  Community  Relations    Entrepreneurial  thinker  and  creative  problem  solver  with  proven  communication,  presentation,  leadership,  and  project  management  skills.  

! Independently  covered  the  innovation  beat  for  a  weekly  news  publication.    ! Created  and  executed  digital/social  media  strategy  that  built  awareness,  community,  regional/national  support,  Kickstarter  funding,  and  strong  album  and  show  sales  for  Columbus-­‐based  band.  

! Planned  and  led  brainstorming  meetings,  team  projects,  and  events  for  as  many  as  1500  people.    Skills   Writing  !  Editing  !  Journalism  !  Networking  &  Relationship  Building  !  Team  Leadership  !  Public  Speaking     Digital  Marketing  !  Social  Media  !  Online  Community  Building  !  Event  Planning  &  Management       MS  Word,  PowerPoint,  Excel  !  Avid  Pro  Tools      Experience      Innovation  News  Editor  –  VoxPop  Media   Columbus,  OH  –  June  2013–Present  

! Manage  the  Innovation  News  beat  for  Columbus  news  source  sent  to  17,500  subscribers  weekly.  ! Attend  conferences  and  network  within  the  Columbus  startup  community  to  generate  leads  and  maintain  working  knowledge  of  the  vibrant  innovation  ecosystem.    

! Write  4  news  articles  a  week  covering  startups,  development,  job  growth,  civic  projects,  and  innovation  in  the  Columbus  region  plus  occasional  feature  stories.  

! Live  tweet  and  provide  social  media  event  coverage  for  VoxPop.    Manager/Performer  –  The  Algorhythms   Columbus,  OH  –  2003–present  

! Managed  budget  for  independent  release  of  2012  album  “Algorhythms  &  Blues,”  which  included  a  successful  Kickstarter  campaign  that  raised  $6,000.  Coordinated  live  promotional  appearances  and  interviews  with  radio  stations,  record  stores,  and  blogs  throughout  Midwest  and  Canada.    

! Oversaw  creation  and  management  of  the  band  as  a  business  entity,  Algorhythms  LLC.  Secured  a  deal  for  representation  with  one  of  the  top  5  talent  agencies  in  the  world:  The  Agency  Group  (based  in  LA).    

! Sold  more  than  6,500  copies  of  self-­‐produced  albums  and  played  500+  shows  across  the  US  and  Canada,  including  festival  appearances  at  SXSW,  Riot  Fest,  Warped  Tour,  and  more.    

 Editor/Marketing  Communications  Specialist  –  Jewish  Federation  of  Columbus  (JFC)     Columbus,  OH  –  2009–2013  

! Ran  all  facets  of  an  online  newsletter  for  young  professionals.  Created  social  media  strategy,  developed  and  coordinated  content,  led  editorial  meetings,  and  maintained  website.    

! Developed  JFC  marketing  materials  –  press  releases,  “advertorials,”  and  social  media  messaging.  ! Helped  staff  and  run  events  from  15  to  1500  people  and  ran  staff  brainstorming  sessions  to  generate  new  ideas  on  young  adult  engagement  and  programming.    

 

   Education      The  Ohio  State  University,  Columbus,  OH   BS  Public  Communications,  2009  

! Magna  Cum  Laude,  GPA  3.74/4.0  –  Dean’s  List  every  quarter  ! Newsletter  Editor,  OSU  Music  Business  Organization  ! Vice  President,  Pi  Omega  Fraternity  –  Gained  experience  running  meetings,  handling  committees,  building  consensus,  and  resolving  conflict.  

   Excellent  listener,  communicator,  connector,  creative  collaborator,  and  idea  generator.  

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#2:  What  do  you  do  when  your  client  has  many  important  achievements  for  a  position  –  and  you  want  to  avoid  the  “laundry  list”  of  bullet  points  that  is  uninviting  to  read?    Lessons  

• Find  a  format  that  allows  you  to  break  up  the  bullets.  There  are  several  you  can  select  from  based  on  each  client’s  experience  as  related  to  the  objective.  (Handout  pages  12–13)  

• Give  readers  a  “breather”  through  structure/format  elements  that  emphasize  what’s  important.  

• Use  design  elements  (color,  headings,  bold  print)  to  draw  the  eye  to  different  areas  of  the  resume.      

Sample  Resumes  

► SAM  ROBINSON  (Handout  page  14)  

► RICHARD  MILLSTONE  (Handout  page  16)  

   

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Three  Strategies  to  Cluster  Multiple  Bullet  Points      1. NOUNS  AND  NOUN  PHRASES  (Showcase  Functional  Expertise)  

 Operating  Management  &  Organizational  Development  

• Held   full   operating   and   P&L   responsibility   for   organizations   with   237   personnel   nationwide,   generating  $58M+  in  annual  revenue.  Averaged  9.17%  annual  revenue  growth.  

• Realigned  core  business  processes  and  created  standards  of  performance,  training  programs,  and  financial  reporting  systems  to  strengthen  operating  performance.  

• Spearheaded   critical   IT   projects   including  multimillion-­‐dollar   investment   in   handheld   PDA   technology   to  automate  print  publication.  Eliminated  $3M  operating  expense  and  captured  full  ROI  in  18  months.  

 Advertising,  Marketing,  Public  Relations  &  Media  Affairs  

• Professionalized  advertising,  marketing,  PR,  and  media  affairs  as  company  grew,  expanded,  and  diversified.  Developed   best-­‐in-­‐class,   centralized   marketing   and   advertising   group,   research   and   media   monitoring  group,  trade  advertising,  national  outdoor  advertising,  and  a  host  of  other  campaigns.    

• Created   new   online  marketing   division   in   2009   to  manage   $16M   paid   search   budget   and   organic   search  marketing   for   42   company  websites.   Increased  web   traffic   23%   and  managed   key   business   relationships  with  Google,  Yahoo,  MSN,  and  others.  Created  process  and  managed  web  analytics  for  entire  company.  

• Personally  managed  hundreds  of  media  inquiries,  interviews,  and  campaigns  annually.      

 2. VERB  PHRASES  (Showcase  Action  and  Results)  

 Delivered strong and sustainable financial results:

• Profitably managed $3M+ annual managed service contract with Goldman Sachs. Improved gross margin 15% and increased annual volume up to $800K by expanding service offerings.

• Reduced on-site staff by 43% while continuing to meet/exceed all performance goals and improve service delivery. Resulted in a $900K+ annual increase in profitability for Goldman Sachs and $2M+ operating cost reduction.

• Leveraged existing resources and capacity to manage 42% increase in total volume with no additional expense.

• Eliminated competitors from client and created single point of ownership for entire technology support function. Enabled delivery of large-scale service and solutions worldwide as well as individualized support in high-touch environment.

Continuously improved business process, performance and productivity:

• Delivered industry-leading call center metrics. Managed annual increases up to 12.5% in total support volume with no additional personnel or operating cost while reducing abandoned calls by 20.4%.

• Consistently maintained employee retention levels well above industry averages (up to 100% retention in 2013).

• Achieved maximum productivity through world-class training, cross-training and certification programs, and a focus on both individual and team development. Built strong client-focused teams with 93.8% of staff certified by Help Desk Institute.

• Conceived, developed, and launched MegaMetrics program, a new team performance, reward, and recognition program that resulted in significant improvements in service benchmarks, including a 13.5% improvement in response time.

   

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3. TIME-­‐FOCUSED  PHRASES  (Showcase  Immediate  Action  and  Fast  Results)    

Within 7 months of accepting assignment:

• Negotiated $200K DIP financing from existing VCs, investors, and creditors to resolve cash emergency and restore short-term financial health. Generated positive cash flow within 6 months.

• Increased sales 440% within 4 months through innovative and consistent marketing.

• Renegotiated contracts with key partners for a $2M+ cost savings.

• Reduced operating costs 91% by streamlining global business and technology organization.

Within 15 months of launch:

• Built revenues to more than $3.3M with gross margins 85%+. • Delivered 1100% revenue growth in first year.

• Won substantial media coverage in the Wall Street Journal, USA Today, Los Angeles Times, American Medical Association (AMA News), Physicians’ Weekly, Modern Healthcare, and other major publications.

• Sold rights to Atlanta corporation for $10M in less than 2 years.

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Sam Robinson New Orleans Metro

[email protected] • 504-555-8910

WRITER ! EDITOR ! TEAM LEADER ! PROJECT MANAGER Technical Communications ! Documentation Infrastructure ! Knowledge Management ! Process Design

Industry & Corporate Style Guides ! Editorial Consistency ! Instructor-Led & Web-Based Training Customer Service & Client Solutions

Pioneer in creating standards, style guides, training materials, and document compliance procedures that

support the business brand and are easy for people across the organization to understand and use.

BG Group, ExxonMobil, Chevron, ConocoPhillips, Dell, Total, Bechtel, Baker Hughes, Marathon, Landmark Graphics, Syntron, Halliburton, CNBC, KBR, Lotus Development,

Renaissance Healthcare, Standard & Poor’s, Franklin Bank, Investools

PROFESSIONAL EXPERIENCE COMMUNICATIONS SOLUTIONS, INC., New Orleans, LA 2001–Present

Senior Technical Editor / Senior Technical Writer / Marketing Communication Writer Work with major corporate clients on a wide variety of writing, editing, and document development projects, from technical specifications to marketing materials. Frequently serve as team leader and project manager for complex, multiphase, long-term initiatives. Brief highlights:

! Subsea Services: Created a Style Guide and templates for frequently created deliverables. Led redesign of company website.

! Dell Computer: Wrote and edited white paper on software installation for Dell Business PCs. Aligned document with the Dell Style Guide and best practices.

! Marathon Oil: Crafted case studies and newsletter articles with a marketing spin, highlighting solutions Marathon provided to clients.

! ExxonMobil: Supported 3 divisions, providing a diverse range of technical writing and editing services. Worked closely with subject matter experts, corporate executives, and project teams.

— Created a company benchmark for bringing documentation into compliance with BOEMRE standards, as mentor/member of project team for the Gulf Coast Region.

— Chosen as System Administrator for the corporate document management system. — Employed the SharePoint portal to provide internal customers with information they needed.

! Well Well Well: Developed website information architecture, website content, identity branding, and fundraising strategy in collaboration with founder of newly formed oil-well service company.

! Investools: Gathered source material from 8 subject matter experts and edited a 5,000-page Invitation To Tender documentation package that looked beautiful, was technically accurate, complied with all project-wide styles and standards, and read as smoothly as if it had been written by 1 person.

! Franklin Bank: Wrote documentation for the bank’s iPhone app.

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Sam Robinson ! Page 2 [email protected] • 504-555-8910

COMMUNICATIONS SOLUTIONS, INC., continued

! ConocoPhillips: Designed Compliance Measurement process and created Procedures Document, Curriculum Plan, Instructor Guide, and Participant Guide for the preservation, maintenance, and storage of company equipment.

! Standard & Poor’s: Interviewed subject matter experts to document business and technology processes and produced clear documentation that empowered IT staff and satisfied Sarbanes Oxley requirements.

KISMET ENTERPRISES, Metairie, LA 2000–2001

Senior Technical Writer / Curriculum Developer

! Wrote, edited, designed, and delivered processes, documents, and training for clients that included Shell Oil, BG Group, Imagine Graphics, and Dell Computer.

TECH-COM SOLUTIONS, INC., New Orleans, LA 1997–2000

Manager of Documentation Team / Senior Technical Writer / Senior Information Developer

! CNBC.com: Led development team that took CNBC.com from an 8-page brochure to a 300-page, fully interactive, web application-driven investment research center.

! WallStreetCity.com, FortuneInvestor.com, CNBC.com: Pioneered the use of context-sensitive help on the website pages of these major financial organizations.

EDUCATION BA English Tulane University New Orleans, LA

PROFESSIONAL AFFILIATION Senior Member – Society for Technical Communications

! Prior Regional and National Leadership — New Orleans Chapter: Director of Strategic Planning; Director of Volunteer Resources — South Central Region: Conference Speaker, Setting Standards for Writing Teams — National: Editor, Independent Perspective newsletter for Consultants and Independent Contractors;

Member, Marketing Communications Special Interest Group

TECHNICAL SKILLS Adobe Creative Suite InDesign Publisher Access Joomla Content Management RoboHelp Acrobat Lotus Domino Server SharePoint Documentum Lotus Notes SourceSafe Excel Microsoft Word (advanced) PhotoImpact FrameMaker Microsoft Office Snagit FrontPage PageMaker Visio Illustrator Photoshop WordPress

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RICHARD  MILLSTONE  312-­‐555-­‐1123   Chicago,  IL  60611   [email protected]    

GLOBAL  HUMAN  RESOURCES  EXECUTIVE  Strategic  Planning  |  Organizational  Design  |  Change  Management  |  Global  Recruiting  |  Employment  Branding  

Advancing  Organizational  Performance  through  Strategic  Talent  Management  

Senior  executive  with  proven  talents  as  HR/business  strategist  and  operational  executive,    guiding  companies  of  all  sizes  in  every  aspect  of  attracting,  developing,  and  retaining    

the  human  capital  needed  for  innovation  and  top  performance.    

PROFESSIONAL  EXPERIENCE  TALENT  SOLUTIONS  LLC   Chicago,  IL  |  2001–Present  President  |  Founder  |  Strategic  HR  Consultant  

Built  thriving  HR  consulting  practice,  helping  organizations  with  strategic  planning,  change  management,  and  operational  execution  for  how  they  attract,  onboard,  and  develop  talent.  Developed  a  roster  of  blue-­‐chip  clients  that  includes  Abbot  Labs,  Airtronic  USA,  Armstrong  Tools,  Baxter  International,  Boeing,  Cars.com,  Cummins  Allison,  GATX,  Leo  Burnett  Worldwide,  and  Smurfit-­‐Stone.  

Retained  for  long-­‐term  and  multiple  engagements,  becoming  a  trusted  advisor  to  senior  executives  and  earning  recognition  for  both  strategy  and  execution  –  defining  the  vision  and  creating  an  efficient,  prioritized  process  to  reach  the  goal.  Brief  highlights:  

EMPLOYMENT  BRANDING  

! Twice  brought  in  to  direct  development  of  new  employment  brand  –  first  for  Baxter  after  divestiture  to  Hikma  (injectibles  business),  then  for  the  creation  of  2  distinct  Baxter  businesses,  to  culminate  in  2015.  

