E commerce business model
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Transcript of E commerce business model
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` Business Model
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What is E-Commerce
“E-commerce is the purchasing, selling and exchanging goods and services over computer networks (internet).
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Eras of E-Commerce
E-Commerce I (1995-2000) Explosive growth starting in 1995 Widespread of Web to advertise products Ended in 2000 when dot.com began to collapse E-Commerce II (2001-2006) Began in January 2001 Reassessment of e-commerce companies
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Comparison
E Commerce I Business Driven Revenue Growth Emphasis Traditional Financing Ungoverned Large traditional Firms Disintermediation First Mover Advantage
E Commerce II Technology Driven Earnings And Profit Emphasis Venture Capital Financing Stronger regulation And
Governance Entrepreneurial Strengthening Intermediaries Strategic Follower Strength
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Why E-Commerce ?
Low Entry Cost Reduces Transaction Costs Access to the global market Secure market share
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Process
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CRM View
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Enablers of e-commerce
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Major types of e-commerce
Market relationships Business-to-Consumers (B2C) Business-to-Business (B2B) Consumer-to-Consumer (C2C) Technology-based Peer-to-Peer (P2P) Mobile Commerce (M-commerce)
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Business-to-business (B2B) B2B stands for Business to Business. It consists of largest form of Ecommerce.
This model defines that Buyer and seller are two different entities. It is similar to manufacturer issuing goods to the retailer or wholesaler.
E.g.:-Dell deals computers and other associated accessories online but it is does not make up all those products. So, in govern to deal those products, first step is to purchases them from unlike businesses i.e. the producers of those products.
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Business-to-consumer (B2C):
It is the model taking businesses and consumers interaction. The basic concept of this model is to sell the product online to the consumers.
B2c is the direct trade between the company and consumers. It provides direct selling through online. For example: if you want to sell goods and services to customer so that anybody can purchase any products directly from supplier’s website.
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Business-to-Employee (B2E) Business-to-employee (B2E) electronic
commerce uses an intrabusiness network which allows companies to provide products and/or services to their employees. Typically, companies use B2E networks to automate employee-related corporate processes.
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Consumer-to-consumer (C2C) There are many sites offering free classifieds, auctions, and
forums where individuals can buy and sell thanks to online payment systems like PayPal where people can send and receive money online with ease. eBay's auction service is a great example of where person-to-person transactions take place everyday since 1995.
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P2P Enables internet users to share files and computer
resources. Napster (early example) Skype (more modern and successful example)
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M-Commerce
Wireless digital devices enable transactions on the web. Uses personal digital assistants (PDAs) to connect. Used most widely in Japan and Europe.
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Key ingredients of a business model
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Pros
No checkout queues
Reduce prices
You can shop anywhere in the world
Easy access 24 hours a day
Wide selection to cater for all consumers
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Cons
Unable to examine products personally
Not everyone is connected to the Internet
There is the possibility of credit card number theft
On average only 1/9th of stock is available on the net
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