DKAN Drupal Distribution Presentation at Drupal Gov Days 2013
Drupal Government Days 2013 - User-generated Content
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User-generated content The key to engaging your workforce. @jaysonpeltzer jaysonpeltzer.com
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Social media is about enabling an on-line conversation. After years of tremendous evolution and progress on the internet, organizations now realize the benefits of social networking, but struggle to apply it internally. This session will explore how to structure and manage user-generated content in your organization’s intranet. - The importance of authentication - Offer choice and embrace variety - Content type structures - Engage through content visibility and education - Passive content moderation - Ethics review committee - Deep-dive: the power of a community FAQ system
Transcript of Drupal Government Days 2013 - User-generated Content
User-generated contentThe key to engaging your workforce.
@jaysonpeltzerjaysonpeltzer.com
Agenda
● The importance of authentication● Offer choice and embrace variety● Content type structures● Engage through content visibility and
education● Passive content moderation● Ethics review committee● Deep-dive: the power of a community FAQ
system
The online conversation
● New generation expectations.
● Sense of organizational state.
The importance of authentication● People are brave
when anonymous.
● Culture of online respect.
● Accountability.
● Governance.
Offer choice and embrace variety● Everyone is different.
● 1-9-90 rule.
● All levels of participation are valuable.
○ View○ Vote○ Comment○ Content
Content type structures
● Audio● Blog post● Comment*● Forum topic● Photo album● Question● Tweet● Video● Vote*
* not node based
Engage through content visibility and education● Promote or feature user-generated posts.
● Expose a “Community Spotlight” feed.
● Highlight top contributors.
● Display read, vote, and comment counts.
● Post how-to videos and mini-tutorials.
Passive content moderation
● Start a web governance working group.
● Publish a “Netiquette” document.
● Let the community moderate itself.
● Use “Flag as inappropriate” links.
● Trust your staff.
Ethics review committee
● Addresses inappropriate flags.
● Take it seriously.
● Base decisions on organizational values.
● Involve the right people and levels.
Deep-dive: The power of a community FAQ systemHow it works:
● Anyone can ask a question.
● Anyone can answer.
● Anyone can vote on the best answer.
● Poster can flag favorite answer.
● Users awarded points for positive behaviors.
Deep-dive: The power of a community FAQ systemHow to build it:
● Frequently Asked Questions moduleor custom content type
● Fivestar module● Views
Take it further...● Userpoints module● Badges module
Stack Overflow
Replicate the concepts.
Deep-dive: The power of a community FAQ systemOrganizational benefits:
● Rich knowledge-base created.● Employee engagement.
Questions?@jaysonpeltzer
jaysonpeltzer.com