! Researched  and  designed  employment  brand  and  related  recruitment  marketing  strategy  for  Cars.com,  Cummins  Allison,  and  Smurfit-­‐Stone.  

STRATEGIC  PLANNING,  ORGANIZATIONAL  DESIGN  &  CHANGE  MANAGEMENT  

! Created  and  managed  outsourced  HR  function  for  Airtronic  USA  and  subsequently  oversaw  transition  to  an  entirely  in-­‐house  function.  

! Working  with  the  Armstrong  Tools  executive  team,  assessed  business  strategy  and  designed  the  company’s  first  human  resources  strategy  and  model  for  new  HR  leader.  

! Conducted  assessment  and  strategic  planning  to  restructure  and  scale  global  recruiting  for  multiple  clients.  

TALENT  RECRUITMENT,  ONBOARDING,  DEVELOPMENT  &  RETENTION  

! Designed  new-­‐hire  on-­‐boarding  methodology  and  training  strategy  to  improve  speed-­‐to-­‐productivity  and  skill  sets  for  the  staff  of  Leo  Burnett’s  largest  client  account.  

! Built  the  infrastructure  and  all  supporting  materials,  communications,  and  tracking  for  custom  interview  skill  training  for  4,000  global  hiring  managers  at  Abbott  Labs.  

! Increased  market  awareness,  reduced  employment  agency  reliance,  strengthened  quality  of  hire,  and  improved  ROI  of  recruiting  dollars  by  revamping  media  strategies  for  numerous  clients.  

PROJECT  LEADERSHIP  

! Spearheaded  development  of  Smurfit-­‐Stone’s  new  career  website,  scheduled  for  launch  in  November  2014.  

! Led  international  pilot  program  to  streamline  and  automate  executive  on-­‐boarding  methodology  at  GATX.  

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312-­‐555-­‐1123   RICHARD  MILLSTONE   [email protected]    

TECH  SOLUTIONS,  INC.   Evanston,  IL  |  2000–2001  SVP,  Global  Recruiting  

Restructured  and  scaled  recruiting  organization  to  accommodate  55%  organizational  growth  and  the  hiring  of  1200  employees  annually.  Rapidly  ramped  up  organization,  building  and  managing  a  recruiting  team  of  35  employees  worldwide  and  hiring  800  new  full-­‐time  employees  in  first  9  months.  

EMPLOYMENT  BRANDING  

! Firmly  established  Tech  Solutions’  employment  brand  through  a  recruitment  marketing  strategy  that  won  3  Creative  Excellence  awards  from  Employment  Management  Association.  

! Coached  senior  executives  and  managers  on  recruiting  strategy,  candidate  experience,  hiring  process,  interview  skills,  and  employment  brand  messaging.  

CHANGE  MANAGEMENT  &  OPERATIONAL  PERFORMANCE  

! Cut  reliance  on  contingency  employment  agencies  12%  worldwide,  29%  in  Chicago,  in  less  than  9  months  through  diversified  and  expanded  sourcing  methodologies.  

! Increased  employee  referrals  25%  company-­‐wide  through  new  program  and  incentives,  reducing  company  cost-­‐per-­‐hire.  

! Realigned  team  structure  and  recruiting  operations  to  better  support  company  capabilities  and  lines  of  business.  Streamlined  hiring  managers’  recruiting  activities  to  free  them  up  for  revenue-­‐generating  activities.  

 MILLSTONE  CONSULTING   Chicago,  IL  |  1996–2000  Interim  HR  Executive  |  HR  Consultant  

MAXCO  CORPORATION,  Chicago,  IL:  Hired  as  Interim  Director  of  Global  Recruiting  to  design  worldwide  strategy  to  improve  recruitment,  decrease  cost  per  hire,  and  build  market  awareness.  

! Reduced  employment  agency  use  from  70%  to  33%  in  less  than  6  months.  

! Slashed  variable  recruiting  costs  40%  and  fixed  recruiting  costs  23%  in  less  than  1  year.  ! Cut  time-­‐to-­‐hire  59%  for  support  staff  and  16%  at  professional  level.  

CHICAGOLAND  SELECT  STAFFING,  Chicago,  IL:  As  Interim  Director  of  Training,  managed  post-­‐acquisition  integration  of  2  company  purchases  and  directed  strategic  planning  and  start-­‐up  of  new  training  function.  

DIVERSITY  SEARCH  &  CONSULTING,  Chicago,  IL:  Researched  and  wrote  diversity  recruitment  marketing  strategy  that  delivered  cost-­‐effective  sourcing  and  improved  market  awareness.    PRIOR  EXPERIENCE:  Business  development  and  sales  roles  with  staffing  and  HR  services  firms  Midwest  Staffing  Associates  and  Michigan-­‐Allston,  Inc.    

CERTIFICATIONS  &  AWARDS  Certified  Human  Capital  Strategist  (HCS),  Human  Capital  Institute  (HCI)  

MFTE  50  Award  –  1  of  50  Illinois  recipients  of  Midwest  Foundation  for  Teaching  Entrepreneurship  Award  

3  EMA  Creative  Excellence  Awards  –  for  Tech  Solutions  employment  branding    in  collaboration  with  ad  agency  TMP  Worldwide  

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#3:  What  do  you  do  with  a  client  who’s  making  a  major  career  transition?    Lessons  

• Put  the  emphasis  on  relevant  skills,  experiences,  and  more  while  minimizing  the  amount  of  space  and  words  for  things  that  don’t  support  the  client’s  objective.  

• Showcase  achievements  because  they  always  communicate  a  message  of  success.  Just  reweight!  

• Use  functional  headings  and/or  write  a  functional  resume  to  call  attention  to  key  skills  areas.  

• Include  specific  examples  of  how  skills  were  used  and  the  subsequent  results/achievements.  

• Draw  from  volunteer,  part-­‐time,  in-­‐school,  any  experience  you  can  find  that  supports  the  career  change  with  stories  and  successes.  

   

Sample  Resumes  

► ALEX  RODMAN  (Handout  page  19)  

► JOHN  GREGORY  (Handout  page  20)  

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ALEX RODMAN [email protected] 630-555-5555 www.linked.com/alexrodman

PROFESSIONAL PROFILE

Network Administrator with 10+ years’ experience in technical training, project management, computer architecture, and technology operations management. Expert in networking concepts, TAP/IP protocol, and network security. Skilled troubleshooter with attention to detail and ability to work effectively in fast-paced, mission-critical environments. Talented team leader who consistently achieves/surpasses desired results.

Currently hold a Secret clearance; eligible for Top Secret clearance.

TECHNICAL SUMMARY

Certifications " A+ | Network + | Linux + | LPI | MCSA | CNA " Web Design/Publishing Certification (Dreamweaver / Flash / WordPress) " Convergent Technologies System (CTOS) Manager

Knowledge & Skills " Windows 95/98 | NT | 2000 Pro | 2000 Server | Hardware, Assembly, Set-up & Troubleshooting " Novell 4.11/5.0 | Exchange Server 5.x | TCP/IP | MS DOS | LAN/WAN, firewall configuration/administration " Excel | Access | Outlook | PowerPoint | Word

PERFORMANCE HIGHLIGHTS

" NETWORK ADMINISTRATOR: Provided workable and proven solutions to maintain various operating environments. Installed, configured, and maintained the network for military training school, achieving zero classroom downtime for more than 3 years. Demonstrated strong diagnostic abilities with attention to detail and ability to work effectively and efficiently in a fast-paced environment.

Recognized as a competent and credible authority on establishing procedures, conducting tests to verify correct operation of equipment/systems, designing and implementing fault-tolerant procedures in the event of hardware/software failure, and designing audit procedures to test systems integrity and reliability.

" PROJECT MANAGER: Managed $3.5M supply inventory and annual budget of $600K. Provided all logistics, including parts issues, contingency purchasing, and emergency field delivery, with no measurable losses.

" RISK ANALYST: Identified potential liabilities in computerized military accounting system training program. Analyzed accuracy, usage feasibility, and deficiencies while providing solutions for obstacles.

" LEADER: Earned multiple awards for performance excellence. Motivated and inspired organizations ranging in size from 30–400 personnel. Effectively guided and directed associates to achieve their highest potential. Encouraged and supported a teamwork environment that resulted in increased efficiency and productivity.

" INSTRUCTOR: Played a major role in design and implementation of self-paced curriculum at military training facility, increasing throughput and retention of more than 150 students per year.

EDUCATION

B.S. Computer Science, Excelsior University, Alameda, CA 2014 A.S. Computer Technology, Empire College, Santa Rosa, CA 2010

EXPERIENCE

United States Coast Guard 2000–2014 " Supply Officer/Department Head—USCGC BOUTWELL (WHEC-719), Alameda, CA, 2010–2014 " Supervisor/Assistant Branch Chief—Maintenance & Logistics Command Pacific, Alameda, CA, 2006–2010 " Instructor—USCG Training Center, Petaluma, CA, 2000–2006

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JOHN  RUSSELL  GREGORY  218-­‐555-­‐5555    ~    [email protected]    ~    LinkedIn  

 

 SENIOR  HUMAN  RESOURCES  EXECUTIVE    

Strategic  HR  Leadership    ~    Organizational  Development    ~  Change  Management      Performance  Optimization    ~    Leadership  Training  &  Development    ~    P&L  Management  

Harvard  MBA  Degree    

Distinguished management career leading organizations through start-up, change, revitalization, turnaround, and accelerated growth. Cross-functional expertise with proven success in optimizing organizational growth, productivity, and efficiency. HR Generalist experience in benefits, compensation, recruitment, training, and HRIS technology. Talented mentor and leader.  

 PROFESSIONAL  EXPERIENCE  

 HR  Director  &  CEO   2009  to  Present  MED  HEALTH  SOLUTIONS,  Duluth,  MN    CHALLENGE:   Lead   Med   Health   through   a   comprehensive   organizational   development   and   change  management  program  to  support  corporate-­‐wide  diversification  strategy.    Recruited  to  plan  and  lead  a  complete  redesign  of  strategic  planning,  HR/OD,  administrative,  IT,  marketing,  and  operating  functions  to  increase  revenue  and  profit.  Manage  within  a  tightly  regulated  and  competitive  industry.  

• Drove  revenue  growth  from  $7K/month  to  $1.5M/month  (57%  increase).  Increased  profit  by  >45%.  

• Built   best-­‐in-­‐class   HR   organization,   upgraded   HRIS,   designed   benefit   and   compensation   programs,  established  formal  salary  structure,  and  introduced  employee  training,  counseling  and  coaching  programs.  

• Revitalized   core   financial   functions,   implemented   client/server   architecture   to   optimize   technology  performance,  and  created  a  team-­‐based/customer-­‐based  corporate  culture.  

• Negotiated  $2.8M  acquisition  and  facilitated  seamless  integration  of  personnel,  technology,  and  products.    

HR  Director,  President  &  General  Manager   2000  to  2009  DYNAMIC  SOLUTIONS,  INC.,  Tampa,  FL    CHALLENGE:  Launch  new  entrepreneurial  venture  in  an  intensely  competitive  market  and  create  strong  HR,  organizational,  and  operational  infrastructure  to  support  growth  and  market  expansion.    Senior   Executive   with   full   responsibility   for   all   HR   functions   (particular   emphasis   on   re-­‐staffing),   strategic  planning,  business  development,  operations,  marketing,  and  P&L  performance  for  early-­‐stage  company.  

• Built  new  venture  from  concept  to  more  than  $1M  in  annual  sales  with  23%  profit  margin.  

• Created  performance-­‐based  training  programs  for  hourly,  supervisory,  and  senior  management  staff.  

• Achieved/maintained  a  stable  workforce  with  less  than  5%  turnover  in  industry  with  average  above  20%.  

• Implemented  next-­‐generation  HRIS  technology  for  optimum  management  of  the  entire  people  function.  

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JOHN  RUSSELL  GREGORY  218-­‐555-­‐5555    ~    [email protected]    ~    LinkedIn  

Page  2    

   

HR  Director  &  CEO   1993  to  2000  LSI  SOCIEDAD,  S.A.,  Santa  Domingo,  Dominican  Republic      CHALLENGE:  Orchestrate  growth,  organizational  change,  and  market  repositioning  of  new  international  venture  within  the  financial  services  industry.  

 HR   Leader   and   Senior   Management   Executive   building   new   professional   services   organization.   Created  organizational   infrastructure,  recruited/trained  personnel,  designed  marketing  programs,  and  built  operating  systems/structures.  

• Transitioned  new  company  from  concept  into  a  $12M  annual  revenue  producer  with  EBITA  of  $1M.  

• Recruited  and  trained  more  than  60  professional  and  support  personnel.  Introduced  incentives  linked  to  performance.  

• Negotiated  health  and  insurance  contracts.    

• Designed  salary  structures  and  executive  compensation  plans.    

Personal  Assistant  to  CEO     1991  to  1993  BANCO  DEL  COMBRERO,  Santa  Domingo,  Dominican  Republic  

 CHALLENGE:  Facilitate  market  and  revenue  growth  for  specialty  import/export  company.  

 Recruited   by   CEO   to   assist   with   building   a   profitable   international   business   venture.   Focused   efforts   on  organizational   design,   recruitment,   training,   performance   incentives,   sales,   and   customer   relationship  management.  

• Instrumental  in  driving  growth  from  $2.5M  to  $5.5M  in  annual  revenues.  

• Recruited   Procter   &   Gamble   executive   to   provide   industry   leadership   and  Latin  American   sales   reps  from  top  companies.  

• Designed  HR  policies,  compensation  plans,  and  performance  review  schedules.    

 EDUCATION    

Executive  MBA  –  Harvard  University  –  1999  (Distinguished  Alumnus  Award)    

BS  –  Business  Administration  –  American  University  –  1991      PROFESSIONAL  AFFILIATIONS    

Society  for  Human  Resource  Management  (SHRM)    American  Society  for  Training  &  Development  (ASTD)  

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#4:  How  do  you  make  a  graduating  student  with  a  “typical”  degree  look  more  qualified  than  all  of  the  other  students?    Lessons  

• Highlight  what  makes  this  student  different:  Internship?  Work  experience?  Class  projects?  Volunteer  experience?  

