Dust off your business plan - essential survival strategies
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Transcript of Dust off your business plan - essential survival strategies
Alison MooreBusiness Training AdvisorKingston Maurward College
Business Development – SFEDDI
DorMen mentor
Open4Business Finalist – New Business
2.5 years
100% increase in profit
Alison Moore Counselling
What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
Marketing
Finance
Staff People
What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
Marketing Strategy
Marketing Strategy
Value for money promotion
Marketing Strategy
Value for money promotion
Test & Measure
Test & Measure
What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
Break-even Analysis
A little more information:
Fixed – independent of volume of sales
Variable – dependent on volume of sales
What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
Right now, 1 in 6 workers is experiencing depression, anxiety or stress and costing the UK economy £26 billion each year.
http://www.mind.org.uk/work/employers?gclid=CJWUxuz-hq4CFVRItAodZB9k2Q
Improving and managing mental health in the workplace can help employers save around £300 per employee or around £8 billion a year for British industry as a whole.
Connect
Be active
Take notice
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Essential Survival Strategies
Marketing
Finance
People◦ Time to Change
www.time-to-change.org.uk
Thank You
Alison Moore Counselling