E conomy of L ive E vent T alent and E ntertainment sys E ELETE SYSTEMS...

Economy of Live Event Talent and Entertainment

syssysE ELETE SYSTEMSELETE SYSTEMS

[email protected] * 13764265052

Market System Alignmentand Web Traffic Stability

US Patent No. 7,725,402

FunctionMarket ImpactOpportunity

mailto:[email protected]




Overview and Key Concepts1) Specialized Tools / Patent

2) Online Marketplace 3) Rankable Social Data

= > Broader Market Vulnerabilities 4) Market System Alignment

5) Market System Stability





Key Trends

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friendster

bebo

myspace

facebook

friendster

facebook

myspace

bebo

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syssysEELETE SYSTEMSELETE SYSTEMS


Online MarketplacesProven Successful Models

Ex) Ebay, Amazon, Craigslist, Elance, etc

Value Market Access and Exposure

Stability1) Revenue Center (Anchor)

2) Network Effect





SCOPE of TechnologyMarket System Alignment,

Stability

$





Who's Involved?

Events, Culture

Social Networks

Advertising

Government

New Tools





Impact MapPROBLEMS SOLUTIONS

Event Risk

Irrelevency

No Jobs

No Anchor Stability

Rankable Social Data

Tax Revenue

Event Guarantee

US PatentNo. 7,725,402

US PatentNo. 7,725,402






Description: Online Tools that Guarantee Offline SuccessTechnology: Specialized ticketing, tools, and booking system

Optimized online live event marketplacePurpose: Provide new efficiencies and standards Target Market: Local event organizers, artists, or agentsFunction: Event guarantees via new contract structuresProduct: Model: Ticket fees, Ad revenue, Data licensing







Google's CEO on “Rankable Social Content” "Google CEO Eric Schmidt envisions a radically changed internet five years from now: dominated by Chinese-language and social media content, delivered over super-fast bandwidth in real time. Figuring out how to rank real-time social content is "the great challenge of the age," Schmidt said in an interview in front of thousands of CIOs and IT Directors at last week's Gartner Symposium/ITxpo Orlando 2009." 10/27/09

http://www.readwriteweb.com/archives/google_web_in_five_years.php#comments

That's what we do!! US Patent 402, generates rankable, real-time, social content forthe popular culture industry. Google's CEO understands the value of our work. Perhaps you should too...


http://www.readwriteweb.com/archives/google_web_in_five_years.php%22%20%5Cl%20%22omments





V A

F

VA

F

Before After V = Venue A = ArtistF = Fans

•Offline•Verbal Undertanding•No Guarantee•High Event Risk

•Online•$ Contract•Guarantee•No Event Risk

Booking Process






V245

A

F223

Example

Artist:Fans:Event Plan:Actual (tix):Venue:Capacity:Status:Remaining:

Tall Paul7000350223Dickies245Booked22

Event Guarantee!!


Revenue Model

DataAdvertisingTicketing

15% 55% 30%




Marketplace OpportunityYear 3 Projections(in millions)

• Ticket Revenue: $12• Ad Revenue: $44• Data Services: $24• Traffic: 65• Valuation: $750 (9x)





Funding Needs

Phase 1: (12-18 months) $3,750,000Web Development $1,250,000Executive Team $2,000,000Marketing $500,000

Phase 2: (18-24 months) $8,500,000Development $1,750,000Executive $3,000,000Operations $2,500,000Marketing $1,250,000

3 year ROI = 15x





Go to Market

1) Funding / Partners / Licensing2) Develop platform 3) Launch Events / Competition4) Social Network5) Advertising





SummaryLong awaited solutions in the Live Event / popular

culture industries, delivered via a specialized online marketplacewill give us a powerful new revenue center,

and the highest quality, exclusive, rankable social data.

Our tools, revenue center and data will stabilize (anchor) an otherwise instable online market system, thereby

allowing us to exploit vulnerabilities in related markets.resulting in a significant, calculated shift

in internet traffic and market systems.

Our partners will be positioned to benefit from the comingchanges, and have the strategic knowledge to protect

and grow their existing and future properties.





ELETESYSTEMSWeb Strategy Consulting

Rankable Social Dataand Web Traffic Stability





Problems and SolutionsLive Event Markets

Who Problem Effect Solution BenefitArtist No Contract High Risk Event Guarantee Reduced Risks

Booking Inefficiencies Attrition, Wasted Time Leverage fanbase Save time, more control

Booking Politics Limited Venue Access Event Guarantee Leverage

Market Access Limited Customer Base Marketplace Exposure

Piracy CD sales down LE model Profitability

Fans Irrelevency Wasted Time Marketplace / RSD Access, Discovery

Venue Event Risk Lost Revenue Event Guarantee Profit, Managebility

Artist Access Limited Variety Marketplace Access, Efficiency

US Patent 7,725,402





PROFILE

John Booth, ELETE SystemsJohn Booth, a businessman from the US, now resides in Shanghai, China and continues his work toward commercilizing US Patent No. 7,725,402, of which he is the inventor and owner.

Booth has experience in IT and web development and design, and has degrees in math and psychology from Vanderbilt University. He has worked with Hunton and Williams international law firm for 7 years on the development of his intellectual property. His patent for “pre-booked ticketing” was awarded in 2010.

Booth's 20 years of experience in performance and event booking markets, combined with his technical back ground, have given him the unique and seasoned perspectives that guide him to envision the future for this industry.

A prototype for this service has already been developed. Booth expects to develop and launch the service upon securing partners and raising necessary funds.





Valuations(eyeballs, advertising, trends)

(2009-2010)

Company Users Revenue Valuation* MultipleBebo(Aol) 1.9MM $7MM $11MM 1.5xFriendster 1.1MM $13MM $28MM 2xMySpace 64MM $490MM $7BB 14xFaceBook 128MM $435MM $15BB 34x

* Data: Compete.com, statmogul.com


E conomy of L ive E vent T alent and E ntertainment sys E ELETE SYSTEMS...

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