• Add  relevant  keywords  wherever  possible  to  reinforce  the  message  that  this  candidate  knows  the  profession,  the  company,  and/or  the  industry  that’s  being  targeted.  

• Provide  examples  that  illustrate  traits  of  every  good  employee  –  e.g.,  initiative,  work  ethic,  leadership,  problem-­‐solving  skills,  customer  focus,  etc.  

• Use  a  font  other  than  Times  Roman.  Many  colleges  and  universities  use  that  as  their  standard  and  that  instantly  gives  all  the  resumes  the  same  look  and  feel.  Consider  other  common  fonts  such  as  Arial,  Book  Antiqua,  Calibri,  Cambria,  Georgia,  Lucida,  Palatino,  Tahoma,  Verdana.  

• Know  that  there  are  no  rules  (e.g.,  2-­‐page  resume  can  be  okay  for  the  right  student  with  the  right  qualifications  in  the  right  situation).  

   

Sample  Resumes  

► ADAM  MAXIL  (Handout  page  23)  

► JESSICA  SANDERSON  (Handout  page  24)      

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ADAM  MAXIL  [email protected]    

   

Home  Address   703-­‐555-­‐5555   Yale  University  2290  Timothy  Drive   62  Everest  Drive  -­‐  #808  Alexandria,  VA  22207   New  Haven,  CT  12345      

     

OBJECTIVE:  INVESTMENT  BANKING  |  FINANCIAL  SERVICES  |  ASSET  MANAGEMENT  |  PORTFOLIO  MANAGEMENT    

PROFESSIONAL  SKILLS  PROFILE:      

Financial  Analysis  &  Reporting         Data  Collection  &  Statistical  Analysis  Financial  Economics           Monetary  Economics  Intermediate  Microeconomics         Econometrics  &  Economic  Analysis  Urban  Economics           Comparative  Markets  (Eastern  Asia)  Project  Planning  &  Coordination         Research,  Documentation  &  Reporting  

   

Hands-­‐on  experience  with  econometric  modeling  &  statistical  software.  Proficient  with  Word,  Excel  &  PowerPoint.      

EDUCATION:      

YALE  UNIVERSITY:  B.S.,  Economics  &  Political  Science,  May  2014    • Yale  Activities  Board:  Executive  Intern  &  Event  Planning  Coordinator  • Yale  Daily  Newspaper:  International  Affairs  Columnist  (special  events,  guest  speakers,  lectures)

   

PROFESSIONAL  INTERNSHIP  EXPERIENCE:      

CITICORP  –  Global  Security  &  Investigations  Intern   Summer  2014  • Invited  back  for  2nd  internship  following  strong  performance  during  prior  Citicorp  experience.  • Held  a  sensitive  position  within  the  corporation,  working  with  professional  staff  and  management  team  

to  research  and  report  suspicious  monetary  behavior  by  people  within  the  corporation.    

CITICORP  –  Corporate  Technology  Intern   Summer  2013  • Improved  networking  interfaces  to  enhance  direct  employee  communication  within  IT  organization.  • Analyzed  statistical  data  to  help  reduce  recruitment,  on-­‐boarding,  and  training  costs  of  new  IT  hires.    DOUGLAS  EQUIPMENT  COMPANY  –  Finance  Intern   Summer  2011    • Assessed  different  equipment  leasing  models  to  help  management  evaluate  profitability.  • Provided  financial  and  statistical  analyses  for  both  proposed  and  existing  customer  leases.  

 US  COMMITTEE  OF  REFUGEES  &  IMMIGRANTS  –  Intern   Summer  2010  • Analyzed  and  reported  statistical  data  for  nationwide  refugee  resettlement  project.  

   

EMPLOYMENT  EXPERIENCE:      

Worked  part-­‐time  during  summer  and  winter  breaks  in  both  high  school  and  college.  Experience  includes:  Legal  Research  Assistant  –  Dover  &  Billingsly  –  North  Haven,  CT  Landscaper  –  Greenbriar  Landscape  &  Horticulture  –  Alexandria,  VA  

 

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Jessica  Sanderson  [email protected]  |  334-­‐555-­‐7803    

Career  Focus:  Corporate  Health  &  Wellness      Value  Offered:  

# Initiative:  Identified  opportunity,  created  detailed  proposal,  and  became  the  first  University  of  Alabama  Nutrition  student  to  intern  in  a  Corporate  Health  and  Wellness  setting.  Created  a  model  for  future  corporate  internships  and  sparked  a  great  deal  of  interest  among  students  and  faculty.  

# Professional  Skills:  Demonstrated  ability  to  manage  multiple  concurrent  tasks,  see  projects  through  to  completion,  present  findings  and  ideas  to  senior  staff,  and  tailor  programs  to  meet  the  needs  of  different  audiences  and  individuals.  

# Work  Ethic:  Worked  full-­‐time  (summers)  and  part  time  (school  year)  while  participating  as  an  elite  athlete  and  maintaining  Honor  Roll  and  Dean’s  List  status.  

# Knowledge  and  Passion:  Completed  rigorous  degree  program  in  Nutrition  and  chose  the  field  of  Corporate  Health  &  Wellness  because  of  my  deep  belief  in  the  value  of  good  nutrition  to  boost  human  performance  and  therefore  business  performance.  

 

Education  Bachelor  of  Science,  Food  &  Nutrition  |  THE  UNIVERSITY  OF  ALABAMA,  Tuscaloosa,  AL   May  2014  

! Dean’s  List  Honors  2011,  2013,  2014  |  SEC  Academic  Honor  Roll  2011,  2012,  2013  

! SEC  Gymnastics  Championship  Team  2011  |  National  Championship  Team  2011,  2012    

Professional  Experience  Corporate  Health  &  Wellness  Intern  |  CHEVRON  CORPORATION,  Prattville,  LA   Summer  2013  

! Gained  broad  understanding  of  the  Corporate  Health  and  Wellness  operation  and  the  benefits  of  the  program  to  the  company,  its  employees,  and  their  families.  

! Shadowed  Health  and  Wellness  Director  and  staff  members  and  participated  in  meetings  with  the  Medical  Director  and  other  MDs.  

! Initiated  and  completed  several  special  projects,  including:  # Employee  Survey:  Conceived  and  executed  a  survey  to  gauge  employee  opinions  of  the  

Corporate  Health  and  Wellness  department.  Received  highly  favorable  feedback.  # Wellness  Research:  In  response  to  health  concerns  for  oil  rig  workers,  researched  and  wrote  an  

article  on  the  effect  of  sports  drinks  in  the  workplace.  Recommended  changes  to  improve  employee  health  and  fitness.  Article  chosen  by  Medical  Director  for  publication  in  the  biannual  company  newsletter.  

# Nutrition  Education:  Created  nutritional  pamphlets  to  educate  2  groups  of  Chevron  employees  on  healthy  eating.  For  firefighters  (who  had  failed  a  physical  fitness  test  and  were  overweight),  identified  healthy  options  at  local  restaurants  and  provided  amended  menus  to  help  them  make  better  choices.  For  field  employees,  recommended  healthy  brown-­‐bag  lunch  options.    

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Jessica  Sanderson   [email protected]  |  334-­‐555-­‐7803  

 Corporate  Health  &  Wellness  Intern  |  CHEVRON  CORPORATION,  continued  

! Delivered  PowerPoint  presentations  sharing  health  and  wellness  information  with  diverse  audiences.  # Dehydration  in  the  Workplace,  presented  to  the  Chevron  Health  and  Wellness  team.  # The  Importance  of  Lean  Protein  in  a  Healthy  Diet,  presented  to  the  Chevron  Health  and  

Wellness  team.  # Internship  Summary,  presented  to  80+  students  and  faculty  in  the  University  of  Alabama  

Nutrition  Department.      

Nutrition  Department  Student  Assistant  |  UNIVERSITY  OF  ALABAMA   3/2011–6/2013  

! Worked  full-­‐time  summers  and  10  hours  per  week  during  school  year,  assisting  Alabama’s  nationally  ranked  football  team  with  nutrition  information,  education,  and  support.  

! Created  custom  nutrition  programs  to  help  individual  athletes  reach  specific  goals  such  as  weight  loss  or  energy  increase.  

! Educated  athletes  on  portion  size,  healthy  snacks,  and  nutrition  supplements.    

Additional  Information  ! Competitive  Athlete:  As  a  gymnast  with  Alabama’s  national  championship  team,  performed  at  my  best  through  healthy  eating,  regular  conditioning,  hard  work,  discipline,  and  personal  drive.  

! Volunteer:  Prepared  healthy  “backpack”  meals  for  children  through  the  West  Alabama  Food  Bank.  Worked  in  the  Rise  School  soup  kitchen.  Participated  in  a  Habitat  for  Humanity  summer  project.  

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#5:  What  do  you  do  when  someone  has  worked  for  the  same  company  for  a  long  period  of  time?  How  do  you  avoid  repetition  and  excessive  detail  while  painting  the  picture  you  want  readers  to  see?    Lessons  

• Does  the  client  have  strong  achievements  in  every  role?  Make  sure  readers  instantly  see  those  achievements  when  glancing  at  every  job  listed  in  the  resume.  

• Is  it  a  story  of  cumulative  experience  –  constantly  adding  new  responsibilities  while  retaining  everything  else?  Consider  stacking  all  job  titles  together  and  writing  one  description  that  encompasses  all  and  tells  the  story.  

• Is  it  a  story  of  company  growth?  Find  ways  to  showcase  growth  and  expansion  –  and  your  client’s  role  in  achieving  it  or  managing  it.  

• Did  the  major  achievements  occur  years  ago?  You  might  stack  all  the  job  titles  to  bring  older  achievements  to  the  top  (as  previously  discussed),  and/or  you  could  mention  those  achievements  in  the  summary.  Be  careful  not  to  bury  critical  information  at  the  end  of  the  resume.  Chances  are,  no  one  is  going  to  read  it.  

• Do  you  need  to  disguise  your  client’s  age?  Consider  just  briefly  mentioning  the  oldest  job  progression  without  specific  dates  and  focus  on  strength  of  performance,  achievement,  company  name,  product  names,  or  industries.  Leverage  what’s  most  important  to  current  job  targets.  

   

Sample  Resumes  

► PETER  BELTON  “BEFORE”  (Handout  page  27)  

► PETER  BELTON  “AFTER”  (Handout  page  29)  

► JOSEPH  QUINBY  (Handout  page  30)  

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PETER R. BELTON 10023 Belle Rive, Apt 614

Jacksonville, FL 33821 (904) 316-9158 [email protected]

Career Objective:

Position in inventory planning and management with a leading retailer offering opportunities for long-term career planning and advancement.

Professional Experience:

Assistant General Manager and Branch Manager 2011 to Present Grayson’s Furniture Stores, Jacksonville, Florida Manage a retail sales organization with more than 160 employees at 6 retail stores that produce $35 million a year in sales. Duties include sales, merchandising, advertising, public relations, customer service and satisfaction, profits, product management, merchandising, and all staffing, training and leadership functions. Helped owners redesign purchasing operations, get new suppliers and reduce supply costs by 3.5%. --Won 2 general manager of the year awards for meeting goals. --Implemented new computer technology for managing inventory. --Improved staffing and cut absence rates by 47% and turnover by 35%. --Sales grew by up to 40% and profits improved by 31%. Branch Manager 2011 Grayson’s Furniture Stores, Charlotte, North Carolina Managed a large retail store with $12 million dollars in annual sales and 28 employees. Responsible for all store operations, sales, hiring, training, firing, customer service, merchandising, product display, daily accounting and business recordkeeping. Helped regional management to make business decisions on acquiring computer technology, opening new stores and expanding product lines. Won 5 branch manager of the month awards. Branch Manager 2010 to 2011 Grayson’s Furniture Stores, Fayetteville, North Carolina Managed daily operations of a retail store with $7 million dollars in yearly sales. Same responsibilities as above. Winner of 6 branch manager of the month awards. Branch Manager 2010 Grayson’s Furniture Stores, Durham, North Carolina Same responsibilities as above for store with $4 million dollars in sales. Earned 1 branch manager award. Assistant Manager 2009 to 2010 Grayson’s Furniture Stores, Newport News, Virginia Assisted in managing retail store with $7 million dollars in annual sales. Allocated merchandise to maximize square footage with plan-o-grams and market data.

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PETER BELTON – page 2 (904) 316-9158 [email protected]

Floating Manager 2006 to 2009 Boater’s World, Virginia & Maryland Managed 13 stores in Maryland and Virginia with 150 employees. Responsible for sales, profits, operations, merchandise allocation, purchasing, distribution, customer service, training and team leadership. Was #4 in sales production out of 214 people and won 3 top sales awards. Introduced new safety product that sold $2 million dollars in a year. Assistant Manager 2005 to 2006 Boater’s World, Newport News, Virginia Assisted in managing specialty retail operation with 14 employees. Responsible for sales, customer service, product display, store operations and daily store closings.

Education:

Bachelor of Arts Degree in Biology, 2005 University of Virginia, Charlottesville, Virginia

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PETER  R.  BELTON  [email protected]     904-­‐316-­‐9158    linkedin.com/in/peterbelton    

RETAIL  INDUSTRY  MANAGER  

Director  of  Inventory  Planning  &  Management  •  Branch  Manager  11  Years  in  Progressive  Roles  with  Large  Regional  Chains  •  Financial  Responsibility  to  $35M  

 Merchandise  Planning  &  Allocation   Multi-­‐Site  Retail  Operations  Inventory  Planning  &  Control   Merchandise  Markdowns  &  Allowances  Vendor  Relations  &  Negotiations   Inventory  Shrinkage  Control  &  Management  Financial  Planning  &  Profit  Analysis   Employee  Training,  Development  &  Leadership  

 

PROFESSIONAL  EXPERIENCE  

GRAYSON’S  FURNITURE  STORES     2009–Present    Assistant  General  Manager/Branch  Manager  ($35M  sales/year),  Jacksonville,  FL  (2011–Present)  Branch  Manager  ($12M  sales/year),  Charlotte,  NC  (2011)  Branch  Manager  ($7M  sales/year),  Fayetteville,  NC  (2010–2011)  Branch  Manager  ($4M  sales/year),  Durham,  NC  (2010)  Assistant  Manager  ($7M  sales/year),  Newport  News,  VA  (2009–2010)    Promoted  rapidly  through  a  series  of  increasingly  responsible  management  positions  based  on  strong  financial,  operating,  team  building,  and  team  leadership  performance.  Currently  manage  160+  employees  at  6  regional  locations.  Notable  achievements:    

! Won  14  “Branch  Manager  of  the  Month”  and  “General  Manager  of  the  Year”  awards  for  profit  and  revenue  growth.  

