E CommerceE Commerce

This video is presented by USEP's Bachelor of Science in Computer Science student Patrick Duane Valle under Mr. ND Arquillano as a partial fulfillment for Elective 4 -E-Commerce    It talks about:Introduction to e-business and e-commerceE-commerce fundamentals E-business infrastructure:E-environment:Supply chain management:E-marketing:Customer relationship management:Change management:Analysis and design: M-Commerce:Management of mobile commerce services:

Introduction to e-business and e-commerce Buying and selling products online Provide different services for every individuals electronic base transactions customer relationship management

Figure 1: shows the e-commerce as a leading business style

E-commerce fundamentals

Easy search function ◦ data must be consistent and reliable, suggestion

and other functions for showing information Cognitive approach

◦ user must know everything with in just one glance Appropriate naming and labels

◦ all the information must be in the word that is clear for every individuals

Security and integrity ◦ User safety and security must be enforced all the

time. Label Priority

◦ Arrangement of priority label must be in order for the user’s guide.

Label Priority ◦ Arrangement of priority label must be in order for

the user’s guide. Plain and simple

◦ In e –commerce, simplicity is important to avoid confusion and misleading of customers

Legality ◦ Products and transaction must not collide with the

online law. Support

◦ customer support will always be needed for assessing customer’s need

E-business infrastructure

The flexibility of the company to respond for the customers demand.

Develop the business models, audience and the target market.

Consistency of a service for the audience Security solution for the current and future problems Promote the customers relationship to the company. Planning services approach

E-environment

In the e-commerce environment, technology plus business will create a new environment that upgrade or downgrade the e-commerce performance.Risk management

◦ always present in the e commerce environment like security and integrity of the data inside the commerce side. Standards, performance, availability and legality are always in the risk.

Availability ◦ The service status of the site that allows or disallows

the functionality and service of the online business.Performance

◦ the performance of the site must adapt to its environment like traffics, data overload and other variable that affects the performance of the system.

Supply chain management

Supply change management is an active process of managing existing product.

Insuring product to be consumed for the end user. Managing multiple connected products and resources

for the consumer. Maintaining balance to the market by distributing

supply A product that is link together by the address and

physical flows

E-Marketing E marketing is one way to consume the product

by introducing the product publicly. In marketing, different strategy has been implemented like promos and discounted price to gather customer. Marketing is not an option but a recommendation for every e commerce site. Marketing strategy will determine your business to go up or down.

E Marketing approachAdvertisementSubscriptionMailing strategyPromo and discountSponsorsTagging

Benefit of e marketingSpeed of marketing products Overcome geographical limitationsLower cost compare to the typical marketing styleExpand the target market using the web.

Customer relationship management

Customer relationship management is one of a business strategy in which, the management tighten its relationship toward the customer. The management must increase the loyalty, satisfaction and advocacy of the customer toward the management. CRM is very important because in this aspect, the management gain more profit compare to those come and go customer.

The customer relationship can me improve by the followingDiscountsCustomer serviceTechnical supportMarketingPrizesCoupons

Change management

Managing individuals, teams and organizational to shift from another state environment which allow them to be more adaptive for the inconsistency of business environment. It can also be a process of introducing new management approach and structures for the benefits of the organization. One goal of changing the management process is to improve the performance and to be flexible for every situation.

Analysis and design: M-Commerce

The mobile industry today is rapidly growing because of its functionality and design and its service toward the consumer. It is design to extend the accessibility of e commerce in which, the user can now access e commerce sites using mobile phones. As a result, the mobile industry is growing in a biological way which means that the more mobile user, the more the e business will grow.

Management of mobile commerce services Storage device for transaction receipts Tools for the online belling transaction Call and text services for the consumer fulfillment management Tools for marketing strategy online One way of ordering, processing, and delivery items