! Achieved  record  sales  in  multiple  markets  (up  to  40%  sales  growth  and  31%  margin  increase).  ! Reduced  absenteeism  47%  and  turnover  35%  with  strategies  to  recruit,  train,  and  retain  high-­‐quality  employees.  

! Implemented  next-­‐generation  POS  technology.  Reduced  annual  purchasing  costs  3.5%.      BOATER’S  WORLD   2005–2009    Floating  Manager  (13-­‐store  district  with  150  employees),  VA/MD  Regional  District  (2006–2009)  Assistant  Manager,  Newport  News,  VA  (2005–2006)    

! Received  3  “Top  Sales  Producer”  awards.  Ranked  #4  out  of  214  sales  associates  nationwide.  ! Launched  new  safety  product  in  response  to  regulatory  requirements  and  sold  $2M  in  first  year.  ! Drove  sales  growth  through  a  strong  focus  on  customer  service,  merchandising,  and  teamwork.  

 

EDUCATION  

Bachelor  of  Arts  Degree,  Cum  Laude,  2005  •  University  of  Virginia,  Charlottesville,  VA    

TECHNOLOGY  SKILLS  

Proficient  in  Excel,  Word,  Citrix,  Lotus  Notes,  Bosanova,  Fullshot,  and  Datamatix.  

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JOSEPH QUINBY 802-254-1254 / [email protected]

http://www.linkedin.com/in/josephquinby

PRESIDENT & CEO – $100 Million, Multi-State Corporation

• Built electronics, telecommunications, and appliance distribution business from $300K to $100M annual revenue.

• Directed purchase and resale of $1B+ in merchandise over 15 years.

• Achieved and maintained profitability for 15 consecutive years.

• Negotiated multimillion-dollar partnerships with Sony, Sanyo, Panasonic, Tappan, Litton, BASF, and other major US and international manufacturers.

• Created a state-of-the-art distributed PC network to automate and inventory all core business functions.

PRESIDENT & CEO – Executive Consulting & Advisory Firm

• Negotiated $500M+ in financing, lending, and credit transactions. Prepared sophisticated financial documentation for M&A,

IPO, franchise, and lease transactions.

• Acquired substantive industry experience in consumer goods manufacturing, retail sales, wholesale distribution, commercial real estate, industrial products manufacturing, and automotive. Client engagements included North American Phillips, Polaroid, Bendix/Fram, Mazda, Chrysler, and Bridgestone.

• Negotiated $250M in transactions, partnering with Prudential, John Hancock, and Metropolitan Life to market their commercial real estate portfolios.

EXECUTIVE MANAGEMENT CONSULTANT – $3B Organization

• Delivered $3M–$5M annual operating cost reductions through redesign of core purchasing and supply chain management

processes/systems.

• Partnered with EDS Technology to develop and implement a master healthcare program that saved $5M yearly.

• Conceived and currently implementing migration from checks to electronic processing with projections to save $5M annually. Introduced technologies forecasted to improve cash flow $10M annually.

EXECUTIVE QUALIFICATIONS

• Full P&L Responsibility • Strategic Planning • Corporate & Investment Finance • Multi-Site Operations • Product Management • Domestic & Foreign Business • Sales & Marketing Leadership • Corporate Legal Affairs • Distribution & Warehousing • Productivity & Performance • Government Relations • Logistics & Supply Chain Management Outstanding communications, interpersonal relations, negotiation, and leadership skills. Extensive M&A, IPO, franchising, alliance, and partnership development/transactions experience. Top-flight personnel management skills.

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JOSEPH QUINBY – Page Two 202-254-1254 … [email protected]

PROFESSIONAL EXPERIENCE Executive Management Consultant 2010 to Present STATE OF VERMONT, Burlington, VT

Recruited by senior executive staff to introduce “corporate” business processes, infrastructure, and operations into a heavily regulated government organization. Challenged to drive major cost savings while optimizing productivity, performance, and efficiency. On-site at headquarters providing strategic, operating, and financial expertise to all 17 operating departments (budgets of $500M to $1B each). Reinvented virtually all major operating processes to eliminate redundancy, optimize staff performance, improve the allocation of state and federal funds, and build a best practices organization. Created strategic plans to drive future operations, growth, and transformation.

President & Chief Executive Officer 2006 to 2010 JQ ENTERPRISES / LIK ASSOCIATES, Providence, RI & Boston, MA

Launched consulting firm offering management advisory, strategic planning, negotiating, and operating management services to emerging, turnaround, and high-growth organizations. Consulted with Presidents, CEOs, CFOs, and others to resolve operating issues, implement growth plans, and drive revenue and profit growth. Established extensive network of contacts with bankers, attorneys, accountants, and other professional providers.

Managed engagements involving a broad range of functions with particular emphasis on P&L, strategic and marketing plans, cash flow, financial analysis, organizational needs assessment, purchasing, product management, sales, contracts, legal affairs, banking and lending, letters of credit, and surplus inventory liquidations.

President & Chief Executive Officer 1997 to 2006 MOORE DISTRIBUTORS, INC., Hartford, CT & Providence, RI

Acquired small electronics, appliance, and telecommunications products wholesaler generating $300K in annual sales. Built to $100M+ annual revenue. Drove profitable growth through aggressive product and market expansion efforts. Held full strategic and P&L responsibility. Led 6 successful acquisitions.

Directed operations, sales, marketing, HR, purchasing, finance, supply chain, IT, and customer service. Led a team of up to 200 employees at 2 large warehouse/showroom/service centers (approx. 300K sq. ft.) and 4 satellite distribution centers throughout the Northeastern US. Managed more than 5000 product lines and SKUs.

Captured key customer accounts in the retail chain, independent store, department store, catalog, and fulfillment markets. Maintained long-term account relationships averaging 5+ years. Created high-performance sales team. Introduced innovative customer service, support, and loyalty programs.

EDUCATION

BS – Business Administration – BOSTON UNIVERSITY

Graduate of hundreds of hours of continuing management and leadership training

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#6:  What’s  the  best  format  for  someone  returning  to  work  after  a  long  absence  from  the  workforce?    Lessons  

• Regardless  of  the  reason  for  the  gap,  the  challenge  is  the  same:  focusing  the  reader’s  attention  on  what  your  client  has  to  offer  and  not  on  the  gap.  

• Look  for  material  from  the  gap  years:  volunteer  activities,  part-­‐time  work,  personal  pursuits,  education  or  training,  activities  that  indicate  your  client  has  stayed  up  to  date  in  his  or  her  professional  field.  

• Consider  using  functional  headings  –  even  if  you  don’t  write  a  purely  functional  resume  –  to  call  attention  to  specific  areas  of  skill  and  experience.  

• Consider  eliminating  all  dates.      

Sample  Resumes  

► ARTHUR  ECK  (Handout  page  33)  

► LESLIE  REYNOLDS  (Handout  page  34)  

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ARTHUR  F.  ECK,  JR.    639 Arcadia Street $ Rochester, NY 12239

387-458-3241 $ [email protected]  

OBJECTIVE  

BREAKFAST and LUNCH COOK To assist a restaurant in attracting and retaining a strong customer base

by applying a passion for the culinary arts and a strong work ethic.

PERSONAL PROFILE  

Experienced working in a kitchen environment, filling orders, and developing menu items.

Able to get the job done by employing critical-thinking and problem-solving skills.

Work well as a team player and independently with very little supervision.

Received commendations for being dependable and hardworking.

Bilingual, Spanish and English.

COOKING SKILLS  

% Prepared a selection of entrees, vegetables, desserts, and refreshments.

% Cleaned the grill, food preparation surfaces, counters, and floors.

% Met quality standards for food preparation, service, and safety.

% Trained and supervised workers.

% Maintained inventory logs and placed orders to replenish stocks of tableware, linens, paper, cleaning supplies, cooking utensils, food, and beverages.

% Received and checked the content of deliveries and evaluated the quality of meats, poultry, fish, vegetables, and baked goods.

% Oversaw food preparation and cooking.

RESTAURANT EXPERIENCE  Kitchen Worker — State of New York, Coxsackie, NY Short Order Cook — Rockies Breakfast Bar, Rochester, NY Prep Cook/Laborer — New World Diner, Rochester, NY Lunch and Dinner Cook — Albany’s Italian American Restaurant, Albany, NY

MILITARY SERVICE  

US Navy — Machinist Mate E-3 — Honorable Discharge GED obtained

   

 

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LESLIE REYNOLDS

Boston Metro Area 617-555-5555 | [email protected]

PROFESSIONAL SKILLS PROFILE

PC Software & Technology Interpersonal Relations & Communications Database Administration & Management Special Events Planning & Management Data Collection, Analysis & Reporting Sales, Merchandising & Customer Service Management Team Building & Leadership Public Relations & Media Affairs Project Planning & Management Creative Thinking & Problem-Solving

Self-starter … enthusiastic … independent thinker … team player … task-driven … goal-oriented.

TECHNOLOGY SKILLS MS Word, Access, Excel, Outlook … MS Publisher, Paint Shop, Adobe … Photoshop PROFESSIONAL EXPERIENCE

Website Designer 2006 to Present LESLIE REYNOLDS WEB DESIGN, Reading, MA

Freelance website designer for for-profit and not-for-profit organizations. Independently manage each project, from initial client consultation and strategy development through website design, functionality, activation, and SEO. Clients: Reading Chamber of Commerce, Massachusetts State Medical Association, Donegan DDS,

HealthCare of Reading, Landon Machinery, Greystone Financial, RTP Chemistry. Special Projects Coordinator 2001 to 2006 READING CHAMBER OF COMMERCE, Reading, MA

On-call position working with the Chamber during annual legislative sessions. Coordinated meeting and event planning, collected and reported legislative data, administered various databases, and responded to inquiries from small businesses, tourists, local residents, and others. Highlight: Supported 3K+ Chamber members and represented their interests before local business

professionals, politicians, and the media. Chairman of the Board 2000 to 2001 GROWING GIRAFFES PRESCHOOL, Worcester, MA

Appointed to 1-year term as Chairman of the Board for privately owned preschool with an average annual enrollment of 70 students. Hired key personnel, established operating procedures, and led a successful fundraising campaign to expand the educational resources of the facility. Highlight: Provided operating and financial leadership that returned the business to profitability.

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LESLIE REYNOLDS 617-555-5555 | [email protected]

Page 2

Executive Director 1998 to 2000 CAMP FIRE BOYS & GIRLS, Columbus, OH

Planned, staffed, budgeted, and managed Camp Fire programs throughout Ohio and Kentucky for 450 club members and 1600 grade-school children. Managed $300K budget and staff of 4. Ensured compliance with all United Way policies governing operations, resources, and programs. Highlight: Launched week-long camp for underprivileged children as part of nationwide outreach.

Sales Associate 1996 to 1998 THE BRIDES CORNER, Columbus, OH

Commission sales position with the area’s finest bridal shop. Fit gowns and tuxedos, designed veils and bouquets, ordered stationery and invitations, and coordinated special event programs. Highlight: Contributed to 45%+ sales growth for 2 years.

Office Manager/Assistant 1993 to 1996 NATIONWIDE INSURANCE, Toledo, OH

Independently managed administrative and client service functions for one of the top-producing Nationwide sales offices in Ohio. Assisted in marketing and new client development projects. Highlight: Helped build customer base by an additional 30%.

VOLUNTEER & COMMUNITY SERVICE

Library Volunteer, Reading High School, Reading, MA (2010 to 2012) Input data, catalogued books, and wrote book summaries for upgraded automated system. Office Volunteer, Holz Elementary School, Reading, MA (2006 to 2010) Maintained attendance records, responded to parent inquiries, and helped with special events.

Outreach Committee Chairperson, Boston Inner-City Support Center, Boston, MA (2002 to 2004) Spearheaded development and management of special events and educational programs..

EDUCATION Bachelor of Arts Degree, Ohio State University, 1993 Triple Majors in Business, Marketing & English

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#7:  How  do  you  handle  the  work  experience  of  clients  who  are  50+  years  of  age,  sharing  their  successes  while  not  aging  them  out  of  the  workplace?    Lessons  

• Understand  that  just  because  you  have  information  does  not  mean  you  must  include  it!  

• Don’t  follow  arbitrary  rules  about  how  far  back  to  go  with  work  experience.  

• Change  your  format  for  the  older  experience.  Just  because  the  first  4  jobs  are  written  title/company/dates  does  not  mean  that  you  can’t  consolidate  the  relevant,  older  information  in  a  different  structure  that  will  allow  you  to  showcase  the  most  important  information  as  just  stated.  

• Eliminate  or  deemphasize  dates  for  older  experience.  

• Give  the  resume  a  fresh,  up-­‐to-­‐date  appearance  and  a  modern  look  and  feel.  Conform  your  resume  to  today’s  best  practices,  not  yesterday’s!  

   

Sample  Resumes  

► JACKSON  CRATERSON  (Handout  page  37)  

► MIRANDA  SIMS  (Handout  page  39)  

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JACKSON CRATERSON, MBA, CPSM, CPM

[email protected] | 213-555-5555 | linkedin.com/in/jackcraterson

SENIOR EXECUTIVE: PROCUREMENT, SUPPLY CHAIN, MULTI-SITE OPERATIONS

True Catalyst for Positive Change to Achieve Extraordinary Business Performance & Financial Results.

Leader Who Values Human Capital and Its Intrinsic Impact on Organizational Greatness. Thirteen years’ progressively responsible experience building and leading world-class procurement organizations. Well-respected for success in creating influential and collaborative relationships with top operating and leadership teams across all business functions: strategic planning, finance, IT, HR, sales, marketing, energy, legal, construction.

• Strategic Sourcing, Purchasing, Contract Negotiations, Vendor Relationship Management, eSourcing • Integrated Global Logistics, Transportation, Distribution, Lean Six Sigma, Project Management • P&L Management, Budgeting, Cost Reduction & Avoidance, Spend Analysis, Procure-to-Pay Optimization • Process Design, Performance Excellence, Continuous Improvement, Large-Scale Data Analysis & Action • Technology Systems Acquisition & Integration: SAP ERP, Manhattan, JDA, Ariba, Kronos, Adobe, e-commerce

Generated $145M in total savings over 7 years through strategic spend and contract management.

Reduced SG&A by average of 68 bps annually for 6 consecutive years and improved margins 250 bps.

Contributed to total revenue growth exceeding $3.1B over past 15 years.

Honored as Goods Depot’s MVP for unprecedented YOY cost savings.

PROFESSIONAL EXPERIENCE

WEALTH PRODUCTS, Los Angeles, CA 2010 to Present Growth During Tenure: $1.4B to $2.7B revenue; $71M to $203M income; 346 to 675+ specialty retail stores Interim Director of Strategy (2014 to Present) Leading development and implementation of first-ever strategic planning process in partnership with CEO, CFO, and Board of Directors. Crafting 10-year vision and 5-year financial plan, aligning strategy with tactical execution, and directing process improvement and organizational change. Targeting $40M profit growth.

Director of Procurement (2010 to 2014) Recruited to build centralized procurement organization to manage sourcing, negotiations, contracting, and vendors for $550M spend across 100% of goods and services (supply chain, advertising, HR, construction, facilities, IT, energy, travel, legal, accounting). Led 10-person team in operations and supply management.

• Captured $75M in contract savings through redesign of direct and indirect source-to-pay processes.

• Reduced SG&A 2.6% in first 2 years, from 24.6% to only 22.0% of sales, through keen negotiations, strategic sourcing rigor, competitive bidding, and collaborative partnerships with all business leaders.

• Expanded e-commerce, built distribution center, reengineered logistics, standardized contracts, and acquired new technologies – CRM, payroll, WMS, TMS, order management, SAP, ERP, and eSourcing.

• Partnered with C-level management team, EVPs, and SVPs as #1 lead on procurement organization.

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JACKSON CRATERSON, MBA, CPSM, CPM

[email protected] | 312-555-5555 | linkedin.com/in/jackcraterson

GOODS DEPOT, Toledo, OH 2005 to 2010

Director of Procurement Services (2007 to 2010) Created strategic sourcing team of 15 responsible for $600M indirect spend across all global company categories for 1,000 stores, 9 distribution centers, multiple e-commerce platforms, and HQ. Administered $80M utilities budget while evaluating hedging and market-timing opportunities to drive cost reduction. • Positively impacted 34% increase ($115M) in operating cash flow and 40% increase ($0.68) in earnings per share

during period of growth and global expansion through strategic leadership. • Delivered $70M in contract savings in key functions (IT and service contracts, capital expenditures, eSourcing, signage,

energy, sustainability). Introduced innovative reverse-auction bidding with vendors to accelerate cost reduction and successfully expanded concept to merchandising organization.

• Developed negotiations training company-wide, with 28X ROI on training cost in 3 months. Divisional Replenishment Manager (2005 to 2007) Acting in the capacity of Director of Inventory & Replenishment, restructured 20-person supply chain team to achieve all-time KPI highs for $1.5B of annual global inventory. Managed JIT supply chain assortment demand flow, planning and allocation strategies, purchasing, supplier management, and inventory analysis. • Reduced supplier lead time 35%, improved order time 26%, and increased fill rate 9%. • Recognized as Goods Depot’s SME for successful SAP ERP upgrade and SOX compliance. • Demonstrated superb crisis management leadership following incident that required re-racking and re-population of

inventory across all distribution centers – with no disruption in sales or service. FASHION CENTER, St. Louis, MO 2004 to 2005 Vice President of Operations Managed 70 corporate, field, and store employees at multi-channel (store, online, wholesale) start-up retailer. Led supply chain fulfillment, store operations, visual merchandising, HR, customer service, and procurement during rapid growth to 15 stores in 5 states in just 2 years. Far exceeded performance goals. • Achieved 28% supply chain savings and improved supply lead time by 3 days. • Following owners’ exit, negotiated sale of all assets, leases, and equipment, and closed operations. Previous Experience: Inventory Planning & Management | International Service • CASUAL CORNER: Led $75M inventory allocation and distribution for high-growth, 900-store retailer. • SHOE SHACK: Allocated $35M inventory across 5000 stores. Increased inventory turnover 8%. • Volunteered for 2-year INTERNATIONAL outreach and community service. Trained/led 20-person team.

EDUCATION & PROFESSIONAL TRAINING

MBA – University of Chicago – May 2014 BA – Brigham Young University – May 2001 Certified Professional in Supply Management (CPSM), Institute for Supply Management Certified Purchasing Manager (C.P.M.), Institute for Supply Management Six Sigma Green Belt & Lean Six Sigma, Villanova University Strategic Procurement, Missouri State University The Strategic Negotiator, The Gap Partnership

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MIRANDA SIMS

[email protected] 212-812-1653 • New York, NY linkedin.com/in/mirandasims

RETAIL EXECUTIVE: OPERATIONS ~ SALES ~ MERCHANDISING Expert in the 4 P’s of Retail Performance:

People ~ Product ~ Presentation ~ Promotion

Twenty+ years of success building market share, sales volume, profitability, and employee and customer engagement for industry-leading retailers.

! Major Mart: Led $800M region to top performance nationwide. Orchestrated major business contraction of $350M Tech Shops division while delivering consistently strong operating results.

! Euro Music: Built entire operational and HR foundation to support rapid U.S. expansion.

! Federated: Progressed rapidly to Senior VP, Marshall Field’s, delivering measurable results in every role.

PROFESSIONAL EXPERIENCE MAJOR MART New York, NY Leading U.S. retailer, operating 720 superstores and 200 mall-based mini-stores; $5B+ annual revenue

Regional Director of Stores – Northeast (2009–2014)

$800M region | 800 Northeast stores including flagship (Times Square) |10 direct reports | 5000+ associates

! Rose to #1 nationally in year-over sales (2013) and #1 in multiple product, revenue, and profit categories.

! Cut $3M inventory (25%) and reduced local purchases $40M (20%), reducing inefficiencies and shrink while increasing customer satisfaction.

! Hand-picked by Executive Leadership to spearhead key strategic initiatives:

! Partnered with VP Membership to design new sales incentives that generated 40,000 incremental card memberships in 4 months. Pilot program expanded nationally.

! Controlled turnover of top talent by developing a company-wide managerial retention program.

! Established a culture of top performance. Used “Talent Map Optimization” to put the right people in the right jobs at the right time and plan for succession.

! Represented region at strategy/planning sessions at the corporate HQ level.

Regional Director of Stores – Mall Mini-Stores (2003–2009)

$350M nationwide operation | 396 stores, 3000+ employees at peak

! Challenged to deliver annual financial goals while executing controlled reduction in store count to bolster profitability. Met all sales and profit objectives and kept staff motivated and energized despite downsizing.

! Orchestrated the controlled closure of 200 stores in 3 years.

! Recommended and successfully integrated numerous managerial staff into Major Mart superstores.

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MIRANDA SIMS 212-812-1653 ~ [email protected]

EURO MUSIC STORES Philadelphia, PA Largest seller of prerecorded music in the world, in early stages of US expansion | 16 East Coast stores

VP of Operations, US (2001–2003)

US division of leading global retailer | Responsibility for HR and Store Operations | Executive Committee member

! Established consistent structure for previously autonomous stores. Strengthened bottom-line performance by streamlining inventory flow, customer service, and store staffing.

! Professionalized HR by creating the company’s first job descriptions and performance reviews, launching formal training programs, defining competencies, and setting measurable performance expectations.

MARSHALL FIELD’S (Division of Federated Department Stores) Chicago, IL $1.2B full-line department store chain; 35 stores in 7 Midwest states

Senior VP/General Merchandise Manager, Home Store (Headquarters level) VP/General Manager – Evanston, IL ($60M annual revenue, 300 employees) Store Manager – Arlington Heights, IL ($20M annual revenue, 175 employees) Buyer ~ Divisional Sales Manager ~ Assistant Buyer ~ Sales Manager ~ Management Trainee Rapid promotion through progressively challenging store and HQ management roles | Executive Committee member

! Orchestrated most successful new store opening in 1999, generating $30M first-year volume (7% over plan).

! Spearheaded smooth 6-month integration of $100M, 5-store acquisition into Marshall Field’s.

! Built Arlington Heights location into the #1 dollar profit unit in all of Federated, driving 15% growth in 2 years. Reduced executive turnover from 60% to less than 25%, among the best in the company.

! Delivered double-digit growth every year in menswear buying categories while increasing gross margins.

EDUCATION BS Business Administration: Boston University, Boston, MA

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#8:  How  do  you  make  technology  and  engineering  resumes  understandable  and  easy  to  read?    Lessons  

• Write  in  English  –  not  in  “tech-­‐speak”!    

• Create  a  technology  summary  where  you  can  group  the  keywords  of  skills,  software,  hardware,  operating  systems,  network  protocols,  and  more  –  without  having  to  bog  down  the  text.  Then,  decide  where  that  section  belongs  –  top  of  resume,  bottom  of  resume,  or  within  the  job  descriptions.  

• Tell  the  story  –  the  challenges,  actions,  and  results  –  as  you  would  with  any  other  resume.    

• Focus  on  business  benefits,  not  just  tech  activities.      

Sample  Resumes  

► GRACE  LOGAN  (Handout  page  42)  

► CHRISTOPHER  SHAW  “BEFORE”  (Handout  page  44)  

► CHRISTOPHER  SHAW  “AFTER”  (Handout  page  46)  

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GRACE  LOGAN  www.linkedin.com/in/logangraceb   203-­‐555-­‐5555   [email protected]    

SENIOR-­‐LEVEL  TECHNOLOGY  INDUSTRY  PROFESSIONAL  Wireless  Communications    |    Electronics  Systems  |  Hardware  &  Software  Development    

 Unique  capability  in  combining  technology  expertise  with  superb  cross-­‐functional  team  leadership  skills  to  build  high-­‐performing  organizations,  multimillion-­‐dollar  product  solutions,  and  profitable  customer  relationships.    

Product  Lifecycle  Management   Team  Building  &  Organizational  Leadership  Project  Planning  &  Development   Productivity,  Efficiency  &  Performance  Improvement  Process  Redesign  &  Optimization   Budgeting,  Resource  Allocation  &  Capacity  Planning  Technology  Performance  Enhancement   Presentations,  Communications  &  Diversity    

PROFESSIONAL  EXPERIENCE    

HARGROVE  CORPORATION  /  INTEL  /  AT&T,  Stamford,  CT   2001–2014  (Major  player  in  critical  communication  systems  &  technologies  for  first  responders  &  utilities)    

Director  –  Wireless  Product  Development  –  $20M  Budget  (2009–2014)  Built  and  led  team  that  designed,  developed,  tested,  and  deployed  advanced  communication  solutions  (software,  radios,  infrastructure)  for  clients  nationwide.  Directed  130+  team  members  in  VA,  NY,  MA,  and  India.  Leveraged  partners  in  PacRim  to  supplement  corporate  design  and  development  resources.    ♦ Launched  new  products  that  generated  $150M  in  incremental  revenue  in  just  4  years.  ♦ Reduced  system  cost  $2M  with  new  design  incorporating  hardware  functionality  into  software.  ♦ Decreased  annual  software  spend  $3M  and  doubled  capacity  with  off-­‐shore  engineering  provider.  ♦ Introduced  new  line  of  digital  radios  and  stations  to  support  TDMA  and  grow  revenues  to  $600M.  ♦ Decreased  development  time  30%  for  new  digital  station  ($30M)  by  ramping  up  remote  RF  team.  ♦ Slashed  field  trouble  reports  30%  through  automated  test  implementation  and  GE  Quality  Center.  

 Director  –  Wireless  Product  Management  &  Development  –  $16M  Budget  (2007–2009)  Led  team  of  60  engineers  and  8  product  managers  responsible  for  product  design,  development,  and  marketing.  Held  full  P&L,  product  pricing,  and  revenue  forecasting  responsibility  for  organization.    ♦ Captured  $200M  in  new  revenue  with  development  of  first-­‐ever  P25  linear  simulcast  system  and  

creation  of  compliance  lab  for  conventional  and  trunked  radio  systems  and  stations.  ♦ Successfully  entered  Chinese  market  with  delivery  of  TT67  350MHz  stations  for  Beijing  Olympics.  ♦ Generated  additional  $35M  in  revenue  by  engineering  first  900MHz  radio  systems  and  stations.  ♦ Lowered  inventory  25%  through  implementation  of  supplier-­‐managed  inventory  process.  

 Product  Manager  –  Site  Products  –  $5M  Budget  (2001–2007)    Directed  team  of  20  engineers  and  2  product  managers  throughout  product  lifecycle  development.  Held  full  product  P&L  responsibility.    ♦ Orchestrated  design  of  RTRS  EA  simulcast  technology  for  $700M  State  of  Vermont  project.  ♦ Developed  first-­‐ever  700MHz  stations  for  $10M  opportunity  with  US  Department  of  Labor.  ♦ Increased  gross  margin  20%  in  base-­‐station  product  line  by  introducing  digital  upgrade  option.  ♦ Negotiated  3-­‐year  increase  in  power  supply/amplifier  warranty  and  5%  annual  cost  reduction.  

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GRACE  LOGAN  Page  2   203-­‐555-­‐5555   [email protected]  

   SAMSUNG  MOBILE  COMMUNICATIONS  /  MOTOROLA  TELECOM,  San  Antonio,  TX   1995–2001  (Leader  in  development  &  commercialization  of  advanced  critical  communication  solutions)    

Manager  –  Product  Marketing  –  $5M  Budget  (1997–2001)  Led  3-­‐person  team  designing  web  and  collateral  marketing  material  for  25  critical  communication  product  lines  generating  hundreds  of  millions  of  dollars  in  annual  revenues.    ♦ Designed   and   implemented   first   internet-­‐based   product   updates   for   sales   teams,   a   series   of   pocket  

sales  guides,  and  a  portfolio  of  sales  training  programs  to  optimize  field  sales  performance.  ♦ Reduced  customer  response  lead  times  with  creation  of  new  systems  configurator.  

 Manager  –  Systems  Integration  Operations  –  $7M  Budget  (1995–1997)  Managed   team   of   25   engineers   and   150   associates   designing,  manufacturing,   and   implementing   digital-­‐trunked  critical  communication  systems.      ♦ Reduced  inventory  $4M  and  doubled  output  with  lean  manufacturing  techniques.  ♦ Delivered  $70M  in  product  to  30  countries  with  $.5M  reduction  in  freight  and  0  customer  issues.  ♦ Reduced  cycle  time  50%  on  wide-­‐area  systems  by  integrating  scheduling,  logistics,  and  testing.  

 Motorola  Telecom  -­‐  Private  Radio  Systems:  Manufacturing  Operations  Manager    Samsung  –  Mobile  Communications:  Advanced  Manufacturing  Engineer  /  Chemical  Operations  Manager    

EDUCATION  &  AFFILIATIONS    

BS  Electrical  and  Computer  Engineering,  University  of  Texas,  Austin,  TX    Samsung  Management  and  Leadership  Development  Programs  Samsung  Manufacturing  Management  Program    Motorola  Management  Development  Program    Board  Member  –  Wireless  Technology  Consortium  –  Connecticut  Institute  of  Technology  (4-­‐year  term)  

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Christopher Shaw 437 Highland Avenue, Somerville, MA 02143 • 617-555-5612 • [email protected]

QUALIFYING SUMMARY

A nationally recognized expert in machine-learning/pattern recognition, machine vision, and signal processing with a proven track record in applying state-of-the-art methods to achieve superior results: • Doctorate degree in Electrical Engineering with exceptional mathematical and analytical skills • Experienced and highly skilled in developing and prototyping algorithms • Expertise in developing techniques for processing imagery, object detection, classification, and tracking • Experience with a broad class of statistical data modeling and machine-learning/pattern recognition problems and techniques that

include defense and financial industry applications • Extensive image and signal processing expertise involving a variety of sensors and problem domains • Excellent verbal and written communication skills • Outstanding software development competencies (MATLAB, C,C++) • Work well autonomously and as a collaborative team member to meet or exceed objectives

PROFESSIONAL EXPERIENCE Spire Inc, Bedford, MA May 2014- Oct 2014 Consultant/Contractor Responsible for image processing/pattern recognition related software development involving the detection of defects in solar cells. MATLAB was employed to initially explore image pre-processing approaches. Ultimately, Opencv and other open source Computer Vision algorithms, were employed to develop a proprietary solution to the defect recognition/localization problem. iRobot, Inc, Bedford, MA Dec 2012-Jan 2014 Lead Research Scientist Responsible for Image Processing/Pattern Recognition related software development work involving Ubuntu Linux, open source computer vision libraries like Opencv, and proprietary C++ based code. MATLAB was used as scripting language to process output text files and visualize results. In addition, my software related work experience at iRobot has involved exposure to the “Boost” C++ extension library, the Qt Gui application framework, and extensive use of the C++ STL library: • Developed in C++ a Tool for Detection Performance Analysis of Video processing based algorithms that quantified a variety of performance

measures, eg. Detection rate vs. False Positive rate, and used Bootstrap based methods to construct upper and lower bounds. • Developed in C++ using Opencv a variety of background subtraction algorithms to serve as an anomaly screener in video processing based

detection/classification systems. • Performed a variety of feasibility and requirements analyses for Proprietary autonomous robotic system/perception related problems. • Surveyed Proprietary Cascade Classifier training algorithms and developed plans for improving their performance. • Performed a study quantifying the performance as a function of range of some proprietary and University derived Cascade Classifier based

Pedestrian Detection algorithms. ARCON, INC., Waltham, MA Jan 2012 - Nov 2012 Senior Systems Engineer Responsible for Air Traffic Control software related development work involving Real-Time System Programming using C under Fedora Linux, and utilizing Visual Studio/C++ under Windows-XP: • Implemented and evaluated through covariance simulations a Least Squares Estimation based fusion technique for altitude estimation, in the

context of the STARS Air traffic control software. • Evaluated the performance of altitude tracking algorithms related to the Common Arts Air traffic control software. • Implemented and evaluated changes to Radar to Radar and Radar to ADSB sensor Registration Algorithms which estimate biases in range,

azimuth, and time stamps in the context of the Common Arts Air Traffic control software. • Assessed, developed, and implemented improvements to “turning conflict” detection algorithms related to the Common Arts Air Traffic

control software. PARIETAL SYSTEMS, North Andover, MA Aug 2010 - Nov. 2011 Senior Systems Engineer Responsible for Surveillance and Intelligence System Analysis related software development using MATLAB and C (using Xcode in the MAC-OS setting): • Formulated, implemented, and evaluated prototype MATLAB-language algorithms to be used for Radar Based Space/Time Surveillance. • Developed prototype C-language algorithms for intelligence analysis (Terrorist Group detection) and conducted post-development

evaluation. • Designed data visualization tools in MATLAB to assess performance evaluations of surveillance and intelligence analysis based applications.

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LOCKHEED MARTIN, INC., Burlington, MA Oct 2006 - Aug 2010 Senior Systems Engineer Responsible for Ballistic Missile Defense related software development using Matlab and C++ in a Unix workstation setting: • Developed a Spectral Domain methodology for Phased Array Radar Based Ballistic Missile Defense Feature Discrimination Analysis

requiring orders of magnitude less computation than brute force, individual trajectory based methods. • Created a clustering tool for investigating the grouping of threats/objects/motion-types, and signal processing cases across relevant Ballistic

Missile Defense compliance cases, to define classes in a pattern recognition context. • Developed a capability to design Quadratic Bayesian Classifiers and calculate associated Receiver Operating Characteristic (ROC) curves,

in the context of measuring the ability to discriminate between different threat, object, and motion type variants. ALPHATECH, INC. /BAE SYSTEMS, Burlington, MA Oct 2001-Oct 2006 Senior Systems Engineer Responsible for Image Processing and Pattern recognition related software development using C, C++ and Matlab (in a Unix workstation setting): • Developed and implemented Real Time Underwater Mine Hunting algorithms in the context of Side Scan Sonar imagery that achieved

human sonar operator comparable performance. • Investigated multi-layer perceptron, support vector machine, and classifier fusion based methods. • Created C++ code which supported multi-object/multi-sensor tracking algorithms, and a new conceptual/algorithmic framework for road-

aided tracking. • Developed C++ code to support an Alphatech specific framework for distributed processing, built on top of CORBA, termed “ASF”. • Translated “ASF” specific data structures into XML based data structures. • Investigated the use of Robust Background Noise covariance estimation to improve the performance of STAP Processing KNOWLEDGE PARTNERS, Boston, MA Mar 2001–Aug 2001 Senior Scientist Responsible for Data Mining related software development in TCL and C (in a Unix workstation setting): • Created TCL based software modules for the calculation of the statistics of events associated with the modeling of the return/purchase

behavior of customers leasing vehicles. • Developed TCL based software tools for the construction of optimal factor sets for predictive and classification modeling of return/purchase

behavior, as well as for performance analysis of a class of Bayesian Neural networks. • Designed C-language modules for the evaluation of outputs associated with Bayesian Neural networks, and the construction of confidence

bounds for Lift and ROC, classification performance curves. BATTERYMARCH FINANCIAL MANAGEMENT, Boston, MA Jan 2000– Feb 2001 Independent Consultant Responsible for Pattern Recognition System Design related software development in C and Fortran using Visual Studio in a Windows-2000 setting: • Developed Neural Network based methods for Stock selection demonstrated to add financial value over proprietary technical indicators. • Designed flat data bases to store Technical analysis derived data associated with Stocks, which facilitated construction of train and test data

sets to evaluate stock selection performance. • Created specialized training algorithms for multi-layer perceptron based stock ranking statistics. DRAPER LABORATORY, Cambridge, MA May 1991–Dec 2000 Senior Engineer Responsible for Pattern Recognition and Image Processing related software development in C, C++, and Fortran (in a Unix workstation setting); KBV, an image processing prototyping environment, was employed: • Developed and implemented novel training algorithms for multilayer perceptron networks that achieved superior convergence properties

relative to standard backpropagation based methods. • Designed Anomaly Screening/Focus of attention Image processing algorithms for Underwater mine-hunting, in the context of Side Scan

Sonar Sensor Data, that significantly reduced processing time for mine detection/recognition. • Created Acoustic magnetic fusion algorithms for underwater mine hunting that significantly reduced false alarm densities relative to single

acoustic sensor based systems. • Developed and implemented multi-resolution, Supervised and Unsupervised Markov Random Field based Image Segmentation algorithms,

utilizing Wavelet Packet image processing; significantly reduced processing time relative to single resolution based segmentation methods.

EDUCATION Ph.D.,MS. Electrical Engineering, Massachusetts Institute of Technology, Cambridge, MA BS. Electrical Engineering, Cornell University, Ithaca, NY

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CHRISTOPHER SHAW [email protected] 617-555-5612 linkedin.com/in/christophershaw

SOFTWARE DEVELOPMENT ENGINEER

Nationally recognized expert in machine learning/pattern recognition, machine vision, and signal processing.

PhD in Electrical Engineering from MIT and 20+ years’ experience as Software Engineer at leading-edge technology companies, developing advanced solutions for defense and financial industry applications.

PROFESSIONAL EXPERIENCE SPIRE INC, Bedford, MA, 7-month contract assignment, May–Oct 2014

Software Development Consultant

Role: Brought on board as one of a team of image processing/pattern recognition experts challenged to develop new software to detect defects in solar cells.

Tools & Technologies: MATLAB, Opencv, and other open-source algorithms

Project & Results: Developed proprietary solution that solved the defect recognition/localization problem and enabled the company’s innovative solar technology to advance to a clearly defined product competitive in the growing field of solar energy.

IROBOT, INC, Bedford, MA, 2012–2014

Lead Research Scientist

Role: Spearheaded advanced research and software development in Image Processing/Pattern Recognition.

Tools & Technologies: Ubuntu Linux, open source computer vision libraries (Opencv), proprietary C++ based code, MATLAB scripting language, “Boost” C++ extension library, Qt GUI application framework, C++ STL library

Key Projects & Results:

• Developed in C++ a tool for detection performance analysis of video processing-based algorithms that quantified a variety of performance measures, e.g. Detection rate vs. False Positive rate, and used Bootstrap-based methods to construct upper and lower bounds.

• Developed background subtraction algorithms for video processing-based detection systems.

• Performed feasibility and requirements analyses for proprietary robotic system/perception-related problems.

• Created plans for improving the performance of Proprietary Cascade Classifier training algorithms.

• Performed a study quantifying the performance as a function of range of some proprietary and University-derived Cascade Classifier-based Pedestrian Detection algorithms.

ARCON, INC., Waltham, MA, Jan–Nov 2012

Senior Systems Engineer

Role: Played a key role in building Arcon’s award-winning software solutions for the high-risk, essential-accuracy field of Air Traffic Control.

Tools & Technologies: Real-Time System Programming using C under Fedora Linux and Visual Studio/C++ under Windows-XP

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  47  

CHRISTOPHER SHAW [email protected] 617-555-5612

Senior Systems Engineer, ARCON, INC., continued

Key Projects & Results:

• Implemented and evaluated through covariance simulations a Least Squares Estimation-based fusion technique for altitude estimation, in the context of the STARS Air traffic control software.

• Evaluated performance of altitude-tracking algorithms related to Common Arts Air traffic control software.

• Assessed, developed, and implemented improvements to “turning conflict” detection algorithms related to the Common Arts Air Traffic control software.

PARIETAL SYSTEMS, North Andover, MA, 2010–2011

Senior Systems Engineer

Role: Developed advanced Surveillance and Intelligence systems software for aerospace engineering firm.

Tools & Technologies: MATLAB and C (using Xcode in the MAC-OS setting)

Key Projects & Results:

• Formulated, implemented, and evaluated prototype MATLAB-language algorithms to be used for Radar Based Space/Time Surveillance.

• Developed prototype C-language algorithms for intelligence analysis. Designed data visualization tools in MATLAB to assess performance.

LOCKHEED MARTIN, INC., Burlington, MA, 2006–2010

Senior Systems Engineer

Role: Designed Ballistic Missile Defense-related software for a leading defense contractor.

Tools & Technologies: Matlab and C++ in a Unix workstation setting

Key Projects & Results:

• Developed a Spectral Domain methodology for Phased Array Radar Based Ballistic Missile Defense Feature Discrimination Analysis requiring orders of magnitude less computation than prior methods.

• Created a clustering tool for investigating the grouping of threats/objects/motions and signal processing cases across Ballistic Missile Defense compliance cases, to define classes in a pattern recognition context.

PRIOR

• Senior Systems Engineer, ALPHATECH, INC. / BAE SYSTEMS, Burlington, MA, 2001–2006: Image Processing and Pattern Recognition-related software development

• Senior Scientist, KNOWLEDGE PARTNERS, Boston, MA, 2001: Data Mining-related software development

• Software Developer, BATTERMARCH FINANCIAL MANAGEMENT, Boston, MA, 2000–2001: Pattern Recognition System Design-related software development.

• Senior Engineer, DRAPER LABORATORY, Cambridge, MA, 1991–2000: Pattern Recognition and Image Processing-related software development

EDUCATION

Ph.D., M.S. Electrical Engineering, MASSACHUSETTS INSTITUTE OF TECHNOLOGY, Cambridge, MA B.S. Electrical Engineering, CORNELL UNIVERSITY, Ithaca, NY

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  48  

#9:  How  do  you  use  design  to  give  your  clients  a  competitive  advantage?      

Sample  Resumes  

► MELANIE  ROMERO  (Handout  page  49)  Written  and  designed  by  Janet  Beckstrom,  ACRW,  Word  Crafter  

LESSONS:    

• The  musical-­‐note  graphic  is  perfect  for  this  professional  musician.  

• The  multi-­‐column  format  works  extremely  well  to  present  information  in  discrete  groups.  

• Notice  the  testimonials  on  page  2  –  they  are  a  powerful  addition  to  any  resume!  Ask  your  clients  for  testimonial  letters  or  pull  a  few  excerpts  from  their  LinkedIn  recommendations.  

 

► SOFIA  VAZQUEZ  (Handout  page  51)  Written  and  designed  by  Cheryl  Lynch  Simpson,  ACRW,  Executive  Resume  Rescue  

LESSONS:    

• Even  for  senior  executives,  you  can  use  bold  design  and  color  to  stand  out.  “Designer”  resumes  are  not  just  for  designers!  

• Notice  how  everything  is  easy  to  skim  and  all  of  the  information  is  presented  in  short  “bites.”  

• The  use  of  color  is  original  and  attractive,  yet  very  professional.  

 

► KEVIN  MCLAUGHLIN  (Handout  page  53)  Written  and  designed  by  Lorie  Lebert,  ACRW,  The  Loriel  Group  

LESSONS:    

• Color  and  graphics  must  be  used  appropriately  –  for  the  profession,  the  industry,  and  of  course  the  client.  When  done  well  and  “in  sync”  with  client’s  brand,  they  really  help  a  candidate  stand  out.  

 

► LAURA  WHITE  (Handout  page  55)  Written  by  Nancy  Branton,  ACRW,  People  Potential  Group;  design  completed  by  her  client  

LESSONS:    

• This  resume  creates  a  true  “wow”  effect.  It’s  a  great  example  of  the  resume  writer  teaming  up  with  a  client  who  has  very  strong  design  skills.  You  can  write  and  you  can  advise;  you  don’t  have  to  be  the  design  expert  if  your  client  is.3

 

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  49  Resume  Written  and  Designed  by  Janet  Beckstrom,  Word  Crafter  

Melanie Romero Pianist 1921 Riverdale Dr.

Denton, TX

940-555-2574 [email protected]

EDUCATION University of North Texas • Denton, Texas Bachelor of Music in Jazz Performance (2014) • Awarded School of Music & Regents scholarships INSTRUCTION UNT (2010–2014) Stefan Karlsson – Applied Fred Hamilton – Applied Richard DeRosa – Theory Uri Caine – Artist-in-Residence

Private (1999–2010) Josephine Clark – Jazz Geoffrey Dunwoody – Classical ENSEMBLES Jazz Repertory Ensemble (2013–2014) Instructor: Rodney Booth

UNT Jazz Singers (2012–2014) Instructor: Jennifer Barnes Served as Band Leader (2013–2014)

Latin Jazz Ensemble (2012–2014) Instructor: José Aponte

One O’Clock Lab Band (2011–2012) Instructor: Mike Steinel

Avenue C Jazz Singers (2011–2012) Instructor: Rosana Ekert

West End Jazz Singers (2010–2011) Instructor: Robin Milford AWARDS DownBeat Student Music Awards – Latin Jazz Ensemble • Blues and Pop/Rock category (2014) • Latin Group category (2013) Finalist in 2013 DeBose Competition – Judged by University of Arizona Director of Musical Arts and guest judge, David Evenson • Performed Brandenburg Concerto No. 5

NOTEWORTHY PERFORMANCES UNT Jazz Singers American Choral Directors Association Conference – Houston (March 2014)

NYC Jazz Festival – Jazz at Lincoln Center • Feature performance with guest artists William Bell

and Yuri Tonash (March 2014) • Feature performance with guest artists Rosemary

Clooney and Benny Carter (Feb 2013)

Denton High School Commencement • President Barack Obama, Speaker (June 2013)

Jazz at UNT – Winspear Hall • Feature performance with William Bell (Nov 2013)

Annual Jazz Variety shows – (May 2012 & 2013) UNT Latin Jazz Ensemble UNT and Guthrie Jazz Club • With guest artist Roger Thompson (Oct 2013)

Texas Jazz Festival – Corpus Christie • As featured group (Aug 2013)

Straight Ahead Club – Lubbock • With guest artist Bill Perry (March 2013) Invited Performances UNT – Sarah Jo Henson Recital (Feb 2014)

Straight Ahead Club with Willy Terry Group and guest artist Randy Brecker (Feb 2014)

Monterrey Jazz Festival with UNT Jazz Repertory Ensemble and guest artist Michael Feinstein (Sept 2013)

Texas Jazz Conference with The Southwest Horns featuring Jason Moran, Fred Hamilton, and Red Baraat (Jan 2013)

Amarillo International Film Festival with special guest Janis Seigel (May 2011) Master Classes Gary Clark Jr. Booker T. Jones Sarah McKenzie Billy Childs Christian McBride Aaron Diehl Jason Moran Brian Blade Melissa Aldana

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  50  Resume  Written  and  Designed  by  Janet  Beckstrom,  Word  Crafter  

Melanie Romero (Page 2) 940-555-2574 [email protected]

ADDITIONAL PERFORMANCES Melanie Romero Trio Presents: A Tribute to Hank Jones – Guthrie Jazz Club (Nov 2013)

Band Leader for Campus Life Student Ministries. Select music, lead rehearsals, and perform during weekly services

Solo piano as featured or background entertainment for UNT functions

Solo artist and with various groups at restaurants, parties, and special events TEACHING EXPERIENCE Private piano instructor (2012–Present) • Teach classical and jazz to 10 students

of varying ages; taught 1 Suzuki student WRITING / ARRANGING Composed original works for hour-long senior recital (Apr 2014)

Original piece for One O’Clock Lab Band

Multiple works for solo piano and various instrumentation Created arrangements for: • UNT Jazz Singers • Two O’Clock Lab Band • UNT Latin Jazz Ensemble • Third Avenue Jazz Singers • Jazz Repertory Ensemble • Small ensembles • Trios • Solo piano DISCOGRAPHY UNT Jazz Singers More Than Just Friends (2013) RELATED SKILLS Music transcription

Sibelius composition and notation software

KUDOS “You demonstrated all of the qualities we look for in professional musicians… I really appreciated your positive attitude and professional approach.” — Henry Russell, Chair of University of South Florida

Department of Music Performance, following participation in a clinic he lead at Texas Music Educators Conference

“While you had command of the piano from the moment the concert began, you brought out great joy and life with each note you played. Your solo work added greatly, as you allowed the style and feel of each piece to flow from inside you through the notes which sailed out through the piano. You felt the music, and you ‘got’ the music. All in all, your contribution helped make the concert a fantastic success, and gave us an afternoon of marvelous music.” — Gayle Spencer, audience member at

performance of UNT Latin Jazz Ensemble PERMANENT ADDRESS 1821 W. Grover Rd. Wichita Falls, TX 76302

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310-555-4510 !    [email protected] !    Page 1 of 2

RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  53  Resume  Written  and  Designed  by  Cheryl  Lynch  Simpson,  Executive  Resume  Rescue  

SOFIA VAZQUEZ, MBA SENIOR SALES LEADERSHIP, ACCOUNT MANAGEMENT & BUSINESS DEVELOPMENT EXECUTIVE

 

Delivered  $1B+  in  Technology  Sales:  Wireless  |  Mobile  |  Cloud  |  Data  |  Security  |  Applications  |  SaaS      Strategy-­‐driven  B2B  and  B2C  Sales  Executive  with  deep  and  rich  industry  experience  encompassing  start-­‐up,  high-­‐growth,  and  multinational   firms.   Revenue   driver  who   builds   and   retains   business   by   attuning   to   client  motivations   and   proving  product  value.  Current  and  emerging  technologies  expert  experienced  with  government  bidding  and  contracting.    

Industry Pedigree:  Duke  MBA  with  tenure  at  Cisco  |  Mobile  Technologies  |  AT&T  |  Verizon  Wireless  Leadership Responsibility:  Teams  of  49  Professionals  in  Technology    |  Telecommunications  |  Sales  |  Business  

 

SIGNATURE STRENGTHS MOBILE  CARRIER  &  MANUFACTURER  OPERATIONS   BUSINESS  DEVELOPMENT,  FORECASTING  &  CONTRACT  NEGOTIATIONS  

STRATEGIC  MARKET  PLANNING  &  EXPANSION   KEY  ACCOUNT  RELATIONSHIP  MANAGEMENT  PRIVATE  SECTOR  &  GOVERNMENT  BID  MANAGEMENT   STAFF  RECRUITMENT,  DEVELOPMENT  &  TRAINING  

INDUSTRY  &  MARKET  TRENDS  ANALYSIS   NEW  VENTURE  START-­‐UP  &  MANAGEMENT  SALES  COMPENSATION  PLANNING   P&L  |  BUDGETING  |  FINANCIAL  &  SALES  REPORTING  

   

BUSINESS DEVELOPMENT ACHIEVEMENTS    

CISCO – Los Angeles, CA ! 2007 – 2014 SENIOR ACCOUNT MANAGER  Recruited   to   generate   new   sales   for   $130M   Verizon   Wireless   account.   Directed   a   matrixed   technical   team   (Systems  Engineers,  Network  Architects,   Product   Sales   Specialists,   Professional   Services  Professionals)   to  drive  unit-­‐level   business  and  feature  development.  Delivered  sales  and  revenue  gains  for  the  3G/4G/LTE  Mobile  Packet  Core,  IP  Core,  IP  Edge,  and  Data  Centers.      

" Enterprise  Account  Leadership:  Sustained  account  and  revenue  retention  while  supporting  a  legacy  infrastructure  with  best-­‐in-­‐class,  100%-­‐customized  solutions.  

― Set  the  stage  for  Cisco  recognition  as  Tier  1  vendor,  positioning  next-­‐generation  leadership  based  on  data  packeting  improvements  to  network  digitization.    

― Cultivated   internal   and   account   buy-­‐in   to   feature   roadmaps   by   aligning   culture   with   Verizon   needs.  Infused  SLA/KPI  contract  approach  while  winning  internal  commitment  to  Verizon  mobile  infrastructure.  

― Achieved   $30M   sales   target   and   captured  new   franchise   business,   including   Packet   Core   (GPRS/GGSN),  Applications,  IP  Backhaul,  RAN  (Radio  Access  Network)  Optimization,  and  Small  Cell  Technologies.  

 MOBILE TECHNOLOGIES GmbH (US Division) – Cupertino, CA ! 2002 – 2007 SENIOR BUSINESS DEVELOPMENT MANAGER Helped  forge  North  American  business  from  the  ground  up  for  turnkey,  GSM-­‐based  wireless  products/services.  Formulated  business  development  and  P&L  strategies  with  a  10-­‐member  technical  team.  Led  negotiations  and  financial  reporting.  

" On-­‐Time   Product   Delivery:  Met   100%   of   targets   by   working   closely   with   German-­‐based   corporate   staff   and  manufacturing  plants.  

" Regional  Operations  Launch:  Streamlined  delivery  of  product  upgrades,   training  services,  network  management  and  optimization,  and  outsourcing  by  establishing  regional  offices.  

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310-555-4510 !    [email protected] !    Page 2 of 2

RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  54  Resume  Written  and  Designed  by  Cheryl  Lynch  Simpson,  Executive  Resume  Rescue  

MOBILE TECHNOLOGIES continued

" New  Business  Development:  Led  the  overall  response  to  9  large  complex  customer  requests  for  proposals  (RFP).    

― Captured   $650M,   5-­‐year   3G/UMTS   RAN   (Radio   Access   Network)   contract.   Included   Master   Sales  Agreement  with  T-­‐Mobile  to  engineer,  build,  and  deploy  services  within  3  geographic  regions/markets.    

― Sold   $30M   in   3-­‐year,   single-­‐vendor   agreements   for   national   IP   core   network   and  GPRS/GGSN   (General  Packet  Radio  Services/GPRS  Gateway  Services  Node).  

― Won  $3M  DPI  (Deep  Packet  Inspection)  contract  for  CSG  (Conent  Signaling  Gateway)  resale.    AT&T GLOBAL SERVICES – San Francisco, CA ! 2000 – 2002 GLOBAL ACCOUNT MANAGER – WELLS FARGO Recruited   to   drive   profit/revenue   growth   and   client   retention   on   key   FINIS   (Financial   Institutions   Network   Information  Services)  accounts  such  as  Wells  Fargo,  TransAmerica,  and  Charles  Schwab.  Structured  and  negotiated  deals  with  account  principals  to  maximize  joint  revenue  goals.  

" Global  IT  Product  &  Service  Sales:  Produced  $86M  in  revenue  in  2  years.  

     

PREVIOUS EXPERIENCE    

VERIZON WIRELESS – Bedminster, NY DIRECTOR OF CORPORATE SALES CHANNEL Built  and  led  the  direct  sales  channel  for  $11M  New  York  region  with  oversight  of  field  policies,  sales  training,  marketing  strategies,  and  enterprise  bidding.  Hired,  trained,  and  managed  a  team  of  49.  Honored  with  President’s  Club  win.    

REGIONAL DIRECTOR OF CORPORATE ACCOUNTS Led  300  accounts,   including   the  company’s   top   regional   revenue-­‐producer,  generating  $35M   in  annual   revenue.  Pushed  monthly  revenue  $.2M.  Named  to  President’s  Club  twice.  Guided  a  17-­‐member  team  through  Fortune  100  account  closure.    

   

EDUCATION | PROFESSIONAL PROFILE    

EDUCATION: MBA  in  International  Business  Management  !  COLUMBIA  UNIVERSITY  BS  in  Business  Management  !  NEW  YORK  UNIVERSITY  Digital  Electronics  Certificate  !  LONG  ISLAND  TECHNICAL  INSTITUTE  

CERTIFICATIONS: Program  Management  Professional  (PMP  |  Cisco  Certified  Network  Administrator  (CCNA)  

PROFESSIONAL

& TECHNICAL

TRAINING:

Cisco  Network  Boot  Camp  |  VOIP  Network  Design  |  WLAN  

Next-­‐Generation  Networks  –  IOS  &  IOS  XR  |  SaaS  Applications  for  Enterprise  Networks  

Cisco  Sales  Masters  |  Thunderbolt  Sales  &  CRM  |  CX  Cloud    

Networking  Architecture  &  GPRS  |  Data  Over  PCS  

Extensive  Sales  Management  &  Leadership  Training  

ASSOCIATIONS: National  Association  of  Radio  &  Telecommunications  Engineers  

 

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  51  Resume  Written  and  Designed  by  Lorie  Lebert,  The  Loriel  Group  

KEVIN MCLAUGHLIN

Aviation Management Executive [email protected] +1 310.555.6789 Global Ambassador of Aviation Operations | Science—Safety—Engineering

Expertise building and leading efficient and profitable aviation organizations. Deliver value through fostering best practices to improve safety, minimize risk, cut costs, and maximize profitability. Licensed AME.

Background in brief…

! Led collaboratively across all functional business areas to deliver on-time performance, best-in-class customer service, and regulatory compliance requirements.

! Planned and directed multimillion-dollar contracts for corporate, government, and private interests ranging from offshore contractors to local business and law enforcement agencies.

! Established and upheld world-class safety and quality standards to reduce injuries, occurrences, and substandard conditions through development and rollout of comprehensive safety initiatives.

! Originated strategic operating procedures that aligned with corporate short- and long-term business objectives as well as provided the framework for ongoing improvement/refinement.

PhD Candidate | MBA in Aviation Management | Project Management Professional (PMP)

Professional Experience

ABU DHABI AVIATION – Abu Dhabi, UAE 2003 to present Aircraft operations / maintenance company transporting passengers, freight, and other assets via charter, commercial, and air cargo flights both within and outside of United Arab Emirates.

Engineering Manager

Lead Aircraft Engineering operations, facilities, and service delivery for ADA’s largest department and highest revenue/profit producer. Control multimillion-dollar annual budget and supervise 5 direct reports and 350 personnel from 30+ diverse countries/cultures.

Responsible to the Board of Directors for planning, directing, and monitoring 24/7 maintenance, repair, and servicing for fleet of 80 fixed and rotary wing aircraft along with 70 client-owned assets.

Operations, Asset & Program Management ! Led introduction of AB/AW139 helicopter into UAE; played instrumental role in set-up of operations.

! First licensed AB/AW139 Aircraft Maintenance Engineer in the UAE.

Safety & Quality ! Attained a record 800,000 fatality-free flight hours in Bell helicopter aircraft. Decreased lost-time

injuries 47%, safety hazard incident reports 34%, and captain voyage reports 61% in two years.

! Drove disaster risk reduction and cut maintenance error management system investigations 40%.

Performance Improvement ! Identified and capitalized on opportunities to streamline and optimize operations and improve

productivity, efficiency, and overall performance of engineering staff performance.

! Designed a phased approach to data monitoring that was recognized worldwide for its objectivity and accuracy – vital ingredients in measuring and managing KPIs.

! Structured company’s capacity to conduct maintenance on its own assets and expand third-party heavy maintenance capabilities (major overhauls, refurbishments, repainting).

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Page 2/2: KEVIN MCLAUGHLIN — Aviation Management Executive +1 310.555.6789 | [email protected] | Skype: aviatorguy

D&W AVIATION SERVICES – Edmonton, AB Canada 1997 to 2003 Independent aircraft maintenance operations firm

Aircraft Maintenance Engineer | Lead Engineer

Provided contract engineering services to aviation companies.

! Performed maintenance/repair of three rotor wing aircraft (Bell 212/Bell 206) as part of a joint pesticide spray program between the USDA and Helicopteros de Guatemala.

! Lead Engineer for the Honduran Air Force; performed a 600-hour inspection on a BH412 helicopter while concurrently conducting annual inspections of its 10 aircraft assets.

DEPARTMENT of NATIONAL DEFENSE / CANADIAN FORCES 1977 to 1997 Canada’s $22B uniformed armed forces—comprising the Air Force, Army, Navy—and its largest federal government department, with 110,000 regular force, reserve force, and civilian employees.

Canadian Air Force

Directed maintenance operations for a broad spectrum of fixed and rotary wing aircraft. Managed day-to-day personnel operations in maintenance, repair, and modification of aircraft structures, structural components, engines, and aircraft components.

! Completed numerous assignments worldwide, supporting war-time, peacekeeping, and humanitarian engagements, including the Persian Gulf War and Somalia food relief efforts.

! Honourably discharged after 20 years of service, gaining in-depth experience and certifications/credentials in aircraft maintenance engineering operations and management.

Education | Training | Professional Development | Licenses

PhD Candidate

MBA – Aviation Management, Emirates Airlines Aviation College / Coventry University

PMP® Project Management Professional – Project Management Institute (2010) P&WC PT3A-76F (2006) | Human Factors Training (2006)

Agusta Bell AB139 Field Maintenance Course (2005) | Quality Management Training (2004)

Canadian Aircraft Maintenance Engineer – License #127932 M5, BH06, BH09, BH21, BH36, L087, HV12

United Arab Emirates Aircraft Maintenance Engineer – License #A0906 BHTI 445, 112, 890, AB/AW674

Canadian Flight Engineer – License #FE624997 L473

Awards & Commendations

Earned numerous awards and commendations for outstanding performance and service above standards:

! Two flight safety ‘Good Show’ awards and Commendation from Air Transport Group Commanders for air operations contributions during the Persian Gulf War.

! Commendation from Brigadier-General Addy, Commander of the Western Area Land Force, for support to the Edmonton Garrison and its personnel.

! Two Flight Safety Good Show Awards for preventing the total destruction by fire of a $30M asset (CF CC130) and avoiding collision of a civilian aircraft and a $30M CAF CC130 at Coppermine NWT.

! Commendation from Air Transport Group Commanders for air operations during the Persian Gulf War.

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Laura [email protected]

BUSINESS PHILOSOPHYSuccess in business is seeing your goals clearly and aiming for them unswervingly. Lead by example, ask the right questions, seize opportunities, thrive on challenges and never stop growing.

Strategic Marketer Employ customer-centric approach that focuses on clients’ goals, prioritiesand position in the marketplace and strongly influences buying decisions of the target market. Achieve continuous, improved business and sales performance by staying up to date with current market research and evaluating project performance/ROI against spend to make informed, strategic marketing recommendations.

FUNCTIONAL EXPERTISE

COMPUTER SKILLS

/in/laurawhite0

InDesign

Illustrator

Photoshop

Proficient in:

Microsoft Office Suite

Prezi

Quickbooks

COMPETENCIES• Project Management• Cross-functional Team

Management• Strategic Budget + Timeline

Planning• Technical + Creative Project

Scopes/Briefs• Brand Strategy• Creative Copywriting• Creative Direction

EDUCATION Drake University

Des Moines, IA 2007

B.S. in Journalism and Communications

Minor: Merchandising

123 Merry Lane Centennial, CO 80122

Skilled in:

Magento

WordPress

MailChimp

Constant Contact

Account Manager / Client Development Understand client goals and priorities andcommunicate them in a manner that embodies and projects the company’s core standards and values. Build excellent rapport and trust with recurring clients, and achieve continuous, improved business performance through quality customer service. Work with and present to a diverse array of clients and industries, ranging from small to Fortune 500 companies. Form & leverage vendor alliances. Prepare and deliver formal presentations.

Creative Project Manager Inspire and motivate diverse and cross-functional teams to see the bigpicture and achieve on-time, quality project completion. Manage simultaneously large-scale, complex projects for key accounts in an organized and goal-oriented manner. Proactively solve problems by anticipating customer issues and revising systems and processes that streamline operations, resolve concerns and improve efficiency.

©2014 Nancy Branton

RWA E-Summit: Winning Resume Formats © 2014 Louise Kursmark & Wendy Enelow • Page 55Resume Created by Nancy Branton, People Potential Group

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Laura WhiteRELEVANT WORK EXPERIENCE

XYZ Branding | Brand Management July 2012 - April 2014Centennial, CO

Sought out to be an executive team member, build the infrastructure and manage key clients for XYZ Branding, a high growth, full service branding and marketing agency whose clients range from small to Fortune 500 companies.

• Provided strategic management and consulting for 20+ key clients and expanded many of them into additionalservice offerings by identifying, clarifying and prioritizing business objectives based upon budget available; resulted in increased revenue and portfolio growth.

• Led technical teams to design & develop corporate and event websites; conducted client interviews thatidentified system requirements and design preferences, collaboratively priced projects, prepared project scopes,performed QA testing during the project life cycle and provided ongoing customer support following projectcompletion.

• Led cross-functional teams to brand and re-brand companies, which included web development, logos &taglines, positioning statements, brand architecture, copywriting, brand image, and advertising & social mediacampaigns.

• Served as manager of the merchandising team (averaging 3 - 4 members) and hiring consultant for all otherareas; developed intensive training program and work flow process for new employees.

Promotional Product Agency September 2007-June 2012Centennial, CO

Marketing agency specializing in promotional product merchandising and client event services for large and small companies.

• Managed key accounts and collaboratively created, designed and pitched client presentations and3-dimensional mailing campaigns to generate sales.

• Co-created custom online ordering database for companies and tracked its execution.• Delegated and implemented projects with team that captured the client’s goals and visions from conception to

Account Manager (2010-12) - managed team of 2 and an average of $1.1M / year in promotional product sales

Account Coordinator (2007-09) - solely managed an average of $500,000.00 / year in promotional product sales

Strategic Accomplishments:

References available upon request2

• Managed numbers, vendor negotiations, growth, expenses, shipping, budgets, logistics, progress tracking, andinvoicing for sales.

• Successfully retained and expanded business with clients through responsive and quality customer service thatresulted in consistently increased revenue.

• Developed and administered training program for new account coordinators; provided ongoing training andconducted measurable performance reviews for managed staff.

Team Accomplishments:• Collaboratively brainstormed, developed, pitched and successfully launched and managed advertising and

marketing campaigns; measured and delivered ROI where applicable.• Served as manager of the merchandising team (averaging 3 - 4 members) and hiring consultant for all other

areas; developed intensive training program and work flow process for new employees.• Worked with executive team to critically identify deficiencies and potential opportunities and develop innovative

and cost-effective solutions for enhancing competitiveness, increasing operational efficiency, and improvingcustomer service offerings.

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  57  

Part  3:  MS  Word  Formatting  Tips  and  Techniques    Lessons  

• Clean  up  your  document!  Use  the  “Show  Nonprinting  Characters”  option  to  see  what  you  did,  what’s  out  of  place,  and  why.  

• Remove  extraneous  keystrokes.  Remove  extra  blank  lines  at  end.  Space  just  once  after  punctuation.  

• Set  tabs  to  position  text  where  you  want  it  –  most  notably,  dates  at  right  margin.  

• Use  format  “paintbrush”  to  copy  formatting.  

• Avoid  text  boxes:  They  can  be  difficult  to  work  with  and  are  NOT  recognized  by  ATS.  Instead,  use  Word’s  tables  feature  to  precisely  position  blocks  of  information.  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  58  

 See  what  you’re  doing  and  what  you’ve  done!      

Click  the  “paragraph”  icon  on  your  menu  bar  to  turn  on/turn  off  the  “Show”  feature  

Small  arrows  signify  that  you  hit  the  tab  key  

Blue  paragraph  marks  indicate  that  you  hit  “return”  or  “enter”  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  59  

What’s  wrong  with  this  picture?    

     

I  hit  the  tab  key  7  times  and  the  space  bar  a  bunch  of  times  to  roughly  position  dates  at  right  margin  

Extra  blank  lines  at  end  of  document  pushed  resume  onto  2  pages  (and  page  2  is  blank)  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  60  

Set  tabs  to  position  text  where  you  want  it    Two  Options:  

1. Use  click-­‐on  options  on  the  ruler  bar  –  click  the  type  of  tab  you  want  (left,  center,  right,  decimal)  and  then  click  in  the  ruler  and  drag  the  tab  stop  to  the  position  you  want.  Quick  and  generally  very  easy!  

2. Choose  “Format,”  “Tabs,”  and  open  tabs  dialogue  box.  Very  precise!  Especially  helpful  when  your  margins  are  odd  sized.  

         

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  61  

Use  Word’s  “Format  Paintbrush”  feature  to  copy  formatting    

 

TO  USE  FORMAT  PAINTBRUSH:  

• Select  the  text  with  desired  formatting.  [IF  YOU  WANT  TO  COPY  JUST  THE  TEXT  FORMATTING,  CLICK  ANYWHERE   IN   THE   PARAGRAPH.   TO   COPY   TEXT   AND   PARAGRAPH   FORMATTING,   DOUBLE-­‐CLICK   TO  SELECT  ENTIRE  PARAGRAPH.]  

• Click  on  format  paintbrush  tool.  [DOUBLE-­‐CLICK  TO  BE  ABLE  TO  APPLY  THE  FORMATTING  TO  MULTIPLE  PARAGRAPHS,  ONE  AT  A  TIME.]  

• Click  in  paragraph  of  text  where  you  want  to  apply  formatting.    http://office.microsoft.com/en-­‐us/word-­‐help/use-­‐the-­‐format-­‐painter-­‐HA101852442.aspx    

Copy  format  from  here…  

To  here  …  

Using  this  tool  

To  here  …  

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RWA  E-­‐Summit:  Winning  Resume  Formats   ©  2014  Louise  Kursmark  &  Wendy  Enelow  •  Page  62  

Avoid  text  boxes  –  use  Tables  feature  for  format  that  is  more  stable  and  is  ATS-­‐compatible    In  this  example:  

• Text  highlighted  in  orange  is  a  2-­‐cell  table.  • Left  cell  is  smaller  and  gray-­‐shaded.  • Table  cell  lines  are  invisible.  • Height  of  the  2  cells  is  exactly  the  same  –  so  text  is  positioned  precisely.  • Within  each  cell,  you  can  adjust  line  spacing,  space  before/after  paragraphs,  indents,  etc.  

 

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